ufonline.ufl.edu november 20, 2014 advisory board meeting
TRANSCRIPT
ufonline.ufl.edu
November 20, 2014
Advisory Board Meeting
ufonline.ufl.edu
Andy McCollough
Organizational Structure
ufonline.ufl.edu
Org ChartProvost
Associate ProvostTeaching & Technology
Assistant ProvostDistance Learning
and UF Online
DirectorFaculty Development and
Teaching Excellence
UF OnlineGrad
Programs
Executive Education
Coursera Conferences
DirectorContinuing Education
ufonline.ufl.edu
Functional Organization
Pearson, Summerford* Marketing
Pearson, Enrollment Management (EM) Recruiting
Pearson, Student Services Retention
Colleges, Harfe* Program Development
CITT, Colleges, Smith* Production
Teaching and Technology (TNT), Smith* Faculty Development
EM, Evans, Aagard Enrollment
Student Affairs, Kratzer, Mastrodicasa Student Services
Colleges, Spillane, Kepic Advisement
CIO, Zazueta IT
CFO, DuBois Financials
ProctorU, Marchman* Assessment
*Direct reports to TNT
ufonline.ufl.edu
Elsa BurnsPearson Embanet
Marketing, Recruitment, & Retention
ufonline.ufl.edu
Marketing Performance Summary• New programmatic landing pages
• Average of 70% increased lead flow quarter over quarter (Q1 & Q2 vs. Q3 & Q4)
• Actual/Forecasted 2014 total leads = 30,293
• FTIC leads comprise of approximately 25 % of total leads volume
• Out-of-state leads comprise of approximately 70% of total leads volume
ufonline.ufl.edu
Social Media Engagement
8/12
8/15
8/18
8/21
8/24
8/27
8/30 9/
29/
59/
89/
119/
149/
179/
209/
239/
269/
2910
/210
/510
/8
10/1
1
10/1
4
10/1
7
10/2
0
10/2
3
10/2
6
10/2
911
/111
/411
/7
11/1
0
0
1,000
2,000
3,000
4,000
5,000
6,000
7,000
8,000
Facebook Likes
ufonline.ufl.edu
Social Media Posts
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Lead Summary
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Lead Analysis
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Q4 2014 & Q1 2015 Priorities• Expanding into highly targeted
digital advertising mediums focused on:
• In-state interest
• FTIC student
• International & out-of-state interest
• Video content:
• Virtual tour, student, faculty, and alumni
• Continuous optimization
ufonline.ufl.edu
Consultative Coach
• Relationship Building – Build rapport, trust, and credibility
• Discovery – Ask proper questions to identify needs and motivation
• Advocate and Support – Meet the need and recommend best solution-vision match
Recruitment Management
(Process)
• Statuses – Effectively move leads through the recruitment process
• Calls and E-mails – Number of times per week• Recruitment Reporting– Forecast of projected students
Communication Plans
• Automated/ Attempting – Each new lead gets a personalized response upon inquiry and during the attempting process
• Accepted – Calls and e-mails to keep prospective students engaged
• Registration to Start of Class – Calls and e-mails through the first week of class
Enrollment Coaches are dedicated team members working on behalf of your institution
Core Service: Recruitment Operations
ufonline.ufl.edu
Welcome Call Outlining Keys to Success
Proactive Check-ins
Behind the Scenes
Monitoring
Encouragement and Recognition
of Efforts
Respond to Program and Service Questions as Needed
Every student is supported by a dedicated Program Coach
Core Service: Student Support & Retention
ufonline.ufl.edu
Melissa Robinson
Centralizing Enrollment Management for UF Online Students
The UF Online OneStop
ufonline.ufl.edu
To optimize operations within the Division of Enrollment Management and to provide UF Online students first-class customer service throughout the enrollment lifecycle, with a specific interest in increasing student enrollment and retention.
Our Mission and Commitment
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Sharing a Common Goal of Student Support
ufonline.ufl.edu
OneStop FunctionsAdmissions
Financial Aid Registrar
Bursar CampusConstituents
ufonline.ufl.edu
Advisers OneStop
Faculty
Help Desk
ufonline.ufl.edu
Location Extended hours General Inbox Website Social media presence Video Contact
◦ (352)294-3290 ◦ [email protected]◦ www.handbook.ufonline.ufl.edu
OneStop Operations
ufonline.ufl.edu
Admissions
Steve PritzZina Evans
ufonline.ufl.edu
Rolling admissions ◦ Multiple entry points throughout the academic year◦ Criterion based admissions requirements (not pooled)
Increased flexibility in Admissions Process ◦ Application and application fee remains active up to 1 year◦ Deferment of admissions (up to 1 year)◦ Incomplete applications are moved to next term (not automatically
cancelled)
UF Online Admission Facts
ufonline.ufl.edu
Application Numbers
*Spring 2014 numbers included applications from previous 2 +2 programs
Spring 2014 Summer 2014 Fall 2014 Spring 20150
100
200
300
400
500
600
700
800
900
1000
428
174
579
935
ufonline.ufl.edu
Data provided by the Office of the University Registrar as of
11/10/14
Fall Enrollment Data
Steve Pritz
ufonline.ufl.edu
New - 279 Continuing - 613
Fall 2014 Enrollment Summary
Total - 892Data provided by the Office of the University Registrar as of 11/10/14
ufonline.ufl.edu
Fall 2014 Enrollment Summary
New Student
Continuing Student Summary
Biology 1 1
Criminology & Law 29 75 104
Environmental Management 5 16 21
General Business 112 429 541
Geology 6 1 7
Health Education & Behavior 54 39 93
Psychology 38 7 45
Sport Management 31 45 76
Telecommunication Media & Society 3 1 4
Summary 279 613 892
Data provided by the Office of the University Registrar as of 11/10/14
ufonline.ufl.edu
Fall 2014 Enrollment Summary
1–5Credits
6-9Credits
10-11Credits
12 Credits & higher Summary
Biology 1 1
Criminology & Law 9 41 6 48 104
Environmental Management 1 10 1 9 21
General Business 116 265 4 156 541
Geology 2 4 1 7
Health Education & Behavior 5 30 1 57 93
Psychology 4 21 1 19 45
Sport Management 10 13 5 48 76
Telecommunication Media & Society 3 1 4
Summary 147 387 18 340 892
Data provided by the Office of the University Registrar as of 11/10/14
ufonline.ufl.edu
New Student Continuing Student
Student Count
Total Credits
Average Credit Hours
Student
Count
Total Credits
Average Credit Hours
Biology 1 15 15.00
Criminology & Law 29 269 9.28 75 737 9.83
General Business 112 1006 8.98 429 3544 8.26
Geology 6 39 6.50 1 3 3.00 UF Online Average Credit
HoursHealth Education & Behavior 54 560 10.37 39 421 10.79
Environmental Management 5 36 7.20 16 170 10.62 9.09
Psychology 38 338 8.89 7 84 12.00
Sport Management 31 347 11.19 45 505 11.22
Telecommunication Media & Society
3 24 8.00 1 6 6.00
Summary 279 2634 9.44 613 5470 8.92
Fall 2014 Enrollment Summary
Data provided by the Office of the University Registrar as of 11/10/14
ufonline.ufl.edu
Enrollment SummarySpring 2014 to Fall 2014 UF Online Persistence Rate
Degree Programs Spring EnrolledSpring Total (- Spring and Summer Grads) Fall Enrolled Persistence Rate
Criminology & Law 65 59 (6) 53 90%
General Business 412 323 (89) 279 86%
Health Education & Behavior 44 30 (14) 27 90%
Environmental Management 12 11 (1) 10 91%
Sport Management 63 51 (12) 42 82%
ALL UF ONLINE PROGRAMS 596 474 (122) 411 87%
90%86%
90% 91%
82%87%
Persistence RateFinal SIF for Spring/Summer, SIF as of 11/17/14 for Fall
ufonline.ufl.edu
Enrollment SummarySummer 2014 to Fall 2014 UF Online Persistence Rate
Degree ProgramsSummer Enrolled
Summer Total (- Grads) Fall Enrolled Persistence Rate
Criminology & Law 67 63 (4) 61 97%
General Business 356 307 (49) 284 93%
Health Education & Behavior 31 23 (8) 23 100%
Environmental Management 15 15 (0) 14 93%
Sport Management 38 35 (3) 29 83%
ALL UF ONLINE PROGRAMS 507 443 (64) 411 93%
97% 93% 100% 93% 83% 93%
Persistence RateFinal SIF for Spring/Summer, SIF as of 11/17/14 for Fall
ufonline.ufl.edu
Enrollment SummaryFall 2014 UF Online Enrollment by Age
17 yea
rs a
nd u
nder
18-2
1 ye
ars o
ld
22-2
4 ye
ars o
ld
25-2
8 ye
ars o
ld
29-3
4 ye
ars o
ld
35-4
4 ye
ars o
ld
45-5
4 ye
ars o
ld
55-6
4 ye
ars o
ld
65-7
4 ye
ars o
ld
75 yea
rs o
r older
Not R
epor
ted
0%
14%
22%
19%21%
16%
7%
1%0% 0% 0%
17 years and
under
18-21 years old
22-24 years old
25-28 years old
29-34 years old
35-44 years old
45-54 years old
55-64 years old
65-74 years old
75 years or older
Not Reporte
d
0 122 200 170 185 139 66 9 1 0 0
ufonline.ufl.edu
Calendar Models
ufonline.ufl.edu
Semester Calendar
C
A
B
Fall
A
B
C
Spring
A
B
C
Summer
8 weeks
8 weeks 8 weeks
8 weeks6 weeks
6 weeks
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A
B
C
Fall
A
B
C
Spring
A
B
C
Summer
7 weeks
8 weeks
7 weeks
7 weeks
7 weeks
7 weeks
Trimester Calendar
ufonline.ufl.edu
Fall Winter Spring
Summer
A
B
A A A
B B B
C C CC
6 weeks
7 weeks
5 weeks
6 weeks
6 weeks
6 weeks
6 weeks
6 weeks
Quarter Calendar
ufonline.ufl.edu
Brian Harfe
Program Development
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Second 5 Launched
MajorsOriginal 5 Launched
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Academic Year spring 2014◦ Business Administration◦ Criminology & Law◦ Health Education & Behavior◦ Environmental Management◦ Sport Management
Academic Year 2014-15◦ Biology◦ Computer Science◦ Geology◦ Psychology◦ Telecommunications
Academic Year 2015-16Launched◦ SociologyProposed◦ Geography◦ Nursing◦ Computer Engineering ◦ Anthropology
Majors Roadmap
Academic Year 2016-17Proposed◦ Microbiology & Cell Science ◦ Accounting◦ Mechanical Engineering ◦ Civil Engineering ◦ Finance◦ Elementary Education
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2014Fall
2015Spring
2015Summer
2015 Fall
Major FTIC Tran FTIC Tran FTIC Tran FTIC Tran
B.A. in Biology Y Y Y Y Y
B.S. in Business Administration Y Y Y Y Y Y Y Y
B.S. in Computer Science Y Y Y Y Y Y Y
B.A. in Criminology & Law Y Y Y Y Y Y Y Y
B.S. in Environmental Management Y Y Y Y Y Y Y Y
B.A. in Geology Y Y Y Y Y Y Y Y
B.S. in Health Education & Behavior Y Y Y Y Y Y Y Y
B.A. in Psychology Y Y Y Y Y Y Y Y
B.A. in Sociology Y Y
B.S. in Sport Management Y Y Y Y Y Y Y Y
B.S. in Telecommunication Media & Society Y Y Y Y Y Y Y
MajorsMajors currently accepting new students
per term and student type
Tran = Transfer StudentFTIC = First Time in College (Freshmen)
ufonline.ufl.edu
Jennifer Smith
Course Production
ufonline.ufl.edu
Offered Spring 2014 45
Offered Summer 2014 17
Offered Fall 2014 45
Proposed Spring 2015 45
Proposed Summer 2015 17
Total (as of Summer 2015) 169
New or Re-designed Courses
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Course Breakdown (Spring 2014 – Summer 2015)
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Fiscal Year 2013-14 ◦ Average cost/3 credit course = $17,687
Fiscal Year 2014-15 (projected)◦ Average cost/3 credit course = $20,625
Fiscal Year 2015-16◦ Increased STEM production g higher cost
Cost
ufonline.ufl.edu
CHM1030 Basic Chemistry Concepts and Applications 1
CHM1031 Basic Chemistry Concepts and Applications 2
MAC2311 Calculus 1
MAC2312 Analytic Geometry & Calculus 2
MAC2313 Analytic Geometry & Calculus 3
PHY2048 Physics I with Calculus
PHY2048L Physics I with Calculus Lab
PHY2049 Physics with Calculus 2
PHY2049L Physics with Calculus 2 lab
COP3502 Programming Fundamentals 1
2014-15 STEM Production
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Media packages = short video with embedded assessment
Publisher homework
Organized by learning objective
Identify student strengths and weaknesses
Deliver appropriate content
Synchronous chat sessions moderated by
TA
General Chemistry Personalized Learning
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Biology: ◦ Simulations/Lab-in-a-box
Physics: ◦ Simulations/Video recordings
General Chemistry: ◦ Simulations/On-site bootcamp
Labs
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Samples of Video Content
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Faculty Institute: Required for all UFO faculty TA Institute: Required for all UFO TAs Interface Faculty Seminar Online Education Excellence Awards Showcase Session Topics:
◦ Online Assessment◦ Canvas◦ Rubrics◦ Groups◦ Team-Based Learning
Faculty Development
ufonline.ufl.edu
ufonline.ufl.edu
Fedro ZazuetaDave Gruber
Technology Services forOnline Student Success
Information Technology
ufonline.ufl.edu
Course Production
Support and Training
Course Delivery Administration
Metrics & Analytics
Instructional Design
Web & Programming
Faculty
Face to Face Training
Course Management
System
Video & Collaboration
Computer Labs
Admissions
Registration
Data Collection and
Warehousing
Analytics
Performance Metrics
Rich Media Production
Just in Time Training
CMS Support
Pedagogy for online
instruction
Student
Face to Face
Computer Help Desk
Self-service resources
Student Records
Financial Aid
Billing and Payments
Network Related Services
Reports
Partnerships (Integration)
PearsonMCGraw-Hill
Proctor-U
IT Services for UFOnline
ufonline.ufl.edu
Currently 88 courses under development 65 Courses are UFonline
Course Production
Other UFOnline
ufonline.ufl.edu
Student support◦ 24/7 Help Desk
Faculty support◦ Extended hours to 10:30 PM
(and Sat & Sun 8:00-8:00)
Support
ufonline.ufl.edu
Online tutorials Face to face Training
◦ Using Canvas ◦ Using Canvas for Sakai users◦ Canvas for the advanced user
Training
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UFOnline access to computer labs
ufonline.ufl.edu
From Sakai to Canvas◦ Integration to administrative systems◦ Integration with external partners
Connect services available in Sakai Connect to new services
Course Management System
ufonline.ufl.edu
61 external services requested 16 Deployed (.eg voicethread, TurnIt )
External Integration Requests
ufonline.ufl.edu
Administrative Systems
Accommodating UF Online specific processes
Tracking and reporting on new data elements
Integrating Canvas with existing systems
ufonline.ufl.edu
Improve Faculty Training External Service Integration Learning Repository Analytics
Major Future Areas of Focus
ufonline.ufl.edu
Glenn KepicAcademic Advising Center
College of Liberal Arts and Sciences
Academic Advising
ufonline.ufl.edu
Assigned advisors◦ Academic advisors are assigned
depending upon major or last name
◦ Helps establish an immediate connection to UF
◦ Same academic advisor will work with student through graduation
Mandatory advising session prior to first term registration◦ Discuss transfer courses◦ Review remaining requirements
for graduation◦ Discuss time commitment and
create first term schedule◦ Answer any/all other academic
questions
Academic Advising Services Individual advising sessions
with each student◦ Phone advising◦ Microsoft Lync Video advising◦ e-mail advising
Tracking and monitoring of academic progress (Universal Tracking)
Regular communication between advising community and UF Online administration
Regular communication between advising community and Pearson
ufonline.ufl.edu
We continue to enhance advising websites with video presentations addressing important academic information.
Examples of current UF Online students:◦ Stay at home parent of six children◦ Assistant coach of professional sports team◦ Professional musician (traditional FTIC)
Departments are planning to hold receptions on campus prior to commencement for graduates and their families.
Academic Advising
ufonline.ufl.edu
Jeanna MastrodicasaDivision of Student Affairs
Heather WhiteCareer Resource Center
Student Affairs & The Career Resource Center
ufonline.ufl.edu
Links (online orientation) Disability Resource Center First Year Florida class Workshop Success video series Other student engagement opportunities,
e.g. Center for Leadership and Service events
Career Resource Center initiatives
Student Affairs Initiatives for UF Online
ufonline.ufl.edu
CRC At a Glance Focus on Career Development and
Employer Relations Overview of Virtual Services
Agenda
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Comprehensive and Centralized◦ 24 full-time staff◦ Career Development and Employer Relations Model◦ Liaison Model
Nationally Recognized◦ Top 5, Princeton Review◦ Wall Street Journal ◦ Today Show Highlight
Career Resource Center
Our mission is to educate and create connections for the University of Florida community in order to facilitate the holistic career development of students.
ufonline.ufl.edu
Historical Overview
Career Development◦ CRC Website◦ Online Career Planning Appointments◦ CHOMP◦ Certified Gator Professional ◦ Virtual Mock Interviews
Employer Relations◦ Gator CareerLink◦ Virtual Career Fairs◦ Information Sessions & Workshops ◦ Interviews
Virtual Services
ufonline.ufl.edu
www.crc.ufl.edu Serves as national
standard Currently
undergoing enhancements
CRC Website
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Convenient and customized to reach more students
Skype or phone options Served 3,800 students last year; 80 online
Online Career Planning Appointments
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Introduction to Career Decision Making Process 3-step process; 4-step process coming soon! http://
www.crc.ufl.edu/students/studentChomp.html
C.H.O.M.P. (Career Help for Major Planning)
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Online professional workshop series◦ Finding a Full-time Job or Internship
Job and Internship Search Resume Prep Networking
◦ Professionalism Interviewing and Professional Development in
Workplace
Certification for Students◦ Viewable by employers
Certified Gator Professional
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Practice interviews in private setting Industry-specific questions Examine various ways to answer questions Link can be viewed by CRC staff &
professors
Virtual Mock Interviews
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‘All Things Career’ portal Part-time, internship & full-time job postings Employer contact information often listed Faculty and staff module Centralized system for campus http://www.crc.ufl.edu
Gator CareerLink (GCL)
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23 virtual fairs promoted to students via GCL (fall)
Focused for…◦ Majors◦ Careers/Industry◦ Veterans◦ Individuals with disabilities
Virtual Career Fairs
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Helps educate and connect distance learners via virtual information sessions, panels, and various educational workshops
Utilizes technology (Goggle Hangout, etc…) for unique interactions
Virtual interview options for some companies
Connections with Employers & CRC
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TJ Summerford
Student Voices
ufonline.ufl.edu
Spring Summer
UF Online Colleges*UF
OnlineColleges
*
1 Description of course objectives and assignments 4.44 4.41 4.43 4.45
2 Communication of ideas and information 4.30 4.30 4.29 4.34
3 Expression of expectations for performance in this class 4.35 4.39 4.36 4.41
4 Availability to assist students in or out of class 4.34 4.37 4.35 4.38
5 Respect and concern for students 4.43 4.47 4.39 4.49
6 Stimulation of interest in course 4.24 4.32 4.30 4.33
7 Facilitation of learning 4.24 4.27 4.25 4.30
8 Enthusiasm for the subject 4.44 4.53 4.41 4.53
9Encouragement of independent, creative, and critical thinking 4.29 4.35 4.37 4.37
Average of questions 1-9 4.34 4.38 4.35 4.40
10 Overall rating of the instructor 4.29 4.37 4.24 4.38
11 Amount learned 4.22 4.15 4.25 4.22
12 Amount of effort required 4.11 4.01 4.32 4.04
13 Difficulty of the subject matter 3.83 3.80 3.81 3.76
14 The educational value (relevance) of this course 4.25 4.16 4.25 4.25
15 Expected grade 4.17 4.25 4.14 4.26
Student Faculty Evaluations
* Averages for the 4 colleges (CALS, CLAS, HHP and WCBA) which taught sections in UF Online.
Evaluation Scale:1. Poor/Low2. Below Average3. Average4. Above Average5. Excellent/High
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Examples of Student Comments
Tailored to the online communityI like the fact that lectures seemed tailored to the online community. I think it showed great consideration to the online community, and recognized the fact that the distractions facing online students and on campus students vary. I hope other courses follow suit.
Sad to leave… Go Gators!!!Sadly, my time at UF is drawing to a close. I really enjoyed my time as a student. For the past 3 or so years, I did nothing but give it my best. It has become my routine: working, going home, logging on, etc. I will truly miss being a student, and must see what the future has planned for me. Either way, UF will always hold a special place in my heart...Go Gators!!!!!!!!!!!!!!!!!!!!!!!!!!!!
It’s good to be backThank you for making my first class back in 26 years such great fun. I learned a lot and you made me feel that I never took such a long break.
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Lisa Zagnoli◦ College of Business graduate,
Spring 2014◦ Single mom ◦ Works full-time for Wells Fargo◦ Entrepreneur
http://lisazagnoli.com
Recent UF Online Graduate
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Greg DuboisOffice of the Chief Financial Officer
Financial Performance
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FY 2014 Actual vs Budget
Actual Budget VarianceTuition: In-State 905,539 114,840 790,699 Out of State 42,236 159,120 (116,884) Less: Waivers & Financial Aid Fee (57,969) (7,352) (50,617)Fees: Technology Fee 45,229 7,352 37,877 Capital Improvement Trust Fund Fee 57,029 9,467 47,562 Financial Aid Fee 45,229 7,352 37,877 State Subsidy 15,000,000 15,000,000
Total Revenue 16,037,293 15,290,779 746,514 Non-Recurring Expenses: Initial Production 1,155,906 1,044,000 (111,906) Upgrades Production Equipment 58,007 500,000 441,993 Enrollment Management & Marketing 677,732 600,000 (77,732) Student Services 2,317 400,000 397,683 Technology 209,100 1,000,000 790,900 Facilities' Debt Service Overhead 189,274 189,274
Total Non-recurring costs 2,103,062 3,733,274 1,630,212 Recurring Costs: Delivery 646,734 650,771 4,037 Enrollment Management & Marketing 90,134 449,169 359,035 Direct Administration 557,579 520,000 (37,579) P3 Services 3,728,539 3,641,408 (87,131) Overhead 81,836 81,836 Technology 22,946 1,197,471 1,174,525 Facilities' Operations 34,318 34,318 Library 17,984 17,984 Student Services 597,041 31,678 (565,363)
Total Recurring Costs 5,642,973 6,624,635 981,662
Total Cost 7,746,035 10,357,909 2,611,874
Net Margin 8,291,258 4,932,870 3,358,388
ufonline.ufl.edu
FY 2015 Actual & Projected vs Budget
Actual YTD
Projected YE Budget Variance
Tuition:
In-State 833,249 3,266,357 1,137,375 2,128,982
Out of State 144,372 1,340,687 1,621,035 (280,348)
Less: Waivers & Financial Aid Fee (88,335) (338,121) (73,102) (265,019)
Fees:
Technology Fee 42,284 169,155 73,102 96,053
Capital Improvement Trust Fund Fee 54,445 206,208 94,128 112,080
Financial Aid Fee 73,609 269,471 73,102 196,369
State Subsidy 5,000,000 5,000,000 5,000,000
Total Revenue 6,059,624 9,913,757 7,925,640 1,988,117
Production 611,309 2,884,005 3,132,000 247,995
Delivery 247,699 2,302,340 3,420,000 1,117,660
Enrollment Management & Marketing 84,288 224,060 794,169 570,109
Direct Administration 254,076 606,597 520,000 (86,597)
P3 Services 1,117,308 2,922,765 3,427,571 504,806
Overhead 24,832 24,832 528,631 503,799
Technology 105,589 870,281 1,341,443 471,162
Facilities' Operations 122,548 122,548
Library 68,902 68,902
Student Services 355,025 630,444 121,368 (509,076)
Total Expenses 2,800,126 10,465,324 13,476,632 3,011,308
Net Margin 3,259,498 (551,567) (5,550,992) 4,999,425
ufonline.ufl.edu
Using research to make learning in online/virtual spaces
the best it can be
Online Learning Institute
ufonline.ufl.edu
Carole R. BealProfessor of Education◦ educational data mining, technology-based learning
Sriram KalyanaramanProfessor of Journalism◦ personalization, interactive technologies, media psychology
Angelos BarmpoutisAssociate Professor, Digital Worlds Institute◦ virtual reality, visualization, computer vision
+ 1 in negotiation now, College of Engineering
The team so far
ufonline.ufl.edu
Grant proposals◦ U.S. Dept. of Education Virtual Learning Lab
$8m to study personalized learning
◦ MacArthur Foundation Trust Challenge $200k impact of instructor avatars on civility of discourse in online courses
◦ National Institute of Health$100k education neuroscience
◦ Google Faculty Research $100k education neuroscience
◦ NSF Cyberlearning $500k brain-based learning analytics
◦ more planned
Activities so far
ufonline.ufl.edu
Activities so far
BUL 4310 Spring 2014
Analysis of course data:
e.g. BUL 4310 • 85% residential, 15%
UFO o No meaningful
differences in course performance
o No differences in course activity (?)• need analytics
ufonline.ufl.edu
Activities so far Setting up
infrastructure for data integration & analytics• IRB & consent for data
use• Integration w/ other
sources (e.g., admissions, tutoring)
• Risk management assessment
• Storage and access control
ufonline.ufl.edu
Focal projects Personalized learning in online courses
◦ Tracking attention, studying behavior & learning◦ Estimating & enhancing student engagement
data mining & learning analytics Impact of avatars, personalized feedback
◦ Automated monitoring of online discourse via natural language processing (NLP)
◦ Virtual reality for labs Setting up an experimental lab
ufonline.ufl.edu
Focal projects
UCLA annual survey
Identifying perceptions of online degree programs◦ Research on college
decision-making has not included online options
◦ What are critical factors: cost, rankings, career placement, “reputation”?
◦ Methods: surveys, case-based comparisons
◦ Experiments (to gauge those factors that may influence decision-making)
ufonline.ufl.edu
Other projects Health management & behavior change
◦ Healthy eating habits◦ Exercise◦ Virtual drug & alcohol education
Community education & outreach◦ Water management
ufonline.ufl.edu
Knowledge “hub” Sharing best practices with campus & state
communities ◦ Periodic e-newsletter◦ Speaker series◦ Consultations and program evaluation
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Brian HarfeAndy McCollough
New Developments & Challenges
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PaCEPathway to Campus Enrollment
Educational partnerships with the military and private companies
New Developments
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X Y Z0-30 4 10%
5 5%30-60 3 10%
4 5%60-90 2 10%
3 5%
Tuition RebatesIf a UF Online student enters the program with X hours and graduates in Y years, he/she will receive a rebate equal to Z% of total tuition paid.
ufonline.ufl.edu
E-texts
Balancing expanded access and admissions qualifications
Challenges
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Online Academic Integrity
Successes UF Online students properly authenticated 60,000 online exams proctored for UF to
date 5,500 of those exams for UF Online
Challenges Offering large enrollment exams (400 -
1200+) in tight windows Ensuring exam security matches the F2F
classroom standard
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