@misterlinkedin

• Language of Twitter

• Follow / Unfollow

• Followers / Following

• Two types of Tweeps

• Tweeps to Follow

• Twitter Etiquette

• Twitter Strategy

• “@” sign = Twitter name handle used for a “mention”

• “#” sign = Used for trending topics, a twitter chat, to gain attention in a group of similar people with the intention to gain new followers

• DM* = Direct message. “Private message”. Only the person you use the “@” sign with will see this message

*Format of writing a DM= “d (space) @...”

• How to “Follow” = Click the small widget next to person’s name

• The “Follow” button can be found:

- On a person’s Twitter page

- By clicking on follow when on someone

else’s Followers/Following list

- Other Websites

• How to “Unfollow” = Click small widget next to person’s name and turn it from blue back to white

• Unfollowed tweep will not know they have been unfollowed unless looking at your twitter page and “Follows you” no longer appears on their Twitter banner

• List of people who you are following and who your followers are

• You can see these lists on other tweepspages if they do not have a locked account

• You always want to try to have more followers than those you follow

• If you're unable to follow more accounts, you've probably hit a follow limit

• Twitter has imposed reasonable limits to help prevent system strain and to limit abuse

• Every account can follow 2,000 users total

• Once you’ve followed 2,000 users, there are limits to number of additional users you can follow

• This number is different for each account and is based on your ratio of followers to following

• Ratio is not published

• Any account with a blue verified badge

• Used to establish authenticity of identities on Twitter

• Celebrities, public figures, large companies

• Probability of getting followback is smaller

• Retweet (RT) = When a tweep resends

a tweet that interests them to their followers.

• Modified Tweet (MT) = When someone Retweets and edits the tweet before sending

PASSIVE:•- Uses the egg instead of a profile picture

•- Does not have a header photo

•- Little information in the bio (no city listed, etc.)

•- When followed does not followback

•- Tweets few links, pictures, and content

•- Few RTs and MTs

•- Inactive: Goes days without sending out tweets

•- Does not ask others questions.

•- Noone misses them when they leave the “party”.

ACTIVE:- Has a profile photo (Found in settings, profile)

- Has a header photo (Found in settings, profile)

- Has a full bio (Found in settings, profile; professional

• headline from Linkedin)

- Follows back

- Shares others’ content and their own content

- RTs and MTs

- Asks “did you know” type questions in tweets

- Talk of the party

@jobs4dal

@gigs4dal

@Dallaswebjobs

@DallasTexasJobs

@jbvit_Dallas

@DallasJobsQ

@marketingDallas

@Dallasjobs 1

@dallas__jobs

• Forbes Top 50 SM Influencers

• Huffington Post

• Local Media:

- @deborahferguson, @morningmaniac

(Ch. 5 Morning Team; chat 4:30-10:00 a.m.)

- @gloriacampos, @johnmccaa

(Ch. 8 Evening Team; chat throughout day)

- Producers, Assignment Desk Editors at local

TV Stations

• Thank for RTs, Follows, FAVS

• Thank Tweeps for follow and followbacks

• Don’t mention more than 1 tweep in a tweet

• Don’t DM unless necessary

• Don’t ask for work

• Keep it positive

• Have fun and enjoy!

• The most powerful Twitter Strategy is a 2-prong approach which uses Twitter and Linkedin.

- So, what does this look like??

• Only connects with people you know on Linkedin.

• Uses Twitter to follow people you don’t know and have them follow you back.

• Moves a twitter follower over to being a connection on Linkedin. (Does this only after you know the Tweep).

• Remember the person to get the next job is the one who stands out from the pack. They are the “clock changer”.

• Think of trying to get someone to follow you on Twitter as a sale. You are the product.

- Assume the sale:

-Thank a tweep for following you back after

you follow them, even if they haven’t

followed you back yet.

• Keep number of followers less than following with www.tweepi.com

• Follow people back, even when you don’t know them, or speak a different language

• Engage others in conversations by asking questions

• Use Hootsuite to schedule tweets www.hootsuite.com

• Join in #ff #tgif on Fridays

• Join Twitter chats and talk about what is trending in your tweets to draw attention to yourself.

• Tweet out both conversations and content

• Some content should be original

- Photographs and blogs are engaging

- Blogs show you are a specialist in your

industry

WordPress Blogging Basics• When: Sat., Feb 16th; 2:30-6:30 pm

• Where: la Madeleine

5290 Belt Line Road, Suite 112

Addison, TX 75240

• Cost: $39.95 (light lunch included)

• Sign up: www.onlineimageworks.eventbrite.com

Let’s Tweet !@#