utspeaks: shapeshifters - the new creatives (part 2: jochen schweitzer)
DESCRIPTION
Is the global innovation movement challenging us to re-discover the innate creativity in all of us? Hael Kobayashi, Proffessor Kees Dorst, Doctor Jochen Schweitzer, Doctor Joanne Jackovich -- 6 March 2012 Use the hashtag #utspeaks to further the discussion on Twitter. UTSpeaks is an annual free public lecture series presented by UTS experts discussing a range of important issues confronting contemporary Australia.TRANSCRIPT
UTSpeaks: Shapeshifters – the New Creatives – Part 2Dr. Jochen Schweitzer - 6 March 2012
Jochen Schweitzer
3 stories1 experiment
1
David
Without people who invent businesses there is nothing to do for people who run them
=
Need more opportunities
2
Dad
Dad
SteeringSystems
Cultural Programs
Production Planning
Human factor
Human Factor
Human factor
Customers &Users
Strategy & Innovation
A colorful CVis not a bad thing
=
Need more diversity
3
Innovationland
Common Language
The practices are here already, we just need to use them more
=
Need to use common language
experiment
Space
Process & Culture
People
Iteration
Proto-typing
Sharing
Changing behaviour is a complex, long-term
proposition.
It is about doing and trying, not just
talking.
Josie Gibson SMH 15.2.2012
