tom laine kouluttajaprofiili / trainer profile 2014

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Tom Laine, mob. +358 400 296 196, [email protected], http://www.linkedin.com/in/tomlaine Tom Laine Social Media and Crowdsourcing Core expertise in; Social Media Recruitment & Employer Branding Social Media Job Hunting & Personal Branding LinkedIn specialism B2B use of Social Media Crowdsourcing

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Tämä on lyhyt sosiaalisen median kouluttajaprofiilini muutamien valikoitujen referenssien kera. This is the short intro to me as a social media consultant / trainer, get in touch for more detailed information. Tom Laine kouluttajaprofiili / trainer profile 2014

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Page 1: Tom Laine kouluttajaprofiili / trainer profile 2014

Tom Laine, mob. +358 400 296 196, [email protected], http://www.linkedin.com/in/tomlaine

Tom Laine

Social Media and Crowdsourcing

Core expertise in;Social Media Recruitment & Employer BrandingSocial Media Job Hunting & Personal Branding

LinkedIn specialismB2B use of Social Media

Crowdsourcing

Page 2: Tom Laine kouluttajaprofiili / trainer profile 2014

Summary

Co-Author of ”Suhteellinen Rekrytointiteoria” (2012, Infor/MIF), and several other publications

New book coming out in 2014, ”Moderni työnhakuopas” (Talentum)

Social Media experience since 1999

Most networked person in Finland at LinkedIn

Social networking ADHD, personal profiles at 250+ networks

Co-Founder of online business idea competition SomePitching.com

Co-Founder of startup center Starttaamo

Offices in Oulu and Helsinki

Page 3: Tom Laine kouluttajaprofiili / trainer profile 2014

Summary

Serial entrepreneur, holding positions at

HC Services Oy, personal consulting comp.

Innopinion Oy, CEO, Co-Founder

InterestID (Encompass Solutions Oy), Partner

SomePitching.com online business idea competition, Co-Founder

Starttaamo startup center, Co-Founder

Advisor for several Finnish startups

Board member at various steering groups and societies incl. Oulu Growth Venture (Business Kitchen), PPY Communications Committee, PPY Future and Innovation Council, InWork (universities), Oulu ICT marketing working group, GameSpring, Midnight Pitch Fest, Starttaamo startup center, etc.

Page 4: Tom Laine kouluttajaprofiili / trainer profile 2014

Chosen past speaking/consulting events

Oulu; Oulu University/VALOA, Business Oulu/Vercco, Business Oulu/Start business center, Oulu University / Ura Inno-lab, Thule Institute, TE-Center, PSK/Oppisopimuskoulutus, HR-group, Osuuskauppa Arina, Kaleva, Rotary Club, NMKY, YritysTakomo, TEK, Intotalo/Uranoste, OAMK/Uni of Applied Sciences, Technopolis/Hitech Business Breakfast, 2 *global telecom bluechips*, Elektrobit, Naisyrittäjät, Henry, Limingan kunta, Tulevaisuuden Kasvupolut, Forum24, Oulun Yliopisto/Yliopistosta työelämään, Oulun Insinöörit, OAKK, Cyberlightning, Sonell, Multi Solution (Business Oulu), Krogerus, Oulun Yliopisto / Uraohjaajia, etc.

Turku/Salo; TEK, YritysSalo, *global telecom bluechip*, Turun AMK/Salo, Akavan Erityisalat

Tampere; Tampere ELY, TEK, PiOtty, ProAkatemia, UPM Kymmene (Finnish personnel), TE-Center, Tredea, Agco Sisu Power (HR/Recruitment team), *global telecom bluechip*, RecruIT events, Kansainvälistyvä Pirkanmaa event,

Edutech / Tampere University, Parkanon ELY, Tampere University/Technical Comms, MindTrek event, Tampereen Insinöörit, Tampere University / Kielipalvelut, etc.

Helsinki; Kiitos Henkilöstöpalvelut Oy, Joberate Oy, Sefe ry, Otty ry (OmaToimisen Työllistymisen Tuki), TEK, Markkinointi-Instituutti, Henry, Finnish Mobile Association, HR4, AS3, Psycon, Agronomiliitto, LAL ry (Luonnontieteilijät), Helsingin

Yliopisto / Palmenia, MEMEgroup, *global telecom bluechip*, Nice Business Solutions + Nico, TRUHelsinki, Infor, Digia (Finnish HR / Recruitment personnel), HRM Partners, MIF, Akavan Erityisalat, Eduhouse, Helsingin Yliopisto / Palmenia Lahti / Metsäkeskus, LEAD13, Akatemia 24, etc.

Kuopio; VMP Group Lahti: TEK Jyväskylä: TEK, Akavan Erityisalat, Protomo, Jyväskylän yliopisto/Career services

Kannus: Markkinointi-Instituutti Lappeenranta: TEK Sweden; Mensa European Gathering 2012

Estonia; Newsec (Northern European personnel) Lithuania; Joberate UAB U.K.; Joberate Ltd

Russia: Eduhouse / Awara Group; e.g. Ikea, Mercedes Benz, MetLife Alico, Louie Vuitton, Bell Equipment, PPG Industries, Servier, SEB Group, Laydings

Page 5: Tom Laine kouluttajaprofiili / trainer profile 2014

Professional experience

MAIN EMPLOYMENT:

Innopinion, CEO/Founder 2012- , Crowdsourcing service

HC Services Oy, Trainer, CEO, 2008- (personal cons.comp.)

Multi Solution Oy, CEO 2011-2012 (MS is co-owner of e.g. Fantastec, Cushy Software, CARe Finland, etc.)

BI-IT Solutions (sold to VMPGroup), Founder, CEO 2009-2011

Elan IT Resource Oy/Manpower Group, Nordic resource mngmt, 2008-2009

Executive Net (UK, Finland), Principal Consultant, 2006-2008

Huntress Search (UK), Senior Consultant, 2006

Templeton & Partners (UK), Marketing Exec./Recruiter, 2006

Oracle (Denmark), Channel Campaign Manager, 2005

Turku Polytechnic (for Nokia), Researcher, 2004

Teikit Oy, CEO, Co-Founder, 1999-2004

Kane Records, Manager, (Internet, mail, shop), 1989-1998

SIDE PROJECTS, START-UPS:

IndoorAtlas Ltd, Marketing & PR, 2013, Indoor positioning

Globalta Ltd (HK, SPA), Shareholder, 2012- , Employer Branding, Social Media and Mobile Recruitment

InterestID, Co-Founder, Partner 2010- , B2B matchmaking cloud service

Joberate Oy, ext-Business Development Director 2011-2012 , social media cloud service

MEMEgroup Oy, Partner, 2011, Social Media Cons.

Sukseet Works Ltd. (FIN, UK), 2004-2007, Founder, consulting

Luonto-Suomi Oy, 2003-2006 (G.I. Spin-off), Co-Founder, web commerce

Green Innovation, 2001-2003, Co-Founder, consulting, web commerce

Nuuse Solutions, 1999-2000, Founder, mobile marketing/crowdsourcing/social media

Page 6: Tom Laine kouluttajaprofiili / trainer profile 2014

Other

Education:

IHK Denmark, B.Sc./IT Studies, European Project Semester 'Project Manager' for Intl research team

Turku Polytechnic, B.Sc./IT (Software engineer), national thesis competition finalist

Turku Commercial College, YO-Merkonomi, Marketing

Raisio Commercial College, YO-Merkantti, Sales

Publications:

Suhteellinen rekrytointiteoria - Rekrytointi Sosiaalisessa Mediassa työnantajan & työnhakijan näkökulmasta; Laine, Korpi, Soljasalo. Published September 3rd 2012 by Infor/MIF.

Sosiaalisen median työkalut osaamisyhteisön kehittämisessä; Iskanius, Laine, Marttila. Suomen Yliopistopaino Oy, 2011, ISBN 978-951-42-9712-0, e-book available.

Computer Software Development & Patenting Computer-Implemented Inventions, 2004, ISBN 952-5113-79-5. Published as an e-book at http://www.ellibs.com

Co-Author of research publication “IPR best practice for Nordic SMEs” (March 2005). A research publication for Nordic Innovation Centre, main partner Leogriff A/S, Norway.

Research report “eGovernment services for European SMEs in the field of Innovations” for IHK Denmark, 2005, sponsored by Siemens and EVTEK. Project management responsibility.

Other:

Has provided staffing and recruitment industry analysis for 20+ U.S.-based investment and analysis organisations as an external analyst via GLG Councils since 2006.

Research on Nordic IT staffing markets for European stock exchange listed company, 2006.

Research on Nordic SAP consultancies for M&A purposes for a Nordic IT consultancy, 2007

Page 7: Tom Laine kouluttajaprofiili / trainer profile 2014

References

During the mid-2000s Tom worked together with me in my team based in London. He was actively and successfully using social media in recruitment. This was something that was not widely used at the time and it did put another dimension on the search for the right candidate. It was astonishing how he systematically used LinkedIn and other tools to reach out to potential clients and candidates. Some of us were more actively using LinkedIn than others, but no one was leveraging these new tools as systematically as Tom. Today it is common practice to use tools as LinkedIn, who could have guessed they would have such a big impact on the way recruiters work.

Sonny Dudas, Huntress Group (UK)

Tom oli pitämässä koulutusohjelmassamme tietoiskua sosiaalisen median hyödyntämisestä työnhaussa. Myös henkilöbrändäys sosiaalisessa mediassa ja rekrytointimarkkinoiden muutos olivat teemoina vahvasti mukana. Tomin innostus aiheeseen oli tarttuvaa laatua: kaikki osallistujat päivittivät mm. LinkedIn-profiilinsa Tomin ohjeiden mukaan ja sillä tiellä olemme edelleen. Puhujana Tom on yhtä aikaa sekä vakuuttava, innostunut että osaava.

Heini Ala-Vannesluoma, Edutech/Tampereen teknillinen yliopisto

Tom Laine omaa ainutlaatuisen osaamisen sosiaalisen median ja työnhaun-saralla. Tom on meidän kiitetyimpiä kouluttajiamme.

Timo Tapola, TEK Urapalvelu

Now I know why I need LinkedIn and how to utilise it!

HR Consultant, global bluechip

Tom Laine, mob. +358 400 296 196, [email protected], http://www.linkedin.com/in/tomlaine

Page 8: Tom Laine kouluttajaprofiili / trainer profile 2014

References

Tom has a great deal of expertise and extensive knowledge on his own area. He is very innovative and efficient in his work. He has great performance skills and is always pleasant to work with. We were very fortunate to have him with us in this particular project and really look forward for our co-operations to continue and expand.

Antti Moilanen, Business Oulu, Vercco-hanke

I had privilege to participate social media seminar held by Tom Laine at Proacademy to entrepreneur students. As a speaker Tom is really enthusiastic and inspiring, but what really impressed me was his ability to teach how to use social media in business better than any social media consultant I have seen. Tom is able to see what works and what doesn't work in social media. I can warmly recommend Tom Laine.

Ilkka Sallinen, ProAkatemia, Tampere

Tom has been greatly helpful for us by facilitating the reach of international customers especially from UK by organising and participating in the meetings and making introductions through his connections. He has been also a knowledgeable advisor in the matters related to social media, his opinion is always valuable to hear.

Aki Kakko, Joberate Ltd., UK

Tom was exactly what we needed to quickly get the big picture of social media considering our precise situation as a company planning to recruit. Advice he gave us was down to earth, practical, and right to the point. Time and money well invested, no excessive gibberish.

Elina Nordman, Elektrobit

Tom Laine, mob. +358 400 296 196, [email protected], http://www.linkedin.com/in/tomlaine

Page 9: Tom Laine kouluttajaprofiili / trainer profile 2014

References

Tom puhuu sosiaalisesta mediasta ymmärrettävästi kuin voista ja leivästä. Hän on todellinen asiantuntija mutta saamamme vinkit olivat hyvin käytännönläheisiä. Saimme hyvän kokonaiskuvan eri kanavista ja ajatuksen siitä mihin meidän kannattaa keskittyä.

Jussi Nousiainen, Verkkotiedottaja, Tekniikan akateemiset TEK, Helsinki

Tom on erittäin ammattitaitoinen ja luotettava yhteistyökumppani. Hän osaa huomioida yleisön tarpeet ja toiveet ja pystyy avaamaan sosiaalisen median maailman hyvin konkreettisesti ja ymmärrettävästi. Tomilla on hyvin laaja tieto- ja kokemuspohja sosiaalisen median maailmasta, jonka vuoksi hänen koulutuksissaan voidaan hyvinkin professionaaliselle tasolle saakka. Olen ollut erittäin tyytyväinen Tomin koulutuksiin sekä tilaajana, että mm. Linkedin -koulutukseen osallistujana.

Sirja Kulmala, Ekonomiliitto, Helsinki

VALOA is an ESF-funded project, which aims to increase employment opportunities of international degree students studying in Finland. The project is coordinated by the University of Helsinki and the University of Oulu as well as University of Lapland are partners in the project. Tom is a member of VALOA advisory board in Oulu and his wide knowledge of recruiting and business life has been a really great help. He has also consulted the project how to utilize social media in its operations.

On February 2011 VALOA project organized a ”Step by Step to Finnish Work Life” - Info event for international students and higher education staff at the University of Oulu, where Tom gave a lecture about Social Media in Job Hunting and Recruiting. Tom is an expert in social media issues and very inspiring as a speaker. He got really good feedback from the audience and I can really recommend him as a speaker, trainer or consult.

Milja Tuomaala, Oulun Yliopisto, VALOA-hanke

Page 10: Tom Laine kouluttajaprofiili / trainer profile 2014

References

Tom Laine is an enthusiastic performer and it has been joy to be present at his SoMe trainings. He has wide knowledge of SoMe world and he is very willing to transfer his learnings to listeners and very helpful even after trainings. He has ability to make listeners get excited about the issue, create an open atmosphere and it is easy to ask questions and communicate with him during the session. I can warmly recommend his trainings.

HR person, Global Telecom Bluechip, set of lectures for large groups of employees (Tampere, Helsinki, Oulu)

Tom on erittäin ammattitaitoinen sosiaalisen median osaaja, joka vakuuttaa kuulijansa laajalla tieto- ja kokemustaustallaan. Helposti lähestyttävänä persoonana hän onnistuu herättämään kiinnostuksen sosiaalisen median maailmaan myös noviiseissa. Olemme olleet erittäin tyytyväisiä Tomin koulutuksiin, joista olen myös itse oppinut aina jotain uutta. Ammattitaitoiseen yhteystyökumppaniin on helppo luottaa.

Heidi Hännikäinen, Agronomiliitto, Helsinki

Tom on sosiaalisen median ja kouluttamisen vahva ammattilainen. Hän osaa asiansa, hänen koulutukset ovat ajankohtaisia sisällöltään sekä hänellä on innostava ote asiaan. Olemme olleet tyytyväisiä yhteistyöhön ja voin suositella Tomia sosiaalisen median asiantuntijana ja kouluttajana.

Minna Karukka, Oamk, Kuusio-hanke

Tom Laineen vetämä “How to utilize social media in job hunting” –koulutus todella avasi silmäni uusille mahdollisuuksille työn hakemiseen nykyaikaisilla menetelmillä. Olen kuullut monelta kolleegaltani oikein hyviä arvioita tästä koulutuksesta ja olen itsekin suositellut sitä useassa yhteydessä.

Marko Moilanen, Senior Manager, Nokia

Tom Laine, mob. +358 400 296 196, [email protected], http://www.linkedin.com/in/tomlaine

Page 11: Tom Laine kouluttajaprofiili / trainer profile 2014

References

Tom held two very useful and informative trainings for our personnel. He most certainly knows his field and holds his trainings with energy and enthusiasm. The trainings received excellent feedback!

Sebastian Lindqvist, Leadership Coach, HRM Partners Ltd.

Tom Laine is hardworking social media professional and full-heart entrepreneur who is always willing to help, coach and train others to get their business up and running. Tom’s expert knowledge in social media recruiting and marketing can be brought into your/any organization benefit through his super trainer skills. Furthermore, Tom is intelligent, responsive and easy to work with.

Hanna-Leena Keskitalo, YritysTakomo, Oulu

Tom Laineen luento sosiaalisen median hyödyntämisestä työhaussa Salon Voimalan asiakkaille oli loistava. Luennon aihe oli kuulijoille uutta sekä ajankohtaista ja mikä tärkeintä, se antoi konkreettisia neuvoja ja työkaluja työnhakuun. Luennolla tutkittiin sosiaalista mediaa pintaa syvemmältä ja uusista näkökulmista. Luennoitsijana Tom on erittäin miellyttävä, asiantunteva ja kuulijat huomioonottava. Saimme luennon jälkeen runsaasti positiivista palautetta osallistujilta, kiitos siis Tomille, joka toi asiakkaillemme paljon uutta tietoa ja ennen kaikkea uutta potkua ja innostusta työnhakuun!

Susanne Luukkonen, Projektipäällikkö, YritysSalo, Salo

We have ordered “How to utilize Social Media in job hunting?” training from Tom Laine for employees who need to find a new job after massive layoffs. The training has been so popular that we have ordered many sessions consecutively to our different locations in Finland. The training has been appreciated addition for our outplacement support portfolio.

HR Manager, Global telecom bluechip corporation

Tom Laine, mob. +358 400 296 196, [email protected], http://www.linkedin.com/in/tomlaine