UNI GO

Lessons Learned

1. Leverage our Business in our Competitors

2. Go for practical advises!

3. Data based work is hard work

4. Konstantin’s integration

5. Speed up Processes – No time to waste!

TAM – SAM – SOM

TAM – Total Number of Students in Tertiary Education (EU 28) *

AM – Total Number Business Students in Tertiary Education (EU 28)

OM – We will only provide information about European Business SchoolsNot all Business Students are willing to go study abroad

Gathering all information is a slow process

(Best prospective scenario – 1ST Year)

TAM – SAM – SOM

20 243 895 *

3 432 371

= 1 201 329.85

X 16,95%

X 35%

20 243 895 *

3 432 371

= 514 855.65

X 16,95%

X 15%

SWOT

• Various languages• Large University Network• Efficient research tool• Structured layout • Partnerships with a well-known language

program• Personal Student Counseling Service worldwide

• Lack of Forum, Blog and Social Network• Lack of University Database• Lack of exchanging practical experiences• Unattractive and not user-friendly platform design• No mobile App available• No Alignment of personal and professional goals

• Partnerships with more universities• Update of platform• Mobile App• Implementation of forum, blog and social network • User - friendly design

• University websites • Students Counseling Offices• Platforms that provide similar service• Blogs, Newspaper, Rankings (FT)• Strategic alliances of competitors• University Ferries• Visa regulations (for international students)

S

W

OT

Testing Hypothesis

HYPOTHESIS FORM VERSION 1.1

CODE: CS01COMPONENT

We believe that university business students have difficulties in finding the right university in Europe

TESTING: Interview with 50 business students that are currently enrolled in a university. Ask them where do they see the main problems in finding the right

university for them.

HYPOTHESIS FORM VERSION 1.1

CODE: CS02COMPONENT

We believe that university business students are interested in using a university matching platform

TESTING: Create a survey - approx. 200 business students enrolled in a university - ask them if they would use a university matching platform

HYPOTHESIS FORM VERSION 1.1

CODE: VP01COMPONENT

We believe that university students are willing to pay for a university matching platform

TESTING: Combine with previous - Create a survey and ask them if they are also willing to pay for this platform (or would only use it, if free)

HYPOTHESIS FORM VERSION 1.1

CODE: KA01COMPONENT

We believe that it is possible to collect all the useful and relevant information about the European universities

TESTING: Wizard of Oz (Do it yourself ) - Research on 15 European universities and look for a certain set of information

HYPOTHESIS FORM VERSION 1.1

CODE: RS01COMPONENT

We believe that we can generate revenue through crowd funding, family, friends and fools

TESTING: Interview with family members and friends and ask them if they are willing to fund