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1 Transformation HR Forward CBS Competitiveness Day 2017

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1

Transformation

HR Forward

CBS Competitiveness Day 2017

2

Human Capital Analytics Group

Mission

Inspiring, empowering, and equipping

companies to use data-driven human

capital decision-making to build and

sustain competitive advantage

HCA Group Mission

“Knowledge is the ultimate source of

organizational competitive

advantage”

Grant, 1996

3

Transformation: HRM Forward Agenda

• Why HR needs to transform

Introduction

• How HR will transform

Group discussion

• Stepping up the transformational agenda

Henriette Fenger Ellekrog, Head of Group HR, Danske Bank

4

Transformation: HRM Forward Agenda

• Why HR needs to transform

Introduction

• How HR will transform

Group discussion

• Stepping up the transformational agenda

Henriette Fenger Ellekrog, Head of Group HR, Danske Bank

5

The changing world around us…

” The trends

Transformation: HRM Forward Introduction

The perception from (some of) our stakeholders

6

The changing world around us…

” • Digitalization

• Agility and adaptability

• Job and task atomization

• Flexible and global workforce

• Individualization/Employee experience

• Workforce Analytics • Cloud solutions

• Demographic shift

• Risk and privacy

The trends

Transformation: HRM Forward Introduction

Which of the following trends do you believe will significantly influence the future of HR?

80%

50%

40%

40%

40%

30%

30%

30%

30%

7

Transformation: HRM Forward Introduction

• Digitalization

• Agility and adaptability

• Job and task atomization

• Flexible and global workforce

• Individualization/Employee experience

• Workforce Analytics • Cloud solutions

• Demographic shift

• Risk and privacy

The trends The changing world around us…

8

Transformation: HRM Forward Introduction

Example: Elements of implementing a data driven approach in HR

Purpose: Securing a qualified workforce Business case

Tools and technologies Predictive analysis

/ Talent Metrics ROI

Analysis People

Reporting SWP GAP analysis

HR foundation

People Data IT System Analytical

Competences

HR Processes

HR Roles

HR Operating Model

HR Processes Cycle

Group practice and processes alignment

Group strategy

Group Finance

Group Risk Management Group IT Group Legal

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9

Transformation: HRM Forward Introduction

• Digitalization

• Agility and adaptability

• Job and task atomization

• Flexible and global workforce

• Individualization/Employee experience

• Workforce Analytics • Cloud solutions

• Demographic shift

• Risk and privacy

The trends The changing world around us…

10

The changing world around us…

” • Digitalization

• Agility and adaptability

• Job and task atomization

• Flexible and global workforce

• Individualization/Employee experience

• Workforce Analytics • Cloud solutions

• Demographic shift

• Risk and Privacy

The trends

Transformation: HRM Forward Introduction

11

Transformation: HRM Forward Introduction

TIME TO TRANSFORM… THE WAY WE TRANSFORM?

12

Transformation: HRM Forward Agenda

• Why HR needs to transform

Introduction

• How HR will transform

Group discussion

• Stepping up the transformational agenda

Henriette Fenger Ellekrog, Head of Group HR, Danske Bank

13

Transformation: HRM Forward Group Discussion

Questions:

1. WHY will the identified trend influence business?

2. WHAT will change in business due to the identified trend?

3. HOW can we approach the transformation?

Questions for discussion

• Digitalization

• Agility and adaptability

• Job and task atomization

• Flexible and global workforce

• Individualization/Employee experience

• Workforce Analytics • Cloud solutions

• Demographic shift

• Risk and privacy

14

Group Discussion D

isru

pti

ve f

orce

WHY

WHAT

HOW

15

Transformation: HRM Forward Group Discussion

Group Work 1. Each table has one subject/trend to discuss – see the ENVELOPE at the table

2. Each table chooses two captains who are given the CAPTAIN signs

3. For 20 min all participants at the table discuss and fills in the answer sheet

4. When the bell rings, the two captains stays at the table. The other people find a

new chair at another table of their own choice

5. For the next 20 min the new arrivals challenges (or confirms) the answers on the tables answer sheet. Captains can choose to either defend or correct the answers

6. Finally – each tables captains present findings to plenum

Game rules

16

Transformation: HRM Forward Agenda

• Why HR needs to transform

Introduction

• How HR will transform

Group discussion

• Stepping up the transformational agenda

Henriette Fenger Ellekrog, Head of Group HR, Danske Bank

17

Transformation: HRM Forward

CLOSING STATEMENT

18

Transformation: HRM Forward Closing statement

Thank you!

“The world as we have created it is a process of

our thinking. It cannot be changed without changing

our thinking” Albert Einstein

19

Transformation: HRM Forward Introduction

WHAT’S NEXT?

20

Purpose To secure HR as a business relevant function by increasing organizational capability to handle business transformation processes. Approach – co-creating new knowledge 4 seminars focusing specifically on defining the questions and exploring the answers to:

Target group HR Business Partner, HR Management Partners and HR Consultants More information and invitations will follow in December 2017

Transformation: HRM Forward Introduction

Collaborative Learning Network – NEW in 2018

WHY ?

Seminar 1

WHAT ?

Seminar 4

HOW ? . . .

21

Transformation: HRM Forward Closing statement

Thank you Maria Beck Petersen Research Assistant HCA Group CBS [email protected]

Dana Minbaeva Founder of HCA Group Professor in Strategic and Global HRM, CBS [email protected]