UDDYAM 2010From Innovation To Enterprise

The Innovation-Plan Competition

S RPJ MI

B H NA AR VA AT I HY BA A V YID

KNOWLEDGEIS NECTAR

Entrepreneurship Committee

and

Technopreneur Promotion Program (TePP)

Present

UDDYAM 2010From Innovation To Enterprise

Prizes worth Rs. 1,00,000 to be won!Venue: SPJIMR, MumbaiDate: 7th February, 2010

Contact:Sharika Durani: +91 97307 9757Praneeth Pentakota: +91 98198 07439

The Innovation-Plan Competition

Uddyam is the annual Innovation and Entrepreneurship event of S.P. Jain Institute of Management and Research that aims to be an enterprise building exercise and serve as a platform for commercialization of innovations.

Uddyam '10 will be conducted in association with Technopreneur Promotion Program (TePP) of the Department of Science and Technology (Govt. of India). A pioneer in promoting technology based innovations, TePP has helped many innovators patent their prototypes over the past few years. Though many of them have the potential to become successful ventures, there is a huge divide between the innovators who make these products, the entrepreneurs who can take them to the markets and investors who can provide the funding.

At Uddyam, we aim to bridge the gap between the innovators, entrepreneurs and investors. We present to you validated TePP innovations and you prepare 'Innovation-plans' and tell us how you think these innovations can be commercialized. The top six 'I-plans' will be selected and presented in front of an esteemed panel of judges and also interested entrepreneurs and investors. At Uddyam, we provide the right ecosystem for enterprise building!

WHAT IS UDDYAM?

Uddyam'10 will kick-start with a keynote speaker address by Dr. Y.S. Rajan.

Dr. Y.S. Rajan has a proven track record of excellence as a Scientist, Technologist, Administrator, Organisation Builder and Leader, Diplomat, Writer and Poet. Currently the Principal Adviser to Confederation of Indian Industry (CII), he is a well recognized authority and thought leader on technology development and business management.

Having made key contributions to space research in India as the Scientific Secretary, Indian Space Research Organisation (ISRO), he has also worked with Massachusetts Institute of Technology (MIT) and NASA for about three years. Dr. Y.S Rajan has led Indian delegations to United Nations (UN) and has visited about 40 countries as a part of cooperative efforts in science, technology and business.

He is also a prolific writer and has co-authored the book India 2020 - A vision for the New Millennium along with Dr. A.P.J Abdul Kalam. Through his keynote address we wish to deliberate on the right road ahead for promoting entrepreneurship and setting the right platform to bring innovations to life.

KEYNOTE ADDRESS

UDDYAM

1

I n n o v a t i o n (TePP Certified Prototypes)

I-Plans New Ventures

INNOVATION LIST

The innovation is a new extendable pedal-crank system that generates double the torque/power compared to traditional crank under same force exerted by leg and it can be mounted on a bicycle, tricycle, pedicab, manually driven airplane and several other manually driven vehicles/implements and gadgets, etc. It can be used to generate electrical energy, charging battery, running a pump-set etc.

Manually driven vehicles move by the torque generated out of the force exerted by the leg of the driver on the pedal. The magnitude of torque here is equal to the force multiplied by the perpendicular distance i.e. the length of the crank. Increasing the crank length increases the radius of leg movement and makes driving difficult. The present innovation is a means to increase the length to about two times the length of an average crank without increasing or altering the radius of the circular path through which the legs of the driver move. This means that the leg movement will remain same as that of a traditional pedal-crank and that the ground clearance and upper clearance will remain exactly the same while the power available at the sprocket is double that of a traditional arrangement. The sitting position and the leg position with respect to the body and the frame of the bicycle will remain exactly the same. In short, a driver will find no difference in driving except the additional power.

Working

This is very useful for a sports bicycle, bicycle especially for ladies, bicycle for elderly people and, also for manually driven vehicle for physically challenged people. It will make rickshaw (tricycle) and flatbed (trolly) competitive to motorized vehicles. Boats driven manually with a propeller, manually driven lawnmower, tiller, digger and several other manually driven implements can be made faster and more efficient when driven by this pedal-crank. With the increased torque an improved version of bicycle i.e. a new micro-personal utility vehicle in the form of a tricycle for short distance travel perhaps with a co-passenger is a reality with the present crank. Several implements have been already conceived which had not been thought feasible earlier. A human-powered aero plane is a distinct possibility now.

The Pedal Crank Advantage

2 Cost of one unit of pedal crank assembly: Rs. 500 for either side.

Cost Structure

1) EXTENDABLE PEDAL-CRANK

INNOVATION LIST

3

ClimaCon technology refers to thermally regulated wearable technology. The products include ClimaMet, ClimaNeck and ClimaGear. ClimaMet is a helmet that cools or heats the inner of the helmet as desired by the user. Similarly, ClimaNeck is a neck accessory that removes or provides heat to keep the user comfortable. Similar to ClimaMet and ClimaNeck, ClimaGear is a jacket/vest that either removes heat from the body to keep the user cool or adds heat to keep the user regardless of the external environment.

ClimaCon is a patent pending (PCT filed and own 100% rights) that uses novel combination of thermoelectric technology and a novel heat sink with electronic temperature control – all built into a slim vest/jacket or a fashionable neck scarf or a sturdy helmet. The vest/jacket: ClimaGear, neck scarf: ClimaNeck and, helmet: ClimaMet can heat or cool on demand, as needed by the user. It will reduce heat stress in hot temperature conditions and increase productivity. ClimaCon is designed to supplement the human body's thermal regulation. It is designed to act as traditional clothing in terms of sweat evaporation capability to allow heat dissipation of the body. The cooling/heating points are strategically located on places where sweat production is minimal and high concentration of blood vessels for maximal effect. ClimaGear is mobile, quiet, lightweight (Jacket-1.5 kgs, Vest-1.2kgs, Neck cooler-140gms which is 200% lighter then current cooling system in the market), failure tolerant (Modular), easy to use, with no moving parts.

Working

Outdoor workers, military, and sports enthusiasts' personnel often perform or live in harsh weather and extreme heat conditions. Personnel working in extreme heat are often subjected to heat stress and other heat related aliments. Additionally, it has been proven that there is productivity loss in personnel working and performing extreme heat. It can be stressful and often lead to accidents and improper decision making and these can increase the mortality rate in the soldiers. Research also suggests that factory output is lower in hot seasons, accident

ofrequency is increased at temperatures above 25 C, and mistakes are increased at temperatures ohigher then 33 C. In summary hot conditions lead to financial loss, morale loss to

workers/soldiers, and increases heat related health problems. Currently there is no effective solution in the market that addresses this unmet need.

The ClimaCon Advantage

Unit cost for ClimaMet- Rs 3000-5000, ClimaNeck- Rs. 5000, Climagear – Rs. 30,000 to 50,000/-

Cost Structure

2) CLIMACON

3

A remote controlled aircraft for aerial spraying of pesticides or fertilizers. Designed as a stable, slow flying machine it can land and take off from short runways. It can carry a payload of 50 Kgs and can be used for aerial spraying over farms or difficult to reach plantations. The remote is a simple system that can be operated even by people who have little or no knowledge about flying.

3) AERO SPRAY

It is designed with a high winged wide body (similar to J3 Piper cub) and can take a maximum payload of 50kgs of pesticides or insecticides. It is fitted with a 12 Volt jet pump to pump the liquid through nozzle disposers, which will spray the entire 50 kg in 10 minutes. The aircraft is equipped to fly for 25 mins and this timing includes the takeoff and landing. It can fly at a minimum speeds of 15 KM/H and with a stall speed of 10KM/H. The aircraft can fly steady at low altitudes and can fly to a distance of 1.1 KM. The aircraft is fitted with a petrol engine with an oil mixture of 20% like any usual motorcycles. The remote is a simple four channel system which is very easy to operate.

The prototype is made out of Balsa and Plywood which is easy to construct as an Aero modeler, but the commercial version will be of Resin mould with aluminum supports and other strong and light material.

Working

So far only bigger aircrafts are being used in India for this purpose which cannot be used by small or individual farmers. This aircraft can be used by farmers with smaller land holdings. It is also designed for spraying pesticides over coconut trees, banana plantations, forest areas, and inaccessible lands. Short runways needed for the aero spray ensure that it can easily be used all cases.

The Aero Spray advantage

Cost of one commercial unit of remote controlled aero plane: Rs. 4-5 lakhs.

Cost Structure

4

INNOVATION LIST

MozziQuit is a unique eco friendly mosquito trap that traps and kills female mosquitoes in order to eradicate the mosquito menace.

Once the power switch is turned on, “MozziQuit” Mosquito Trap will generate heat and moisture equivalent to excess of human body heat. Due to its excellent luring effect all the mosquitoes in the room or adjacent area on external use will be attracted towards the trap. The attracted Mosquitoes will be pulled in through the inlet into the collection container. These trapped mosquitoes will be killed instantly while they travel the distance between the inlet to the collection container using a specialized killing mechanism.

Working

"MozziQuit" Mosquito Trap can be effectively used in bedrooms or living rooms of a standard size of 120 sq.ft. upto 10,000 sq.ft. provided they are open halls without barrier of walls.

Usage of MozziQuit will lead to slow eradication of the mosquitos prevalent in that area. User can also see the number of dead mosquitoes trapped and killed when they dump the dead mosquitoes from the removable collection container.

The MozziQuit Advantage

The manufacturing cost per unit is approximately Rs. 1200/-

Cost Structure

5

4) MOZZIQUIT

INNOVATION LIST

INNOVATION LIST

3

Seamic is an innovative product obtained from sea algae which helps in better crop management. It is obtained from crop specific marine algae and superior balanced humic and fulvic acids which are integrated with microbial culture. This product also helps in control of fungal and bacterial diseases and pest management.

5) Seamic

There are many crop productivity enhancing components present in Seamic. These components help induce root formation, prevent leaf and fruit fall. They stimulate cell division, enhance growth and promote cell germination. They are essential to photosynthesis and keep up the biochemical activity even during adverse conditions. Seamic also has anti-fungal, anti-bacterial and anti-viral properties which help in disease control.

Seamic can be applied by soaking seeds in 2.5ml of Seamic in 1 litre of water of 1 hour, dipping the seedling in 2.5ml of Seamic in 1 litre of water for ½ hour and even spraying seamic in a 15-20 day interval (2.5ml in 1 litre of water).

Working

Seamic usage results in production of enlarged root system which aid in fast recovery from stress out off strong wind, drought, and abnormal temperature variation, transplanting shock and nutrient deficiency.

Seamic usage enhances the leaf structure, thereby increasing photosynthesis that builds stronger plants and better harvests.

Seamic gives better and systemic resistance to plants against pest and diseases.

The Seamic Advantage

Expected cost is Rs 300/- per litre

Cost Structure

6

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RULES AND GUIDELINES

Each team should comprise of 2-3 members of the same institute6

All teams should register before 11:59 PM, 8th January, 2010 by emailing their team 6

name, member names, institute name and the innovation chosen to entrecom@spjimr.org with subject line “Uddyam10_TeamName_Registration”

One team can submit I-Plans for one or more innovations6

The event will be held in two phases6

Submission of executive summary by 11:59 PM on 17th January 20106

Submissions to be made in doc format in Times New Roman font, size 11, 1.5 line 6

spacing, and a page limit of 3 pages

All entries to be mailed to entrecom@spjimr.org with subject line 6

“Uddyam10_TeamName_InstituteName”

The Team Name, Institute Name and details of team members including their names, 6

e-mail ids and phone numbers need to be present ONLY on the cover page of theI-Plan

All references must be clearly mentioned. Any type of plagiarism would result in 6

disqualification of the team

Parameters to be considered6

Value Proposition6

Scalability and Sustainability6

Competitor Analysis6

Marketing Strategy6

Operation Strategy6

Financials6

Barriers to Entry6

Risk Mitigation Plans6

Exit Strategy6

Teams will be judged based on:6

Feasibility of proposed Commercialization Plan6

Effort put into preparation of plan6

PHASE 1:UDDYAM

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These 6 teams will present their detailed 'I-plans' in front of the esteemed panel of 6

judges at SPJIMR, Mumbai campus on 7th February 2009

Teams will be judged based on:6

Feasibility of proposed Commercialization Plan6

Effort put into preparation of plan6

Tangible improvements made in the plan after the mentorship window6

Final Presentation:

Top 6 ‘I-plans’ will be selected from Phase 1 and allotted mentors 6

Mentorship Window: 6

Teams are supposed to work with mentors through personal/telephonic/e-mail 6

contact to improve their I-plans

21th Jan to 5th Feb, 2010

Mentorship Window:

PHASE 2:UDDYAM

RULES AND GUIDELINES

IMPORTANT DATES & PRIZE MONEY

36

IMPORTANT DATES:

Prize Money worth Rs. 1,00,000 to be won!

1st Prize: Rs. 50,000

2nd Prize: Rs. 30,000

3rd Prize: Rs. 20,000

Start Of Registration Period & Roll Out Of The Innovations

End Of Registration Period

Submission Of Executive Summaries

21th Jan-5th Feb, 2010:

4th Jan, 2010:

8th Jan, 2010:

17th Jan, 2010:

21th Jan, 2010:

7th Feb 2010:

Declaration Of Results Of Phase 1

Mentorship Window

Uddyam 2010 At SPJIMR Campus

PRIZE MONEY:

Contact Us:E mail : entrecom@spjimr.org

Contact numbers: Sharika Durani: +91-97307 59757

Praneeth Pentakota: +91-98198 07439