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Germany RTL Television helps to overcome prejudice France M6 close-captions 100 per cent of its programmes United Kingdom Five unites stars of US crime drama Netherlands RTL Nederland presents VanVoordeel.nl week 08 25 February 2010 TV to go The RTL Group app society

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Page 1: TV to go - RTL Group...their location by GPS or allowing them to enter chosen locations. Robert Fahle says: “One of the most sought-after services on the mobile Internet is the search

Germany

RTL Television helps toovercome prejudice

France

M6 close-captions 100 per cent of its programmes

United Kingdom

Five unites stars of US crime drama

Netherlands

RTL Nederland presents VanVoordeel.nl

week 08

25 February 2010

TV to goThe RTL Group app society

Page 2: TV to go - RTL Group...their location by GPS or allowing them to enter chosen locations. Robert Fahle says: “One of the most sought-after services on the mobile Internet is the search

the RTL Group intranetweek 08

Germany

RTL Television helps toovercome prejudice

France

M6 close-captions 100 per cent of its programmes

United Kingdom

Five unites stars of US crime drama

Netherlands

RTL Nederland presents VanVoordeel.nl

week 08

25 February 2010

TV to goThe RTL Group app society

Montage of different mobile apps by RTL Group subsidiaries

2

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Mobile phones have become as com-monplace as television in these days and age. Everyone can be reached almost anywhere and at any time, and thanks to tech-nological progress, little helpers are able to perform much, much more than phone calls and text messages. With the emergence of Smartphones and not least thanks to the iPhone, “apps” – little applications that can be installed to mobile phones – have entered everyday lives.

Viewers can now watch many of their favourite shows not only on television, but also while on the go. Other apps allow users to replay the action, compete with others or even apply to participate in the TV programme. Others serve to furnish information. There are practically no limits to brand extension onto mobile devices. And the app phenomenon is by no means restricted to a given region – apps are offered and used across borders. One particularly strik-ing observation is that what’s popular on TV is likewise sought-after in the App Store.

Just before Christmas last year, RTL Interactive released a free app to accompany the popular quiz show Wer wird Millionär? (Who Wants To Be A Millionaire?) in Germany. The free app lets users play the latest questions asked in the TV show. In addition, there are several thousand original questions from past shows, similar to the online training camp at RTL.de, and inclu-ding the celebrity specials. Background informa-tion on the TV show is also included, along with tips on how to apply as a candidate. The new app went straight to number one in the ranking of most frequently downloaded free apps. In just

ten days, users downloaded the app more than 250,000 times. Until today, more than 650,000 users downloaded the application.

Since mid-February an additional premium app has been available as well. What makes the new app a “premium” choice is that once the users have downloaded it, they no longer need an Internet connection to play the quiz anytime and anywhere they want. RTL Interactive published the new ad-free premium app, its first paid app, in partnership with 2waytraffic, Sony Pictures Television’s international production subsidi-ary, which owns the international rights to Who Wants To Be A Millionaire?

And Wer wird Millionär? isn’t the only app offered by RTL Interactive. At the end of January, the company released an app tying in to the popular talent show Deutschland sucht den Super-star (Idols). The ad-financed application offers another high-quality form of mobile entertain-ment tying in to RTL Television’s popular show, alongside the Deutschland sucht den Superstar

Anytime, anywhere TV gets mobile: Backstage presents various approaches how RTL Group content and brands are made available on mobile devices.Luxembourg - 25 February 2010

Wer Wird Millionär? on the iPhone

Deutschland sucht den Superstar app

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special on RTL Television’s mobile portal (mobil.rtl.de). In addition to all the latest news, informa-tion and photos related to the show, the app also features numerous video clips, live streams of the shows and the option to take part in the votings and giveaways. Robert Fahle, Head of Mobile at RTL Interactive, explains: “Our mobile applica-tion makes Deutschland sucht den Superstar available anytime and anywhere. From short video highlights to a live stream of the show, the app takes advantage of every possible oppor-tunity to reach our viewers in the mobile realm as well.” In the nearly one month since it was released, the app has already been downloaded 150,000 times.

Last year, during season eight of American Idol, iPhone and iPod Touch owners could already get videos of the 13 finalists in a confessional format, along with bios, pictures, news and other behind-the-scenes content from the reigning TV ratings leader. For a one-time USD 1.99 charge, the application was updated for users on a weekly basis for the whole season with a total of 78 videos available. David Luner, Senior Vice President for interactive and consumer products at FremantleMedia North America, noted that among the 25 million weekly viewers of Ameri-can Idol there are “millions of people who are going online because they want to get more. We’ve been looking for groundbreaking avenues to get them more content, and we think that this American Idol Season 8 application provides that.”

Last autumn, Five released an application on the Apple App Store which allows football fans in the UK to watch the Uefa Europa League matches live and full-screen on their iPhone and iPod touch devices. Five’s Head of Digital Media, Jonathan Lewis, heralded the service as the most inexpensive way for UK football fans to watch European games live via mobile: “Five is offer-ing a genuine service to football fans. The app is attractively priced and means never having to miss a minute of the live action when you’re on the move. It also exemplifies Five’s ambition to extend the reach of our long-form, ad-supported video content to as many platforms as possible, with the aim of generating additional incremental advertising revenues.” For a one-off fee of GBP 3.99, football fans will be able to watch every one of Five’s Thursday-night fixtures, plus high-lights of each week’s competition, for the entire duration of the tournament throughout 2009/10. Following American Idol on the go

RTL Interactive streams Formula One with RTL Pole Position

Watch football on your mobile device

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Elsewhere in sports, RTL Interactive offers iPhone-owning Formula 1 fans free, direct ac-cess to RTL.de’s live video streams of the Grand Prix weekends. iPhone users merely have to download the ad-financed application RTL Pole Position from the App Store. The app serves a live ticker, news, facts, pictures and videos to fans of motor racing and lets users go directly from the application to the live video footage on RTL.de. The stream is transmitted in four differ-ent quality grades that alternate automatically depending on the type of connectivity, in order to deliver the best possible quality at all times. All live transmissions on RTL.de also include lead-up (Countdown) and follow-up (Highlights) reporting.

RTL Radio, Fun Radio and RTL 2 in France as well as 104.6 RTL in Germany stream their radio live via mobile application. The latest version of RTL Radio’s completely free application features increased download speed and audio streaming stability thanks to Wi-Fi and 3G. Already down-loaded almost 100,000 times, the iPhone ap-plication offers subscribers three new features: “News alerts”, “Video of the day” and “Services”. “News alerts” completes the group of services already offered with the news: instant updates and news reports are sent each time there is a major event in the world. With “Video of the day”, each day subscribers receive on their phone the video chosen by the editorial departments of the radio station and RTL.fr website. “Services” is an application that allows users to see seven-day weather forecasts, upcoming horse racing events and predictions as well as RTL Radio frequencies.

The Fun Radio app lets users listen to its live programming, with the presenter and the name of the song displayed, browse a selection of the station’s best podcasts, or consult Fun Radio’s music news, programme chedule and frequencies. In mid-January, Stratégies reported that the Fun Radio application – with over 430,000 down-loads – was leading the away among music stations. The dance music station does not intend to stop there, confirms General Manager Jérôme Fouqueray: “In the first half of 2010, Fun Radio will offer customised paid services via its iPhone application, including exclusive mixes by major DJs”.

104.6 RTL on Blackberry

RTL Radio France offers streams and infos

Breaking news always available

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N-TV’s own app is all about its core expertise: news. All the top news items are presented on the start page. In addition, the N-TV Mobile App provides access to all news from politics, busi-ness, the stock market, sports, and the pano-rama, people, auto and technology sections, as well as to picture galleries and the extensive video offerings of the N-TV.de news portal. The video quality of the mobile app is first-rate re-gardless of whether the user has Wi-Fi, Edge or UMTS connectivity. The push function for break-ing news ensures that users never miss a major news item: the desktop and a button immediately show when something important has happened. The Download-to-Go function lets users down-load articles, photos and videos and watch them offline later. In January 2010 alone, the N-TV app generated over 10 million page impressions und more than 1 million video downloads.

RTL Interactive’s Wetter.de app gives users up-to-date weather information, pinpointing their location by GPS or allowing them to enter chosen locations. Robert Fahle says: “One of the most sought-after services on the mobile Internet is the search for weather information. RTL Interactive’s weather application gives users convenient, anytime access to reliable weather information – and even as a site-specific service if they want.”

Just before Christmas, M6 Web and Endemol published Total Dérapage, an app based on the funny family show Total Wipeout. Viewers who enjoyed watching the entertaining game show Total Wipeout with its offbeat obstacles on M6 or RTL-TVI last summer can download the official game to match the show to their iPhone or iPod touch devices for EUR 2.39. The Total Dérapage app was developed by Endemol and involves a 3D obstacle course just like the one on the show. The object of the game is to complete the course as quickly as possible by crawling, jumping, sliding or diving through the obstacles. Various versions of the game are available: multi-player via Bluetooth connectivity, training mode or challenge cup mode with qualifying rounds. The overall ranking of all players is updated in real-time. Players can publish their final result on Facebook if they like. Also, each slip-up can be re-played in slow motion.

At the beginning of April, the Hamburg-based publisher Intenium Console and FremantleMedia Licensing Germany will jointly bring Merlin – Das neue Abenteuer to the App Store. The fantasy adventure for iPhone and iPod Touch is based on the internationally popular TV series about the young magician Merlin and his friend, the future King Arthur. It takes players to the court of Camelot, where they prove their prowess in the roles of young Merlin and Arthur, vanquishing monsters, finding lost treasures and answering tricky questions. All graphics are taken from the TV series, which has aired to great success in more than 180 countries.

In February 2010, FremantleMedia’s The Price Is Right App for iPhone and iPod Touch was launched by Interactive entertainment company Ludia and FME on the iPhone and iPod touch. Available at the Apple App Store, The Price Is Right 2010 is an updated version of one of last year’s most successful and best-selling enter-tainment games for iPhone and iPod based on

Total Dérapage is based on the show Total Wipeout

Wetter.de offers up-to-date weather information

Merlin – Das neue Abenteuer brings users to magic worlds

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the Emmy Award-winning and longest-running game show in television history. Now players can “Come On Down!” to new pricing games, new customisation options and dazzling, 3D-enhanced graphics along with all the familiar and much-loved game play of the original title, including Contestant’s Row, Big Wheel and the Showcase.

The Family Feud Game for iPhone and iPod Touch was launched in November 2009. This game is based on one of the most successful and beloved family game shows of all time. iPhone and iPod touch owners are able to play anywhere, anytime as the leader of a ‘family’ in a contest to name the most popular answers to survey questions posed to 100 people. The game features all of the favorite elements of the show as played on television, including the scoreboard, face offs, strikes, stealing and ‘fast money’ rounds. Players can also enjoy Family Feud in multiplayer mode as they challenge fam-ily and friends head-to-head, or compete solo against the computer. FremantleMedia Enter-prises also released a Million Dollar Password App for the iPhone last year.

The situation in Luxembourg is particularly favourable since it is the country with the highest iPhone penetration in the world (a total of 50,000 users, representing 19.6 per cent of telephones in active use in Luxembourg). With this very much in mind, the RTL NewMedia department at RTL Lëtzebuerg has developed in-house an application that combines an impressive range of services that are very popular on its website RTL.lu: namely news, traffic information, nightlife and cultural agenda, sport results, weather fore-casts, live radio and TV, and video and/or audio on demand. RTL NewMedia Station Manager Tom Weber says that RTL Lëtzebuerg’s iPhone application will be launched in March and that it is currently being validated by Apple. “This new application is the next logical step in deploying the RTL brand across all platforms, stationary and mobile”, he concludes.

Also in March, but this time in France, TV network M6 and its digital sister channel W9 are planning to launch their iPhone applications allowing us-ers to watch the channels live as well as catch-up programmes via the M6 Replay platform. Mobile devices are being used as television sets by today’s mobile internet users.

New apps based on the FremantleMedia’s entertainment brands Press Your Luck (iPhone only) and Hole in the Wall (iPhone and Mobile) are in development for launch later this year.

RTL Lëtzebuerg streams radio and TV live

Family Feud features all of the favorite elements of the show

The Price Is Right 2010 is an updated version of one of last year’s most successful games

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The denominational school is for students of all faiths, but is mostly attended by Jewish children, many of whom are originally from the former Soviet Union. Together with around twenty Year 10 students, Peter Kloeppel, Editor-in-chief of RTL Television and Maria Böhmer, Minister of State for Integration, who is also patron of the media award, discussed the students’ experience of migration and integra-tion. The students said they had not been discriminated against on the grounds of their Jewish faith so far. However, the general view was that the mere mention of the fact that they went to a Jewish school usually causes a stir.

But as much as the students were against prejudice, they were not entirely free of it them-selves. There was talk of “plebe Russians” and “anti-social Turks” and the simple and under-standable recognition that their own prejudices were only human. 16-year-old Aaron complained about the address by Integration Minister Böhmer: “People are too soft on a lot of foreigners. Turkish and Arab immigrants to Germany are hardly under any pressure to assimilate, because they often just stick to themselves and get away with it.”

When Peter Kloeppel asked how prejudice against young people from immigrant back-grounds or other faiths could be overcome at school, 15-year-old Lior came up with an interest-ing proposal: “You could send a class of mostly Jewish students and one of mainly Muslims on a joint school trip, then we would soon see how much we have in common.”

Böhmer also picked up on this idea in her conclusion, and promised that by the next youth integration summit at the latest, she would explore the question of increased opportunities for young people from different backgrounds meeting each other. “Targeted youth programmes and school trips can be very effective,” said Böhmer. Her final appeal to politicians was that “in order to be places of integration, schools need more teachers and social workers. We also need more time overall, which means true all-day schools.”

RTL Television’s “Com.mit Award” for integra-tion is aimed at students between the ages of 15 and 20 who draw up concepts for film footage dealing with the topics of integration and migration – either on their own initiative, as a group or as part of a school project. The deadline for storyboards is 31 March 2010.

Overcoming prejudiceAs part of the presentation of the “Com.mit Awards” for integration, Peter Kloeppel and Maria Böhmer visited the Jüdische Oberschule in Berlin-Mitte.Germany - 25 February 2010

Peter Kloeppel discussing with the pupils

Maria Böhmer (left) and Peter Kloeppel

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In 2004, M6 broadcast 400 hours of closed-captioned programmes and increased this figure to 4,250 hours in 2009 (59 per cent of its programme schedule), reaching 100 per cent in 2010. This represents almost 8,000 hours.

M6 has been diversifying the type of programmes that are closed-captioned for some time. In 2006, cartoons were closed-captioned, followed by music videos in 2008. M6 was the first channel to offer live closed caption-ing of its news shows and, in 2007, broadcasts of football matches as well as political programmes during electoral campaigns became available.

Along with M6, all the channels in the group will benefit from the investments made in closed captioning: in 2009, W9, the number one channel on DTT, offered more than 45 per cent of its programmes with closed captions, greatly surpassing its obligation to provide the required 40 per cent by 2010.

Since years now Groupe M6 is strongly committed to promote diversity on its television screens. This efficient commitment has been recognised by the independent association Club Averroes which wrote in its 2009 annual report “that it is indeed notable that since its creation in 1986, when programming was dominated by music, representing French society has always remained a normal policy in Groupe M6 (…) It’s true for fiction, for early-evening entertainment, for jury, presenters and journalists.” It also highlights “the exemplary role of reporting in magazine shows” like Capital.

100 per centclosed-captionedM6 has made all of its programming accessible to the hearing impaired.France - 23 February 2010

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Entitled The Drama Continues, the spot will stage the leading actors of several of the biggest shows on TV in one continuous piece of action. Among them, there will be Lawrence Fishburne (CSI), Joseph Fiennes (FlashForward), Gary Sinise (CSI: NY), Simon Baker (The Mentalist), Mark Harmon (NCIS) and Marg Helgenberger (CSI).

The spot also carries existing footage of David Caruso (CSI: Miami). The spot was directed by Richard Hart and Keith Gray from the London creative agency Power Animal, who also conceived, wrote and produced the spot, and shot by American cinematographer John Barr. The Drama Continues was commissioned and overseen by Five’s Creative Director Nol Davis and Five Campaign Manager Tessa Cannon. This is the first time that Warner Bros., CBS Television Studios and Disney’s ABC Studios have agreed to jointly release their key talent to participate in the filming of a single promo. The shoot took place in Hollywood last month on the set of each of the five series.

According to Nol Davis “the participation of differ-ent actors from different shows made by different Hollywood studios in a single marketing spot is unprecedented. But the studios and the stars themselves recognise that Five is the home of US drama on British TV and like us, they see the importance of celebrating that.”

The US crime dramas in the British channel’s line-up are among its top-rated programmes. Every week, they collectively attract an average 11.8 million UK viewers. They also played a sig-nificant part in Five becoming the only terrestrial family of channels to increase its audience share in 2009.

A joint star promoFive has secured the agreement of rival Hollywood studios to allow their stars to share the spotlight in a single marketing spot promoting the channel’s US crime dramas. United Kingdom - 24 February 2010

Gary Sinise (CSI: NY)

Simon Baker alias the Mentalist

Mark Harmon (NCIS)

Joseph Fiennes (FlashForward)

watch the spot on

Backstage

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Each week, the straight-talking, self-made haulage millionaire Hilary Devey will tackle two struggling small British businesses – one-man bands, kitchen-table entrepreneurs and struggling businesses run by talented individuals – and transform them by injecting business sense into their passion projects. In other words, Hilary will teach business owners the essential skills for a thriving business, helping the entrepreneurs to keep their dreams alive by getting businesses shipshape and profitable.

“Britain’s brimming with creativity, but a terrify-ing number of businesses go bust each year and this shouldn’t be happening. I am going to teach businesses how to improve their all-round business knowledge and direction, cash flow, marketing strategy and in some cases even their enthusiasm,” she said.

Made by Optomen and sponsored by HM Revenue & Customs, the four-part series will be broadcast weekly from 10 March 2010. Five’s last season of The Hotel Inspector scored its highest rating ever and averaged an impressive 2.1 million viewers and an 8.8 per cent audience share.

Inspector goes into businessFive has commissioned an extension to its hugely successful The Hotel Inspector called The Business Inspector, a troubleshooting series transforming failing small companies.Unted Kingdom - 23 February 2010

Hilary Devey in a warehouse

Hilary Devey

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The VanVoordeel.nl range contains brand-name products in many different categories – inclu-ding electronics, CDs and DVDs, sport, lifestyle, gadgets, toys, clothing and house and garden – at low prices. It also offers seasonal items for occasions such as Mother’s Day or Valentine’s Day. In addition to a number of daily specials, the auction option gives customers a chance to save money by allowing them to help determine the price.

“We are a Dutch company at the heart of the Dutch community,” says Arno Otto, Managing Director of RTL Digital Media. “So we want to offer the Dutch people something that benefits them. VanVoordeel.nl gives consumers good products at a good price. The new portal also fits remarkably well with our strategy of expanding into new markets.”

The launch of VanVoordeel.nl was accompa-nied by a large-scale advertising campaign that was seen and heard on all RTL Nederland channels and Radio 538. RTL.nl was also be involved in the campaign.

Presenting closing-out bargains 24/7 RTL Nederland launched VanVoordeel.nl, a new online shopping portal where custom-ers can shop around the clock every day of the week and save lots of money in the process.Netherlands - 19 February 2010

VanVoordeel.nl

see

VanVoordeel.nl

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Philippe Antoine was the first French journalist to report from Haiti after the earthquake in January. As he returned, he explains what has changed. “One no longer smells death in the streets.” These odours have been replaced by others, however, and the latest emergency is the issue of sanitation. There are one million Haitians living in makeshift shelters, grouped into 500 camps, without running water or sanitary facili-ties. Furthermore, the approaching rainy season is no more than two weeks away, and so it is a race against the clock to provide shelter for the population. This already alarming scenario will be exacerbated with the arrival of the cyclone season which lasts from June to December.

Antoine talks about the great fervour of the Hai-tians who joined together for three days under a blazing sun to pray for their 217,000 dead. Tens of thousands of people flocked to the Champs de Mars surrounding the ruins of the Presidential Palace. All dressed in white, they held hands to better share their sorrow. Philippe Antoine re-counts that the Haitians did this for the purposes of “accompanying those who had gone to join Eternity,” as they say. Like Justin, who spoke on the air to RTL, the people of Haiti are waiting for God to help them and give them a future. The reporter notes the fatigue of the population, however, as one month after the earthquake, the ground continues to tremble and there is no question of people returning to their houses, even those that are sound. For now, life is lived under a tarpaulin and has nothing else to offer, and this is a situation that may continue for some time.

Philippe Antoine also reports on the visit of French President Nicolas Sarkozy who ar-rived in Haiti on the morn-ing of Wednesday 17 February. In the course of a quick four-hour visit, the Chief of State – the first French president to visit the former French colony that became the first black independent republic in 1804 – proposed “extremely sig-nificant financial aid” for the country. He announced the cancellation of part of Haiti’s debt to France, a debt that stands at EUR 56 million. A trip to Martinique and French Guiana was to follow on the heels of the President’s visit to Haiti. On 19 February, Haiti’s international airport resumed the handling of commercial airline flights for the first time since the earthquake destroyed its control tower. American Airlines provided the first link with Port-au-Prince, followed by Air Canada and Air France.

Haiti, one month laterPhilippe Antoine returned to Haiti because he thinks it’s essential as a journalist to keep audiences informed on the long-term.France - 19 February 2010

Visit

Backstage

to learn more

about Haiti

The flag of Haiti. Its motto: “L’union fait la force” (“Together we are strong”).

© Philippe Antoine

Under a blazing sun tens of thousands of Haitians gathered for three days of fervent prayer. They thanked God for being alive and asked Him to welcome their dead and give their country a future.

© Philippe Antoine

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Shot in France last January, the TV ad brings world renowned artists David Guetta and The Black Eyed Peas together for the first time. They invite people to listen to Fun Radio and to join them at a concert on their US tour. The press initiative covers daily newspapers and principal magazine media. The TV and press initiatives are supplemented by a viral campaign on the Internet that will notably include social sites and all video platforms.

This special publicity campaign that associates Fun Radio with today’s biggest music stars symbolically celebrates the station’s current success. Indeed, 10 of the 14 top audience ratings so far on Fun Radio were achieved in the last two years.

Promoting the dancefloor sound David Guetta and The Black Eyed Peas lend their image to Fun Radio for a special ad campaign on TV, in the press and on the Web. France - 25 February 2010

Poster of Fun Radio’s new campaign

Watch the spot on

Backstage

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HighdefinitionWith Callgirl Undercover Grundy UFA is

producing its first TV film. For the first

time, Grundy UFA is using the camera

“Red One” in this production: a digital

35mm camera with a resolution of

12 megapixels – more than twice the

resolution of HDTV. Combined with

a completely tapeless production,

this allows the company to inexpensively produce a classic movie look.

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Analysing regional election issuesIn March, the French will be called to the ballot boxes to choose their regional representatives. Since 19 February, RTL Radio analyses election issues in seven regions and presents several atypical candidates to listeners.France - 22 February 2010

Start your ovens, ready, set, go! A new culinary battle brew on M6 and RTL-TVI with the prime time broadcast of the very first episode of Top Chef, the biggest cooking contest ever held in France with professionals put to the test. In Belgium, 342,771 viewers tuned in to RTL-TVI to watch Top Chef, representing a total audience share of 26.3 per cent.France - 22 February 2010

Formula 1 secured for another three years RTL 7 will continue to treat its viewers to the top class of motor sports in the next three years. Netherlands - 23 February 2010

Deutschland sucht den Superstar already a star on Twitter A study by the media services provider X-Ray in cooperation with Scholz & Friends and Lowe Deutschland indicates that Deutschland sucht den Superstar (Idols) is the most-discussed German TV show on Twitter.Germany - 22 February 2010

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News programmes hit all targetsLast Sunday France’s M6 was the second most watched channel in terms of total audiences, thanks to good ratings for its information magazines 66 Minutes, Zone interdite and Enquête exclusive. France - 23 February 2010

Become a UFA media expert!Television viewers can now have their say on the new UFA Internet portal. At Ufamedienexperten.de viewers are asked for their opinion on well-known programmes. Germany - 24 February 2010

Regional elections interactiveM6 and MSN are join forces on the occasion of France’s regional elections and or-ganise a special programme on 21 March that is entirely interactive and exclusively shown on the Web. The main feature is the implementation of a system allowing all viewers and internet users to react live during the programme. France - 25 February 2010

Job Creation Day continues to make people happy RTL Radio France held another Job Creation Day (Journée RTL Emploi), always with the same objective: to help and inform the French in their search for employment. This February’s edition saw 16,708 offers posted on the RTL.fr website. France - 24 February 2010

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Groupe M6 announces the appointment of Damien Viel as Deputy Managing Director in charge of advertising for M6 Publicité, effective 15 February 2010.

A graduate of ESSEC business school in Paris, 35 year-old Damien Viel began his career with various advertisers, including l’Oréal, Alain Afflelou and Marionnaud. Previously he served as Managing Director at Carat France, which he joined in 2007.

Damien Viel will be responsible for the group’s advertising and planning teams.

Karine Blouët has been named CEO of the Groupe M6 television channel Paris Première. Deputy Chairman of the M6 Management Board Thomas Valentin had been serving in the interim since the departure of Christopher Baldelli as Chairman of RTL Radio France.

Karine Blouët will continue in her post as Secretary General of Groupe M6. In addi-tion, Paris Première’s Station and Programme Director Jacques Expert has been appointed Deputy Managing Director of Paris Première. “I am delighted with this double appointment that will allow Paris Première to continue to develop its audience while remaining true to its identity,” explains Nicolas de Tavernost Chairman of the M6 Management Board.

Launched in 1986, Paris Première is the channel for cultural programmes, concerts and debates. It has become a standard in upscale television programming while making culture accessible to a broad audience.

People

Damien VielFrance - 26 February 2010

People

Karine BlouëtFrance - 22 February 2010

Karine Blouët

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Appointments to Ediradio-RTL Supervisory BoardFrance - 25 February 2010

Marie-Louise Antoni-Lagayette, Advisor to the Chairman of Generali France and Video Futur CEO Marc Tessier have been appointed members of the Supervisory Board of Ediradio-RTL.

The Supervisory Board of Ediradio-RTL wishes them great success in the exercise of their new mandates. Chaired by Rémy Sautter, the Supervisory Board also includes Philippe Labro, Groupe M6 Chairman of the Management Board Nicolas de Tavernost and RTL Group’s CEO Gerhard Zeiler, CFO Elmar Heggen and Deputy CFO Jean-Marie Bourhis.

The Management Board of Ediradio-RTL consists of Christopher Baldelli, Chairman, Jean-Michel Kerdraon, Vice President, and Jacques Esnous, News Director at RTL Radio France.

Marie-Louise Antoni-Lagayette was an econo-mics journalist from 1973 to 1993, at L’Express and then at Le Nouvel Economiste, where she was Editor-in-Chief. She served as Principal Private Secretary to the CEO of Pechiney in 1992, Principal Private Secretary to the Presi-dent of CNPF in 1995, Deputy Managing Director of Fiat France in 1998 and Advisor to the Chair-man of the Board of Generali France since 2007. Marie-Louise Antoni-Lagayette is also a mem-ber of the Supervisory Board of Le Monde, a member of MEDEF’s Commission for Economic Dialogue, a member of the Management Board of IEP in Paris, an administrative board mem-ber of Siècle, a board member of the Women’s Forum for the Economy and Society and an administrative board member of the Forces femmes association.

Marc Tessier was Bureau Chief of Relations with the European Economic Community on the Foreign Economic Relations Board in 1976, then Deputy Director of Energy and Raw Materials of the Ministry of Industry from 1977 to 1979. From 1980 to May 1981 he served as Assistant Deputy to Industry Minister André Giraud. He served as CEO of the HAVAS agency from 1982 to 1987 and as CEO of Canal+ from 1993 to 1995. He served as CEO of the Centre national de la cinématographie from 1995 to 1999 and President of France Télévisions from June 1999 to July 2005. He is now the Director of Netgem and CEO of its subsidiary Video Futur. Marc Tessier is also the author of several reports, notably on the future of digital radio in October 2009 and the digitisation of heritage material in January 2010.

Marc Tessier

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