1. Advert for MUA make up

2. Introducing M.U.Ahttp://www.youtube.com/watch?v=lfOnIYfv5wsHere is an insight into MUA products. I havemade a video showing models and make up andthe products I would like to use in myadvertisement.

3. Generating ideas towards thisadvertisement

4. My main idea for this advertisementMy idea for this advert is a mystical fantasyother adverts would be in competition with myadvert as it has been done before but mainly byusing computer effects yet I want mine to bemore realistic and have a great contrast ofcolours and shot angles. I believe that due tothis it would gain great recognition and as it is sogirly and so cheap its one worth spending yourpocket money on.

5. Why M.U.A products? Due to working in store where I am able to promotethis product with general customers. Introducing people they always ask how can M.U.A beso cheap yet so professional. M.U.A promises to beaffordable for all and is very practical for a womensmain essentials in their make bag. Due to the fact M.U.A has never been advertised thismeans that there is a gap in the market for cheap makeup being advertised. I believe in M.U.A products andtruly believe with a bit of recognition there will be anincrease in profit.

6. A new enchanted look on adverts

7. Another enchanted advertisement

8. And last but not least

9. My Target audienceMy target audience for this project ranges from15-30 due to the colours and variety M.U.A. Themake up is not only unique but also as its at apocket money cost its able to appeal to ayounger age.Also as they bring out a lot of new colours thatwould appeal to different people.

10. Budgeting for my advertCamera: 1,165.00Tripod: 99Total: 1,264

11. Budgeting for my advertSoftware: 46.88 as I will be using this editing software forless than a year.

12. Budgeting for my AdvertLocation: My location is a nature reserve sofortunately it shouldnt cost me anything to film.

13. Budgeting for my AdvertModelsI would like to pay 400 pounds per day. I have 3models so I am looking at a cost ofaround:12,000.

14. Budgeting for my AdvertClothing:White dresses: 50-3 people 150White/black shoes:25

15. Budgeting for my advertProps:- Balloons:30- MUA make up:100- Angel wings 15

16. Make up artist Make up artist 100 per model. Which meansthat will cost 300 to cover all the models.

17. My totalMy total comes up to a value of 13985.88.

18. Production schedule.