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Top 3 Mistakes to Avoid When Decorating Your PDF to Make

Digital Flipbook

The world today is obsessed with the use of internet based facilities and this has crept into

the marketing domain as well. The physical marketing media comprising of magazines,

catalogs and brochures have now become digital flipbooks which can be viewed on various

devices. The ones that have a touch screen interface are able to amplify the user's

experience by allowing the pages to be turned just like realistic pages of a book. These

digital flipbooks have made it extremely feasible to give access to marketing content across

various platforms by eliminating duplicate efforts and additional costs.

Check how to use ePaperFlip's digital publishing software for content marketing.

But are you sure that your PDF is free of errors?

The flipbook conversion will simply convert

the content from the PDF format to a digital

flipbook version. The formatting and

presentation would remain unaffected. So

the PDF itself needs to be made perfect so

that the same is replicated onto the digital

version. Most pdf conversion software allows links to be integrated during the conversion

process. However, this is as far as it goes.

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It's best to avoid the 3 most common mistakes while decorating your PDF for

converting it to flipbook.

Mistake #1: Usage of Incorrect Fonts and Styles

Using the correct font / style along with their proper management will ensure that the

digital renditions have clear definitions. "Text-as-Images" should never be used as using

the actual fonts will help them to be converted into sharp and clearly defined text. Another

step that you need to take is to embed all the fonts in the publications. In order to do this,

only use fonts that are either embedded in the systems or have the permission to be

embedded.

Post conversion, it is often found that any CID font (permissible extensions to font

technologies) when used in a PDF is not extracted effectively and this causes display issues

for the text. While there may be a slight chance that CID fonts would get displayed, EOT

fonts will never appear on the digital flipbooks. It is also important for all the layers to be

merged and the transparencies to be flattened. Clipping paths should be checked and

deleted wherever possible to avoid getting ghost lines in the digital version.

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Mistake #2: Unplanned Layout

This is where the majority of mistakes occur. People hardly give consideration to the layout

and design of the PDF and this causes the converted product to be ineffective in terms of

visual engagement. Not only do the pages need to be aligned in a proper manner for

ensuring perfect flipbook renditions, but the layout area also needs to be managed to ensure

optimal viewing convenience for the readers.

The pages need to be cropped to single page alignment with all crop marks duly removed

from them. The surface area for all pages needs to conform to the acceptable standard

dimensions (usually provided in the form of a range) so that the converted material is

obtained in high quality. One of the main reasons behind this requirement is to ensure that

the resolution of the content is optimized even for large screens as distortions could occur

when the appropriate area is not maintained.

The pages also need to be ordered in proper sequence as the conversion process would

simply turn each PDF page to digital flipbook page in a sequential manner. So it is very

important to check and recheck the ordering of the pages several times as no corrections are

possible in the sequence once the file has been converted.

Another highly common mistake that people make is to mix up page orientations. When

converting PDF to flipbook, mixed orientation types would cause the file to be rendered

incorrectly. For the best possible results, make sure that all pages in the PDF have the same

orientation. If you want to go with landscape then every page should be in this orientation.

This helps to maintain the uniformity of the flipbook.

Mistake #3: Improper Management of Files and Security Measures

Using password protection and encryption on the PDF files would be of no use as during

the conversion process, all protections are removed. It is not possible for the protection to

be transferred onto the digital flipbook. Even embedded scripts and action buttons are

rendered ineffective post conversion. This is one of the main reasons behind optimizing the

PDF file for ensuring the best possible digital flipbook creation.

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Any external links and bookmarks may be created during the conversion process itself.

This is probably the only way to get it done. It is also suggested that the maximum

permissible file size be considered before any conversion is made.

Conclusion:

These mistakes may not seem much but it can have a lot of impact on the converted

flipbook. Repetitive conversions would not only take up valuable time but it would also

incur costs. Moreover, it is very unlikely that the desired visual engagement would be

achieved in this way. So it is best to understand avoid the mistakes by focusing carefully on

the PDF before it is compiled. Once this is done, it would be very easy for the file to be

converted into a flipbook.

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