to tweet or not to tweet (or why live oak pharmacy uses social media)
DESCRIPTION
Slide deck from a presentation I recently gave to NCPA (National Community Pharmacy Association) members.TRANSCRIPT
To Tweet or Not To Tweet
Or why Live Oak Pharmacy uses social media to connect with the
community.
Twitter answers the question . . . “What are you doing?”
“a real-time short messaging service that works over multiple networks
and devices” https://twitter.com/about#about
Facebook's mission is to give people the power to share and make the world more open and connected.
http://www.facebook.com/facebook?ref=pf#/facebook?v=info&ref=pf
weB LOG = BLOG
blogs can help to raise the independent pharmacy above the
chains.
Why?
Create Visibility
Define Our Brand
Have an Affair With Your Pharmacist? http://retwt.me/2ci We're not open yet, but if you have questions [email protected]
12:23 PM Sep 5th, 2009 from web
September Is Prostate Cancer Awareness Month FREE Prostate Cancer Screenings at St. David’s http://retwt.me/2YM
9:52 AM Sep 11th, 2009 from web
Today is @LIVESTRONG Day. Learn more, get involved at http://retwt.me/vCLR
12:47 PM Oct 2nd, 2009 from web
It's National #NursePractitioners Week! NPs provide comprehensive, patient-centered, personalized care take a moment to thank an NP!
1:56 PM Nov 9th, 2009 from web
Nov 22 - 28 is Gastroesophageal Reflux Disease Awareness Week learn more about #gut heath at http://www.aboutgerd.org
8:31 AM Nov 23rd, 2009 from web
Clinical pharmacists, like our pharmacist - Nathan Pope, can fill in healthcare gaps. http://bit.ly/7t7mwn
9:48 AM Dec 10th, 2009 from Facebook
We are only 1 fan away from 100 fans! Be sure to tell your friends and family about Live Oak Pharmacy on Facebook! http://bit.ly/56Hzkp
11:58 AM Jan 7th from Facebook
Who?
Resourceshttp://www.marketingzen.com
http://business.twitter.com/twitter101
http://smallbusiness.intuit.com/small-business/grow-your-business/word-of-mouth-marketing.jsp
http://www.healthfinder.gov/nho/nho.asp
http://www.facebook.com/advertising/FacebookPagesProductGuide.pdf
Join our communityhttp://facebook.com/LiveOakRx
http://twitter.com/LiveOakRx
http://LiveOakRx.wordpress.com
http://LiveOakRx.com
Questions?
http://www.linkedin.com/in/scotmaitland