Twitter and Broadcasting

Monica Sanchez@monkaida

Why Twitter and Broadcasting?

• This is the industry I want to go into

*Questions• Is Twitter useful for News stations/anchors?

• Are they using it to their advantage?

Local News Stations

Anchors

Kim Vatis

Mark SuppelsaJan Jeffcoat

Michelle Gallardo

WGN News Station

• @WGNNEWS

• Do not usually update everyday

• No breaking news• More playful and fun

WGN 9

• Only Twitters while at work• Mostly relate to work• Answers tweets from other

people

• Thinking the majority of my fellow 2,477 tweeters are trying to sell me something and don't even know who I am. I'm trying to sell: WGN-TV!

8:50 PM Oct 23rd from web

• It's raining. You don't need to be anywhere but in front of the tube for the WGN-TV News @ 5. Calling all Monday evening viewers!

4:44 PM Oct 26th from web

@MarkSuppelsa

Fox Chicago

• @foxchicago

• Updates everyday• Stories link to their Facebook page

or news page• More professional

Fox Chicago• While you were sleeping police

found a critical clue surrounding the murder investigation of a Chicago tv host's parents. We're live.6:24 AM Oct 21st from web

• What are you doing for Halloween? Going out...taking the kids trick or treating or dressing up like balloon boy and hiding in the attic?9:27 AM Oct 27th from web

@janjeffcoat

• No breaking news• News and personal• Answers tweets from followers

NBC 5

• @nbcchicago

• Update almost 24/7• Does not interact with

followers• All articles take person

back to news page

NBC 5

• Not active• Only has 8 tweets

• Working!10:10 AM Jan 13th from web

• Trying to organize my twitter world!

12:18 PM May 4th from web @kvatis

ABC 7

• @abc7chicago

• Update various times a day• Tweet links send people to

their Facebook or news page• Interaction with followers is

having them post to facebook

ABC 7

• loving that #ABC online has all seasons of #Lost online. After yrs of wondering what all the hype is about. I GET IT!!!! :-)1:50 PM Oct 21st from TweetDeck

• Happy Monday!!! Waiting 4 my story assigment.8:49 AM Oct 26th from Echofon

@mlgallardo

• Active• Personal use

So..

• Anchors with the most followers update their twitter more often

• News stations tweet frequently to keep their followers updated (Some more than others)

• Follow many news stations to get news

Now what?• Continue to use Twitter because it allows

news stations/anchors to communicate with the public

• Easy way to get breaking news out to people

* Free and Easy way to stay current with your personal interests