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70% of businesses are totally lacking any calls to action!

Influence your page visitors to do something “buy now”, “click here”,“follow us on...” etc.

Use hierarchy, color and imagery to grab attention

Great for promoting sales, events, offers and any other exclusive content

Use imagery that reflects your brand’s unique selling point

Capture your brand’s values and ‘essence’ via imagery, color,composition etc.

Using detailed and branded

images can help you gain 67% more audience attention

Great for promoting sales, events, offers and any other exclusive content

Design your data to reflect your brand

40% of people respond to (and understand) visual informationbetter than plain text

Can communicate important facts and figures to audiences much more quickly

Can be maps, charts,graphs, diagrams etc.

Give your brand a literal voice and sound

64% of consumers are more inclined to buy products online after watching a video

Only 09% of U.S. small businesses actively create video content

Mix up your rangeof content with videos

Can be recipes, tutorials, “life hacks” or anything in between

Use visuals to get attention, encourage shares, and make itall seem achievable

Show off interesting waysto use your product

Helps to construct a wise and intelligent tone for your brand

Use screenshot to tease an article or show off features of your site/program

Annotate your screenshots for even more clarity

Use screenshots to proudly show off some positive customer reviews

88% of people read reviewsto determine a business quality

Ask your consumers questions to spark conversation and engagement

Helps break the barriers betweenbusinesses and consumers

Keep your questions open- What motivates you?- What’s your favorite thing about summer?

Presenting your question as an Image will encourage sharing of your content

Infographics are liked and shared

3x more that any other pieceof visual content

Makes lots of information a loteasier to follow

Compress a lot of information into one medium

Businesses that use infographics

report 12% higher profit thatthose who don’t

Eye-Catching Photographs#01Show the‘behind the scenes’ of your brand

Put a face to your brand

Show off your product in action

93% of people say imagesare the #1 deciding factorwhen buying products

Strong Calls to Action#03

Inspiring Quote Cards #02Use your brand’s font, colors, and general look when creating quote cards

Very easy and fast to create

Quote cards are easy to share over a variety of social platforms

Use quotes that reflectyour brand values

Branded Images #04

Interesting Data Visualizations#05

Engaging Videos #06

Tips, Tricks and How-To’s#07

Informative Screenshots #08

Thought-Provoking Questions#09

Infographics #10

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ATypes of Content

You Should Be Creating(but probably aren’t)