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Page 1: To consistently refine and redefine modern …To consistently refine and redefine modern innovative concepts in safe, clean, and healthy drinking water for diverse sections of the
Page 2: To consistently refine and redefine modern …To consistently refine and redefine modern innovative concepts in safe, clean, and healthy drinking water for diverse sections of the

To consistently refine and redefine modern innovative concepts insafe, clean, and healthy drinking water for diverse sections of thepopulation and accordingly deliver customized quality drinkingwater solutions. To substantially invest in enhancing infrastructure,train and develop the workforce in line with the growing demandsof the market.

Vision:

Mission Statement:To establish Vey as Quality Drinking Water Solution known andwell identified as the Healthiest and Safest Bottled Water in Pakistanand to spare no efforts at our parent company, Fluid TechnologyInternational (FTI) to help us achieve this lofty objective. To ensurethat every process right from sourcing, processing, packaging,marketing, sales, distribution and customer feedback is truly in linewith established International Standards. To deliver BIG on the VeyPromise of Excellence at every customer,s doorstep.

Page 3: To consistently refine and redefine modern …To consistently refine and redefine modern innovative concepts in safe, clean, and healthy drinking water for diverse sections of the

History Behind The Brand „Vey

Way back In 1990 an idea sprung up to launch an exclusive company totally dedicated to deliveringQuality Water Solutions. The focus was on exploring the market for meeting the needs of the industrialsector on the platforms of Water and Environmental Services. The Company initially started off by meetingbasic water requirements of industrial consumers for Filters, Softeners, De-Ionisers and Chemicals forBoilers, Cooling Towers and Chillers. Our valuable customers SG Fibres, Gul Ahmed Energy, MohammedFarooq Textile, Aga Khan Hospital, Avari Towers, Ismail Industries, Siddiq Sons Group, Dewan FarooqGroup, Gatron Industries and a host of leading MNCs gave us their overwhelming support andencouragement.

Next we entered into the domains of a very specialized area - Reverse Osmosis Desalination. The nextfew years saw us take on a leading position solely on the strength of our products, services and support.Soon, we also entered into neighbouring Gulf countries through our desalination projects, thus earningus goodwill, international reputation and valuable foreign exchange for the nation.

We are also the only Pakistani Company working with our American Associates M/s. ITT Industries inGulf countries in the highly specialized field of Reverse Osmosis Desalination.

With such a rich water treatment background it was but a logical step and a step in the right directionwhen we decided to enter the domestic consumer market by launching the Vey Brand.

Page 4: To consistently refine and redefine modern …To consistently refine and redefine modern innovative concepts in safe, clean, and healthy drinking water for diverse sections of the

Water has been ranked by experts as second only to oxygen as essentialfor life. The average adult body is 55% to 75% water. 2/3 of your bodyweight is water (40 to 50 quarts).

The water you drink literally becomes you! Since such a large percentageof our bodies is water, water must obviously figure heavily in how ourbodies function. We need lots of fresh water to stay healthy. Aside fromaiding in digestion and absorption of food, water regulates bodytemperature and blood circulation, carries nutrients and oxygen to cells,and removes toxins and other wastes. This "body water" also cushionsjoints and protects tissues and organs, including the spinal cord, from shockand damage. Conversely, lack of water (dehydration) can be the causeof many ailments. Chronic dehydration may cause certain problems forthe body, including hypertension, asthma, allergies, and migraineheadaches.

Every process in our body occurs in a watery medium. We can existwithout food for two months or more, but we can only survive for a fewdays without water.

Every Drop, Pure ForYour Health And Happiness!

Water - make sure it’s pure, safe and healthy

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Vey – It’s Pure!A state of the art Reverse Osmosis (RO) Plant installed at Fluid Technologyguarantees the purest water, free of all biological and undesirable contaminants.Great care is taken to analyze every moment of the water purification processand Quality Control exercises the most stringent checks and balances in thesystem to ensure that every drop comes out pure, just as you would like to drink.

Vey – It’s Safe!Our approach to water treatment is very scientific and hygienic. With over adecade of experience and excelling in catering to the huge requirements of thetop names in the industrial segment, we have built up an excellent track recordfor providing water that is safe. Continuing in the same tradition, we will meetall your water needs with the safest water in the business. That’s a commitmentand a promise we intend to keep. So rest assured, that when you buy Vey, youget the purest and safest drinking water.

Vey – It’s HealthyOur team of highly skilled professionals (Chemical Engineers, Industrial Engineers,Environmental Engineers, Doctors and Marketing Specialists), with years ofexperience and business acumen, fully understands the world of water. We putour expertise to work in formulating and producing Vey Quality Drinking waterthat is minerally balanced to always keep you and your family healthy. Vey isalso low in sodium for better health and goodness of the whole family.

PS:4639/2002

Quality Endorsed By

We feel privileged and honored in being first tobe certified by PSOCA, NSF, IBWA, HACCPin Pakistan.

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Enjoy Your SportThe can-do attitude, the thrill of the game, the exhilaration of success... all this and more is experienced by the sportsman. Buthey, there's another match tomorrow and though you have won now, would you be able to pull the same off tomorrow if youare not 100% fit. The exertion during the game takes its toll on your body. When you are in the game you need to drink purewater in larger quantities as you lose a lot of body fluids.

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Your Travel PartnerVey is pure quality drinkng water which energizes you wherever you are. You can take itanywhere you want and can refresh yourself with the pure quality drinking water at anymoment. It is your complete travel partner that boosts you with an extraordinary energy. Whenyou are out in hot weather, it helps you overcome the dehydration and thus prevents you fromillness.

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Enhance Your Beauty With VeyConsidering the fact that today's energetic women have to strike a balance between worklife and household chores, the need forkeeping oneself refreshed becomes even more important. As proven by research and emphasized by dermatologists, pure waterhelps you keep your skin young and healthy. Vey Quality Drinking Water keeps wrinkles away by not letting your skin go dry.So no matter how hot the afternoon or how long you plan to shop, drinking Vey will take care of your energy and beauty needs.

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New Challenges Every Day - VeyThe stress that competition and long work hours create doesn't have a good effect on your bodily functions and mental faculties.One of the reasons why young males feel extremely tired and cranky during and after work is that in place of pure water, theyconsume more tea or coffee. So try this for a change. Drink lots of Vey Quality Drinking Water during the day. You will feelmuch more refreshed.

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Find The Pure Emotions With VeyYou go to the ends of the earth to win whom you like, the sweet flame of love kindles, romance is in the air..what else do you need? ... the fourth element of course, Vey Quality Drinking Water.. to celebrate the purity ofemotions. The healthier way for a lovely relationship, Vey Quality Drinking Water for good health which ensureshappy life and makes way for a loving family atmosphere. Will you be my Vey-Lintine?

Page 11: To consistently refine and redefine modern …To consistently refine and redefine modern innovative concepts in safe, clean, and healthy drinking water for diverse sections of the

Cherish The Good Moments With VeyThere can be nothing better than the company of good friends. You have to be in the best of your moodswhen with friends. The climate in our country, especially summer makes people’s mood swing. Its easyto get irritated when the weather is hot and your body is dehydrated. Refresh yourself with Vey QualityDrinking Water and enjoy the good times that you would cherish forever.

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Vey Processing

Health HygieneA hallmark at Fluid Technology International, the highest regard is paid to keeping the environmentat Fluid Technology International clean and hygienic at the office, manufacturing process, technicalfacility area, bottling and distribution areas and fleet. Every member of Fluid Technology team enforcesthe highest hygiene standards and adheres to the strict HSE (Health, Safety, and Environment) guidelinesbecause we know that every bottle of Vey Quality Drinking Water that is delivered at your doorstepneeds to be pure, safe and healthy.

Multimedia FilterThe 1st step is to pass the drinking water through the multimedia filter that removes the solid andinsoluble impurities from water.

Carbon FilterChlorine removal takes place when the water passes through the carbon filter. Though the multimediafilter removes the solid/insoluble impurities, water is again passed through the pleated paper filter toensure complete removal of all insoluble impurities.

Double Reverse OsmosisOnce the solid impurities are removed, the next step is to remove the solute or dissolved impurities fromwater. For this purpose the water goes through the reverse osmosis filter for complete removal of soluteimpurities. The Reverse Osmosis membranes filter all the dissolved impurities and only water moleculespass through the membranes. The permits from primary RO are again fed to second stage RO, givingmore purity & more relaiblity to the process and water quality further improves.

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Re-mineralizationAs the double reverse osmosis process removes all solutes, essential minerals are addedto water to ensure an optimum balance of minerals in water. These minerals includeCalcium, Magnesium, Potassium and Bicarbonate.

UV TreatmentWater is then treated by UV light which kills the microbial contaminants. Unlike the UVlight in small filters being used in homes, which is far from the required standards ofUV light to be effective to kill microbial contaminants, the UV treatment at Vey is completeand effective in all respects.

OzonationThe final step in water purification at Vey is Ozonation. The purpose of ozonation is tofurther ensure that absolutely no microbial contaminants remain in water. For the samepurpose water is cooled at 25 degree Celsius as this is the temperature at which effectiveozonation takes place. Water temperature higher than 25 degree Celsius does notproduce the desired results of ozonation. Ozone is then passed through water in contactchamber.

After having undergone this process, Vey Quality Drinking Water becomes absolutelypure, safe, healthy and ready for bottling. In an aseptic environment, Vey QualityDrinking Water is bottled in polycarbonate bottles where as the 6.3 liter, 1.5 liter,600ml and 300ml are packed in PET bottles which guarantee its purity all through theshelf life.

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Efficient Distribution NetworkFor the product quality and service that we offer, the priceof Vey Quality Drinking Water is very economical, we alsohave special package for our corporate clients, where theyget special rates for their employees who would like tohave Vey Quality Drinking Water for their homes as well.

At Your Door StepEquipped with a fleet of modern vehicles, our distributionnetwork gears to provide you timely supply of Vey qualitydrinking water. If you require an urgent delivery all youhave to do is to

Call 111-341-341and place your order.

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For our 20 liter bottles, we offer a range of attractivedispensers (tap-stand, unbreakable dispenser, hot andcold electric dispenser) to meet your requirements.

PS:4639/2002

Quality Endorsed By

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Contact us at : [email protected] or visit us at : www.veyonline.com

Sales Office:Bunglow No. 207, Block-C, Unit No. 2,Shah Latifabad, HyderabadUAN: 111-341-341, FAX: 818425

Head Office:424, Bhayani Center Block-M, North Nazimabad,Karachi-74700 Pakistan.UAN: 111-341-341, FAX: 6641121