UX Design: Improving the Core of Your Website
Post on 17-Jul-2015
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UX Design: Improving the Core of Your
While websites first need to look good in order to attract visitors, no one can
deny that user experience outweighs aesthetics on many levels. Web developers
and designers should build a website not solely based on their own
specifications, but based on the needs of visitors.
Listed below are some ways designers and developers can improve the user
experience of a website.
The Need for Speed
Most people browsing through the internet have
short attention spans and arent very patient. This
is why designers should see to it that the website
loads fast. For a faster load time, designers should
drop the idea of adding more widgets and
elaborate add-ons. These things may make the
website more appealing, but they add to load time.
The reduction of apps on websites only proves that
minimalism isnt only appealing; it also makes
things easier to load.
The Information Architecture
People on the internet arent very big fans of long
blocks of text. With that in mind, designers should
focus on the amount of content that appears on a
site and how it looks online. Typography is another
important matter to think about. There should be a
hierarchy of text and there should be proper
amount of tracking, kerning, and white space for
easier reading and scanning.
Furthermore, designers should plan the positioning
of headers, tags, and links. These are important
elements that guide and tell visitors where to go
next. Placement of any calls-to-action should also
be given serious thought.
Think of the Language
Websites ought to have language capabilities if it is
targeting users from more than one country. Not
only does it allow for easier communication; it also
helps websites build credibility and rapport with
visitors. This is not going to be difficult, as there is a
wealth of programs and protocols out there that
will enable the website to support such functions.
For best results, developers and designers should not forget to test the website
before launching. They may ask random people to navigate the website and ask
their honest opinion on the usability of the website. Their opinions will help
provide designers and developers the insights they havent considered.