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  • 7/28/2019 Unit 3 Organizational Behaviour 4SPP

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    1

    Unit3

    OrganizationalBe

    haviour

    --

    ANNA

    UNIVERSITY

    ANNA

    UNIVERSITY

    Objective

    Thestudentswillbeabletounderstandand

    applythe

    followingconcepts:

    OranizationsManaerialRoleandfunctions

    Organizational

    BehaviourApproaches

    IndividualBehaviour

    Environmental

    Effect

    Behaviourand

    Performance

    ercepon

    Organizational

    Implications

    Personality

    onrunga

    cors

    Dimension

    JobSatisfactio

    n.

    2

    Objective[contd.]

    NeedTheories-ProcessTheories

    LearningandBehaviour

    LearningCurves

    WorkDe

    signandapproaches.

    3

    4

    Unit3.1

    Organizatio

    nsManagerialRole&

    Functions

    --

    ANNA

    UNIVERSITY

    ANNA

    UNIVERSITY

    A.Sriraman MG - 9362: Industrial Management Pg.1

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    Manageme

    ntSkills&Levels

    Managem

    entSkills:

    Technicalskills

    Human/Softskills

    Conceptualskills

    Managem

    entLevels:

    TopLevelMgmt

    Upper-M

    iddleLevelMgmt

    MiddleL

    evelMgmt

    Lower-L

    evelMgmt

    5

    ManagerialObjective

    Efficientuseofresources

    Customersatisfaction

    Satisfiedworkfo

    rce

    Improvedworkc

    onditions

    Buildingsupplierrelationship

    Contributiontoo

    rganizationalgoal

    6

    Manageria

    lRoles

    Interpersonal

    Provide

    Info

    Informational

    Process

    dback Fe

    Decisional

    seInfo

    7

    ManagerialRole

    InterpersonalRole

    Figurehead

    Liaison

    DecisionalRole

    Entrepreneur

    Disturbancehandler

    Leader

    InformationalRole

    Monitor

    Resourceallocator

    Negotiator

    Supervis

    or

    Disseminator

    Spokesperson

    8A.Sriraman MG - 9362: Industrial Management Pg.2

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    SocialRes

    ponsibility

    Ecology&

    EnvironmentalQuality

    Consump

    tion

    GovernmentRelations

    Minorities

    &BackwardCommunities

    LaborRelations

    ShareholdersRelations

    CorporatePhilanthropy

    9

    10

    Unit3.2

    OrganizationalBehaviorApproach

    --

    ANNA

    UNIVERSITY

    ANNA

    UNIVERSITY

    Definition

    Organizationalbehaviourisafieldofstudythatinvestigates

    theimpac

    tthatindividuals,

    groupsandorganizational

    structure

    haveonbehaviourwithintheorganization,

    forthe

    purposeofapplyingsuchknowledge

    towardsimprovingan

    organizat

    ionaleffectiveness.

    behaviourrelatedtootherelementsofanorganizationsuch

    asstructu

    re,

    technologyandsocials

    ystems.

    rganza

    ona

    eavoursasysem

    acsuyo

    eacons

    andattitu

    desthatpeopleexhibitwith

    inorganizations.

    11

    ContributingFieldstoOB

    Psychology

    Sociology

    SocialPsychology

    Anthropology

    12A.Sriraman MG - 9362: Industrial Management Pg.3

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    Leader

    Leadersm

    ustlookforindicators(effects)ofindividual

    behaviourandofgroupsinanyorganization.

    Indicatorshave

    arootcau

    sebeneath.

    Asaleader,itisthatsymptom,

    which

    mustbee

    valuated,

    andcauseofhum

    anbehaviour

    establishedsothatifthebehaviourisgood,

    themanagercan

    establish

    thenormsofbehaviour.

    Leadersh

    ouldbeableto:

    Describe

    ners

    an

    Predict

    Control

    13

    OrganizationalComponentsthatNeedtobeManaged

    People

    Structure

    Jobs

    Processes

    ExternalEnviron

    ment

    14

    IndividualDimensionsOfOB

    Personality

    Learning

    Attitude

    JobSatisfaction

    Motivation

    Perceptio

    nandIndividualDecisionM

    aking

    15

    GroupDynamics

    InterpersonalBe

    haviour

    Foundationofgroupbehaviour

    StressManagem

    ent

    DynamicsofCommunication

    PowerandPolitics

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    DynamicsofOrganization

    OrganizationalStructure

    JobDesig

    n

    OrganizationalDevelopment

    OrganizationalCultureandClimate

    17

    18

    Unit3.3

    IndividualBehavior

    --

    ANNA

    UNIVERSITY

    ANNA

    UNIVERSITY

    Behavior

    Behavior

    orbehaviourreferstothea

    ctionsof

    asystem

    ororganism,

    usuallyinrelationtoitsenvironment,

    whichinc

    ludestheothersystemsor

    organismsaroundaswell

    asthephysicalenvironment.Itisthe

    responseofthesystem

    ororganismtovariousstimuliorinputs,

    whetherinternalorexternal,conscio

    usor

    subconsc

    ious,overtorcovert,

    andv

    oluntaryorinvoluntary.

    19

    IndividualBehavior

    Individualbehav

    iorinanorganizationisgenerallyreferredto

    asMARSmodel

    ofindividualbehavior.

    Itseekstoexlainindividualbehaviorasaresultofinternal

    andexternalfactorandinfluencesactingto

    gether.

    MARSisanacro

    nymforMotivation,

    Abilities,Roleperception

    .

    20A.Sriraman MG - 9362: Industrial Management Pg.5

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    Understan

    dingIndividualBehavior

    OrganizationalBehavior(OB)

    Theactionsofpeopleatwork

    IndividualBehavior

    Groupbehavior

    (norms,

    roles,teambuildingleadershipandconflict)

    GoalsofOB

    ,

    .

    21

    OrganizationalBehavior

    OrganizationalB

    ehavioristhestudyoftheactionsofthe

    peopleatwork

    VsbeAps

    HdAps

    raege

    Objectives

    Policiesand

    Procedures

    ues

    Perception

    GrouNo

    rms

    Structure

    Technology

    Informalinteractions

    Interpersonaland

    ChainofCom

    mand

    22

    ImportantEmployeeBehaviors

    Employee

    productivity

    Aperfor

    mancemeasureofbothefficiencyandeffectiveness

    Failuret

    oreporttoworkwhenexpected

    Turnover

    Thevolu

    ntaryandinvoluntaryperman

    entwithdrawalfroman

    organization

    OranizationalCitizenshiBehavior

    OCB

    Discretionarybehaviorthatisnotpartofaemployeesformaljob

    description.

    butwhichpromotesthee

    ffectivefunctioningofthe

    oranization.

    23

    ImportantEmplo

    yeeBehaviors

    Jobsatisfaction

    Theindividuals

    generalattitudetowardhisorherjob

    24A.Sriraman MG - 9362: Industrial Management Pg.6

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    PsychologicalFactors

    Attitudes

    Evaluativestatementseitherfavorab

    leorunfavorable

    concern

    ingobjects,

    people,

    orevents.

    Compone

    ntsofanattitude

    Cognitiv

    ecomponent:thebeliefs,

    opinions,knowledge,

    or

    .

    Affectivecomponent:theemotionalorfeelingpartofanattitude.

    Behavio

    uralcomponent:theintention

    tobehaveinacertainway.

    25

    PsychologicalFa

    ctors

    Jobsatisfaction

    Jobsatisfaction

    isaffectedbylevelofincome

    earnedandbythe

    typeofjobawo

    rkerdoes.

    Jobsatisfaction

    andproductivity

    Forindividuals,

    productivityappearstoleadtojobsatisfaction.

    ,

    effectivethanthosewithlesssatisfiedemployees.

    26

    PsychologicalFactors

    Jobsatisfactionandabsenteeism

    Satisfiedemployeestendtohavelowe

    rlevelsofabsenteeism.

    Satisfiedemployeeshavelowerlevels

    ofturnover;dissatisfied

    employe

    eshavehigherlevelsofturno

    ver.

    .

    Thepreferentialtreatmentaffordedsu

    perioremployeesmakes

    satisfactionlessimportantinpredictingtheirturnoverdecisions.

    27

    PsychologicalFa

    ctors

    Jobinvolvement

    Thedegreetow

    hichanemployeeidentifiesw

    ithhisorherjob,

    activelyparticip

    atesinit,

    andconsidershiso

    rherperformanceto

    beimportantto

    hisorherself-worth

    Organizationalc

    ommitment

    organizationan

    ditsgoalsandwishestomain

    tainmembershipin

    theorganization.

    .

    Couldbebecom

    inganoutmodedmeasureas

    thenumberof

    workerswhoch

    angeemployersincreases

    28A.Sriraman MG - 9362: Industrial Management Pg.7

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    PsychologicalFactors

    Perceived

    organizationalsupport

    Isthege

    neralbeliefofemployeesthattheirorganizationvalues

    theircontributionandcaresaboutthe

    irwell-being.

    Represe

    ntsthecommitmentoftheorganizationtotheemployee.

    Providin

    ghighlevelsofsupportincreasesjobsatisfactionand

    lowertu

    rnover

    29

    AttitudeCompon

    ents

    Cognition

    BeliefsandOpinion

    Affect

    Em

    otion

    Behaviour

    Intention

    30

    Personality

    Theuniqu

    ecombinationofpsychologicalcharacteristics

    (measura

    bletraits)thataffecthowa

    personreactsand

    interacts

    withothers.

    SegmentsofPersonality

    Extraversion

    Conscie

    ntiousness

    OpennesstoExperience

    Emotion

    alStability

    31

    PersonalityInsights

    Locusofcontrol

    Externallocus:

    personswhobelievethatwhathappenstothemis

    duetoluckorchance(theuncontrollableeffe

    ctsofoutside

    forces).

    Internallocus:personswhobelievethatthey

    controltheirown

    destiny.

    Machiavellianism

    (Mach)

    Thedegreetow

    hichanindividualispragmatic,

    maintains

    ,

    theendsjustifythemeans.

    32A.Sriraman MG - 9362: Industrial Management Pg.8

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    PersonalityInsights

    Self-Esteem(SE)

    Thedeg

    reetowhichpeoplelikeordis

    likethemselves

    Believeinthemselvesandexpectsuccess.

    Takemo

    rerisksanduseunconvention

    alapproaches.

    Aremor

    esatisfiedwiththeirjobsthan

    LowSEs.

    LowSEs

    Aremor

    esuscetibletoexternalinfluences.

    Depend

    onpositiveevaluationsfromo

    thers.

    Aremor

    epronetoconformthanhighSEs.

    33

    PersonalityInsights

    Self-Monitoring

    Anindividualsabilitytoadjusthisorherbehaviortoexternal,

    situationalfacto

    rs.

    Highself-monito

    rs:

    Aresensitiveto

    externalcuesandbehavedifferentlyindifferent

    .

    Canpresentcontradictorypublicpersonaandprivateselves.

    Lowself-monitors

    Donotadjustth

    eirbehaviortothesituation.

    Arebehaviorallyconsistentinpublicandprivate.

    34

    PersonalityInsights

    Risk-Taking

    Thepropensity(willingness)totakerisks.

    Hihrisk-takerstakelesstimeandre

    uirelessinformationthan

    lowrisk-takerswhenmakingadecisio

    n.

    Organizationaleffectivenessismaxim

    izedwhentherisk-taking

    roens

    itofamanaerisalinedwiththesecificdemandsof

    thejoba

    ssignedtothemanager.

    35

    Perception

    Perception

    Aprocessbywhichindividualsgivemeaning

    (reality)totheir

    environmentby

    organizingandinterpretingth

    eirsensory

    impressions.

    Factorsinfluenc

    ingperception:

    ,

    expectations

    Thetargetscharacteristicsdistinctiveness,

    contrast,and

    .

    Thesituation(context)factorsplace,

    time,locationdraw

    attentionordistractfromthetarget

    36A.Sriraman MG - 9362: Industrial Management Pg.9

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    37

    Unit3.4

    NeedTheories

    --

    ANNA

    UNIVERSITY

    ANNA

    UNIVERSITY

    MaslowsHierarc

    hyofNeedsTheory

    38

    MaslowsH

    ierarchyofNeedsTheory

    [Contd.]

    Fivegroupsofbasicneeds

    Healthya

    dultstrytosatisfytheseneeds,sobasicthatthey

    motivatebehaviorinman

    cultures

    Chronicfrustrationofneedscanleadtopsychopathological

    results

    Physiolog

    icalneeds:

    Basicre

    quirementsofthehumanbod

    y:food,

    water,sleep,

    sex.

    Safetneeds:

    Desires

    ofapersontobeprotectedfromphysicalandeconomic

    harm.

    39

    MaslowsHierarc

    hyofNeedsTheory

    [Contd.]

    Belongingnessa

    ndloveneeds(social):

    Desiretogivea

    ndreceiveaffection;beinthe

    companyofothers.

    Self-confidence

    andsenseofself-worth

    Esteemfromothers:valuationofselffromotherpeople

    e-eseem:eengo

    se-con

    encean

    se

    -respec

    Self-actualizatio

    nneeds:

    Desireforself-fulfillment.

    Maslow

    :...

    thedesiretobecomemorea

    ndmore

    what

    oneis,tobecomeeverythingthat

    oneis

    40

    capableofbecoming.

    A.Sriraman MG - 9362: Industrial Management Pg.10

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    MurraysT

    heoryofHumanPersona

    lity

    Assumptions

    Peoplec

    anadapttotheirchangingen

    vironment

    Humanbehavioris

    oaldirected

    Internal

    andexternalfactorsaffectbe

    havior

    Peoplelearnfrominteractionswiththeirenvironment

    reconc

    epono

    uureaec

    eavornow.

    Typesofneeds

    AmbitionNeeds

    MaterialisticNeeds

    PowerN

    eeds

    Informa

    tionNeeds

    41

    E.R.G.

    Theory

    AvariationofMaslow'shierarchyofneeds

    Threegroupsof

    needs

    Relatednessneeds:desiresforinterpersonalrelationships

    Growthneeds:

    desirestobecreativeandpro

    ductive;touse

    42

    E.R.G.

    The

    ory[Cont.]

    Satisfaction-progression:

    moveup

    thehierarchyasneedsaresatisfied

    -

    movedo

    wnthehierarchywhenaneedisfrustrated

    Deficienc

    ycycle:

    morestronglydesireexistenceneeds

    whentheyareunsatisfied

    Enrichme

    ntcycle:

    43

    McClellandsAch

    ievementMotivationThe

    ory

    McClellandsthr

    eeneeds

    NeedforAchiev

    ement

    NeedforPower

    NeedforAffiliation

    Thestrongneed

    forpowerfocuseson

    "controllingthe

    meansofinfluencingthebehaviorofanother

    person

    Meansofinfluence:anythingavailabletothe

    persontocontrol

    thebehaviorof

    another

    Activelysearchesformeansofinfluence

    Havingstronge

    ffectsonotherpeople

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    HerzbergsMotivator-HygieneTheo

    ry

    Dissatisfiers:itemspredominantlyfo

    undindescriptionsof

    negativeevents

    Couldle

    adtohihlevelsofem

    loee

    dissatisfaction

    Improve

    thedissatisfiersandreduced

    issatisfaction

    Notgethighersatisfaction.

    asers

    :

    emspreomnanyoun

    n

    escrponso

    positivee

    vents

    Couldle

    adtohighlevelsofemployee

    satisfaction

    Theirab

    sence,

    oraperson'sfailureto

    experiencethem,

    wouldnot

    produce

    dissatisfaction.

    45

    HerzbergsMotiv

    ator-HygieneTheory

    Motivators

    Achievement

    Reconition

    Workitself

    Hygienefactors

    Companypoliciesandtheiradministration

    Qualityofsupervision

    Workingconditions

    46

    47

    Unit3.5

    LearningCurveA

    nalysis

    --

    ANNA

    UNIVERSITY

    ANNA

    UNIVERSITY

    LearningCurve

    Assumptions:

    Thetimerequiredtocompleteaspecifiedtas

    korunitofa

    productoritem

    willbelesseachtimethetask

    isperformed;

    Theunittimewillreduceatadecreasingrate;

    Thedecreasein

    timewillfollowacertainpatt

    ern,

    suchas

    neativeexonentialdistributionshae.

    Thelearningcu

    rvemayvaryoneproducttoa

    notherandfromone

    organizationto

    another.

    managementan

    dthepotentialoftheprocess

    andproducts.

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    LearningC

    urve[contd.]

    Moreove

    r,itmaybesaidthatanychan

    geinpersonnel,process,

    or

    product

    disruptsthelearningcurve.

    Consequently,thereisaneedfortheutmostcareinassuming

    thatalearningcurveiscontinualandpermanent.

    49

    LearningCurveE

    ffects

    Number

    Item/Area

    Description

    TimePeriod

    Cumulative

    Parameter

    LearningCurveSlo

    p

    Percentage

    SomeInformationonLearningCurveEffectsinU.S.

    IndustrialSe

    ctor

    1

    Steelmaking

    19201955

    Units

    Produced

    (UP)

    ProductionWorker

    labor-hourperunit

    produced

    79

    2

    Handheld

    19751978

    UP

    Averagefactory

    74

    calculators

    sellingprice

    3

    Assemblyof

    19251957

    UP

    Directlabor

    80

    aircrafts

    hoursperunit

    4

    FordMotor

    19101926

    UP

    Price

    86

    Company

    ll

    production

    50

    LearningC

    urveEffects[contd.]

    Conclusio

    nfromTable

    TheTablepresentsdataonlearningcurveeffectsintheU.S.

    industrialsector.

    An80%

    learningrateisdescriptiveof

    certainoperationsinsuch

    areasas

    shipconstruction,

    electronic

    dataprocessing

    equipment,automaticmachineproduction,

    andaircraft

    instrumentsandframeassemblies.

    Thelear

    ningcurvesarefoundtobequiteusefulinavarietyof

    applicat

    ions,includingstrategicevalu

    ationofcompanyand

    industry

    performance,

    internallaborforecasting,

    establishing

    costsan

    dbudgets,

    productionplanning,

    externalpurchasing,

    and

    subcont

    ractingofitems.

    51

    LearningCurveE

    ffects[contd.]

    Thelearningcu

    rvetheoryisbasedonadoublingofproductivity.

    Morespecifically,

    whenoutputorproductiondoubles,the

    reductionintim

    eperunitaffectsthelearning

    curverate.

    Forexample,an

    80%learningratemeansthe

    secondunittakes

    80%ofthetime

    ofthefirstunit,

    thefourthunittakes80%ofthe

    secondunit,the

    eighthunittakes80%ofthefourthunit,

    andso

    on.

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    Result

    Wemayw

    rite

    Where:

    LHm:isthelaborhoursrequiredtoproducemunit

    LH1:isth

    elaborhourstoproduceun

    itoneorthe

    firstunit.

    C:isthelearningcurveslopeandis

    expressedby

    logof

    53

    54

    Unit3.6

    Wo

    rkDesign&Approaches

    --

    ANNA

    UNIVERSITY

    ANNA

    UNIVERSITY

    WorkDesign

    Definition

    :

    InOrganizationalDevelopment(OD)-

    WorkDesignisthe

    applicat

    ionofsocio-technicalsystemsprinciplesandtechniques

    tothehumanizationofwork.

    Objective

    ofWorkDesign:

    toimprovedthrough-put

    toimprovedquality

    toreducedemployeeproblems,e.g.g

    rievances,absenteeism.

    55

    ScientificManagementApproach

    Scientificmanag

    ementwasatheoryof

    managementtha

    tanalyzedandsynthesizedworkflows.

    Itsmainobectiv

    eim

    rovin

    economiceffic

    ienc

    especiallylabor

    productivity.

    Itwasoneoftheearliestattemptstoapply

    scienceto

    .

    Althoughscientificmanagementasadistincttheoryorschool

    ofthoughtwaso

    bsoletebythe1930s,mostofitsthemesare

    stillimportantpartsofindustrialengineerin

    gand

    managementtod

    ay.

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    ScientificManagement[contd.]

    Theimportantthemesare:

    Analysis

    Snthes

    is

    Logic

    Rationality

    mprc

    sm

    Workethic

    Efficiencyandeliminationofwaste

    Standardizationofbestpractices

    Knowledgetransferbetweenworkers

    andfromworkersintotools,

    process

    es,anddocumentation.s

    57

    HumanRelations

    SystemsApproach

    TheHumanRela

    tionsMovementtakesthev

    iewthat

    businessesaresocialsystemsinwhichpsy

    chologicaland

    emotionalfactor

    shaveasignificantinfluenceonproductivity.

    Thecommonelementsinhumanrelationsthe

    oryarethebeliefs

    thatareasfollows:

    Performancec

    anbeim

    rovedb

    oodhumanrelations.

    Managersshou

    ldconsultemployeesinmattersthataffectstaff.

    Leadersshouldbedemocraticratherthanauthoritarian.

    notjust"econo

    micanimals"

    Theworkgroupplaysanimportantpartininflue

    ncingperformance.

    58

    SocioTech

    nicalSystemApproach

    Sociotechnicalsystems(STS)inorg

    anizational

    developm

    entisanapproachtocomp

    lexorganizationalwork

    designthatrecognizestheinteractio

    nbetweenpeopleand

    technolog

    yinworkplaces.

    Thetermalsoreferstotheinteractionb

    etweensociety'scomplex

    infrast

    ructuresandhumanbehaviour.

    Furthe

    r,Sociotechnicalsystemstheory

    istheoryaboutthesocial

    aspectsofpeopleandsocietyandtech

    nicalaspectsoforganizational

    structureandprocesses.

    Theya

    reusuallybasedondesigningdifferentkindsoforganisation,

    onesinwhichtherelationshipsbetweensocioandtechnicalelements

    leadto

    theemergenceofproductivitya

    ndwellbeing.

    59

    WorkDesign&itsApproaches

    Threeworkdesignapproaches

    WheelApproach

    ModularA

    roach

    IterativeAppro

    ach

    Emergedfromth

    evirtualteammembersstoriesofhowthey

    move

    rom

    n

    a

    eageneraon,

    roug

    eveopmen,

    o

    finalizationandclosureofacreativeeffort.

    Theseapproach

    eswerenotmutuallyexclusive,

    asmostof

    theteamsusedmorethanone.

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    TheWheel

    Approach

    Thewhee

    lisaclassictypeofcommunicationnetwork(Katz

    andKahn

    ,1978),inwhichthereison

    ekeypersonwho

    communicatestoallteammembers.

    Member

    sontwodifferentstatuslevelsmakeupthenetworka

    highstatusmember(theleaderorsup

    ervisor)andlowerlevel

    member

    sorassistants.

    Thehigh

    erstatusmemberisusuallyreferredtoasthehubor

    centero

    fthenetwork,

    throughwhich

    allcommunicationmust

    pass.

    Inaclassicwheelcommunicationnet

    work,

    therearenodirect

    commun

    icationlinksbetweenanyoft

    helowerlevelmembers.

    61

    TheModularApp

    roach

    Oneofthemost

    commonworkdesignapproachesused

    duringthecreativeprocessofthesevirtualteamswasthe

    modularapproach.

    Asayingcalled

    :Oh,

    wheneverybodyhadajobandtheywere

    abletodoit,an

    deveryonedidthesetinylittle

    pieces,thenthe

    finalprojectiss

    omethingimpressive.

    Inthisapproach,

    teammembersmetinitiallytodecideonthe

    need,

    task,

    orp

    rojecttobepursued.

    Aftertheworkw

    ascom

    letedtheeffortswere

    resentedtothe

    groupforfeedb

    ackbeforefinalizationandimplementation.

    Revisionswere

    doneasneeded.

    Thereareman

    drawbackstoavoidthisman

    teamsusedthe

    iterativeapproa

    chinconjunctionwiththemodularapproach.

    62

    TheIterativeApproach

    63

    IterativeApproach[contd.]

    Intheiterativea

    pproach,

    teammembersengagedinbackand

    forthdevelopmentcycles.

    Membersworke

    dalittle,

    presentedthoseresultstotheteam,

    got

    feedback,

    workedalittlemore,

    presentedtho

    seresults,gotmore

    feedback,

    ands

    oonuntiltheprojectwasfina

    lized.

    whereyouthin

    kalittle,

    youdoalittle,

    youthinkalittle,

    youdoa

    little,

    youthinkalittle,

    youdoalittle,

    ratherth

    anthinkingawhole

    lotandthentryingtocomeoutwithsomethingthateverybody

    agreeswiththe

    firsttime.

    64A.Sriraman MG - 9362: Industrial Management Pg.16

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    References

    HeraldKo

    ontzandHeinzWeihrich,Essentialsof

    Managem

    ent,

    McGrawHillPublishingCompany,Singapore

    Internatio

    nalEdition,

    1980.

    M.

    Govind

    arajanandS.

    Natarajan,P

    rinciplesofManagement,

    PrenticeHallofIndiaPvt.Ltd.,

    NewDelhi,2007.

    65

    A.Sriraman MG - 9362: Industrial Management Pg.17