unleash you | the 3 steps action plan to unleash a successful online personal brand

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UNLEASH YOU THE 3 STEPS ACTION PLAN TO UNLEASH A SUCCESSFUL ONLINE PERSONAL BRAND

Post on 10-May-2015

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You live in an interconnected world and people expect to find and connect with you where they find and connect with everyone else, online! Whatever your level of knowledge or presence online or on social media, this presentation will help you upgrade it and use it’s power to your advantage. In this presentation you will learn the 3 essential steps to build a powerful personal brand on any social media platform you choose to use, even the ones they haven’t invented yet, so that you stand out from the rest.

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  • 1.UNLEASH YOU THE 3 STEPS ACTION PLAN TO UNLEASH A SUCCESSFUL ONLINE PERSONAL BRAND

2. why you? 3. YOU ARE THE CEO OF YOUR OWN COMPANY ME.INCTOM PETERS 4. PEOPLEDO BUSINESS WITH PEOPLE THEY KNOW LIKE & TRUST 5. NO PERSONALITY = NOTHING TO KNOW TO LIKE TO TRUST 6. THE MOST IMPORTANT JOB IS TO BEHEAD MARKETER FOR THE BRAND CALLEDOF A BRAND CALLED YOUTOM PETERS 7. AS YOU LET YOUR OWN LIGHT SHINEYOU GIVE OTHERS PERMISSION TO DO THE SAME 8. why online? 9. 7,099,757,577 EARTH POPULATION 6,572,950,124 MOBILE SUBSCRIBERS 1,856,680,860 SOCIAL NETWORK USERS 2,484,915,152 INTERNET USERS CANADIAN INTERNET BUSINESS: CANADIAN DIGITAL, SOCIAL AND MOBILE STATISTICS ON A GLOBAL SCALE 2014 10. 45%30%26% 46% 85% WORLDS HIGHEST SOCIAL MEDIA NETWORKS PENETRATION WORLDS MOST ACTIVE USERS ON SOCIAL MEDIA NETWORKS OF CANADIANS ARE INTERNET USERS86% CANADIAN INTERNET BUSINESS: CANADIAN DIGITAL, SOCIAL AND MOBILE STATISTICS ON A GLOBAL SCALE 2014 11. OF EMPLOYERS WILL CHECK SOCIAL NETWORK PROFILES 73% TIME: HOW RECRUITERS USE SOCIAL NETWORKS TO MAKE HIRING DECISIONS NOW 12. OF CANDIDATES ARE MORE LIKELY TO BE HIRED IF REFERRED BY A FRIEND 40% FORBES: THE NO. 1 WAY TO GET HIREDTODAY 13. OF MARKETERS FOUND A CUSTOMER VIA LINKEDIN 43% 2014 MARKETING STATISTICS INFOGRAPHIC 14. OF EMPLOYEES PLAN TO LOOK FOR NEW JOBS 84% Search FORBES: 5 REASONS WHY YOUR ONLINE PRESENCE WILL REPLACE YOUR RESUME IN 10YEARS 15. OF PEOPLE WILL BE WORKING FROM HOME - REMOTELY 43% WIRED: THE NEW WORKPLACE REALITY: OUT OF THE OFFICE 16. MORE LEADS GENERATED BY B2B COMPANIES THAT BLOG THAN THOSE WHO DONT 67% 2014 MARKETING STATISTICS INFOGRAPHIC 17. OF MARKETERS FOUND A CUSTOMER VIA FACEBOOK 52% 2014 MARKETING STATISTICS INFOGRAPHIC 18. OF INTERNET USERS USE SEARCH ENGINES TO FIND INFORMATION 91% MARKETINGPROF: HOW PEOPLE SEARCH ONLINE [INFOGRAPHIC] 19. HOW DO YOU DO IT? 20. JUST LIKE EVERYTHING IN LIFE, ONE STEP AT A TIME 21. WHY YOUR PURPOSE START WITH START WITH WHY | SIMON SINEK 22. WHY WHY DO YOU DO THE THINGS YOU DO? WHATS YOUR PURPOSE, CAUSE OR BELIEF ? WHAT WOULD YOU STILL DO EVEN FOR FREE? WHY YOU DO THINGS 23. HOW YOU DO THINGS YOUR VALUES & GUIDING PRINCIPLES ARTICULATE 24. HOW HOW DO YOU DO THE THINGS YOU DO? WHAT MAKES YOU & YOUR WORK SPECIAL? HOW DO YOU REALIZE YOUR PURPOSE? HOW YOU DO THINGS 25. WHAT YOU CHOOSE TO DO YOUR CHOICES DECIDE 26. WHAT WHAT YOU CHOOSE TO DO? WHAT RESULTS YOU CHOOSE TO GO AFTER? WHAT STEPS YOU CHOOSE TO TAKE? WHAT CHANGES YOU CHOOSE TO MAKE? WHAT THINGS YOU DO 27. what is your plan of action? 28. DREAM BIG START SMALL 29. WHAT IF YOU HAD UNLIMITED TIME & $$$ INSPIRE AND ENABLE 1 BILLION PEOPLE TO CHANGE THEIR LIVES PUBLISH 30 BEST SELLING BOOKS BUILD WORLDS LARGEST CONTENT PLATFORM PUBLISH ARTICLES IN ENTREPRENEUR, FORBES, INC, NYT SPEAK AT TED 30. ENGAGE ON SOCIAL MEDIA 5 MIN EVERY HOUR WRITE 10 MIN A DAY NETWORK ONCE A WEEK VOLUNTEER ONCE A MONTH START A FREE WORDPRESS BLOG WHAT IF YOU HAD VERY LITTLE TIME & $$$ 31. SHARING OPENLY ONLINE CO-AUTHORING A BOOK BY WRITING 10 MINS EVERY DAY BUILDING A $200 WORDPRESS SITE PUBLISHING ARTICLES IN ENTREPRENEUR ME WORKSHOPS AT WORKBC & LOCAL MEETUPS WEBINAR AT BCCDA WHAT IS POSSIBLE WITH SUCH LIMITS? 32. PLAY LEARN GET BETTER REPEAT 33. LIST 15 THINGS YOU ARE VERY GOOD AT MARKETING STRATEGY BRANDING SOCIAL MEDIA WRITING BLOGGING CONTENT DESIGN WORKSHOPS PUBLIC SPEAKING LEADERSHIP NETWORKING COACHING PRESENTATIONS STARTUP 34. FIND THE TOP 15 ......... IN THOSE THINGS WRITERS CEOS SPEAKERS COMPANIES BOOKS WEBSITES BLOGS ARTICLES EXPERTS PRESENTATIONS VIDEOS PEOPLE TWITTER ACCOUNTS FACEBOOK PAGES WORKSHOPS 35. TAKE AT LEAST ONE ACTION A DAY READ COMMENT SHARE REVIEW MEET ATTEND FOLLOW RETWEET LIKE CONNECT BLOG ASK LISTEN WATCH WRITE 36. ASK . LISTEN . ACTION 37. ASK & YOU SHALL BE GIVEN ASK FOR MENTORSHIP ASK FOR HELP ASK FOR ADVICE ASK FOR FEEDBACK ASK FOR WHAT IS POSSIBLE ASK TO CONTRIBUTE ASK TO HELP ASK FOR OPPORTUNITIES ASK FOR INTRODUCTIONS 38. SHUT UP LISTEN FOR WHATS SAID AND NOT SAID TAKE NOTES LISTEN FOR WHATS BETWEEN THE LINES ASK TO CLARIFY LISTEN TO THE SILENCE LISTEN TO THE ENVIRONMENT LISTEN INTENTLY & CLARIFY 39. FOLLOW UP SHARE NOTES THANK YOU NOTE MOVE FORWARD TAKE ACTION SHOW ACTION SHARE RESULTS SHOW GRATITUDE REPEAT THE ASK REPEAT LISTEN REPEAT TAKE ACTION TAKE ACTION 40. HUSSEIN HALLAK KINGOFCONTENT @HHKINGOFCONTENT HUSSEINHALLAK.COM FOR MORE ON SOCIAL MEDIA & PERSONAL BRANDING