title of presentation increasing revenue using the media audit portland, or march-april 2008 report...
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TITLE OF PRESENTATIONIncreasing RevenueUsing The Media Audit
Portland, ORMarch-April 2008 Report
The Media AuditThe Media Audit A Syndicated Service of A Syndicated Service of International Demographics, Inc~International Demographics, Inc~
Employment Presented by: Presented by: Rick Gardner, VPRick Gardner, VPThe Media AuditThe Media Audit
Visitor Profile of OregonLive.com JobsVisitor Profile of OregonLive.com Jobs
Over 63% of OregonLive.comOver 63% of OregonLive.commonthly visitors never read newspaper employment adsmonthly visitors never read newspaper employment ads
327,100327,100
job seeking prospects
job seeking prospects
who don’t go to
who don’t go to the newspaper
the newspapercome here!
come here!
11stst Page of Occupation Prospects Page of Occupation Prospects for for OregonLive.comOregonLive.com
Adults looking for work spend over a fourth of their media dayAdults looking for work spend over a fourth of their media daywith the internet, 172 minutes daily.with the internet, 172 minutes daily.
OregonLive.com is the market leader for reaching job seekers online.OregonLive.com is the market leader for reaching job seekers online.
Print Employment Classifieds don’t come close to OregonLive.comPrint Employment Classifieds don’t come close to OregonLive.comIn Reaching Job SeekersIn Reaching Job Seekers
OregonLive.com outperforms the marketOregonLive.com outperforms the marketwith key occupations- with key occupations-
High Income Professionals with multiple degrees are easier to find atHigh Income Professionals with multiple degrees are easier to find atOregonLive.com than at other employment websites OregonLive.com than at other employment websites
Profile of OregonLive.com Professionals with $100,000+ Income
OregonLive.com Reaches Thousands of Job Seekersnot delivered by other job sites
OregonLive.com
OregonLive.comadds anadds anadditional
additional 10,000+
10,000+ job seekers
job seekers
OregonLive.com reaches the most people “Visiting Web Classified Job Sites - Regularly”
The Media AuditThe Media Auditfor assistance call for assistance call
800-324-9921800-324-99218:30 AM – 8:30 PM8:30 AM – 8:30 PM
Employment
The Media Audit A Syndicated Service of A Syndicated Service of International Demographics, Inc~International Demographics, Inc~