utilising social media to build resilience to emergencies
DESCRIPTION
This presentation outlines how government agencies can utilise social media to build resilience to emergencies. Topics included: • Using social media to help your agency, employees and customers better prepare for, respond to and recover from emergencies • Empowering employees with the knowledge of how to use social media in emergencies • Using social media channels for emergency communication, monitoring and business continuity • Identifying emergency apps, maps, tools, tips and guidelines Presented to Gov 2.0 Conference 2012, National Convention Centre, Canberra, Australia on 24 October 2012TRANSCRIPT
Eileen CulletonFounder & CEO
Emergency 2.0 Wiki
Utilising social media to build resilience to emergencies
Utilising social media to build resilience to emergencies
* Using social media to help your agency, employees and customers better prepare for, respond to and recover from emergencies
* Empowering employees with the knowledge of how to use social media in emergencies
* Using social media channels for emergency communication, monitoring and business continuity
* Identifying emergency apps, maps, tools, tips and guidelines
The Wiki
* A new free global resource for using social media and new technologies in emergencies and for sharing knowledge
* An initiative of Government 2.0 QLD community of practice, Brisbane, Australia
* Wiki launched and became a not for profit company run by volunteers in Dec 2011
Vision
* To help build resilient communities, empowered with the knowledge to use social media in emergency communications.
* Emergency agencies* Government agencies and schools* Community agencies and non profits* Business, Media* The Public
Goals
* To provide a free global resource for using social media and new technologies in emergencies
* To provide guidelines on how to utilise social media in all phases of emergency management
* To facilitate collaboration, knowledge sharing and crowdsourcing across the emergency, government, community, NGO, education, health, business, ICT sectors and media sectors
* To share news on the latest developments in emergency 2.0 communications
social media & mobile devices
+real-time localised
information+
community participation
=lives saved
Who are We?
Professionals and organisations from all industry sectors
across the globe, committed to helping create Emergency 2.0 Ready Communities
Where are We?
The Wikiwww.emergency20wiki.org/wiki
Scenario...
Business Continuity
Incident Response Checklist
Evacuation Procedures
Go Pack
Roles and Responsibilities
Contact List/Call trees
Event log
Crisis Communications Plan
Key documents
Employees
#Hashtags on Twitter
Employees
Real time maps
Employees
Use an enterprise social network eg
Remote workforce
Skype
Stakeholders
@mentions
Empowering employees
Intranet
Induction
Emergency Drills
Awareness Campaigns eg to
coincide with Storm Season
Empowering employees
Identify hazards
Empowering employees
‘How to’ resources
Empowering employees
Emergency Apps
Empowering employees
Share emergencyinformation to help others
Empowering employees
Ask for assistance / help others
Empowering employees
Social Media Tips eg#Hashtags on Twitter
Emergency Communication
* State monitoring hours* Link to Terms & Conditions* State whether you will reply
to individual messages. * List popular #hashtags * Post details of your other
social media
Emergency Communication
* Use as a hub for information and updates
* Link to Emergency agencies via ‘Likes’
* Use the notes page * Add your FAQs* Use for live broadcasting
Emergency Communication
* Use as a one stop shop for information and updates* Your organisation’s
Twitter* Feed from emergency
agencies* Forms to collect
information* Maps* Photos and videos
Integrated websites
Monitoring messages to/about you
@mentions
Business Continuity
31
Risk Management
Business Impact Analysis
Incident Response Plan
Recovery Plan
Exercises
Staff Induction
Intranet
Audits
Creating a remote workforce
Use an enterprise social network eg
Key Tips
* Activate groups of key staff that need to collaborate
* Undertake 'roll calls' to enable staff to check in* Post important links, photos and videos* Integrate important Twitter updates by using
#yam* Use as email when networks are down
Key Tools
Use for virtual meetings eg with* staff who are isolated* Key stakeholders such as
other agencies, suppliers* Can collaborate online, send
each other images from the emergency location, send/share links, email etc
Skype
Key Tools
Use to collaborate virtually in real time on documents
* Word documents* Spreadsheets* Forms
How do we find resources?
* Directory* Apps* Maps* Videos* Tools* Tips* Guidelines* Library
@emergency20wiki
Find usWiki:http://emergency20wiki.org/wiki
Blog:http://emergency20wiki.org/
LinkedIn:Emergency 2.0 Wiki
Twitter:@emergency20wiki
Need help?
Contact Us: CEO & Founder: [email protected]
Consulting advisory services
Education & training workshops (including in-house)
Thank you!
Questions?
References
http://emergency20wiki.org/wiki/index.php/Main_Page
Photo slide 4 via Flicker Kingbob.net http://www.flickr.com/photos/kingbob86/5342341008/sizes/l/in/photostream/
http://www.google.org/crisisresponse/resources.html
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