top 5 ways the ipad can be used at trade shows

Top 5 Ways the iPad Can be used at Tradeshows

Or, why you NEED an iPad if you are in the tradeshow business

Bartizan Connects • 217 Riverdale Ave. • Yonkers, NY 10705 • Toll Free: (800) 899-2278 • [email protected] • www.bartizan.com

Why the iPad is so great

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• Inexpensive, yet powerful tool: the iPad can cost as little as $499 (with16 Gigabytes of memory) or as much as $829 (with 64 gigabytes, plus 3G). While

not cheap for consumers, they are relatively cheap for most trade show budgets. For less than the cost of renting carpeting you can buy a powerful business tool

you can take show to show and it’s also useful at home.

• Nothing displays your content in such high definition.

• You already know how to use it. No interface is more intuitive—navigating with your fingers rather than a keyboard and mouse.

• You’re always connected to the web where Wi-Fi is available.

• Can switch from app to app, from LinkedIn to Facebook, to Dicatation.

• Super long Battery Life - up to 11 and 12 hours of continuous video playback.

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#5 On the go Product Demos


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Unlike laptops, the iPad is extremely portable. You can pick it up. You can rest it in your lap. You can pass it around. You can tuck it in a bag. You can one-hand it while reading on a train. It is ideal for travelers, and lots of people travel for tradeshows.

• Exhibitors can carry the iPad all over the booth, no electricity needed.

• The screen quality is amazing. The touch screen is so superbright and supercrisp that it looks bigger than its real dimensions.

• Offers interactivity because of the touch screen – involves attendees.




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• Show off literature and other sales related info in a digital format.

• Save money on handouts that are rarely read by prospects and often just thrown out.

• Email prospects demos and marketing material immediately after meeting them, rather than give them printed materials.

• iPads large screen offers excellent readability.

• Using an iPad on a stand, create an information kiosk to allow prospects to read detailed information or watch promotional videos..

#4 Go Green Literature Display and Distribution



#3 Branding Opportunities Galore


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Sponsors can brand their logos on iPad cases, there can also be logos featured on tradeshow specific apps. There is a lot of screen realestate for including innovative sponsorships – beyond banners.



#2 Promotions, Giveaways, Raffles

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Why not play a game to win a prize on an iPad to draw traffic to your booth.

Random Digital Prize Draws can be accomplished using an iPad

Certainly for shows over the next few months exhibitors will attract attention just by having an iPad running iLeads in their booth.



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The iPad’s touch screen, advanced capabilities, vivid LED-backlit IPS display and expansiveonscreen keyboard are perfect for lead retrieval, surveys and product demos.

iLeads is the first lead retrieval app on the market, it is the recipient of the 2010 Breakthrough Award from TSEA.

Using the easy touch screen display, exhibitors can enter attendees badge numbers, then they are prompted to add a note, qualifier or take a survey.

Can capture qualify tradeshow leads anywhere andanytime, on the show floor, at parties even at the airport.

Developed in response to complaints about traditional lead retrieval, in particular barcodes and unqualified lead lists.



In Conclusion


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The iPad will change the way that we experience and participate in events.

There is no better device to consume content and tradeshows have never been more content rich

than they are today.



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Visit us at Bartizan.com for a Quote

Thank you for attending Today’s Webinar:

For iLeads Pricing Call our Sales Dept. : 914-375-7982

A copy of this presentation will be emailed to you after it’s over.

I can be reached right after this webinar for any questions, call me, Lew Hoff directly at:

914-375-7981


top 5 ways the ipad can be used at trade shows

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