tools to help promote your business improvement district with uplanme

12
Contact: [email protected] How UPlanMe can help promote your local businesses within your Business Improvement District (“BID”)

Upload: sean-barkulis

Post on 15-Dec-2014

154 views

Category:

Business


1 download

DESCRIPTION

The role of a Business Improvement District (BID), business improvement area (BIA), business revitalization zone (BRZ) or community improvement district (CID) is to fund projects that help promote the growth of the local businesses within that area. One such way to drive customers to these businesses and neighborhoods is to provide them with a list of businesses and their specials, promotions and activities. UPlanMe's (http://www.UPlanMe.com) community calendar technology was designed to help BIDs thrive and grow. This presentation shows all of the resources UPlanMe can provide your BID and its local businesses to help market and promote their specials, promotions, sales and events to as many potential customers as possible.

TRANSCRIPT

Page 1: Tools to Help Promote Your Business Improvement District with UPlanMe

Contact: [email protected]

How UPlanMe can help promote your local businesses within your

Business Improvement District (“BID”)

Page 2: Tools to Help Promote Your Business Improvement District with UPlanMe

2Contact: [email protected]

UPlanMe is an online solution for brands & businesses to automatically manage their specials, sales, updates, and promotions across the web and on mobile.

YOUR WEBSITE

SOCIAL MEDIA

CUSTOMERS WEB / MOBILE APPS

YourBusiness

YourBusiness

Page 3: Tools to Help Promote Your Business Improvement District with UPlanMe

3Contact: [email protected]

UPlanMe Provides the BID with a Community Calendar to Help Promote the Businesses’ Specials & Events

1. Support your local businesses by sharing their specials, promotions and events on the BID website under “Things to do in Our Town”

2. Easily share the community calendar with local news sites, blogs, nearby hotel websites and more to increase exposure

3. BID staff no longer needs to add events on behalf of members

Note: For Illustration Purposes Only.

Page 4: Tools to Help Promote Your Business Improvement District with UPlanMe

4Contact: [email protected]

UPlanMe Provides the Businesses in your BID with:

1. A single dashboard to manage all of their specials, sales, updates, and promotions from one place.

Create daily and weekly recurring specials and events

Page 5: Tools to Help Promote Your Business Improvement District with UPlanMe

5Contact: [email protected]

2. An embeddable calendar

Most businesses find it difficult to update their website on a daily basis.

With UPlanMe, specials, sales, updates, and promotions appear automatically on their website.

The business has access to their own calendar

The BID can aggregate all local business events & promotions onto one Community calendar

UPlanMe Provides the Businesses in your BID with:

Page 6: Tools to Help Promote Your Business Improvement District with UPlanMe

6Contact: [email protected]

3. Social media functionality: UPlanMe updates appear as real Facebook page events. Link-backs push to Twitter feed and Facebook wall.

UPlanMe Provides the Businesses in your BID with:

4. One-click add-to-calendar: Customers can add all updates to their own personal calendars with just a click.

Page 7: Tools to Help Promote Your Business Improvement District with UPlanMe

7Contact: [email protected]

5. Access to our network of 3rd-party websites and apps: Member updates automatically reach millions of potential new customers across web and mobile…

UPlanMe Provides the Businesses in your BID with:

Page 8: Tools to Help Promote Your Business Improvement District with UPlanMe

8Contact: [email protected]

1. Aggregate all businesses’ specials, promotions and events into one calendar

2. Calendar is shared on Community website and local news websites

3. All Members get access to their own unique calendar of specials and events for their website

4. Los Altos is able to easily promote all of their businesses’ specials and events across various locations

How the Los Altos Community Uses UPlanMe

Page 9: Tools to Help Promote Your Business Improvement District with UPlanMe

9Contact: [email protected]

So What are the Cost for These Tools?

FREE TOOLS PREMIUM TOOLS $180 Annually Per Business Location

1. Community Calendar technology

2. Individual Business Calendars

3. Create as many specials, promotions and events as you want

4. Push to Social Media / Add to Calendar functionality

5. Waived - $1,000 BID set-up fee, $20 per location set-up fee

1. All of the Free Tools

2. Ability to create daily and weekly recurring specials and events

3. Local businesses’ specials and events reach UPlanMe’s network of 3rd party websites and mobile apps

4. 1-on-1 design and implementation of calendar directly onto the business’s website

5. 1-on-1 education and tutorial on UPlanMe

Page 10: Tools to Help Promote Your Business Improvement District with UPlanMe

10Contact: [email protected]

When your Business Improvement District or Business Alliance works with UPlanMe, we offer the following perks:

1. Access to a free embeddable calendar tool to manage and promote the BID’s internal events

2. BID gets access to a community calendar that includes the events, specials and promotions from all of their local businesses

3. UPlanMe provides a bulk discount of 30% for any BID that purchases 10+ premium memberships ($125 instead of $180 per location)

4. UPlanMe’s CEO and author of “How to Market Your Business Online”, will offer a free webinar to ALL Local Businesses to discuss easy and free tips to increase their business’s online presence and to help them grow their customers

How your BID can work with UPlanMe

Page 11: Tools to Help Promote Your Business Improvement District with UPlanMe

11Contact: [email protected]

Some feedback & customers

“Shocked to say this, but this is a life-saver! This is going to save us hours and hours of work during the 2013 SummerStage season” – SummerStage, Manager

“I am surprised to say this...cause I never do- But.... "yes" I am interested [in UPlanMe’s technology]” – Freddy’s Bar, Owner

“This is so easy to use, it saves me at least 30 minutes a day and has already helped to bring in new customers” – Slate NYC, Marketing & Events Manager

“I have been looking for software like this for the past 3 years! The embeddable calendar widget itself is more than worth the $15 monthly fee.” – The Maison, Owner

“Thanks for setting me up with the Premium Package! I just updated all of our recurring events and its definitely going to be so much easier and effective for advertising.” – Marketing Manager, Tavern on 3rd

Page 12: Tools to Help Promote Your Business Improvement District with UPlanMe

12Contact: [email protected]

UPlanMe in the press

2/16/2012

As the "Pandora for your social life," the UPlanMe website provides users with a personalized calendar based on their interests, suggesting events that UPlanMe's "Busy Bee" selects individually.UPlanMe BlackBook

EverythingPR ranked UPlanMe's For Business functionality as one "2011′s Top 100 Best Startups for PRs“

http://upln.me/w3AZz5

11/3/2011

10/19/2012

“In addition to providing an outlet for businesses, publishers can embed a UPlanMe calendar widget onto their site, fine tune the events for their audience, and earn money.”

Read more: UPlanMe Wakefield 

2/27/2012

“This free product will save the social lives of busy bees…The website will give businesses a step up by reaching online audiences that are truly interested in their brand.”  UPlanMe Mashable

12/6/2012

Keeping up with all the posting [events] can be time-consuming and challenging to get done, but [Tavern On Third] recently signed on to a free service called UPlanMe that aggregates all [their] social media activity on one dashboard.  UPlanMe Direct Marketing News

4/16/2013

PandoDaily discusses how UPlanMe helps local businesses manage and market their upcoming specials, promotions and events through its embeddable calendar technology. “UPlanMe’s differentiator is that it solves an actual problem for the local businesses” UPlanMe PandoDaily