transnational landscape de groote heide: smart forest
DESCRIPTION
This presentation outlines the plans to turn Transnational Landscape 'De Groote Heide' (Netherlands, Belgium) into a smart forest. It positions those plans in the broader context of the ambitions of Eindhoven to become Cultural Capital of Europe in 2018.TRANSCRIPT
‘Slim Bos’, Smart ForestMaking the Connection
CeesJan Mol (CJ)Bamboostones
Foundation
• An app helps you read more about site specific history– E.g. the homes of the gnomes
(pre-historic barrows)
• Helps you know more about plants, wildlife– And e.g. bird watchers share their data
‘Smart Forest’?
‘Smart Forest’
• You’re givenrecommendations…– About spots you might like– About cycle tours you
might enjoy – Places to stay– Where to get a drink
(with a discount)
• People can give feedback
• Nature• With WIFI• And a sensor network (or several)• Possibilities to interact (QR-codes, NFC chips)• Through physical & virtual portals & an app• With services for companies &
individuals– WIFI Wald, recreational services,
bird watchers• In collaboration with open source &
open data initiatives
The smart, interactive forest
‘Smart Forest’
• We will have more people • More actively engaging with their environment• Investing more energy into their wellbeing and
their eco-system• More inclined to participate in…
– Alerting wildfires (in combination with the sensor networks)
– Reporting hooligans– Volunteering
Ons Slim Bos
How?
• The 1st challenge: kick start cooperation– Life+ as a vehicle
Sensing Green, a Life+ proposal
How?
• The 1st challenge: kick start cooperation– Life+ as a vehicle
• The current challenge: what can we do now?– For our group to move forward concretely – For us to engage with ‘Brains from Brainport’– Establishing a valuable role within the regional
strategic agenda
Vincent van Gogh, The Potato Eaters, 1885
GLOW
• Light Art Festival in Eindhoven• Official # visitors: 450.000• Web environment created
through Open Innovation– Including apps
(>19.000 installations)• New way of giving feedback• First of a kind prototype
GLOW: origin of the visitors
Slim Bos can re-use this cultural participation platform…
Culture
CulturalFestivals
How does it fit?
How does it fit?
…help expand into additional ‘domains of life’…
CultureNature
Retail
TourismCultural Festivals
Slim Bos De Groote Heide
How does it fit?
Professionally people are also being addressed…
Culture Innovation
B2B network
EHV365Strijp-S
Nature
Retail
Tourism
How does it fit?
…giving us a broad range of ‘proeftuinen’
Culture Innovation
B2B network
EHV365Strijp-SCultural
Festivals
Slim Bos De Groote Heide
Nature
Retail
Tourism
How does it fit?
…fitting nicely into ‘Eindhoven Cultural Capital’!
Culture Innovation
B2B network
EHV365Strijp-SCultural
Festivals
Slim Bos De Groote Heide
Nature
Retail
Tourism
(R)Urban Media Architecture
Culture Innovation
B2B network
EHV365Strijp-SCultural
Festivals
Slim Bos De Groote Heide
Nature
Retail
Tourism
Resonance!
• Post-globalization: the importance of being here
• Culture-as-co-creation• Philips Corporate Sustainability Office
– Wellbeing• Five Ways to Wellbeing
– Crowd sourcing sustainable innovations– Mobilizing innovation power
What are the next steps?
1. Life+ (deadline, process kick start)2. Urban Media thought leader3. Get political support for the ‘broader picture’
– Locally– Regionally
4. (R)Urban Media Architect (Dec 3rd)
5. Quick scan6. Project hotlist
√
√√
Conclusion
• Slim Bos is a concrete project proposal• It’s an emerging and very creative network• Rapidly cross-connecting across Brainport• Pursuing new (R)Urban collaborations• With quite a bit of
strategic momentum• And resonance in business
Slim bos: a living ecosystem
Addenda
from 1970 to 2004
100%
PhilipsBusinesses
Res
earc
h
Internal supply
Op
en H
TC
Philips Businesses
Philips Businesses
Technology spin-out
Technology spin-out
JointVentures
with Philips
JointVentures
with Philips
Co
mp
anie
s
ExternalsuppliersExternalsuppliers
Spin-in ofTechnologySpin-in of
Technology
Res
earc
h
Inst
itu
tes
‘closed research’ to ‘open innovation’*
* Source: Rick Harwig, CEO Philips Research, 2004
Network-Centric Innovation
Me We
Application Domain Innovation
ProductionInnovation
Network Leadership
Inn
ova
tion
Spa
ce
Feature Innovation
Market Innovation
Me & my partners
All of us
Network-Centric Innovation:‘co’ & ‘creation’
Me We
Network Leadership
Inn
ova
tion
Spa
ce
Me & my partners
All of us
Application Domain Innovation
ProductionInnovation
Feature Innovation
Market Innovation