transforming the customer experience in a digitally led ... … · ian golding, ccxp global...
TRANSCRIPT
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Ian Golding, CCXPGlobal Customer Experience Specialist
Transforming the Customer Experience in a Digitally Led Economy
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How do
you feel
right now?
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It is so easy to
say…
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…but so hard
to do
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What experience are you
delivering today?
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Putting the interests of the BUSINESS first to make as much money as possible?
Putting the interests of the CUSTOMER first to make as much money as possible?
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Organisational Layers of Customer Experience
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Thank You
ijgolding.com