USING SOCIAL MEDIA TO PROMOTE BUSINESS RESOURCESApril Kessler

University of Texas at Austin

PERSONAL VIDEOS Customized Specific Answers Jing 2 minutes Nitin asked about finding companies incorporated in France

http://screencast.com/t/Z4WXnMUxK

“WOW! You even made me a personal video!!?? I wish everyone offered this kind of personal service!”

Will MerchadMBA 2012

DATABASE VIDEOS

Generalized Tutorials Based on

FAQs Special Features

Camtasia YouTube Channel Embedded on pages Vendor response

UT Business Librarian

CLASS VIDEOS

Customized Specific to Assignments Camtasia YouTube Bitly links on handouts

REFERENCE

Email Chat Consultations

BLOG

For researchers and librarians Free business resources Subscription resources Tips for searching

April Kessler akessler@austin.utexas.edu bizologie.com