turkish german university identity design project

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THE PROJECT Subject: The Turkish German University (TDU) is an outstanding international project of both countries – expanding the traditional relationship and the strong economical connections between Turkey and Germany to the sector of academic education. As a brand new institution in the market the university needs a competitive brand strategy and a professional visual appearance, which is attracting attention in both cultural surroun- dings. Design Project: The basic idea in this proposal is to create various Corporate Design ideas within a collaborative Turkish German project – according to the intercultural structure of the new university. During spring term 2011 Turkish and German design students have been working in mixed teams under the supervision of Turkish and German project leaders and accompanied by Corporate Identity experts of both countries. Process of the Project The project started in March with a joint workshop in Turkey where we met the rector, Prof. Dr. Ziya Șanal in Istanbul to discuss the briefing. Within a one-week-workshop at Anadolu University in Eskișehir the stu- dents started working on the concept and the basic design elements of the Corporate Identity. During a second meeting in May the teams continued and completed the project work. This time the Turkish group came to Wiesbaden and visited RheinMain University. The students met Corporate Design experts in Wiesbaden to get comments. In this second workshop the students presented the results in a competition to a jury, which consisted of representatives of the Turkish German University, the involved institutions (DAAD, etc.) and professional design consultants. Between the meetings the student teams continued collaboration by using the internet for managing communication from the distance. A web page was set up for the project and all the group leaders were able to follow the project and progress via web. The collaborative process of producing design concepts together in mixed teams of German and Turkish junior designers will leave a unique intercultural experience to all participants. Generally spoken the pro- ject gives an impression of the future atmosphere at the Turkish German University as an institution at the intersection between two countries and cultures.

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Turkish German University Corporate Identity Project completed on May 21st of 2011 in RheinMain University of Applied Sciences, Wiesbaden/Germany. Project group presented 30 different concepts. All of the works and effort had very well respected. Jury decided to choose 6 different concepts for the final decision

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Page 1: Turkish German University Identity Design Project

THE PROJECT

Subject:The Turkish German University (TDU) is an outstanding international project of both countries – expanding

the traditional relationship and the strong economical connections between Turkey and Germany to the

sector of academic education. As a brand new institution in the market the university needs a competitive

brand strategy and a professional visual appearance, which is attracting attention in both cultural surroun-

dings.

Design Project:The basic idea in this proposal is to create various Corporate Design ideas within a collaborative Turkish

German project – according to the intercultural structure of the new university. During spring term 2011

Turkish and German design students have been working in mixed teams under the supervision of Turkish

and German project leaders and accompanied by Corporate Identity experts of both countries.

Process of the ProjectThe project started in March with a joint workshop in Turkey where we met the rector, Prof. Dr. Ziya Șanal

in Istanbul to discuss the briefing. Within a one-week-workshop at Anadolu University in Eskișehir the stu-

dents started working on the concept and the basic design elements of the Corporate Identity.

During a second meeting in May the teams continued and completed the project work. This time the

Turkish group came to Wiesbaden and visited RheinMain University. The students met Corporate Design

experts in Wiesbaden to get comments. In this second workshop the students presented the results in a

competition to a jury, which consisted of representatives of the Turkish German University,

the involved institutions (DAAD, etc.) and professional design consultants.

Between the meetings the student teams continued collaboration by using the internet for managing

communication from the distance. A web page was set up for the project and all the group leaders were

able to follow the project and progress via web.

The collaborative process of producing design concepts together in mixed teams of German and Turkish

junior designers will leave a unique intercultural experience to all participants. Generally spoken the pro-

ject gives an impression of the future atmosphere at the Turkish German University as an institution at the

intersection between two countries and cultures.

Page 2: Turkish German University Identity Design Project

PARTICIPANTS

InstitutionsAnadolu University, Eskișehir/Turkey

RheinMain University of Applied Sciences, Wiesbaden/Germany

DAAD German Academic Exchange Service

SupervisorsProfessor T. Fikret Uçar, Anadolu University, Eskișehir/Turkey

Lecturer Cemalettin Yıldız, Anadolu University, Eskișehir/Turkey

Photography Aziz Arda Ataseven, Anadolu University, Eskișehir/Turkey

Professor Christine Wagner, RheinMain University, Wiesbaden/Germany

Lecturer Dipl. Des. Klaus Eckert RheinMain University, Wiesbaden/Germany

Project Assistent Dipl. Des. Stefanie Leuze, RheinMain University, Wiesbaden/Germany

Team 1İlkay Berk Gül

Stefanie Leuze

Team 2Ahmet Kökbudak

Anil Çakar

Team 3F. Burak Evlice

Sarah Jokhosha

Team 4İsmail Anıl Güzeliș

Karolina Zgodzinski

Team 5Emrah Șatıroğlu

Alessia Mandanici

Team 6Mert Serbest

Dominic Valentiner

Team 7Ziya Gökhan Apaydın

Mareike Stahl

Team 8Ceyhun Aksan

Ronja Scheidel

Page 3: Turkish German University Identity Design Project

WORKSHOP IN ESKİȘEHİR

Page 4: Turkish German University Identity Design Project

WORKSHOP IN WIESBADEN

Page 5: Turkish German University Identity Design Project

T E A M1CONCEPT 1

Es handelt sich um ein lebendiges Corporate Design, das sich wie ein Land oder eine Universität und deren Studenten ständig weiterentwickelt. Im Laufe der Zeit generiert sich wie von selbst eine neue Formsprache die aber stets ihrer Aussage "Fortschritt und Netzwerk" treu bleibt!

Yașayan Logo konsepti, tıpkı logonun kendisi gibi yașayan ve gelișen üniversiteyi, ülkeyi ve öğrenciyi temsil eder. Bu konsept sürekli gelișerek yeni ve taze kalır fakat verdiği görsel hissiyat olan "İlerleme ve Bağlantı" fikirleri değișmez.

Lebendiges Corporate Design

Yașayan Logo Konsepti

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1CONCEPT 1

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 6: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1LOGO 1

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 7: Turkish German University Identity Design Project

Kaymakamlık Meydanı

34800 Beykoz / Istanbul

P +90 (0)216 404 11 25

F +90 (0)216 404 11 27

[email protected]

www.tau.edu.tr

Sehr geehrter Herr Mustermann,

Die Hochschule RheinMain bietet optimale Bildungs- und Berufschancen, indem sie ihre günstige

geographische Lage, ihre konsequente Nähe zum Markt und zur Gesellschaft, ihre Forschungsak-

tivitäten und ihren gelebten Teamgeist zu einzigartiger Praxis- und Lebensnähe verbindet. Im

Mittelpunkt der Ausbildung an den drei Studienorten Wiesbaden, Rüsselsheim und Geisenheim

stehen die Studierenden.

Fachhochschulstudium bedeutet hier: Vorbereitung auf moderne Berufsfelder, welche die Anwen-

dung wissenschaftlicher Methoden oder künstlerischer Fähigkeiten erwarten. Und zwar in den

dung wissenschaftlicher Methoden oder künstlerischer Fähigkeiten erwarten. Und zwar in den

sechs Fachbereichen Architektur und Bauingenieurwesen, Design Informatik Medien, Sozialwe-

sen, Wiesbaden Business School, Ingenieurwissenschaften und Geisenheim.

dung wissenschaftlicher Methoden oder künstlerischer Fähigkeiten erwarten. Und zwar in den

sechs Fachbereichen Architektur und Bauingenieurwesen, Design Informatik Medien, Sozialwe

sen, Wiesbaden Business School, Ingenieurwissenschaften und Geisenheim.

Die Hochschule RheinMain bietet optimale Bildungs- und Berufschancen, indem sie ihre günstige

Die Hochschule RheinMain bietet optimale Bildungs- und Berufschancen, indem sie ihre günstige

geographische Lage, ihre konsequente Nähe zum Markt und zur Gesellschaft, ihre Forschungsak

geographische Lage, ihre konsequente Nähe zum Markt und zur Gesellschaft, ihre Forschungsak

-

tivitäten und ihren gelebten Teamgeist zu einzigartiger Praxis- und Lebensnähe verbindet.

Fachhochschulstudium bedeutet hier: Vorbereitung auf moderne Berufsfelder, welche die Anwen-

dung wissenschaftlicher Methoden oder künstlerischer Fähigkeiten erwarten.

Mit freundlichen Grüßen

M. Nameless

sellschaft, ihre Forschunggsak

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Kaymakamlık Meydanı

34800 Beykoz / Istanbul

P +90 (0)216 404 11 25

F +90 (0)216 404 11 27

[email protected]

www.tau.edu.tr

P +90 (0)216 404 11 29

[email protected] MUSTERMANNAssistant Professor

Social Science Department

dung wwi

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sen, WWie

Die Hochschule RheinMain bietet optimale Bildungs- und Berufscha

geographische Lage, ihre konsequente Nähe zum Markt und zur Gesellschaft, ihre Forschungsak

geograap

-

tivitätenn u undnd i ihhrrenen ggelelebebttenen TTeeamamggeieistst z zuu eieinznziiggaarrtitiggerer P Prraaxixiss-- unundd LLebebenensnsnähähee veverbrbinindedett.

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34800 Beykoz / Istanbul

P +90 (0)216 404 11 25

F +90 (0)216 404 11 27

[email protected]

www.tau.edu.tr

Kaymakamlık Meydanı

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1STATIONARY1

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 8: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1VARIATIONS 1

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 9: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1COLOUR AND TYPOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

2013 2014 2015 201620122011

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KLAVIKA BOLD

ABCDEFGHIJKLMNOPQRSTUVWXYZİŞÇabcdefghijklmnopqrstuvwxyzışç1234567890,.-/!?

KLAVIKA REGULAR

ABCDEFGHIJKLMNOPQRSTUVWXYZİŞÇ

abcdefghijklmnopqrstuvwxyzışç

1234567890,.-/!?

KLAVIKA LIGHT

ABCDEFGHIJKLMNOPQRSTUVWXYZİŞÇ

abcdefghijklmnopqrstuvwxyzışç

1234567890,.-/!?

KLAVIKA ITALIC

ABCDEFGHIJKLMNOPQRSTUVWXYZİŞÇ

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1234567890,.-/!?

UNIVERSITY

The Faculty of Engineering and Architecture has recently moved

into its new and technologically enhanced building.

Each department in the faculty maintains contacts with industry

and keeps up-to-date with the needs that arise in the private and

public sectors. Therefore, the curriculum is continually revised to

enable graduates to adapt to new technologies as quickly as

possible.

UNIVERSITY

The Faculty of Engineering and Architecture has recently moved

into its new and technologically enhanced building.

Each department in the faculty maintains contacts with industry

and keeps up-to-date with the needs that arise in the private and

public sectors. Therefore, the curriculum is continually revised to

enable graduates to adapt to new technologies as quickly as

possible.

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1COLORS & TYPO1

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 10: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

Ilkay Berk Gül

T E A M1USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1PHOTO & FLAGS1

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 11: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1VEHICLES1

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 12: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1FOLDERProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1FOLDERS 1

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 13: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1WEB PAGEProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1WEB PAGE 1

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 14: Turkish German University Identity Design Project

Die Universität ist ein Ort des Zusammentreffens, der neue Perspektiven vermittelt und neue Wege für die Zukunft eröffnet. Das Logo soll folgende Aussage vermitteln: "Sich gemeinsam weiterentwickeln um neue Perspektiven zu eröffnen"

Üniversiteler bir araya gelerek, gelecek için yeni perspektifler, yeni bakıș açıları sunan bir kurumlardır. Bu logo "Biraya gelip, ilerleyiș ve yeni perspektifler" fikrini vermek üzere tasarlanmıștır.

Neue Perspektiven Konzept

Yeni Bakıșlar Konsepti

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1CONCEPT 2

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 15: Turkish German University Identity Design Project

T E A M1LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

TÜRK ALMANÜNİVERSİTESİ

TÜRKISCH DEUTSCHEUNIVERSITÄT

TÜRK ALMANÜNİVERSİTESİ

TÜRKISCH DEUTSCHEUNIVERSITÄT

TÜRK ALMANÜNİVERSİTESİ

TÜRKISCH DEUTSCHEUNIVERSITÄT

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1LOGO2

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 16: Turkish German University Identity Design Project

m: Stefanie Leuze

İlkay Berk Gül Professor Tevfik Fikret Uçar

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Kaymakamlık Meydanı

34800 Beykoz / Istanbul

P +90 (0)216 404 11 25

F +90 (0)216 404 11 27

[email protected]

www.tau.edu.tr

Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Pellentesque

varius pharetra luctus. Aliquam rutrum posuere aliquam. Duis purus augue, porta ac suscipit sit amet,

lacinia et justo. Nullam a nulla augue, at rutrum magna. Phasellus vitae elit id tortor bibendum tincidunt

congue id metus. Curabitur non lacus sem. Ut sodales, metus non sagittis bibendum, purus purus mattis

felis, vel egestas urna tellus id ligula. In hac habitasse platea dictumst. Suspendisse porta erat a sapien

aliquet vestibulum ut vitae eros. Donec mi urna, feugiat ut facilisis at, imperdiet vitae lacus. Mauris

egestas tincidunt orci id tempor. Nam ac ipsum sed erat fermentum lacinia.

Integer urna neque, scelerisque ut sagittis vitae, auctor eget erat. Pellentesque bibendum dui vel dui

tristique quis interdum velit mattis. In sit amet tellus sed leo elementum congue quis non nulla. Nulla

ullamcorper blandit metus, ut mattis dui consectetur quis. Fusce quam ligula, ultricies at porta id,

condimentum non tellus. Nullam nec elementum felis. Sed pretium gravida bibendum. Aliquam

pellentesque ultrices enim, vitae pulvinar mauris vestibulum in. Praesent sed porttitor sapien. In sed ante

et nisl viverra cursus. Morbi rutrum condimentum quam ac imperdiet. Vestibulum lectus elit, tempus nec

adipiscing ac, adipiscing sit amet purus. Sed gravida faucibus mattis. Nullam nec sapien nunc. Donec

lacinia mattis porta Morbi rutrum condimentum quam ac imperdiet

Phasellus id leo magna, nec scelerisque erat. Cras porttitor eleifend faucibus. Lorem ipsum dolor sit amet,

consectetur adipiscing elit. Vivamus ac lectus sem, a vulputate nisi. Curabitur non arcu libero. Quisque in

arcu lectus. Donec elementum porttitor pharetra. Mauris sed tellus eget risus lobortis mattis eu id neque.

Suspendisse tempus ullamcorper ipsum, in faucibus lorem condimentum sed. In dapibus adipiscing odio

quis pharetra. Curabitur condimentum turpis vel ante pellentesque vehicula.

Integer urna neque, scelerisque ut sagittis vitae, auctor eget erat. Pellentesque bibendum dui vel dui

tristique quis interdum velit mattis. In sit amet tellus sed leo elementum congue quis non nulla. Nulla

ullamcorper blandit metus, ut mattis dui consectetur quis. Fusce quam ligula, ultricies at porta id,

condimentum non tellus. Nullam nec elementum felis. Sed pretium gravida bibendum. Aliquam

pellentesque ultrices enim, vitae pulvinar mauris vestibulum in. Praesent sed porttitor sapien. In sed ante

et nisl viverra cursus. Morbi rutrum condimentum quam ac imperdiet. Vestibulum lectus elit, tempus nec

adipiscing ac, adipiscing sit amet purus. Sed gravida faucibus mattis. Nullam nec sapien nunc. Donec

lacinia mattis porta.

Des quest deras;

Fest bestages deso,

Regas Hansus

10/03/2011

TÜRK ALMANÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

eo m

adipi

onne

tem

. CCu

neeq

s innte

blaan

m no

ulttr

cuurs

, aad

s porKaymakamlık Meydanı

34800 Beykoz / Istanbul

P +90 (0)216 404 11 25

F +90 (0)216 404 11 27

[email protected]

www.tau.edu.tr

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITET

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITET

Kaymakamlık Meydanı

34800 Beykoz / Istanbul

P +90 (0)216 404 11 25

F +90 (0)216 404 11 27

[email protected]

www.tau.edu.tr

Professor Klaus EckertCommunication Design

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1STATIONARY 2

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 17: Turkish German University Identity Design Project

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Color Chart

T E A M1COLOURS & TYPEProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Pellentesque varius pharetra luctus.

Aliquam rutrum posuere aliquam. Duis purus augue, porta ac suscipit sit amet, lacinia et justo. Nullam a nulla augue, at rutrum

magna. Phasellus vitae elit id tortor bibendum tincidunt congue id metus. Curabitur non lacus sem. Ut sodales, metus non sagittis

bibendum, purus purus mattis felis, vel egestas urna tellus id ligula. In hac habitasse platea dictumst. Suspendisse porta erat a

sapien aliquet vestibulum ut vitae eros. Donec mi urna, feugiat ut facilisis at, imperdiet vitae lacus. Mauris egestas tincidunt orci

id tempor. Nam ac ipsum sed erat fermentum lacinia.

Integer urna neque, scelerisque ut sagittis vitae, auctor eget erat. Pellentesque bibendum dui vel dui tristique quis interdum velit

mattis. In sit amet tellus sed leo elementum congue quis non nulla. Nulla ullamcorper blandit metus, ut mattis dui consectetur

quis. Fusce quam ligula, ultricies at porta id, condimentum non tellus. Nullam nec elementum felis. Sed pretium gravida bibendum.

Aliquam pellentesque ultrices enim, vitae pulvinar mauris vestibulum in. Praesent sed porttitor sapien. In sed ante et nisl viverra

cursus. Morbi rutrum condimentum quam ac imperdiet. Vestibulum lectus elit, tempus nec adipiscing ac, adipiscing sit amet

purus. Sed gravida faucibus mattis. Nullam nec sapien nunc.

CMYK 80/5/10/0

CMYK 40/5/5/0

CMYK 10/0/0/10

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1COLORS & TYPO 2

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 18: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITET

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITET

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITET

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1PHOTO & FLAGS2

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 19: Turkish German University Identity Design Project

TÜRK ALMANÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

TÜRK ALMANÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1VEHICLES2

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 20: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1WEB PAGEProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Turkish-German University

Corporate Identity Design Project

Team: Stefanie Leuze

İlkay Berk Gül

T E A M1WEB PAGE 2

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 21: Turkish German University Identity Design Project

Wachstum

Büyüme

Page 22: Turkish German University Identity Design Project
Page 23: Turkish German University Identity Design Project
Page 24: Turkish German University Identity Design Project

T E A M2COLOURS & TYPE

Pantone 447 C

Pantone 424 C

Pantone 3262 C

Pantone 329 C

Page 25: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Ahmet Kökbudak

Anıl Çakar

T E A M2USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 26: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Ahmet Kökbudak

Anıl Çakar

T E A M2VEHICLESProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaua Eckert

Professor Christine Wagner

Page 27: Turkish German University Identity Design Project

Perpetual Movement

Die Grundidee hinter dem Logo ist die Kombination von Natur und Mechanik,die sich in einem gemeinsamen Prinzip zusammenfinden: Rotation.Das Logo vereint sowohl den Mechanischen Schwung eines Propellers als auchdie rotierende Flugbahn eines fallenden Ahornsamens.

Logonun arkasındaki temel fikir dogayı ve mekanigi ortak bir prensip üzerine birlestirmektir.Logo hem mekanik prevanenin hemde düsen akçaagaç yapragının yörüngesini simgeliyor.

Page 28: Turkish German University Identity Design Project

NEGATIVELOGO

2/1LOGOAnil - Çakar

Ahmet - Kökbudak

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

Page 29: Turkish German University Identity Design Project

2/1STATIONARYAnil - Çakar

Ahmet - Kökbudak

Lorem dolor sit amet, eu pri affert tacimates efficiendi, et invenire urbanitas, sit no

tacimates theophrastus.Voluptatum an tantas reprimique, his an putant docendi

accusam, congue omnium deterruisset an sed. Patrioque reformidans cu vix.An-

cillae dicit tacimates partiendo mea. Est an luptatum explicari interpretaris.

At usu eripuit labores.Voluptatum usu utinam doming platonem, mea cu tollit

delectus.Voluptatum nibh voluptatibus in, in unum ubique est, iriure dignissim

omittantur ei eum. Ea eam simul accumsan necessitatibus, sit eu eros velit, cum at

aeque discere.Voluptatum mandamus ullamcorper per no, essent mandamus inter-

pretaris in mea, vero suavitate per no.

Ipsum ea denique consequat, sit blandit principes at. Dico quodsi nominati cum

lorem, nulla dicit no est, facilisi antiopam splendide at sed. Feugiat quaerendum

necessitatibus lorem at, ei mutat saepe eam. Assum vivendo deleniti eum ei, nos-

trum comprehensam ea nam, vix tota deleniti persequeris lorem. Has an lorem no-

vum torquatos, ad quodsi sanctus has. Ea offendit legendos maiestatis mea, lorem

saepe theophrastus mea. Veri ridens no lorem, in falli nihil has, lorem tota vivendo

offendit qui.

Vis debet senserit ea, ad nihil laoreet pri. In modo erat iriure per, nam clita causae

at. Ipsum ei tibique forensibus signiferumque, melius partiendo conceptam qui cu.

Ubique blandi

Consetetur interpretaris usu et, postea detracto ipsum cu. Lorem usu choro nostro.

Prof. Dr. Ziya Sanal

Max Mustertürk

Gartenstraße 26A

63263 Neu-Isenburg

D-Germany

IPSUM EA DENIQUE CONSEQUAT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

Türk Alman Üniversitesi Kampüsü

Beykoz / Istanbul 34 800

T +90 493 39 96 18

E [email protected]

W www.tau.edu.tr

Prof. Dr. Ziya Sanal REKTÖR

Türk Alman Üniversitesi Kampüsü

Beykoz / Istanbul 34 800

Türk Alman Üniversitesi

Beykoz / Istanbul 34800

T +90 493 39 96 - 18

F +90 493 39 96 - 12

E [email protected]

W www.tau.edu.tr

Page 30: Turkish German University Identity Design Project

2/1COLORS & TYPEAnil - Çakar

Ahmet - Kökbudak

PANTONE 877C „METALLIC“

C38 M27 Y26 K9

LOGOTYPE COLOR

SUBCOLORS FOR ACCENTUATION

DIN 1451 Std - Engschrift

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg€hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?

HEADLINE

Minion Pro - Regular

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZ

abcdefg€hijklmnoöprstuüvyz

1234567890@!*(/)%$Q[]{}?

REGULAR COPY

Minion Pro - Italic

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZ

abcdefg€hijklmnoöprstuüvyz

1234567890@!*(/)%$Q[]{}?

SHORT COPY

Page 31: Turkish German University Identity Design Project

2/1PHOTO & FLAGSAnil - Çakar

Ahmet - Kökbudak

TÜR

K AL

MAN

ÜNI

VERS

ITES

ITÜ

RKIS

CH D

EUTS

CHE

UNIV

ERSI

TÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜR

K AL

MAN

ÜNI

VERS

ITES

ITÜ

RKIS

CH D

EUTS

CHE

UNIV

ERSI

TÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

Page 32: Turkish German University Identity Design Project

2/1VEHICLESAnil - Çakar

Ahmet - Kökbudak

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

Page 33: Turkish German University Identity Design Project

2/1APPLICATIONSAnil - Çakar

Ahmet - Kökbudak

DER HOCHSCHULCAMPUSNATUR UND TECHNIK VEREINT AUF EINEM GELÄNDE

Lorem ipsum dolor sit amet, ceteros omnesque eu usu, et cum ludus dicam aliquip,

postea possit vel ad. Sit ut sale imperdiet. Labore cetero legimus et mea, ne mei

nostrud ornatus dolores. Omittam democritum an mea, in eos causae aliquip.

Admodum euripidis eos eu, munere copiosae conclusionemque mea ne.

Te sea feugiat indoctum. Meliore quaestio his id, duo mutat choro tractatos ei,

vocibus alienum mel ad. Vim id docendi volutpat mediocritatem, nec alii accusamus

imperdiet ad. Tempor debitis consectetuer per et.

Quando tollit homero te nec, probatus voluptatum eam eu, eam ex fugit velit impedit.

Corpora liberavisse vis ex, meis equidem no sed. Te errem blandit scaevola vim, sea

no nonumes senserit. Te vis munere eligendi, nusquam luptatum adolescens pro te,

consul causae atomorum ne qui.

Eros nullam menandri eu pri, ut sea elitr eleifend. Inani electram his ei, vel dolorem

delicatissimi te, sit affert audire ex. Clita saperet

eu erat fabulas, cu tantas nusquam vel.:

TÜRK ALMAN ÜNIVERSTESI

TÜRKISCH DEUTSCHE UNIVERSITÄT

DIE RICHTIGE KOMBINATIONNATUR UND TECHNIK VEREINT AUF EINEM GELÄNDE

Lorem ipsum dolor sit amet, ceteros omnesque eu usu, et cum ludus dicam aliquip,

postea possit vel ad. Sit ut sale imperdiet. Labore cetero legimus et mea, ne mei

nostrud ornatus dolores. Omittam democritum an mea, in eos causae aliquip.

Admodum euripidis eos eu, munere copiosae conclusionemque mea ne.

Te sea feugiat indoctum. Meliore quaestio his id, duo mutat choro tractatos ei,

vocibus alienum mel ad. Vim id docendi volutpat mediocritatem, nec alii accusamus

imperdiet ad. Tempor debitis consectetuer per et.

Quando tollit homero te nec, probatus voluptatum eam eu, eam ex fugit velit

impedit. Corpora liberavisse vis ex, meis equidem no sed. Te errem blandit scaevola

vim, sea no nonumes senserit. Te vis munere eligendi, nusquam luptatum adolescens

pro te, consul causae atomorum ne qui.

Eros nullam menandri eu pri, ut sea elitr eleifend. Inani electram his ei, vel dolorem

delicatissimi te, sit affert audire ex. Clita saperet

eu erat fabulas, cu tantas nusquam vel.

„Die Hochschule ist nicht ein Ort der Bildung,

sie ist Dreh- und Angelpunkt der geistigen

und menschlichen Entwicklung junger Menschen.“

ZIYA SANAL

„Die Hochschule ist die Achse

um die wir alle rotieren.“

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TRAGENDE ELEMENTEGRUNDGERÜST FÜR EINE SICHERE ZUKUNFT

Lorem ipsum dolor sit amet, ceteros

omnesque eu usu, et cum ludus

dicam aliquip, postea possit vel ad.

Sit ut sale imperdiet. Labore cetero

legimus et mea, ne mei nostrud

ornatus dolores. Omittam democri-

tum an mea, in eos causae aliquip.

Admodum euripidis eos eu, munere

copiosae conclusionemque mea ne.

Te sea feugiat indoctum. Meliore

quaestio his id, duo mutat choro

tractatos ei, vocibus alienum mel ad.

Vim id docendi volutpat mediocrita-

tem, nec alii accusamus imperdiet ad.

Tempor debitis consectetuer per et.

Quando tollit homero te nec, proba-

tus voluptatum eam eu, eam ex fugit

velit impedit. Corpora liberavisse vis

ex, meis equidem no sed. Te errem

blandit scaevola vim, sea no nonumes

senserit. Te vis munere eligendi,

nusquam luptatum adolescens pro te,

consul causae atomorum ne qui.

ros nullam menandri eu pri, ut sea

elitr eleifend. Inani electram his ei,

vel dolorem delicatissimi te, sit affert

audire ex. Clita saperet

eu erat fabulas, cu tantas nusquam

vel.: Ne commune senserit interpre-

taris sed, illum tritani qui ea. Quo

cu libris tacimates explicari. Sit alii

commune neglegentur no, in doming

forensibus vix. Cu qui simul solet,

errem homero tamquam

„Putent numquam mel ne, cu eos

partem nusquam. Ea nec.“

utroque vituperatoribus, eos alii

commune conclusionemque cu, vim

nemore eruditi democritum id. Elitr

iudicabit dignissim no eos, ex cum

harum altera. Lorem ipsum dolor

sit amet, ceteros omnesque eu usu,

et cum ludus dicam aliquip, postea

possit vel ad. Sit ut sale imperdiet.

Labore cetero legimus et mea, ne mei

nostrud ornatus dolores. Omittam

democritum an mea, in eos causae

aliquip. Admodum euripidis eos eu,

munere copiosae conclusionemque

mea ne.

Te sea feugiat indoctum. Meliore

quaestio his id, duo mutat choro

tractatos ei, vocibus alienum mel ad.

Vim id docendi volutpat mediocrita-

tem, nec alii accusamus imperdiet ad.

Tempor debitis consectetuer per et.

Quando tollit homero te nec, proba-

tus voluptatum eam eu, eam ex fugit

velit impedit. Corpora liberavisse vis

ex, meis equidem no sed.

21

18

11

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

Page 34: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 35: Turkish German University Identity Design Project

NEGATIVELOGO

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT TÜRK ALMAN ÜNIVERSITESI

TÜRKISCH DEUTSCHE UNIVERSITÄTTÜRK ALMAN ÜNIVERSITESI

TÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

T E A M3Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 36: Turkish German University Identity Design Project

Ms. Carola YazdanMergenthalterstraße 86a65769 Karlsruhe

TAÜ • Türkisch Deutsche Ahornallee 26 • 798804 Istanbul

Informationszusendung für Studieninteressierte

Sehr geehrte Ms. Carola Yazdan,

wie bereits mit Ihnen am Telefon besprochen sende ich Ihnen nun die Informations-broschüren unserer Hochschule Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.

Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibus in, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum. Aenean imperdiet. Etiam ultricies nisi vel augue. Curabitur ullamcorper ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero.

Mit freundlichen Grüßen

v

Prof. Dr. Adıvar Hadary

KontaktProf. Dr. Adıvar HadaryIndustrial EngineerTürkisch Deutsche Ahornallee 26798804 Istanbul, Beykoz+76. 493. 39 96 18+32. 731. 605 74 23

E-Mailadı[email protected]

BürozeitenMo – Fr 9 – 18 UhrSa 9 – 15 Uhr

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

Türkisch Deutsche Ahornallee 26 • 798804 Istanbul, Beykoz+76. 493. 39 96 18 • +32. 731. 605 74 23adı[email protected] • www.tau.beycoz.tu

Prof. Dr. Adıvar HadaryIndustrial Engineer

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

T E A M3Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 37: Turkish German University Identity Design Project

T E A M3Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 38: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team:

F. Burak Evlice

Sarah Jokhosha

T E A M3 N° 10Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker

Professor Christine Wagner

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 39: Turkish German University Identity Design Project

Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Team:

Sarah Jokhosha

F. Burak Evlice

Page 40: Turkish German University Identity Design Project

Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Team:

Sarah Jokhosha

F. Burak Evlice

Page 41: Turkish German University Identity Design Project

Tu rkish -G erm an U n iversit y

Co rp o rate Id en ti t y D esign Proj ect

Team :

Sarah Jokhosha

F. Burak Evlice

Pro fesso r Tev fi k F ik re t U çar

Par t icip an t In st itu t io n s

A n ad o lu U n iv ersit y Esk ișehi r / Tu rkey

Rh ein M ain U n iv ersit y o f A p p lied Scie nce s, W iesb ad en / G erm an y

D A A D G erm an A cad em ic Exch an g e Serv ice

Par t icip an t Pro fesso rs

Pro fesso r Cemal et t in Y ı ldı z Lectu rer D ip l. D es. K lau s Eckert

Pro fesso r Ch rist in e Wag n er

Allee-Abstraktion

Dieses Logo repräsentiert die Ahornallee, welche sich neben demCampus befindet. Es ist eine Abstraktion dessen; umgesetzt aufmoderne, lebendigeWeise, dennoch mit technischem Charakter.

Page 42: Turkish German University Identity Design Project

NEGATIVELOGO

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

T E A M3Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 43: Turkish German University Identity Design Project

Ms. Carola Yazdan

Mergenthalterstraße 86a

65769 Karlsruhe

TAÜ • Türkisch Deutsche Ahornallee 26 • 798804 Istanbul

Informationszusendung für Studieninteressierte

Sehr geehrte Ms. Carola Yazdan,

wie bereits mit Ihnen am Telefon besprochen sende ich Ihnen nun die Informationsbro-

schüren unserer Hochschule Lorem ipsum dolor sit amet, consectetuer adipiscing elit.

Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et

magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec,

pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.

Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus

ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Inte-

ger tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate eleifend

tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim.

Aliquam lorem ante, dapibus in, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut

metus varius laoreet. Quisque rutrum. Aenean imperdiet. Etiam ultricies nisi vel augue.

Curabitur ullamcorper ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas tempus,

tellus eget condimentum rhoncus, sem quam semper libero.

Mit freundlichen Grüßen

Prof. Dr. Adıvar Hadary

KontaktProf. Dr. Adıvar Hadary

Industrial EngineerTürkisch Deutsche Ahornallee 26

798804 Istanbul, Beykoz

+76. 493. 39 96 18

+32. 731. 605 74 23

e-mailadı[email protected]

www.tau.beycoz.tu

BürozeitenMo-Fr 9-18 Uhr

Sa 9-15 Uhr

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

Türkisch Deutsche Ahornallee 26 • 798804 Istanbul, Beykoz

Prof. Dr. Adıvar HadaryIndustrial Engineer

office +76. 493. 39 96 18 • mobile +32. 731. 605 74 23

adı[email protected] • www.tau.beycoz.tu

T E A M3Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 44: Turkish German University Identity Design Project

T E A M3Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 45: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team:

F. Burak Evlice

Sarah Jokhosha

T E A M3 N° 20Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker

Professor Christine Wagner

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 46: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Name-Surname

T E A M3USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker

Professor Christine Wagner

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

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Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Team:

Sarah Jokhosha

F. Burak Evlice

Page 47: Turkish German University Identity Design Project

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

T E A M3Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 48: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team:

F. Burak Evlice

Sarah Jokhosha

T E A M3 N° 25Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker

Professor Christine Wagner

Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 49: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 50: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 51: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 52: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 53: Turkish German University Identity Design Project

Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Team:

Sarah Jokhosha

F. Burak Evlice

Page 54: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team:

Sarah Jokhosha

F. Burak Evlice

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 55: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 1

CONCEPT

Page 56: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 2

LOGO

NEGATIVELOGO

Page 57: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 3

STATIONARY

Türk Alman Üniversitesi Kampüs 34800 Beykoz Istanbul

Sayin,Cemalettin YıldızGüzel Sanatlar FakültesiYunusemre Kampüsü 26470 Eskisehir/Türkiye

Ögrenci Ofisi

Pzt-Cs 9:00-12:00 13:00-17:00Türk Alman Üniversitesi Kampüs 34800 Beykoz Istanbul

tel (0216)3085660 faks (0216)3321620

ö[email protected] www.taü-istanbul.ögrenci.ofisi.tr

Ögrenci Numarasi 4959407889

21.05.2011

Is estiosti acillor itionse ctusand isquia dolut verferibus, cusae vernatemos accae optatum exero ex expelitamusa si ullanim illupidi occus ea non repel expernate nobis nusa ipit ut pro blatur simus. Dae aut fugitatem fugia seribus simagni magnatem fugiatur reprate sseque es ut ommodit atatios delitis sita quo ium aut adicae cuptatquid everuptatur, te deliqui de si sequam, odia corrum quibusam quiae niat.

Adit ad exerovitiis exere poriorentur, unto expliti ssitate qui ducient fugitat videl idusant autem quia cuptatem. Nus cum essunti ncidustotat omnistem num rehenes tionsequaero ma dolorepel et errorum qui quat aut ullicipis apienihil ea voluptae et faccae omnimossi sim quam, suntoreiur? Sum rem es is apellores doluptiam verumqu iducienis quias quiaspeliti do-luptaturit audi nonecab ipsam, officte inihil illes rest aut quate quiasi aut la posaeria iusam ut re nam qui to dolorum est, cullibea voluptis et atur, sunt idion raectet eosapit inimolu ptiiscit qui totatum, ut quis magnis is que sus.

Fici voluptasped expliquo voluptat omnimint acesect ectorep ernate nonest, volorib usandit asincto officil idi apit quodis etur, sum exero doluptata essequod que volorae et as si as aces exerchici beatem restem illaut liquibus seque expla que simolum int facearcimpos is re dolut velectur, omnisi tem ducipsandita dolo temquis cilibus audis volorem poribea temporiatum verunti ommolore velit, cusda ium assi que cus explam, occum exero corum ist recaece reptate cepelit molorum as quid que eatior apedis cumquas ene intiatur aut la si omnihilis rerum apero quam, suntoreiur? Sum rem es is apellores doluptiam verumqu iducienis quias quiaspeliti doluptaturit audi nonecab ipsam, officte inihil illes rest aut quate quiasi aut la po-saeria iusam ut re nam qui to dolorum est, cullibea voluptis et atur, sunt idion raectet eosapit inimolu ptiiscit qui totatum, ut quis magnis is que sus.

Dae aut fugitatem fugia seribus simagni magnatem fugiatur reprate sseque es ut ommo-dit atatios delitis sita quo ium aut adicae cuptatquid everuptatur, te deliqui de si sequam, odia corrum quibusam quiae niat. ducipsandita dolo temquis cilibus audis volorem poribea temporiatum verunti ommolore velit, cusda ium assi que cus explam, occum exero corum ist recaece reptate cepelit molorum as quid que eatior apedis cumquas ene intiatur aut la si om-nihilis rerum apero quam, suntoreiur? Sum rem es is apellores doluptiam verumqu iducienis quias quiaspeliti doluptaturit audi nonecab ipsam, officte inihil illes rest aut quate quiasi aut la posaeria iusam ut re nam qui to dolorum est, cullibea voluptis et atur, sunt idion

Bilginize.

www.tau-istanbul.edu.tr

Türk Alman Üniversitesi Kampüs 34800 Beykoz Istanbul

Sayin,Cemalettin YıldızGüzel Sanatlar FakültesiYunusemre Kampüsü 26470 Eskisehir/Türkiye

Türk Alman Üniversitesi Kampüsü34800 Beykoz, Istanbul

tel 0216.3085660 faks 0216.3321620

[email protected] www.tau-istanbul.edu.tr

Prof. Dr. ZIYA SANALMühendislik Fakültesi

.

Türk Alman Üniversitesi Kampüsü34800 Beykoz, Istanbul

Tel. +90216.3085660 Fax +90216.3321620

[email protected] www.tau-istanbul.edu.tr

Prof. Dr. ZIYA SANALFachbereich Ingenieurwissenschaften

.

Page 58: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 4

COLOURS & TYPE

SECONDARY COLOURSPRIMARY COLOUR

For Logo, Stationary, Businesscards

Additional Colors for Homepage, Brochures , Posters ...

MAIN FONT

Dax Condensed abcdefghijklmnopqrstuvwxyz

1234567890 !

“§$%&/()=?`*+-‘.:,;

Sa dunt earum consequ aerferc hilibusa nos moloribusa sent. Ribus nihillacit autessuntio te ne qui beratem poritia cum ut aut liquatur? Pos enducium aut aborehendit ute corerunto voluptatem et, cus, quam nobis quia commosa quiatinis a dolora nis quat ad ent. Os que ma que pa verum undanihit alis esequibus aut laboreseque simodis que.

Sa dunt earum consequ aerferc hilibusa nos moloribusa sent. Ribus nihillacit autessuntio te ne qui beratem poritia cum ut aut liquatur? Pos enducium aut aborehendit ute corerunto voluptatem et, cus, quam nobis quia commosa quiatinis a dolora nis quat ad ent. Os que ma que pa verum undanihit alis esequibus aut laboreseque simodis que.

C 95 M 0 Y 20 K 0

Page 59: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 5

PHOTO & FLAGS

Mühendis-Fakültesi

HukukFakültesi

Page 60: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 6

VEHICLES

Page 61: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 7

CONCEPT

Page 62: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 8

LOGO

NEGATIVELOGO

Page 63: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 9

STATIONARY

Page 64: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 10

COLOURS & TYPE

COLOURS

MAIN FONT

DIN Proabcdefghijklmnopqrstuvwxyz 1234567890 !“§$%&/()=?`*+-‘.:,;

Sa dunt earum consequ aerferc hilibusa nos moloribusa sent. Ribus nihillacit autessuntio te ne qui beratem poritia cum ut aut liquatur? Pos enducium aut aborehendit ute corerunto volup-tatem et, cus, quam nobis quia commosa quiatinis a dolora nis quat ad ent. Os que ma que pa verum undanihit alis esequibus aut laboreseque simodis que.

Sa dunt earum consequ aerferc hilibusa nos moloribusa sent. Ribus nihillacit autessuntio te ne qui beratem poritia cum ut aut liquatur? Pos enducium aut aborehendit ute corerunto volup-tatem et, cus, quam nobis quia commosa quiatinis a dolora nis quat ad ent. Os que ma que pa verum undanihit alis esequibus aut laboreseque simodis que.

Page 65: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 11

PHOTO & FLAGS

Page 66: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Zgodzinski, Güzeliş

T E A M4LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner 12

VEHICLES

Page 67: Turkish German University Identity Design Project

Die typografische Lösung kombiniert runde und kantige Formen. Sie zeigt eine Mischung aus natürlichen (organischen) und technischen (eckigen) Elementen, was durch die Farbgebung unterstützt wird.

Dairesel ve keskin formlarla çözümlenmiş tipografik logo. Teknik ve doğal parçaların renkleriyle beraber karışımından oluşuyor.

Technik und Natur

Teknik ve Doğa

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Page 73: Turkish German University Identity Design Project
Page 74: Turkish German University Identity Design Project

Das Logo zeigt den Weg, den die Studenten gehen. Sie kommen aus einer Richtung, entscheiden sich in einem Punkt für das Studium, treffen in der Universität aufeinander und studieren gemeinsam. Wenn sie die Universität am Ende des Studiums verlassen, sind sie in ihrer Persönlichkeit und ihrem Wissen essentieller ausgebildet. Die Farbe vermittelt Frische und Leichtigkeit.

Logo, öğrencilerin yollarını anlatıyor. Tek ve aynı yoldan gelen öğrenciler, üniversiteden geçip daha donanımlı olarak kendi yollarına gidiyorlar. Renkler, üniversitenin yenilikçiliğini anlatıyor.

Entwicklung des Wegs

Gelişim Yolu

Page 75: Turkish German University Identity Design Project
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Page 81: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Alessia Mandanici

Emrah Șatıroğlu

T E A M5CONCEPTProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Eckert

Professor Christine Wagner

İki farklı șekil bir araya geldiğinde üç boyutlu yeni ve anlamlı bir șekil olușturuyor.

Zwei Elemente treffen aufeinander und umarmen sich. Dieses Logo ist auch auf schwarzem Hintergrund klar erkennbar.

Boyut Kazanma / Wachsende Dimension

Page 82: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Alessia MandaniciEmrah Șatıroğlu

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 83: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Alessia MandaniciEmrah Șatıroğlu

T E A M5STATIONERYProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 84: Turkish German University Identity Design Project

Emrah Șatıroğlu

Turkish-German University

Corporate Identity Design Project

Team: Alessia MandaniciEmrah Șatıroğlu

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 85: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Alessia MandaniciEmrah Șatıroğlu

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 86: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Alessia MandaniciEmrah Șatıroğlu

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 87: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Alessia Mandanici

Emrah Șatıroğlu

T E A M5CONCEPTProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Eckert

Professor Christine Wagner

İki form bir araya geliyor ve birbirine kenetleniyor. Negatif arkaplanda da kendini gösteriyor.

Zwei verschiedene zweidimensionale Formen treffen aufeinander und ergeben eine dreidimensionale neue Form mit anderer Bedeutung.

Kenetlenme / Kopplung

Page 88: Turkish German University Identity Design Project

T E A M5LOGOTurkish-German University

Corporate Identity Design Project

Team: Alessia MandaniciEmrah Șatıroğlu

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 89: Turkish German University Identity Design Project

T E A M5STATIONERYTurkish-German University

Corporate Identity Design Project

Team: Alessia MandaniciEmrah Șatıroğlu

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 90: Turkish German University Identity Design Project

Emrah Șatıroğlu

T E A M5COLOURS & TYPETurkish-German University

Corporate Identity Design Project

Team: Alessia MandaniciEmrah Șatıroğlu

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 91: Turkish German University Identity Design Project

T E A M5USAGE ON PHOTO & FLAGSTurkish-German University

Corporate Identity Design Project

Team: Alessia MandaniciEmrah Șatıroğlu

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 92: Turkish German University Identity Design Project

T E A M5VEHICLESTurkish-German University

Corporate Identity Design Project

Team: Alessia MandaniciEmrah Șatıroğlu

Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 93: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6CONCEPTParticipant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

AUFSTIEG

YÜKSELIS

Das Logo repräsentiert das E rs treben, alle pos itiven E igenschaften

beider Nationen zusammenzubringen. Die spannende Kompos ition,

resulierend aus den modernen und absrahierten Formen, hinterläss t

das G efühl einer aufs teigenden und zukunftsorientierten Bewegung.

Logo, iki ülkeyi ve kültürü bir araya getirmeyi sembolize ediyor.Bir araya

gelen iki parça dinamik ve modern bir form olusturup birlikte yükselme

ve büyümeyi gösteriyor.

Page 94: Turkish German University Identity Design Project

NEGATIVELOGO

Turkish-German University

Corporate Identity Design Project

T E A M6LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

Page 95: Turkish German University Identity Design Project

Beri is ima dundit quasperAd maximet officip sundell orpore net quam, quis eturibus, idus expedis que eaque sitiae parcima gnatium quo optaquo tet everiorem ipsuntiant fugit mos sandit aut magnis aut quae eatiusam vollam fugiasp erumquos volupti nverspe llabo. Tem et prae nos audaest, a ut de ipsum nos volore et magnisimilit a quam auta num verem soluptatatur maximus esenist audant liciae. Et facitate sa in earciistium rem volut aut elluptur raectatur, tempor assimpossit et volent invendam qui odi blaut pre venis andessitias ut as magnam ent.

Et officipis et accum incillupic torisque pariae voluptatur, officiis esti res et magnatem qui corectem. Vit maiori dest, acimusant utatesciis simolup tiaecusam aliquae peruptatum sum et dus ditios aut volut aut eius, unt.

Edit volupta sequam cuptati omnihit ea volum, ut alignatios ipitae. Nam ut intio tem nobis ate nisqui officat laborecatio tentes deliquis dem num quas dus, quid modia que cullit verferc hicabo. Nam repuda quia cori niassimust, qui cus aspicti consedion et et harum et ex event voluptus nus.Icae. Ribust doluptat eat.

Si inctecta sit et dolupit ad magnis

Turkish-German University

Corporate Identity Design Project

T E A M6STATIONERYProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

Beri is ima dundit quasper

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23www.tau.edu.tu

Prof Dr. Ziya Şanal

Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800

Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23www.tau.edu.tu

Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800

Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23www.tau.edu.tu

Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800

Page 96: Turkish German University Identity Design Project

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abcdefg€hijklmnoöprstuüvyz

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Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6COLOURS & TYPEProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker

Professor Christine Wagner

Pantone Black 7c Pantone 298c

Gill Sans MT Pro Book

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZ

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1234567890@!*(/)%$Q[]{}?

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Gill Sans MT Pro Book Italic

Page 97: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6Professor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

USAGE ON PHOTO & FLAGS

TÜRK ALMAN

ÜNİVERSİTESİ

TURKISCH DEUTSCHE

UNIVERSITÄT

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

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Page 98: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6VEHICLESProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

TÜRK ALMAN

ÜNİVERSİTESİ

TÜRKISCH DEUTSCHE

UNIVERSITÄT

Page 99: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6CONCEPTParticipant Institutions

Anadolu University Eskişehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜREN

KAPILARLogo, birbiri içine açılan iki kapıyı ve kesisen iki alanı göstererek toplumlar

ve kültürler arasında baglantı kuruyor ve bir bütün haline getiriyor. Bir

araya gelen formlar daha güçlü bir yapıyı temsil ediyor.

Dieses Logo baut auf drei Räume auf, die von zwei offenen Türen

verbunden sind.Der Betrachter steht im mittleren Raum und blickt auf

beide offene Türen. Diese repräsentieren die Verlinkung beider Kulturen.

Page 100: Turkish German University Identity Design Project

NEGATIVELOGO

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN

ÜNİVERSİTESİTÜRKISCH DEUTSCHE

UNIVERSITÄT

Page 101: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6STATIONERYProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Beri is ima dundit quasper

Beri is ima dundit quasperAd maximet officip sundell orpore net quam, quis eturibus, idus expedis que

eaque sitiae parcima gnatium quo optaquo tet everiorem ipsuntiant fugit mos sandit aut magnis aut

quae eatiusam vollam fugiasp erumquos volupti nverspe llabo. Tem et prae nos audaest, aut de ipsum

nos volore et magnisimilit a quam auta num verem soluptatatur maximus esenist audant liciae. Et fa-citate sa in earciistium rem volut aut elluptur raectatur, tempor assimpossit et volent invendam qui odi

blaut pre venis andessitias ut as magnam ent.

Et officipis et accum incillupic torisque pariae voluptatur, officiis esti res et magnatem qui corectem. Vit

maiori dest, acimusant utatesciis simolup tiaecusam aliquae peruptatum sum et dus ditios aut volut

aut eius, unt.

Edit volupta sequam cuptati omnihit ea volum, ut alignatios ipitae. Nam ut intio tem nobis ate nisqui

officat laborecatio tentes deliquis dem num quas dus, quid modia que cullit verferc hicabo. Nam repuda

quia cori niassimust, qui cus aspicti consedion et et harum et ex event voluptus nus.

Icae. Ribust doluptat eat.

Si inctecta sit et dolupit ad magnis

Türkisch Deutsche UniversitätTürk Alman Üniversitesi

Prof. Dr. Adıvar Hadary Türkisch Deutsche Ahornallee 26

798804 Istanbul, Beykoz

Tel +76. 493. 39 96 18TT

Mobil +32. 731. 605 74 23

adı[email protected]

www.tau.edu.tu

Industrial Engineer

TÜRK ALMAN

ÜNİVERSİTESİTÜRKISCH DEUTSCHE

UNIVERSITÄT

TÜRK ALMAN

ÜNİVERSİTESİTÜRKISCH DEUTSCHE

UNIVERSITÄT

Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23

www.tau.edu.tu

Prof Dr. Ziya Şanal

Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800

TÜRK ALMAN

ÜNİVERSİTESİTÜRKISCH DEUTSCHE

UNIVERSITÄT

Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23

www.tau.edu.tu

Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800

Tel +76. 493. 39 96 18Mobil +32. 731. 605 74 23

www.tau.edu.tu

Türk Alman Üniversitesi KampüsüBeykoz / İstanbul 34800

Page 102: Turkish German University Identity Design Project

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg€hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?

TYPE

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6COLOURS & TYPEProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klasur Ecker

Professor Christine Wagner

Pantone 7481 c Pantone 7459 c

Corbel

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg€hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?

TYPE

Corbel Italic

Page 103: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN

ÜNİVERSİTESİTÜRKISCH DEUTSCHE

UNIVERSITÄT

TÜRK ALMAN

ÜNİVERSİTESİTÜRKISCH DEUTSCHE

UNIVERSITÄT

TÜRK ALMAN

ÜNİVERSİTESİTÜRKISCH DEUTSCHE

UNIVERSITÄT

TÜRK

ALM

AN

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TÜRK

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Page 104: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valetiner

T E A M6VEHICLESProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN

ÜNİVERSİTESİTÜRKISCH DEUTSCHE

UNIVERSITÄT

TÜRK ALMAN

ÜNİVERSİTESİTÜRKISCH DEUTSCHE

UNIVERSITÄT

Page 105: Turkish German University Identity Design Project

ETWAS NEUES

YENI BIR SEYLogo, ilk olarak yukarıyı isaret eden soyut bir ok olarak görünüyor.Yakından bakılınca birbiryle birlesmis ve bir alan olusturmus iki küçük ok görüyoruz. Bu oklar gelecek icin birlikte calısmayı ve iki kültürü temsil ediyor.

Das Logo bildet auf dem ersten Blick einen abstrakten Pfeil ab, der in Richtung der Zukunft zeigt. Bei genaueren Hinsehen wird auffällig, dass dieser Pfeil ebenfalls aus zwei anderen abstrakten Pfeilen aufgebaut ist, die auf einen gemeinsamen Punkt hinzeigen. Dieses Logo repräsentiert zwei Kulturen, die auf eine gemeinsame Zukunft hinarbeiten und somit was neues und innovatives schaffen.

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6VEHICLESProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 106: Turkish German University Identity Design Project

NEGATIVELOGO

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Türkisch Deutsche UniversitätTürk Alman Üniversitesi

Page 107: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6STATIONERYProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Türkisch Deutsche UniversitätTürk Alman Üniversitesi

Türkisch Deutsche Ahornallee 26798804 Istanbul, BeykozTel +76. 493. 39 96 18Mobil +32. 731. 605 74 23adı[email protected]

Beri is ima dundit quasper

Beri is ima dundit quasperAd maximet officip sundell orpore net quam, quis etuueaque sitiae parcima gnatium quo optaquo tet everiorem ipsuntiant fugit mosquae eatiusam vollam fugiasp erumquos volupti nverspe llabo. Tem et prae nonos volore et magnisimilit a quam auta num verem soluptatatur maximus esenncitate sa in earciistium rem volut aut elluptur raectatur,r tempor assimpossit et vvblaut pre venis andessitias ut as magnam ent.

Et officipis et accum incillupic torisque pariae voluptatur,r officiis esti res et magnatem qui corectem. Vit maiori dest, acimucimussaannt utt utaatteesciis simolup tiaesciis simolup tiaeccuussam aliquae peruam aliquae peruppttaatum sumtum sum eet dus ditios autt dus ditios aut vvolutolutaut eius, unt.

Edit volupta seeofficat laborecaaquia cori niassiiIcae. Ribust do

Türkisch Deutsche Ahornallee 26 798804 Istanbul, Beykoz

Tel +76. 493. 39 96 18 Mobil +32. 731. 605 74 23

Si inctecta sit ee

Türkisch Deutsche UniversitätTürk Alman Üniversitesi

Prof. Dr. Adıvar HadaryTel +76. 493. 39 96 18Mobil +32. 731. 605 74 23

adı[email protected]

Industrial EngineerTürkisch Deutsche Ahornallee 26798804 Istanbul, Beykoz

Türkisch Deutsche UniversitätTürk Alman Üniversitesi

Frankenstraße 1065183 Wiesbaden, Deutschland

Max Mustermann

Türkisch Deutsche Ahornallee 26

798804 Istanbul, Beykoz

Tel +76. 493. 39 96 18

Mobil +32. 731. 605 74 23

Page 108: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6COLOURS & TYPEProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

DAX Condesed Medium ABCDEFGHIJKLMNOPQRSTUÜVWXYZ abcdefghijklmnopqrstuüvwxyz 1234567890@!*(/)%$Q§?=

DAX Medium ABCDEFGHIJKLMNOPQRSTUÜVWXYZ abcdefghijklmnopqrstuüvwxyz 1234567890@!*(/)%$Q§?=

DAX Condesed Light ABCDEFGHIJKLMNOPQRSTUÜVWXYZ abcdefghijklmnopqrstuüvwxyz 1234567890@!*(/)%$Q§?=

DAX Regular ABCDEFGHIJKLMNOPQRSTUÜVWXYZ abcdefghijklmnopqrstuüvwxyz 1234567890@!*(/)%$Q§?=

Logo Typography

Main Colour Template

Additional Colour Template

Logo Copy

Page 109: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6USAGE ON PHOTO & FLAGSProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Türkisch Deutsche UniversitätTürk Alman Üniversitesi

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Page 110: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6VEHICLESProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Türkisch Deutsche UniversitätTürk Alman Üniversitesi

Türkisch Deutsche UniversitätTürk Alman Üniversitesi

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Turkish-German University

Corporate Identity Design Project

Team: Mert Serbest

Dominic Valentiner

T E A M6WEBPAGE&PENProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

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Turkish-German University

Corporate Identity Design Project

Team: Mareike Stahl

Gökhan Apaydın

T E A M7CONCEPTIONProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Ein neues Zentrum

Zwei Formen bilden zusammen einen geimeinschaftlichen Raum – ein Zentrum für Bildung und den Austausch zwischen Studenten.

Yeni Merkez

İki şekil bir araya gelerek yeni bir merkez oluşturuyor. Bu merkez iki tarafın oluşturduğu yeni bir eğitim anlayışını simgeliyor.

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Turkish-German University

Corporate Identity Design Project

Team: Mareike Stahl

Gökhan Apaydın

T E A M7 LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

NEGATIVELOGO

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

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Turkish-German University

Corporate Identity Design Project

Team: Mareike Stahl

Gökhan Apaydın

T E A M7 STATIONARYProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Mrs.Mareike StahlLoreleiring 10

D-65197 Wiesbaden

Türk Alman Üniversitesi Kampüsü | 34700 Beykoz/Istanbul

Lorem ipsum dolor sit amet

Dear Mrs. Stahl,

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo.

Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibus in, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum. Aenean imperdiet. Etiam ultricies nisi vel augue. Curabitur ullamcorper ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum. Nam quam nunc, blandit vel, luctus pulvinar, hendrerit id, lorem. Maecenas nec odio et ante tincidunt tempus. Donec vitae sapien ut libero venenatis faucibus. Nullam quis ante. Etiam sit amet orci eget eros faucibus tincidunt. Duis leo. Sed fringilla mauris sit amet nibh. Donec sodales sagittis magna.

Best RegardsProf. Dr. Ziya Sanal

Prof. Dr. Ziya ŞanalFACULTY OF ENGINEERING

Türk Alman Üniversitesi Kampüsü34700 Beykoz/IstanbulT +32.216.468 94 95F +32.216.649 95 [email protected]

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

Prof. Dr. Ziya ŞanalFACULTY OF ENGINEERING

Türk Alman Üniversitesi Kampüsü34700 Beykoz/Istanbul+32.216.468 94 95+32.216.649 95 [email protected]

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

Page 133: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mareike Stahl

Gökhan Apaydın

T E A M7 COLOR & FONTProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg€hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg€hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?

PT Sans Italic

PT Sans Regular

C72 M0 Y19 K0 C32 M16 Y23 K17

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg€hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?

PT Sans bold

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Turkish-German University

Corporate Identity Design Project

Team: Mareike Stahl

Gökhan Apaydın

T E A M7 FOTO & FLAGSProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNİVERSİTESİTÜRKISCH DEUTSCHE UNIVERSITÄT

Page 135: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mareike Stahl

Gökhan Apaydın

T E A M7 VEHICLESProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Page 136: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mareike Stahl

Gökhan Apaydın

T E A M7 CONCEPTIONProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

Wachstum

Formen in zwei unterschiedlichen Farben starten zusammen in einem Punkt und bewegen sich in die gleiche Richtung. Sie wachsen und entwickeln sich gemeinsam – jetzt und in der Zukunft.

Gelişim

Farklı renkler ve yerleşimdeki çizgiler iki ülkeyi temsil ediyor. Tek bir noktadan oluşup aynı doğrultuda gelişerek hareket ediyorlar.

Page 137: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Mareike Stahl

Gökhan Apaydın

T E A M7 LOGOProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

NEGATIVELOGO

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

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Mrs.Mareike StahlLoreleiring 10

D-65197 Wiesbaden

Türk Alman Üniversitesi Kampüsü | 34700 Beykoz/Istanbul

Lorem ipsum dolor sit amet, consectetuer

Dear Mrs. Stahl,

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo.

Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibus in, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum. Aenean imperdiet. Etiam ultricies nisi vel augue. Curabitur ullamcorper ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum. Nam quam nunc, blandit vel, luctus pulvinar, hendrerit id, lorem. Maecenas nec odio et ante tincidunt tempus. Donec vitae sapien ut libero venenatis faucibus. Nullam quis ante. Etiam sit amet orci eget eros faucibus tincidunt. Duis leo. Sed fringilla mauris sit amet nibh. Donec sodales sagittis magna.

Best RegardsProf. Dr. Ziya Sanal

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

Prof. Dr. Ziya SanalFACULTY OF ENGINEERING

Türk Alman Üniversitesi Kampüsü34700 Beykoz/IstanbulT +32.216.468 94 95F +32.216.649 95 [email protected]

Turkish-German University

Corporate Identity Design Project

Team: Mareike Stahl

Gökhan Apaydın

T E A M7 STATIONARYProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

Prof. Dr. Ziya SanalFACULTY OF ENGINEERING

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

Türk Alman Üniversitesi Kampüsü 34700 Beykoz|IstanbulT. +32.216.468 94 95 F. +32.216.649 95 [email protected] www.tau.edu.tr

Page 139: Turkish German University Identity Design Project

Turkish-German University

Corporate Identity Design Project

Team: Gökhan Apaydın

Mareike Stahl

T E A M7 COLOR & FONTProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?

Rotis Sans Serif light

C25 M100 Y20 K35 C19 M67 Y100 K10

ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?

Rotis Sans Serif bold

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Turkish-German University

Corporate Identity Design Project

Team: Gökhan Apaydın

Mareike Stahl

T E A M7 PICTURE & FLAGSProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

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Turkish-German University

Corporate Identity Design Project

Team: Mareike Stahl

Gökhan Apaydın

T E A M7 VEHICLESProfessor Tevfik Fikret Uçar

Participant Institutions

Anadolu University Eskișehir / Turkey

RheinMain University of Applied Sciences, Wiesbaden / Germany

DAAD German Academic Exchange Service

Participant Professors

Professor Cemalettin Yıldız Lecturer Dipl. Des. Klaus Eckert

Professor Christine Wagner

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T E A M8CONCEPTTurkish-German University

Corporate Identity Design Project

Team: Ronja Scheidel

Ceyhun Aksan

ERGÄNZUNG | KATKIDas Logo zeigt zwei Teile die einen gemeinsamen Weg gehen, das Streben der beiden Länder in

eine gemeinsame Richtung. Es besteht aus zwei eigenständigen Teilen, die zusammengeschoben

einen perfekten Kreis ergeben, im Logo aber getrennt eine stabile Verbindung eingehen

Logo ile farklı kültürlerin birlikteligi bir yol ve ilerleme olarak gösterilmistir.

Iki farklı parça bir araya geliginde iç içe mükemmel çemberler ve bu çemberler de bütün olarak bir

ses dalgasını meydana getirmektedir.

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T E A M8LOGOTurkish-German University

Corporate Identity Design Project

Team: Ronja Scheidel

Ceyhun Aksan

NEGATIVELOGO

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T E A M8STATIONERYTurkish-German University

Corporate Identity Design Project

Team: Ronja Scheidel

Ceyhun Aksan

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T E A M8COLOURS & TYPETurkish-German University

Corporate Identity Design Project

Team: Ronja Scheidel

Ceyhun Aksan

C 00

M 65

Y 90

K 00

C 0

M 0

Y 0

K 80

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ABCÇDEFGHIJKLMNOÖPRQSTUÜVXYZabcdefg€hijklmnoöprstuüvyz1234567890@!*(/)%$Q[]{}?

ROTIS SANS SERIF 75 EXTRABOLD

ROTIS SANS SERIF 55 REGULAR

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T E A M8USAGE ON PHOTO & FLAGSTurkish-German University

Corporate Identity Design Project

Team: Ronja Scheidel

Ceyhun Aksan

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

TÜRK ALMAN ÜNIVERSITESITÜRKISCH DEUTSCHE UNIVERSITÄT

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T E A M8Turkish-German University

Corporate Identity Design Project

Team: Ronja Scheidel

Ceyhun Aksan