twitter and the 2013 australian election
DESCRIPTION
Paper presented at Political Imperatives: Media and the 2013 Election Campaign, Brisbane, 27 Sep. 2013.TRANSCRIPT
![Page 1: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/1.jpg)
Twitter and the 2013 Australian ElectionAssoc. Prof. Axel Bruns
ARC Centre of Excellence for Creative Industries and Innovation
Queensland University of Technology
[email protected] – @snurb_dot_info – http://mappingonlinepublics.net/
![Page 2: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/2.jpg)
BACKGROUND
• Research projects:– ARC Discovery: New Media and Public Communication (QUT)– NRC FRISAM: Impact of Social Media on Agenda-Setting in Election
Campaigns (QUT, UiO, UiB, Uppsala, CSU LB)– ATN-DAAD: Mapping Networked Politics (QUT, LMU)
• Study design:– Comparative study of Twitter usage during Australian, Norwegian,
German (and US) election– Tracking tweets from and at Twitter accounts of MPs and candidates
before, during, and after election campaigns– Additional analysis of follower networks, national Twitterspheres, social
media / mainstream media intersections, etc.
![Page 3: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/3.jpg)
AUSTRALIAN POLITICIANS ON TWITTER
(data to June 2013)
![Page 4: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/4.jpg)
@TONYABBOTTMHR’S FAKE FOLLOWERS
(11/12 Aug. 2013)
![Page 5: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/5.jpg)
@MENTIONS OF LEADERS (@REPLIES + RETWEETS)
![Page 6: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/6.jpg)
RETWEETS OF LEADERS
![Page 7: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/7.jpg)
@MENTIONS OF LEADERS
![Page 8: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/8.jpg)
@MENTIONS OF PARTY CANDIDATES(@KRUDDMP AND @TONYABBOTTMHR REMOVED)
![Page 9: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/9.jpg)
@MENTIONS
![Page 10: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/10.jpg)
RETWEETS
![Page 11: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/11.jpg)
@MENTIONS BETWEEN POLITICIANS
![Page 12: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/12.jpg)
RETWEETS BETWEEN POLITICIANS
![Page 13: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/13.jpg)
TWEETS BY LEADERS
![Page 14: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/14.jpg)
TWEETS BY PARTY CANDIDATES
![Page 15: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/15.jpg)
TWEETS BY LOCAL CANDIDATES
![Page 16: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/16.jpg)
@MENTIONS OF LOCAL CANDIDATES
![Page 17: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/17.jpg)
@MENTIONS (ELECTION DAY)
![Page 18: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/18.jpg)
GERMANY
![Page 19: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/19.jpg)
@MENTIONS OF LEADERS
(@KRuddMP: 172,000 @mentions)
![Page 20: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/20.jpg)
@MENTIONS OF PARTY CANDIDATES
(ALP: 321,000 @mentions)
![Page 21: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/21.jpg)
TWEETS BY PARTY CANDIDATES
(ALP: 16,600 tweets)
![Page 22: Twitter and the 2013 Australian Election](https://reader036.vdocuments.net/reader036/viewer/2022070304/54c702ad4a79597c678b45b0/html5/thumbnails/22.jpg)
http://mappingonlinepublics.net/@snurb_dot_info
@jeanburgess
@dpwoodford
@lena_sauter
@timhighfield
@_StephenH
@quods
@socialmediaQUT