C o m p a n y o v e r v i e w

You’ll seeLife's more than what you see.

Revealing the unseen, showing the unsaid, anticipating the unexpected

and understanding the unknown takes courage and dedication.

Whether you're a scientist, a pilot, a teacher, an advertiser, an operator,

a radiologist or an entertainer, professionals share a passion for insight.

Barco is a world leader in professional markets, in which it offers

display and visualization solutions. Based upon in-depth market know-

ledge, the company designs and develops solutions for large-screen

visualization, display solutions for life-critical applications, and systems

for visual inspection.

Currently Barco is active in the markets of medical imaging, defense &

security, traffic management, avionics, media, events, digital cinema,

presentation, simulation & virtual reality, edutainment, traffic & surveil-

lance, utilities & process control, broadcasting and textiles.

Barco is headquartered in Belgium, and has its own facilities for Sales

& Marketing, Customer Support, R&D and Manufacturing in Europe,

America and Asia-Pacific. Worldwide, Barco employs about 4,400

people and realized sales of more than euro 670 million in 2004.

Company profile

There’s more to considerYou’ll see

There’s more to considerYou’ll see

0 2 - 0 3

There’s more to readYou’ll see

There’s more to readYou’ll see

As imaging is revolutionizing the world, accurate processing and display

of visual information is business-critical for many professionals

worldwide. The inherent complexity therefore requires user-friendly

solutions.

In line with this vision, Barco's mission is to excel in creating stake-

holder value, by offering user-friendly imaging solutions to selected

professional markets worldwide.

Barco designs and manufactures innovative hard- and software visua-

lization solutions, integrating all aspects of the imaging chain, from

image acquisition and processing to image display and management.

Global presence, technological leadership and wide experience in B2B

markets guarantee customers pioneering visualization that will opti-

mize their productivity and business efficiency. Integrating the latest

technologies, these “visual value” solutions answer specific customer

needs in diverse markets.

Barco enters a partnership with professionals requiring visualization for

intensive use, looking for pixel-perfect visual information, searching for

the lowest total cost of ownership, … professionals who know more.

Mission statement

0 4 - 0 5

Company values

It is Barco’s firm belief that profitability and respect for society go

hand in hand. As a corporate citizen, Barco has laid down five

universal values that are the cornerstone of its relationship with

society. These values offer employees an ethical framework, a guid-

ing principle for their daily operations and business relations.

Customer focus, integrity, creativity, passion for achievement and

team spirit are key to realizing the company’s mission in harmo-

nious operation with society and mankind.

Customer focus

Barco wants to be a close business partner that speaks the customer’s

language, that is alert and responsive, that understands and anticipates

his needs.

Integrity

Relationships with customers, suppliers, colleagues and society in

general are marked by integrity. Barco wants to be a long-term partner

earning respect, credibility and trust through quality, service, openness

and responsiveness.

Creativity

Barco is continuously looking for fresh horizons, new technologies and

creative ideas. Originality is an invitation for people to participate in an

ambitious project, to express Barco’s authenticity through their own

personalities.

Passion for achievement

Employees share the same work spirit and passion to meet goals and

deadlines. They are driven by the kicks of exploring new technologies,

the pleasure of designing award-winning solutions and the satisfaction

of creating added value.

Team spirit

Barco staff are driven by a healthy team spirit. They share the same

vision and join hands to achieve their goals.

There’s more to enjoyYou’ll see

There’s more to enjoyYou’ll see

0 6 - 0 7

There’s more to spotYou’ll see

There’s more to spotYou’ll see

Geographical breakdown of sales Employees

EMEA50%

AMERICAS32%ASIA - PACIFIC

18%

0 8 - 0 9

• MKT: Marketing & Sales

• R&D: Research & Development

• MAN: Manufacturing

• CS: Customer Service

• ADM: Administration

• LOG: Logistics

Total number: 4,389

MKT200 SAL

472

ADM390

CS495

R&D856

LOG315

MAN1,661

Facts and figures

Company organization

32.3%

15.4%

23.6%

16.0%8.9%

Barco Presentation

& Simulation

Presentation

Simulation &

Virtual Reality

Edutainment

BarcoView

Medical Imaging

Defense & Security

Traffic Management

Avionics

Barco Media

& Entertainment

Media

Events

Digital Cinema

BarcoVision

Textiles

Plastics

3.8%BarcoManufacturingServices

Barco Control Rooms

Traffic & Surveillance

Utilities &

Process Control

Broadcasting

Sites R&D and manufacturing facilities

Europe & Middle East Asia - Pacific Americas

Belgium Australia Brazil Belgium

Czech Republic China Canada China

Denmark India United States Czech Republic

France Japan France

Germany Korea Germany

Israel Malaysia India

Italy Singapore Japan

Poland Taiwan Switzerland

Russian Federation Thailand United Kingdom

Spain United States

Switzerland

The Netherlands

United Arab Emirates

United Kingdom

1 0 - 1 1

In today's filmless radiology department, diagnostic workstations and

projection systems are used to read and review images. Medical pro-

fessionals rely on digital technology to zoom in on images and patient

information for efficient diagnostic reading.

Barco is a worldwide leader in 3D software and softcopy display tech-

nology for digital imaging modalities and PACS (Picture Archiving and

Communication System). The company provides 3D software solutions,

FDA-approved LCD displays, radiology display and projection systems,

and high-speed imaging boards. To ensure that the information on

screen is 100% dependable, Barco has designed dedicated solutions

for fast and efficient 3D image rendering, automatic calibration, image

uniformity and defect pixel compensation.

“In terms of image quality, ease-of-use, speed and working with our

PACS environment, Barco’s 3D software wins hands down.”

Mark A. Nigogosyan, M.D., Gundersen Lutheran Medical Center; WI, US

Medical Imaging

1 2 - 1 3

Customers include leading medical integrators

worldwide like Philips, GE, Fuji, Agfa, Kodak and

Toshiba.

Imelda hospital Bonheiden, Belgium

Imelda hospital Bonheiden, BelgiumUZ Edegem, Belgium

Barco is a trusted visualization partner of major

defense integrators like Lockheed Martin, EADS,

Raytheon, Thales, Boeing, Northrop Grumman,

BAE Systems, Kongsberg, Atlas Elektronik,

Krauss-Maffei Wegmann, Embraer,

General Dynamics and Alenia Marconi Systems.

CASA F.I.T.S. (courtesy EADS)

E2-C Hawkeye (© US Navy)USS San Jacinto (© US Navy)

Defense & Security

Information superiority and speed of command are critical in opera-

tional decision-making. Intelligent sensors, fast and powerful networks

and real-time display technology allow the military to create a better

overall picture and improve tactical Command and Control. By com-

bining and sharing information on-screen, commanders have a deeper

understanding and a clearer view of battlefield movements.

Barco designs, manufactures and markets display solutions for

operational decision-making in airborne, shipboard and ground-based

applications. Its range of sensor processing hardware and software,

rugged computers, Human Machine Interface software, graphics genera-

tors, flat panel displays and integrated consoles has been especially

designed and tested for use in extreme environmental conditions.

“Our relationship with Barco goes beyond outstanding day to day

performance to aligning company strategies that ensure our customers

get the products they need.”

Lockheed Martin

1 4 - 1 5

The ever increasing number of traffic movements often makes it hard

for traffic controllers to detect conflicts, anticipate movements and

calculate positions, while at the same time ensuring rapid and efficient

handling. To keep a close eye on traffic, they rely on content-rich flat

screens and supporting HMI software, displaying information in real-

time.

Barco is a recognized leader in the design, development and manufac-

turing of real-time graphics display systems and software components

for air traffic management, vessel traffic control and coastal surveillance.

When the company marketed the first 2Kx2K LCD, this high-contrast,

high-resolution display revolutionized air traffic control, with more than

1500 units delivered to the US Federal Aviation Administration alone.

Barco's range of components and services goes from sensor interfacing

and information visualization to recording, archiving, playback and

system management.

“Safety remains at the core of all activities in an Air Navigation

Services Center. The products that support this prime strategy must

therefore be of high quality, reliable and supported by proper services.

The Barco ISIS display was selected by the Maastricht UAC because it

met these essential concerns.”

Peter Naets, Head Engineering Division, Maastricht UAC, Eurocontrol

Traffic Management

Barco solutions, integrated by leading system inte-

grators in control towers and area control centers,

are the reference for more than 50 Air Navigation

Service Providers worldwide, including the US

Federal Aviation Administration and Eurocontrol.

1 6 - 1 7

DFS Bremen, GermanyFAA Jacksonville, Florida, US

DFS Bremen, GermanyDFS Bremen, Germany

Avionics

Real-time imaging is becoming more and more important in aero-

space applications. Pilots in the cockpit need to have a real-time

overview of the outside world, enhanced with computer-generated

data, to have the clearest vision possible. Life-critical information is

displayed on flat screens, making sure that the pilot keeps a perfect

overview from take-off to landing.

Barco offers an extensive range of color cockpit displays, based upon

a modular, open system architecture. Developed for crucial flight appli-

cations, its product range includes video display units, smart display

units, multi-purpose control display units, electronic flight instrument

systems and electronic flight bags. Barco is one of a limited number of

companies to have received Gold supplier certification from Boeing for

its high-quality products and processes.

“Barco is a dynamic part of the success of Boeing's supplier program.

They work as a team, raising issues early and their good planning

will keep us successful.”

Charles DiPietro, Boeing

1 8 - 1 9

Recent airborne references include the Airbus A-380,

the Boeing V-22 helicopter, the RC-135 Rivet Joint

reconnaissance aircraft, the Tiger helicopter,

the Merlin MK3 helicopters, the SARAS passenger

aircraft, the PC-21 turboprop trainer and the

Antonov-124 freighter.

Boeing V-22 OspreyPilatus PC-21 (courtesy Pilatus Aircraft)Cougar EC725 (courtesy Eurocopter)

Airbus A-380 (© Airbus - Image Graphique I3M)

Leading brands like Merrill Lynch, Fuji TV,

Quiksilver, BMW and Deutsche Telekom have

already discovered the glamour and impact of

Barco's LED displays. Barco's solutions have also

been selected for high profile sports venues like

the Hala Sazka Arena (Czech Republic); the

Shanghai F1 track (China); the AmericanAirlines

Arena, home to the Miami Heat NBA team (US)

and the Karaiskaki and Kaftanzoglio stadiums,

which hosted the 2004 Olympic games (Greece).

Crown Fountain, Chicago, US

Shanghai F1 track, ChinaSI Luxury World, Azerbaijan

AmericanAirlines Arena, Miami, US

In the world of branding, visibility matters. Digital, interactive and tar-

geted communications bring your message into focus and strengthen

its impact. Programmable and networked messages allow reaching

customers at places and times when they have an eye for you.

Barco's networked LED and LCD solutions are used by the world's lead-

ing brands to maximize their visibility. From large-screen displays in

sports arenas and giant branding media in corporate headquarters, to

digital advertising and targeted communications in shopping centers

and on high-impact locations, Barco solutions bring your content to life

and do justice to your brand's reputation.

2 0 - 2 1

“Visitors to Millennium Park will be absolutely stunned by the

originality, beauty and feeling behind this one-of-a-kind fountain

that blends water, imagery and state-of-the-art technology.”

Roark Frankel, Project Manager for the Crown Fountain

Media

Events

Fans sitting on each other's back, fashion lovers reaching out to the

catwalk, car addicts standing shoulder to shoulder, they are all anxious

to catch a glimpse of what's on stage. Artists, designers and corpora-

tions turning to digital signage are sure to add a creative touch to the

crowds’ excitement.

Barco offers premier, large-format visualization equipment to rental

and staging companies all over the world. The Barco product range

includes the award-winning MiPIX modular LED blocks. It further fea-

tures LED displays, projectors and image processing systems that form

a complete rental range of display solutions for indoor and outdoor

events.

“We have used Barco LED tiles and projectors for concerts of Kylie

Minogue and Britney Spears, and we will be using Barco again for

U2's world tour. Creatives are thrilled when there are no technical

limits to their imagination.“

Rene De Keyzer, Managing Director XL Video

Barco's solutions are used for high profile and

large-scale events, including car shows, corporate

exhibitions, concerts and fashion shows. High

profile brands like Versace, Corvette, Audi, BMW,

Nokia, Armani, Playstation, Subaru, Ralph Lauren

and Mercedes and leading artists like Bon Jovi,

Van Halen, The Corrs, Britney Spears, Robbie

Williams, Kylie Minogue, Paul McCartney and U2

rely on Barco equipment to render their message

with unprecedented impact.

Britney Spears world tour, Seattle, US

Detroit car show, USVersace fashion show, ItalyParis car show, France

Crowds going loud, spectators saying "hmm" or "ooh" when a scene

plays, eyes filling with tears or mouths bursting with laughter, movies

are all about emotions. For people to get caught up in the emotions of

the movie, image quality and detail are of prime importance.

Barco's digital cinema solutions open up a new world of theatrical,

advertizing and business opportunities. From digital mastering to premier

quality feature film screenings, from business and sports presentations

in the auditorium to advertizing and information displays, Barco has the

solution.

“Thanks to our innovative digital platform, Kinepolis visitors are sure

of a completely new digital cinema experience. Our visitors not only

enjoy stunning visual comfort but can now choose from a much

wider programming, including feature films, prestigious events,

television series, live concerts and sports games.”

Gilbert Deley, General Manager Kinepolis Group

Digital Cinema

Barco, a market leader with over 200 digital

installations worldwide, enjoys strong relation-

ships with industry leaders like DreamWorks SKG

(digital movie premiere of Shrek 2) and Eastman

Kodak. Digital cinema projectors have been

installed worldwide for Eng Wah in Singapore,

Kinepolis in Belgium, Sathyam in India, the China

Film Group, Nordisk Film in Denmark, Soho

Images in London, T-Joy in Japan, TekoFilms in

Russia and Dolby Screening Room in the US.

2 4 - 2 5

Kinepolis, Belgium

Dong Feng Cinema City, Changsha, ChinaHongxing Cinema, Nanning, China

Presentation

New technologies enabling virtual collaboration and remote exchanging

of ideas, offer a new realm of educational opportunities. Information

technology does not only bring a fresh and appealing approach by

showing students and conference participants video, photography and

animations on screen but more importantly, opens the way for e-learn-

ing and just-in-time learning.

Barco projectors, networked or stand-alone, facilitate video conferencing

and real-time data exchange between people at multiple sites and turn

meeting rooms of corporations, universities and conference centers

into virtual meeting rooms, with participants from all over the world

conferencing as if they were in the same room. Barco recently

launched the first 16:9 projector, winning the Pick Hit award at NAB

2004 for this innovative product introduced.

“Our philosophy to invest in top quality products from an industry

leader in computer graphics projection has always proven to be a

sound decision.”

Michael Kubit, Manager of MediaVision and Classroom Technology,

Case Western Reserve University

Corporations like Microsoft and Vodafone use

Barco projectors for conferencing, while Oxford

university and Case Western are but a few refe-

rences trusting on Barco technology for educational

purposes.

World Economic Forum, Davos, Switzerland

Infosys boardroom, UKACTIS, UKIngleside Baptist Church, Georgia, US

Simulation & Virtual Reality

Simulating reality to come to a deeper understanding, creating a

virtual world to gain a deeper insight, that is what Simulation and

Virtual Reality are all about. Computer-generated worlds allow to

practice real-life situations without any risk or danger involved or make

it easier to assimilate volumes of complex data.

Barco is a trusted partner for simulation and virtual reality. Its projec-

tion equipment is used to recreate reality through computer-generated

images in training applications and research environments. Barco visual

display solutions are typically used for flight, ship, ATC and driving

simulators, digital prototyping and scientific research. Recently the

company received the Edison Emerging Technology Award from the

state of Ohio for its outstanding technology.

“Saab and Barco have been able to work closely together, in an open

and flexible way, to develop a solution that meets and exceeds

customer requirements.”

Stefan Sandberg, Training Systems Manager for Saab Aerosystems

2 8 - 2 9

Barco solutions are used by researchers at the

3D VR Lab of the University of Calgary; for oil

exploration in the Oasis iCenter in Abu Dhabi, and

Westerngeco Gatwick, UK; for car design at the

PSA group in France; computer-aided surgery at

CAESAR in Bonn; and the F-35 Joint Strike Fighter

simulator.

PSA France (courtesy PSA France)

Shell Rijswijk, the Netherlands (courtesy Shell)SEER mini-dome display systemLockheed Martin FATS (courtesy Lockheed Martin)

Historians presenting detailed views of how our ancestors lived,

scientists looking further than ever before into our constellation, and

technologists sketching what the future has in store, they all want to

create a truly immersive, interactive and unforgettable experience to

share their vision with their audience.

Barco's Edutainment offering helps leisure centers, museums and plane-

tariums in creating a new interactive world for their visitors. Tailor-made

projection solutions introduce a dazzling new world of opportunities

and immerse visitors in a 3D world full of sensory experiences of past,

present or future wonders of the world.

“Many industry colleagues stated they had never seen such good

geometry alignment in any other dome system. A really impressive

result.”

Thomas W. Kraupe, Director of the Hamburg Planetarium

Edutainment

Barco systems give visitors the ultimate experience

in leisure centers all over the world, including

Papalote Museo del Niño (Mexico), the planetarium

aboard Queen Mary 2, the Virtual Reality Theater

in the Forbidden City (China), the Athens

Eugenides planetarium (Greece), the Hamburg

planetarium (Germany) and L'Astronef (France).

3 0 - 3 1

Queen Mary II (courtesy American Museum of National History, NYC)

Hamburg planetarium, GermanyTechnisches Museum Wien, Austria (courtesy TMW Wien)Forbidden City, Beijing, China

The Florida Department of Transportation (US),

The City of Boca Raton (US), The Coast Guard and

Department of Homeland Security (US),

NCP Manchester Ltd. (UK), VCNON

(The Netherlands), BRISA (Portugal) and Ministries

of Defense and Joint Forces are but a few

of the customers that have chosen Barco

to optimize their traffic control, surveillance and

command & control systems.

Welsh Assembly, UK

NCP Manchester Ltd. (NML), UKVCNON, the Netherlands

3 2 - 3 3

Traffic & Surveillance

Traffic controllers and surveillance operators rely on enhanced display

solutions to keep a real-time view of traffic flow and respond to potential

emergency situations. Their video display walls, allowing real-time

monitoring and on-screen interaction with data sources and sensors,

highlight potential congestion points and help coordinate emergency

responses.

Barco is regarded the leading expert in control rooms for traffic,

surveillance and command & control. Its networked solutions display

critical information to operators in command & control centers of

police, fire brigades and other organizations. Maps with positions and

alternative routes, as well as video feeds of events, are displayed on

screen and communicated to the entire operations command staff.

Barco’s solutions are also optimized for Homeland Security and Defense

applications. They enable shared situational awareness in real-time

from the field up to the (central) command in Joint Operations Centers.

“We wanted our investment to be state-of-the-art and as open and

flexible as possible. What's more, the Barco system allowed us to

reduce our equipment costs.”

Robert J. DiChristopher, Municipal Services Director, City of Boca Raton

Providing operators with all key information at a glance, is business-

critical in utilities and process control. Real-time signals and informa-

tion sources (data, schematics and video) are visually presented, and

help operators identify problems and properly respond to events.

In electricity, water, oil and gas plants, Barco visualizes all dynamic

data, from detailed network distribution information to topological

overviews. In process control, Barco equipment collects and processes

all data from the production site, resulting in total control of the manu-

facturing process and improved quality at reduced cost. Barco's control

room solutions even feature direct network connectivity, allowing to

share and exchange contents between control centers.

“Barco's large screen display wall, comprising thirty-two 50"

projection modules displays the entire high voltage network at a

glance.”

Katarzyna Klingenfuss, Barco

Utilities & Process Control

Neckarwerke Stuttgart (Germany), Österreichische

Bundesbahnen (Austria), Sichuan Power (China),

Nuon (The Netherlands), Petrobras (Malaysia),

Aramco (Saudi Arabia) and Reliance (India) are

some of Barco's references.

3 4 - 3 5

Elia, Belgium

Neckarwerke Stuttgart, GermanyNuon, the Netherlands

The number of images that need to be simultaneously viewed and

controlled in studios, master control centers, playout centers, uplink

centers and downlink monitoring is increasing drastically. Barco helps

operators in today's broadcasting and distribution business identify

potential problems and initiate responsive actions.

Barco's rear-screen projection walls offer a total solution for managed

monitoring of a wide range of incoming signals from various sources,

and are also optimized as a backdrop solution for interactive use in

content-rich productions. This backdrop solution won the Broadcast

Engineering's Pick Hit award at NAB 2004, an award handed out for the

most innovative and exciting products.

“Barco's solution installed in the newsroom is a new, sophisticated

one. The minute a lamp goes out, another lights up in and within

two to three seconds, the internal software automatically calibrates

the brightness level to match the rest of the wall.”

Mark Karlen, Broadcast Design International

Broadcasting

Monitoring rooms for broadcasting and distribution

relying on Barco technology include Turner

Broadcasting (US), EMC Digital Head End (Taiwan),

SES Astra (Luxembourg) and Danish Broadcast

Corporation. Backdrop solutions have been

installed for Dubai TV (UAE), VTM (Belgium) and

the London Stock Exchange (UK).

3 6 - 3 7

Dubai TV, United Arab Emirates

Astra, LuxembourgTVN24, PolandChannel4, UK

Barco's client portfolio includes leading manufac-

turers on all continents, including J&J Industries (US),

Beaulieu of America (US), Orion Rugs (US), Fruit of

the Loom (US), Shaw Industries (US), Brintons Ltd.

(UK), Anton Cramer (Germany), Textilgruppe Hof

(Germany), the Fabricato Group (Colombia),

Mc Three Carpets (BE), Ideal Floorcoverings

(Belgium) and Concordia Textiles (Belgium).

Ideal Floorcoverings, Belgium

Textilgruppe Hof, GermanyConcordia Textiles, Belgium

3 8 - 3 9

Textiles

Industry leaders in textiles need real-time manufacturing information

to remain successful in a highly competitive market. Automated track-

ing, processing and visualization of manufacturing data across plants

and locations, offers strategic insight and allows optimizing the

production process.

Barco is one of the international leaders in sensor- and camera-based

quality management from raw material to final product. The company

offers a complete range of computerized production and quality mana-

gement solutions for spinning, weaving, knitting, tufting, dyeing and

finishing. These products and systems greatly improve the efficiency of

the production process, as well as the quality of the final products.

Dedicated versions of Barco's manufacturing solutions are also avail-

able for the plastics industry.

“Investments in textile production can only be justified if we

guarantee top quality fabrics at the lowest possible cost. Automatic

inspection is the way to achieve this target.”

Mr. Runge, Plant Manager of Anton Cramer, Germany

There’s more to masterYou’ll see

There’s more to masterYou’ll see

w w w . b a r c o . c o m