Treatment

Treatment Working title: Four Hours Is Enough Sleep And Other Lies I Tell MyselfGenre Teen DramaDuration 2 minutes (opening sequence)

Working titleI am considering choosing one of the following titles, although I am currently unsure which:Four Hours Is Enough Sleep, And Other Lies I Tell Myself4-48amThis Too Shall Pass

Opening sequence synopsis

In the opening sequence, Olivia will be having flashbacks showing significant elements of her past:Rejection from her father / her father tells her that he doesnt want to have a relationship with her.Gathering / getting drunk and intoxicated with drugs (to engage in escapism)Olivia and her friends in a rundown area, in a alleyway (this will literally be showing them leaving a gathering, drinking alcohol and doing drugs)Spoken word poetry will occur here, where Olivia meets BOY, at 4-48am in the park to tell her how she is still in love with him (the poem is called 4-48am)Character outlineOLIVIA - 17 years old, student, poetry and art enthusiast, suffers from social anxiety and has had previous relationship problems (friendship, family, and romantic) OLIVIAS MOTHER 42, poetry enthusiast JAKE 18 years old, student, timid, technology enthusiast AVRIL 17, student, confident, music enthusiast RIHANNON 17, student, confident, out-going, down-to-earthI will have a variety of actors which will be in the gathering scene only which are OLIVIAS friends.Outline - whole narrative synopsisThe film shows OLIVIAs progression from her social anxiety. The beginning shows flashbacks from her past and the bad things which have happened to her (rejection from her father, her bad coping mechanisms to engage in escapism). Moreover, OLIVIA has a good relationship with her mother, they both have spoken word pieces. Furthermore, OLIVIA has a relationship with JAKE towards the end of the film, showing her progression from her social anxiety as before she had too many trust issues for this to occur.Target Audience primary target audience 15-25

Demographic target audience profile here I will state how I will segment the cinema market by: gender, location, professional status, religion, ethnicity in order to successfully in my film at the current target market/audience.National Readership Survey social grade: C2 Skilled manual workers D Semi skilled and unskilled manual and workers E Casual labourers, unemployed, state pensioners Although social grade D and E may be more dominant, as some my primary target audience are likely to be in higher education.By using the Life Matrix Tool, I will aim my film at the following groups: 1 tribe wired 2 fun/atics10 free birds 8 struggling singles

Example of my primary target market Alisha Brown:

Alisha is 19 years old, she is a student studying at Brighton universityAlisha is a mainstreamer she enjoys to watch popular films, and enjoys going to the cinema with her friends to watch the most recent movies launchedAlishas National Readership Survey social grade is E as she is unemployed, and is in higher educationAlisha is likely to go to watch this film with her friends from university during her free time, as she is a mainstreamer Target audience secondary target audience 26-35Demographic target audience profile here I will state how I will segment the cinema market by: gender, location, professional status, religion, ethnicity in order to successfully in my film at the current target market/audience.By using the Life Matrix Tool, I will aim my film at the following groups:6 renaissance women3 dynamic duos4 priority parents5 home soldiers

National Readership Survey social grade of my secondary target audience:C1 Supervisory or clerical, junior managerialB Intermediate managerial, administrative

Secondary target market psychological profile: Jade Adams

Jade Adams is 34 years old, she currently works as a sociology teacher at Manchester Academy.Jades National Readership Survey social grade is C1 as she as a teacher.Jade is a mainstreamer, she is likely to watch this film with her fiance or her friends in her free time during weekends or after work.Jade is more likely to be interested as she is a sociology teacher, therefore she may have interest OLIVIAs past and how she regains control of her life. For example, Jade may arrange a school trip to see my film with her sociology class.Visual ElementsLighting -Camera movement ?Editing - there will be quick cuts between the flashbacks, enigma code to occurSetting I will film the gathering scene in my bedroom, and I will be filming the alley way scene locally in Dagenham, Essex on Gorsebrook Road. Actors OLIVIA: Megan AbbsAVRIL: Lucy HartJAKE: unconfirmed Costume females: black dress, boots/high heeled shoesJAKE will be wearing a smart/casual outfit, most likely jeans and a shirt

Audio Elements (opening sequence)Audio elements non diegetic: I am considering putting part of Arctic Monkeys Do I Wanna Know at a slowed down pace, at the beginning of the opening sequence before the spoken word piece occurs.Digetic: spoken word poetry will occur towards the end of the opening sequence.Soundtrack- in the opening sequence there is no soundtrack, although the whole narrative synopsis may consist of a soundtrack.Effects (Foley) As part of the non diegetic I am considering putting part of Arctic Monkeys Do I Wanna Know at a slowed down pace, at the beginning of the opening sequence before the spoken word piece occurs.Music Arctic Monkeys Do I Wanna KnowRationaleI decided to create my film as:Unique selling point I believe that within my genre there is a gap in the market as my film will address themes which other teen dramas do not explore in much detail. These consist of; poetry, metal health illnesses. As part of my secondary research I discovered that 1 in 5 people are likely to experience a metal health illness at some point in their lives. Therefore, believe that people should be more aware of the effects.Educates people I aim to ensure that people, who are not currently aware of the impact of mental illnesses, to gain an awareness.Poetical theme there will be lots of spoken word pieces in my film. Although arguably my film attracts a niche market, due to the unique selling point, there is a lack of supply. Therefore, there would be a demand in the film market for my film.Primary researchI will conduct a questionnaire to ensure that I will satisfy my target audience:From this I will be able to make adjustments to ensure that my film runs smoothlyI will conduct the questionnaire on word and attach it on the next slide, I will use it in my treatment presentation.

Secondary researchI have searched for my primary and secondary target audience using GoogleI have searched travel fees on the TFL website in case I would need to use public transport to travel with my actors and actressesI have conducted genre research using GoogleI have analysed opening sequences of films in the teen drama genre, to ensure my codes and conventions fit within the genre and connotes plasir within my target audience. Furthermore, the theme of poetry breaks the genre conventions. Therefore, will enable juisance and enables Barthes 5 code theory to occur as the audience will read an enigma code, enticing them to watch the rest of the film.Requirements and resourcesProps: vodka bottle, false drugs, waterFilming equipment: camera, tripod, charger, Final Cut Pro XCostume OLIVIA black dress, other females: smart casualJAKE casual/smart shirt and jeansLocation bedroom (getting ready, gathering), alley way in Gorsebrook Road, DagenhamConstrains and contingencyConstrains? Actors may become ill. Therefore, I will get back up actors to ensure I can still film.

Weather.I will check the weather forecast beforehand, to ensure that the weather will not affect my film. However, if the forecast is in accurate then depending on the weather, I may have to reschedule.

Legal and ethical considerationsDrugs and alcohol instead of using real vodka and drugs I will find a substitute option to ensure my actors are not harmed.Copyright music to overcome this I will ensure my music is royalty free.

BudgetTravel fees train fare to locationI may have to hire filming equipment