using custom cookies to promote your business and increase sales
TRANSCRIPT
Promoting your business can make or break your sales. Coming up with new, memorable
promotions can be a difficult task. But, with a unique promotional strategy, sales can skyrocket.
Evidence continues to grow that emotional branding is a successful strategy that is known to
increase sales. There are many ways to incorporate emotional branding. However, techniques
that are unexpected are more likely to stand out, and not be lost in the wash. Several key
relationships can be forged and strengthened through
emotional branding, thus increasing your sales.
It is no secret that relationships with key companies can have
great advantages. Having good relationships with suppliers
ensures lower costs. A good supplier will closely monitor the
cost of the supplies, and pass on any savings. A smart business
owner knows the value of this relationship, and makes it a
priority to keep themselves fresh in the minds of these
companies. Sending a basket of sweets and savories with your
company colors used throughout is sure to stand out, and
looks like you went above and beyond to create a meaningful gift.
It is also imperative to stay fresh in the minds of customers. Word of mouth is the most
effective, cheapest way to continue to grow your customer base. But how do you get
customers to continue talking about your company and your products? A basket full of cookies
custom printed with your company logo is a perfect way
to get people talking. Not only do they see your logo, but
the associate your company with the excitement of
receiving a gift, and tasting the delicious flavors of the
cookies. A basket full of cookies is also usually shared
with friends, family and co-workers, who will have a
similar emotional experience.
Gift baskets can also be used to secure new customers.
When handing out flyers, most are discarded before being
looked at or – even worse – not taken at all. A package of informational brochures and
Using Custom Cookies to Promote your business and Increase Sales
Ingallina's Box Lunch, catering company serving box lunches, party platters, gift baskets in Seattle, Portland and Los Angeles, including many other cities of Washington, Oregon and California.
business cards with a few small cookies added for good measure are more likely to be accepted.
And people are more likely to read the information that comes along with the cookies. Eating
cookies while reading the brochures about your company creates a positive association, and
good feeling about your brand.
Top companies are discovering and taking advantage of the power of emotional branding. One
of the most simple ways of creating an emotional response is through sweets. Having cookies
created with your company logo is an easy way to blend the enjoyment of eating and the
enjoyment of using your company. It is a great way to build and keep relationships, and
introduce your company to others. Finding a good caterer to create these cookies can make it
inexpensive too.
Ingallina’s Box Lunch, with free delivery in the Seattle, Portland and Los Angeles metro areas,
creates fresh baked custom cookies at a reasonable price. They can incorporate your literature
into the basket creating an experience that is difficult to forget.
Visit our official Video Channel and Video on YouTube: https://www.youtube.com/watch?&v=hr6tSZ-
0veY
Follow us on Facebook: - https://www.facebook.com/IngallinasBoxLunch
Follow on Twitter - https://twitter.com/ingallinas
Follow at Google+ - https://plus.google.com/+ingallinas
Follow on Instagram - http://instagram.com/ingallinas
Follow on YouTube - https://www.youtube.com/user/IngallinasBoxLunch
Portland Address:
2833 SE 15th Ave. Portland, OR 97202 Phone: (503) 233-9400 www.ingallina.net/or/
Seattle Address:
135 S Lucile St. Seattle, WA 98108 Phone: (206) 766-9400 www.ingallina.net/wa/
Los Angeles Address:
2010 Wilshire Blvd STE R Los Angeles, CA 90057 Phone: (213) 413-9400 www.ingallina.net/la/
Ingallina’s Box Lunch