The Canadian Automotive Repair

and Service Council Where people,

training and technology meet

Toronto Training Board PresentationJanuary 16, 2007

2The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Mandate• To address on a national basis the human

resource training and development needs of the Canadian automotive repair and service industry.

Canadian Automotive Repair and Service(CARS) Council

3The Canadian Automotive Repair and Service Council – Where people, training and technology meet

CARS Board of Directors

Association of International Automobile Manufacturers of Canada

Automotive Industries Association of Canada

Canadian Automobile Dealers Association

Canadian Vehicle Manufacturers Association

National Automotive Trades Association

4The Canadian Automotive Repair and Service Council – Where people, training and technology meet

CARS’ Activities

BUSINESSSKILLS

TRAINING

LABOURMARKET

INFO

INDUSTRYIMAGE

TECHNICALTRAINING

INDUSTRYWORKFORCE

5The Canadian Automotive Repair and Service Council – Where people, training and technology meet

The Road Travelled…

1987-1989 Establishing industry needs

1989-1994 Training standards, Youth internship, CARS Investment In People (CIIP)

1995-2000 Interactive Distance Learning (IDL), Mentor/Coach, Accreditation

2001-2005 Career information promotion, Collision repair training, Skills assessment

2005 – and Beyond

New sector study, revised strategic plan

6The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Industry Overview

Approximately 18 million vehicles on Canadian roads

Retail size of aftermarket estimated at over $15.6 billion in 2002 (which includes maintenance and repair, and gasoline stations): $9.3 billion in parts and $6.3 billion in services. This is an increase of 5.6 percent over 2001 (DesRosiers Automotive Consultants Inc. 2003 )

7The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Life Long Learning

New vehicle models are introduced each year New technology is introduced each year Success of the business is directly proportional to

ongoing professional development

8The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Commitment to Learning…

Strong commitment to career development among industry employees

Employers believe professional development is a key contributor to overall business success

9The Canadian Automotive Repair and Service Council – Where people, training and technology meet

CARS’ Activities

Industry Human Resource Study (Sector Study) Labour Market Research Collision Repair IDL Project National Essential Skills Strategy Skills Gap & Training Needs Assessment Research on Internationally Trained Workers Advanced Technologies Curricula Development Career Information Kit National Accreditation Program Interactive Distance Learning (IDL) Workplace Mentor/Coach Program

10The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Report on theHuman Resource and Training Needs of the

Repair and Service Industry

11The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Industry Sector Human Resource Study

For the purposes of the study, the Canadian automotive repair and service sector consists of four sub-sectors:

Automotive Service Repair Collision Repair Motorcycle Repair Parts Wholesaler

12The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Number of Establishments…

Exhibit 2.4: Estimated Number of Establishments in the Motive Power Repair and Service Sector

Canada Total = 39,077

7,232

6,458

24,337

1,050*

0 10,000 20,000 30,000

Motorcycle Repair

Parts Retail/Wholesale

Collision Repair

Automotive Service Repair

13The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Employment by Key Occupation…

8.1

8.5

27.5

29.5

34.0

87.3

5.5

4.8

44.9

254.0

1.2

2.7

0 50 100 150 200 250

Total Workforce

Other Occupations**

Motorcycle Technicians

Trade Helpers & Labourers

Sales Representatives- Wholesale*

Contractors and Supervisors- Mechanic Trades

Automotive Mechanical Installers & Servicers

Motor Vehicle & Transit Drivers

Autobody Technicians

Mgmt Occupations

Business Finance & Administrative Occupations

Automotive Service Technicians

Employment (000's)

Source: Statistics Canada. Labour Force Survey data (2004), and Census 2001.*Includes automotive parts salespersons.**Includes support staff and all other occupations in the sector.

14The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Age Composition…

0

5

10

15

15-19 20-24 25-29 30-34 35-39 40-44 45-49 50-54 55-59 60-64 65+

Per

cen

tag

e

Motive PowerRepair andService SectorAll industries

Statistics Canada

15The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Insufficient Supply of Qualified Staff…

Exhibit 2.11: Proportion of Employers Reporting Insufficient Supply of Qualified Staff as Affecting Firm Profitability

0%

10%

20%

30%

40%

50%

60%

70%

Atlant

ic

Quebe

c

Ontar

io

Wes

tern

Can

ada

0-2

Bays

3-9

Bays

10+ B

ays

Autom

otive

Ser

vice/

Repair

Mot

orcy

cle R

epair

Autob

ody/

Collisi

on R

epair

Autom

otive

Par

ts

Specia

lty/O

ther

Ser

vices

48.1%

16The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Average Weekly Earnings Compared to Competing Sectors…

$1,479.43

$621.80

$1,038.53 $851.56 $821.92$842.33$1,085.82

$0

$500

$1,000

$1,500

$2,000

Oil a

nd G

as

Mini

ng

Utilitie

s

Fores

try, L

oggin

g an

d Sup

port

Man

ufac

turin

g

Const

ruct

ion

Mot

ive P

ower

Rep

air a

nd S

ervic

e

Wee

kly

earn

ings

17The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Job Satisfaction…

Exhibit 5.5: Overall Job Satisfaction of Employees by Occupation

83.1%

81.1%

80.1%

89.7%

50% 60% 70% 80% 90% 100%

Automotive ServiceTechnicians

Technician Specialist

Autobody Technician

Motorcycle RepairTechnician

% indicating very satisfied or somewhat satisfied

18The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Top 4 Skill Areas Lacking…

Exhibit 6.2: Top 4 Skill Areas in Which Employees are Lacking

58.4%

44.5%

45.2%

54.2%

0% 20% 40% 60%

Computer Skills

Business Management

Diagnostics

Electronics

% employees identifying skill area

19The Canadian Automotive Repair and Service Council – Where people, training and technology meet

CARS PROJECTS

20The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Interactive Distance Learning

Satellite-based training broadcast daily

Over 150 courses have been developed

Technical and non-technical training for those licensed and working in the industry

Offers two-way interaction between student and instructor

21The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Collision Repair IDL Project – Phase II

Project Objective To make available to the

Canadian Collision Repair sector, convenient, cost effective and high quality technical and non-technical training

22The Canadian Automotive Repair and Service Council – Where people, training and technology meet

National Essential Skills Strategy

Examine the essential skills of industry occupations, e.g. reading, document use, computer use related skills

Benchmark the current essential skills levels of the workforce

Identify strategies to integrate essential skill training components to existing curriculum

23The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Essential Skills Profiles Developed…

Customer Relations Specialist (NOC 6421) Service Sales Advisor (NOC 6421) Parts Sales Consultant (NOC 6421) Automotive Mechanical Installers & Servicers (NOC

7443) Automotive Service Technician (NOC 7321) Autobody & Collision Damage Repair Technician

(NOC 7322) Automotive Paint Technician (NOC 7322)

24The Canadian Automotive Repair and Service Council – Where people, training and technology meet

National Essential Skills Strategy

Information from essential skill profiles and national benchmarking will be used to:• Communicate to stakeholders existing levels and

those required– Manufacturers– Education system– Industry re professional development

Additional profiles and assessment tools are being developed under phase II of the project

25The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Professional Development Skills Assessment Tool Access to needs assessment questions from 34 key

automotive industry occupations Assessment tests are randomly created from over twelve

thousand questions Automatic links to industry’s best available training

sources Available in both French and English Secure, encrypted participant profiles and result histories

online

www.carsability.cawww.carsability.ca

26The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Career Information Resources

The “Future Is Wide Open” career information kit provides resources for young people, educators, parents and industry. • Reference Guide – 45 occupations

described• Educator’s Guide – Learning

activities• Industry Presentation Guide –

Helpful tips for industry to promote itself

• CD-ROM and Web Site – interactive tools

27The Canadian Automotive Repair and Service Council – Where people, training and technology meet

National Accreditation Program

College post-secondary motive power programs can apply to challenge the accreditation evaluation process.

Currently there are 27 college programs that have National Accreditation status across Canada

28The Canadian Automotive Repair and Service Council – Where people, training and technology meet

Workplace Mentor/Coach Program

Leadership Organization Communication Coaching Mentoring Human Relations Job Proficiency Personal Development

29The Canadian Automotive Repair and Service Council – Where people, training and technology meet

International Trained Workers

Research underway to review challenges and success stories

Information Gaps

Recommendations

30The Canadian Automotive Repair and Service Council – Where people, training and technology meet

www.cars-council.ca