unlocking power of hybrid cloud - amer

7/27/2019 Unlocking Power of Hybrid Cloud - AMER

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UNLOCKING THE POWEROF HYBRID CLOUD

For further details contactBenjamin [email protected] 630 977 9779
mailto:[email protected]:[email protected]:[email protected]:[email protected]


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RACKSPACE HOSTING | WWW.RACKSPACE.COM

THE POWER OF CLOUD

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Traditional IT Provisioningtakes time . . .

Cloud Provisioninghappens instantly.


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Cant I have a better option?

Cant I have both?

THE ANSWER? HYBRID CLOUDDefinition: an application or workload that incorporates

cloud with other platforms


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NO MORE TRADE-OFFs


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SECURITY BENEFITS of HYBRID CLOUDS

Compliance requirements?

Keep confidential data on dedicated storage and DB

Add cloud for public portions of site (images, public content, leverage CDN)

Need better security?

Add a dedicated FW, IDS, DDoS mitigation to a cloud backend

VPN to encrypt site-to-site traffic

Need to know where your data is?

Keep your customer data on-site, bridge to cloud for processing

Data Protection Act (UK)ensure privacy datas location while still leveraging cloud

Need to ensure Business Continuity or Data Security?

Enterprise storage for data replication, cloud for compute

Block based encryption and other data security tools still work better on traditional gear


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TIMING BENEFITS of HYBRID CLOUDS (AGILITY)

No time or budget to rewrite your entire app?

Move a piece to the cloud (web tier, batch process, test/QA environment)

Gets you using cloud sooner, get some of the benefits sooner (cost reductions, flexibility)

Dont know when your spike will hit?

Dedicated for average loads, spike into the cloud

Scale horizontally, add capacity quickly

Only pay for the peak during loads

Time to market

Reduce dev time, faster QA testing

Improve speed to market, make $$$ sooner on your new app

Flexibility on staffing

DevOps developers can program the system management tasks now, you can do morejob sharing


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* Assumes average workload mix and profile; 15% of total peak workload hours shifted to public cloud in an on-demand model;

does not include application migration costsSource: Everest Group Cloud Value Assessment Model , http://www.everestgrp.com

Virtualized/

Private

Cloud

Public

Cloud

65%

60-65%

Relative Workload Cost*

$ / GHz hrs

Dedicated

100%

Hybrid

Cloud

Base Load -

PrivateCloud

Peak Load -

Public Cloud25%

Hybrid Cloud economicsmore disruptive thanvirtualization

Principal driver for costsavings is mix of fixedand utility pricing

ECONOMIC BENEFITS of HYBRID CLOUDS

Own thebase

Rent the peak


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HYBRID CLOUD at RACKSPACE

RackConnectgives you

the freedomto choose

the best platform for your applications

by unifyingthe breadth of the Rackspace portfolio

into a single solution.


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HYBRID CLOUD at RACKSPACE

What is RackConnect?

Combine traditional and cloud hosting - put workloads wherethey perform best

Centrally define Network Security Policies - automatically

applied to your entire configurationAdd the security of a dedicated firewall to your cloud

configuration

Securely move workloads between your data center andRackspace over an encrypted VPN tunnel or private link


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RACKCONNECT


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RACKCONNECT


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RACKCONNECT


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GROWING A BUSINESS USING HYBRID CLOUD

Situation:startup businessProblem:no funding

Solution:Cloud Servers

Phase 1


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Situation:launching first productProblem:needs security

Solution:add a firewall

Phase 2


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Situation:rapid growthProblem:database slowing down

Solution:move DB to physical server cluster

Phase 3


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Situation:seasonal traffic

Problem:big spikes

Solution:load balance cloud and physical servers

Phase 4


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Situation:app growing complex

Problem:need secure flexibility and fast storage

Solution:add Private Cloud and SAN storage

Phase 5


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RACKCONNECT DESCRIPTION

RackConnect is a unique solution designedfor customerswho require the flexibility and elasticity of

the cloud, as well as the enhanced security and performance characteristics of traditional hosting thebest of both worlds. In essence, RackConnect enables customers to realize the power of HybridHosting.

For Enterprises:

Enterprises trust their mission critical applications on highly available and high performing traditionalhosted infrastructure, using products such as high speed SAN storage, single tenant virtualization and

high capacity load balancers. RackConnect can enhance this infrastructure with rapidly elastic cloudcompute and storage resources, allowing you to flex your capacity at a moments notice, reacting tounexpected spikes in demand or to seasonal business trends.

For Small and Midsized companies:

Customers with smaller dedicated hosting footprints can realize cost savings by shifting certaincomponents of their application to a cloud platform, such as the web or application tier. Moving image

libraries to cloud storage, for example, reduces the dedicated storage requirements and allows fastercontent distribution via the CDN capability of Cloud Files.

For customers using Cloud Servers, RackConnect can allow you to add in a custom-built, highperformance database or app server to provide a more secure, single tenant backend for your app. Orlayer on a dedicated firewall, Web App Firewall, or DDoS mitigation to help protect your entire solution.


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RACKCONNECT DESCRIPTION CONTD

How RackConnect Works

Choosean F5 BIG-IP Local Traffic Manager or any Cisco ASA firewall to connect your traditionalhosted infrastructure to the Rackspace Cloud

Cloud Servers can be automatically added to your load balancer, enabling you to scale on demand

Connect to Rackspace with an encrypted VPN tunnel, turning the Rackspace Cloud into an extensionof your datacenter or existing IT infrastructure

Add Cloud Files for easily scalable storage


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DEDICATED FIREWALL FOR CLOUD SERVER

Add the security of a dedicated physical firewall to your Cloud Serversenvironment.

Suitable Use Cases

Move from Hosting to Cloud Improve security of Cloud environment

VPN access to Cloud Servers


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COST EFFECTIVE USE CASE

Dedicated firewall protecting your cloud servers, and a high performancephysical server for your Database back-end. Leverage the CDN todistribute your static content worldwide.

Suitable Use Cases

eCommerce sites

High traffic blogs

Content Management Systems

Database-driven web applications


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VPN CLOUD BURSTING USE CASEEncrypted VPN tunnel creates a secure connection between your

existing data center or IT infrastructure and the Rackspace Cloud Extend your IT infrastructure to the Rackspace Cloud

Burst extra compute requirements into the Rackspace Cloud

Shift workloads to the cloud (OPEX) to free up valuable data centerspace

Suitable Use Cases

Collaboration or messaging solutions, such as SharePoint and MS Exchange Secure administrator access to Cloud Servers via VPN Test and development in the cloud

Employ cloud as a data replication target Use the Rackspace Cloud as a target for your disaster recovery solution


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LOAD BALANCED HYBRID USE CASE

Hardware based, dedicated Load Balancer and Dedicated Firewall.Load balance dedicated and Cloud Servers together. Size yourenvironment to your average capacity, and use utility-priced Cloud tohandle peak traffic needs.

Suitable Use Cases

Unpredictable Traffic

Marketing campaigns

Rich Media

Seasonal traffic apps, such as eCommerce Applications


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ENTERPRISE HYBRID USE CASE

Highly Available solution for large, complex configurations. High Speed Dedicated Storage

Hosted Private Cloud

Multiple security layers

Meets various levels of performance needs

Suitable Use Cases

Mission Critical Deployments requiring multiple levels of redundancy

Complex Enterprise applications with specific technology requirements

unlocking power of hybrid cloud - amer

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