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Media Markt is a German company, the largest European consumer
electronics retailer. Sell computers, appliances , image
and sound
What is?
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The company was found by Walter Gunz, Erich Kellerhals, Leopold Stiefel and Helga Kellerhals. The first store was opened on 29 November in Munich. Today is owned by MediaSaturn holding company belonging to the Metro chain.
Who are found?
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To date of 2014 Media-Saturn group has in Spain 66 shops and 5029 employees, being their third billing market after Germany and Italy
Has many stores in Spain?
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The number one in Europe
Media Markt is Europe’s undisputed market leader among consumer electronics retailers. Today, Media Markt stores inGermany, Austria, Italy, Switzerland, Hungary, Poland, Spain,the Netherlands, Belgium, Portugal, Greece, Sweden, Russia and Turkey are the shopping destinations of choice for millions of customers. And there is no end in sight plans to open other newstores are already under way.
Why is number one?
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Media Markt is the number one consumer electronics retailer in Germany and Europe.And the secret of our success? A large selection of electrical and electronic goods from leading manufacturers offeredat permanently low prices and attractively displayed on large sales floors.
Why is number one?
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Mediamarkt is Known by deals, advertising and
service
Why is known?
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“Hey, I’m not stupid.”), the company’s famous advertising slogan, is known to millions of customers in Germany and across Europe – in their respective national language, of course: “Ik ben toch niet gek“ in Dutch, “Yo no soy tonto“ in Spanish and “Nie dla idiotóv“ in Polish, for example.
Why is known?
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Advertising
Media Markt is known in Germany for its humorous, but sometimes crude, advertising campaigns for example, the slogan "Don't let yourself be conned"
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Media Markt is a German company, the largest European consumer electronics retailer. Sell computers, appliances and image and sound
Why are industry leaders in home appliances and consumer electronics in Europe?
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BrandMedia Markt is one of the best known companies in Europe and is renowned for its attention-grabbing advertising. Surveys confirm that Media Markt creates advertising that people remember best. And the core advertising concept that has been used since the company was founded is still in place today and focuses on honesty, individuality and humor.
Brand
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Our department are four areas: • Compensation and benefits• Labor relations, projects and systems • Training and development. The latter is currently the key, as it is essential for the expansion goals of the company.
How is it structured?
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Employees
•Motivated and independent employees•Developing young talent•High level of practice orientation•Individual development•Working in the service of our customers
Employees
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Philosophy
•Innovative products•Multichannel is the name of the game•Consistent service orientation•Decentralized corporate structure•People are the key
Philosophy