v gsa schedule: a tool to help win government contracts · 2018-04-04 · • more than 19,000...

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pg. 1 OPEN INSIGHT GUIDE SERIES 1A: GSA FOR SMALL BUSINESS, GUIDE 1 • What Is Sold Using the GSA Schedule Listing?, pg. 4 • How Do Agencies Buy Goods and Services Using GSA?, pg. 4 • What Types of GSA Contracts Are ere?, pg. 5 • Can I Find Help to Simplify the Process of Getting Listed with GSA?, pg. 5 • Small Business Contracting Opportunities with GSA, pg. 6 • GSA Schedule Streamlines the Buying Process for Government Agencies, pg. 7 • Cardmember Profile: Rudy Ruiz, Interlex — Five Tips to Help Get on the GSA Schedule, pg. 8 • GSA Schedule Purchasing and Educational Resources, pg. 9 • Glossary of Key Terms, pg. 11 GSA Schedule: A Tool to Help Win Government Contracts TOM BAILARD Bailard, Inc. Member Since: 1992 With a budget of more than $500 billion, the U.S. government is the largest consumer of products and services in the world. 1 Federal, state and regional agencies represent a tremendous market for small businesses. Many businesses have learned that government contracting work can be a steady and reliable source of income since the government must continue business in both good times and bad. e U.S. General Services Administration (GSA) is the purchasing agent for the government with an annual procurement spend of tens of billions of dollars. 2 e role of the agency is to simplify the buying process and to aggregate the government’s buying power to achieve the best value for the hundreds of federal agencies, as well as state and local buyers who are eligible to participate. Using the GSA Schedules Program, GSA establishes long-term government-wide contracts with commercial businesses to provide access to more than 11 million products and services. 3 As a small business, you may be able to realize the benefits of government contracting by becoming an approved vendor on the GSA Schedule, which can lead to increased visibility and credibility for your business. is guide can help you understand how to use the GSA Schedule as a tool for obtaining lucrative government contracts, including: • Why Should I Consider the GSA Schedule?, pg. 2 • How Can I Get My Business Listed on the GSA Schedule?, pg. 2 • Why Should I Put in the Effort to List My Business on the GSA Schedule?, pg. 3 • Who Buys Using the GSA Schedule?, pg. 3 Learn more about Government Contracting at www.openforum.com/governmentcontracts. GOVERNMENT CONTRACTING

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Page 1: v GSA Schedule: A Tool to Help Win Government Contracts · 2018-04-04 · • More than 19,000 contract holders are on the GSA Schedule • 80% of GSA Schedule holders are small businesses

pg. 1

OPEN INsIght guIdE sERIEs 1a: gsa fOR small BusINEss, guIdE 1

•WhatIsSoldUsingtheGSAScheduleListing?,pg. 4

•HowDoAgenciesBuyGoodsandServicesUsingGSA?,pg. 4

•WhatTypesofGSAContractsAreThere?,pg. 5•CanIFindHelptoSimplifytheProcessof

GettingListedwithGSA?,pg. 5•SmallBusinessContractingOpportunities

withGSA,pg. 6•GSAScheduleStreamlinestheBuyingProcess

forGovernmentAgencies,pg. 7•CardmemberProfile:RudyRuiz,Interlex—

FiveTipstoHelpGetontheGSASchedule,pg. 8

•GSASchedulePurchasingandEducationalResources,pg. 9

•GlossaryofKeyTerms,pg. 11

GSASchedule:ATooltoHelpWinGovernmentContracts

tOm BaIlaRdBailard, Inc. Member Since: 1992

Withabudgetofmorethan$500billion,theU.S.governmentisthelargestconsumerofproductsandservicesintheworld.1Federal,stateandregionalagenciesrepresentatremendousmarketforsmallbusinesses.Manybusinesseshavelearnedthatgovernmentcontractingworkcanbeasteadyandreliablesourceofincomesincethegovernmentmustcontinuebusinessinbothgoodtimesandbad.

TheU.S.GeneralServicesAdministration(GSA)isthepurchasingagentforthegovernmentwithanannualprocurementspendoftensofbillionsofdollars.2Theroleoftheagencyistosimplifythebuyingprocessandtoaggregatethegovernment’sbuyingpowertoachievethebestvalueforthehundredsoffederalagencies,aswellasstateandlocalbuyerswhoareeligibletoparticipate.

UsingtheGSASchedulesProgram,GSAestablisheslong-termgovernment-widecontractswithcommercialbusinessestoprovideaccesstomorethan11millionproductsandservices.3Asasmallbusiness,youmaybeabletorealizethebenefitsofgovernmentcontractingbybecominganapprovedvendorontheGSASchedule,whichcanleadtoincreasedvisibilityandcredibilityforyourbusiness.

ThisguidecanhelpyouunderstandhowtousetheGSAScheduleasatoolforobtaininglucrativegovernmentcontracts,including:

•WhyShouldIConsidertheGSASchedule?,pg. 2

•HowCanIGetMyBusinessListedontheGSASchedule?,pg. 2

•WhyShouldIPutintheEfforttoListMyBusinessontheGSASchedule?,pg. 3

•WhoBuysUsingtheGSASchedule?,pg. 3

LearnmoreaboutGovernmentContractingat www.openforum.com/governmentcontracts.

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Why shOuld I CONsIdER thE gsa sChEdulE?

GSAwasestablishedtohelpgovernmentagenciesnegotiateprices.ItdoesthisviatheGSASchedulesProgram,whichliststheamountthegovernmenthasagreedtopay—atafairandreasonableprice—foravendor’sproductsorservices.SmallbusinesseshavethepotentialtodramaticallyexpandtheirrevenuesbygettinglistedontheGSAScheduleofapprovedvendorsfortheproductsandservicesthegovernmentprocures, andthengoingafterandwinningcontracts.

GovernmentagenciescanorderdirectlyfromaGSASchedulecontractorthroughanonlineshoppingandorderingsystemknownasGSAAdvantage!(www.gsaadvantage.gov).Inadditiontoreceivingpreferredvendorstatus,beinglistedonGSAAdvantage!®canalsoaffordyourcompanymarketexposureatGSAevents.

ManyagenciesprefertoworkwithvendorsontheSchedulebecauseiteliminatesmuchofthehassleandpaperworkthatistypicalofgovernmentprocurementprocesses.4AlthoughaGSASchedulecontractisanofficialgovernmentcontract,itdoesnothaveproductsorservicestodeliverimmediatelyandisnotfundeduntilanagencysignsanorder.

GettingontheGSASchedulecanhelpleveltheplayingfieldforsmallbusinessescompetingagainstlargercompanies.Althoughbusinesseswillstillfacecompetition,beingontheGSAScheduleoffersa

competitiveedgebecauseitprovidesvisibilitytomultipleagenciessimultaneously.CompaniesnotlistedintheSchedulehavetopursuegovernmentcontractingopportunitiesusingthetraditionalbiddingmethod,whichcantakeseveralmonthsbeforeacontractisawarded.

HowCanIGetMyBusinessListedonthe GSASchedule?

TobecomeanapprovedsupplierunderaGSASchedule,abusinessmustgothroughtheapplicationprocess,whichcantakemonthstocompleteandbeapprovedbyGSA.Onceacontractissuccessfullynegotiated,thebusinessisassignedaGSAcontractnumberandplacedonalistofapprovedsuppliersforthatSchedulecontractvehicle,whichhelpsavoidtheusualprocessofbiddingonindividualgovernmentcontracts.TheGSASchedulesProgramisbrokendownbycategories;forexample,Schedule66–ScientificEquipmentandServices.BusinessesthenusethepriceslistedintheirGSAcontractstopriceordersreceivedfromagencies.ThisisknownastheGSAPriceListorGSAAdvantage!Catalog/PriceList.

REgENCy aIR llCDavid LomakinMember Since: 1997

GSA Schedule Fast Facts

•TheGSASchedulefeaturesmorethan 11millioncommercialitemsavailable forpurchasing

•Morethan19,000contractholdersareon theGSASchedule

•80%ofGSAScheduleholdersare smallbusinesses

•AGSAcontractcanbeissuedinjust14dayscomparedwithanaverage268daystoissueaconventionalgovernmentcontract

•40%ofthesmallbusinessesactiveontheGSASchedulearewomen-owned,accordingtoanAmericanExpressOPENVictoryinProcurementSMSmallBusinessOwnersurvey

Source: GSA web site, Getting on Schedule

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Tobegin,youneedtoidentifytheGSASchedulethatcoversyoursuppliesorservices.GototheGSAScheduleseLibrary(www.gsaelibrary.gsa.gov/ElibMain/home.do)andseewhichcompaniessellsimilarproductsorservices.Then,youwillneedtostartfillingoutpaperwork.Foramoredetailedlookattheprocess,seethesecondguideinthisseries,Government Contracting: Getting the Most from the GSA Schedule.

WhyShouldIPutintheEfforttoListMyBusinessontheGSASchedule?

GSAisamajorpurchaserofproductsandservicessoldbysmallbusinessesandiscommittedtoincreasingopportunitiesforsmalldisadvantagedbusinesses,women-ownedsmallbusinesses,HUBZone(HistoricallyUnderutilizedBusinessZone)smallbusinesses,veteran-ownedsmallbusinessesandservice-disabledveteran-ownedsmallbusinesses.Morethan19,000contractholdersare ontheSchedule.5Infact,80%ofGSAScheduleholdersaresmallbusinesses.6

GettingontheGSAScheduleisanimportantsteptowardwinninggovernmentcontracts,particularlyforwomen-ownedbusinesses.Thegovernmenthasagoaltoawardatleast5%ofallcontractstowomen-ownedsmallbusinesses.Accordingtoa2010surveyof1,508smallbusinessownersbyAmericanExpressOPEN®,40%ofthoseactiveontheGSASchedulearewomen-owned.7 (For more opportunities for small businesses, see Small Business Contracting Opportunities with GSA, pg. 6.)

Schedulecontractperiodslastaslongasfiveyears,withuptothreefive-yearoptionstorenew.Thiscanresultina20-yearcontractwiththegovernmentforyourproductsandservices.Duringtherenewalprocess,businessinformationisverified,andpricesandtermscanberenegotiated.

GSApre-negotiatestermsandconditionswithvendors,makingiteasierforagenciestomakepurchases.GSAdoesthelegworktogetthebestvalueforagencies,andultimately,fortaxpayers.Thisgreatlyreducesthetimeneededtoissue

contracts.AGSAcontractcanbeissuedinjust14days,comparedwithanaverage268daystoissueaconventionalgovernmentcontract.8(For more on this, see GSA Schedule Streamlines the Buying Process for Government Agencies, pg. 7)

WhoBuysUsingtheGSASchedule?

GSAmanagesmorethan25%ofthegovernment’stotalprocurementdollarsandnegotiatescontractsthataccountfor$40billion ofgoodsandservicesboughtannuallyfromtheprivatesector.Italsoinfluencesthemanagement of$500billioningovernmentassets,including9,300government-ownedorleasedbuildings and213,000vehicles.9Followingaresomeoftheorganizationsthatcurrentlypurchasefrom theGSASchedule:

•Allfederalandexecutiveagencies•MostDepartmentofDefenseagencies•Governmentcontractorsauthorizedtospend

federaldollars,suchasfixed-pricecontractorsthatpurchasesecurityequipment

•Someinstitutions,suchasHowardUniversityandtheNationalTechnicalInstitutefortheDeaf,andinternationalorganizations

How Government Agencies Purchase

Amongthewaysagenciescanmake purchasesinclude:

•BlanketPurchaseAgreements(BPAs)—fulfillrepetitiveneedsforsuppliesand/orservices

•ContractorTeamArrangements(CTAs)—twoormorecontractorsjointogethertoprovideasolution

•GSAAdvantage!—anonlineshoppingserviceforallgovernmentcustomers

•eBuy—anonlinesystemwithinGSAAdvantage!

Source: GSA web site, Getting on Schedule

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•Stateandlocalagenciesthatareeligible toparticipateincooperativepurchasing,10 disasterrecoverypurchasing11andsomelawenforcementpurchases.12

ForthelistofeligibleGSAScheduleusers,downloadthePDFatwww.gsa.gov/eligibility-gsasource.

WhatIsSoldUsingtheGSAScheduleListing?

TheGSA’sScheduleListing,whichislocatedonGSA’seLibrarysite(www.gsaelibrary.gsa.gov),includes44categoriesofproductsandservices.GSAwillperiodicallyupdateorchangethelistingandprovidenoticeontheeLibrary.TheeLibraryalsoincludesanalphabeticallistingofavailablecontractorsontheGSASchedule.

SomeproductsmentionedintheGSAScheduleListinginclude13:

•Automotiveequipment•Buildingmaterials•Computertechnology•Furniture•Lawenforcementequipment•Medicalandpharmaceuticalsupplies•Officesupplies•Sportingequipment

SomeservicesmentionedintheGSASchedule Listinginclude:

•Advertisingandmarketing•Environmental•Managementconsulting•Professionalengineering•Staffing•Trainingandeducational•Transportationanddelivery

HowDoAgenciesBuyGoodsandServices UsingGSA?

GSAincludestwodepartmentswithseparatebuyingneeds.TheFederalAcquisitionService(FAS)establishescontractsforcommercialproductsandservices,andthePublicBuildingsService(PBS)establishescontractsforconstruction,architectureandinteriordesignproductsandservices.

Herearefourofthewaysthatagenciescanpurchaseitems,accordingtotheGSA’swebsite:

1.BlanketPurchaseAgreements(BPAs)areusedtofulfillrepetitiveneedsforsuppliesand/orservices.

2.ContractorTeamArrangements(CTAs)areagreementsinwhichtwoormorecontractorsjointogethertoprovideatotalsolutiontomeetanagency’sneeds.

GSA and Non-GSA Purchases and Prices

AgenciestypicallysubmitrequeststothreevendorsonaScheduleandselectthewinningonebasedonvalueconsiderations.Therulesvaryastohowagenciescanacquirenewgoodsorservices,asdetailedinthechartbelow.

Purchases over $25,000 Purchases under $25,000GSApurchases •Canbemadedirectlythrougha

GSAvendorwithoutbeingposted forpublicbid

•Canbemadedirectlythrougha GSAvendorwithoutbeingposted forpublicbid

Non-GSApurchases

•Mustbepostedto https://www.fbo.gov

•Purchasesbetween$3,000and $25,000mustbepostedforpublicbid ontheagency’sacquisitionwebsite

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3.GSAAdvantage!isanonlineshoppingserviceforallgovernmentcustomers.Onceabusinessis putontheGSASchedule,addingcompanyandpricinginformationtoGSAAdvantage!isarequirement.Thisgivesthebusinessthepotential tobeseenbyhundredsofagenciesthatmaybeinneedofitsofferings.

4.eBuy(www.ebuy.gsa.gov)isanonlinesystemwithinGSAAdvantage!thatallowsgovernmentagenciestoprepareandpostrequestsforquotes andreceiveresponsesfromvendors.Byreceivingopenrequests,businessescansavetimeandmoneyinfindingnewgovernmentcontracts.

WhatTypesofGSAContractsAreThere?

GSAawardsseveraltypesofcontracts,including:

•MultipleAwardSchedule(MAS)ProgramContractsareamongthelargestofGSA’spurchasingagreements.Contractsareawardedtomultiplevendorswithsimilarproductsorservicestoenablemorechoiceforgovernmentbuyers.WhenabusinesshasaMAScontract,itcanselltoanygovernmentagencywithonesourceinsteadofhavingseparatecontractswitheachagency.

•GovernmentwideAcquisitionContracts(GWAC)aresimilartotheMASprogrambutareusedexclusivelyforpurchasinginformationtechnologysolutions.Forexample,the8(a)StreamlinedTechnologyAcquisitionResourcesforServices

(STARS)GWACisacontractsetasidetopromotesmallbusinessutilizationforITpurchases.

CanIFindHelptoSimplifytheProcessofGettingListedwithGSA?

ThereisnolegalrequirementtohiresomeonetohelpprepareandnegotiateyouroffertoGSA,butsomebusinesseschoosethisroutebecausetheydon’twanttodedicatetheirowntimeandresources.Becauseoftheirexperience,consultantsmightalsohelpavoidcostlyordamagingerrors.Tofindaconsultant,searchonlineforonesthatspecialize ingovernmentcontractingandtheGSAScheduleandreviewlistsfromprofessionalsocieties.Here aresomequestionstoaskpotentialconsultants:

•Whoareyourcurrentclients?•Howlonghaveyouworkedfortheseclients?•Whattypesofservicesdoyouoffer?•Whatwastheextentofyourrole?•Whatisyoursuccessrateinhelpingclients

getontheGSASchedule?•MayIcontactyourcurrentclientsfor

areference?

GSA’spurposeistoprovidefastercontractingservicesatlowerpricessogovernmentagenciescanfocusontheircoremissions.14GettingontheGSAScheduleisamulti-stepprocess,buttheopportunitiesingeneratingnewsalesopportunitiescanmorethanmakeuptheeffortformanybusinesses.n1Small Business Administration web site, Contracting Opportunities 2GSA web site, Budget Report3GSA web site, Getting on Schedule 4SBA web site, Contracting Opportunities5GSA web site, Getting on Schedule 6GSA web site, Schedules 7American Express OPEN® Victory in Procurement Small Business Owner Survey: 1,508 small business owners responded to an online survey January 19-February 2, 2010 8Federal Contracts Report, Vol. 71, No. 7, February 15, 19999GSA web site, FY 2010 Budget Request 10GSA web site, Cooperative Purchasing Program 11GSA web site, Disaster Recovery Program 12GSA web site, 1122 Program 13GSA web site, Schedule Products and Services Listing14GSA web site, Mission, Vision and Goals

Two Types of GSA Contracts

Typesofcontractsinclude:

•MultipleAwardSchedule(MAS)ProgramContracts–awardedtomultiplevendorswithsimilarproductsorservicestoenablemorechoiceforgovernmentbuyers

•GovernmentwideAcquisitionContracts(GWAC)–similartoMAS,butusedexclusivelyforpurchasingITsolutions

Source: GSA web site, Getting on Schedule

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TheSmallBusinessAdministration(SBA)stronglysupportstheparticipationofsmallbusinessesintheGSASchedulesProgram.ThedollarvalueofordersexpectedtobeplacedagainstGSASchedulecontractsallowsgovernmentagenciestoincludethesepurchasesintheiracquisitionbaseandgoals.

Withthegovernmentincreasingitsspending,agenciesareseekingmoresmallbusinessestocontract.Becauseoftheirsmallbusinessstatus,thosecontractorsontheGSASchedulecanhave anedgeoverothersmallbusinessesbecausethey arecompetingwithinalimitedpool.

GSA’sAcquisitionGoals

ThougheverygovernmentagencymaypurchaseproductsandservicesfromtheGSAScheduleprogram,GSAisalsoafederalagencywithitsownacquisitiongoals.Infiscalyear2009,itwastheonlyfederalagencytomeetallofitssmallbusinesscontractinggoals.AccordingtotheSBA’sannualsmallbusinessprocurementscorecard,GSAsent14.48%oftheagency’scontractingdollarstosmallanddisadvantagedbusinessesand/or8(a)certifiedsmallbusinesses.That’snearlytripleits5%goal.

GSAalsomorethandoubleditsgoalsforcontractingwithsmallbusinessesineconomicallydepressedareas,orHistoricallyUnderutilizedBusinessZones(HUBZone),byreaching6.45%onits3%goal,totalingover35%ofcontractawardstosmallbusinessesinFY2009.

FindingInformation

GSASchedulecontractors’catalogs/pricelists, GSAAdvantage!andGSAeLibrarycontainvaluable

SmallBusinessContracting OpportunitieswithGSAByLourdesMartin-Rosa

informationona rangeofproductsand servicesofferedbysmall businesses.Agenciesusethisinformationto helpmeettheirrequiredsmallbusinessgoals.

SmallbusinessGSASchedulecontractorsalsohavetheopportunitytoteamwithlargerScheduleholders.Everycontractgreaterthan$550,000(forproducts/services)or$1million(forconstructionservices)shouldhaveasmallbusinesssubcontractingplanattachedtoit.SincebusinessesareabletoviewtheGSAAdvantagePricingCatalog,they’remoreeasilyabletofindteamingpartners.

SmallBusinessSuccesses

CrystalClearTechnologies(CCT),Gulfport,Florida,isoneexampleofasuccessfulGSASchedulecontractor.OwnedbyJosephCulbertson,aservice-disabledveteranandAmericanExpressOPENCardmember,CCTdeliversITproductsandservicestocommercial,federal,stateandlocalgovernmentclients.

Frustratedwiththetraditionalmethodoffederalcontracting,CulbertsondecidedtopursuetheGSASchedulesProgramandbecameaGSASchedulecontractorin2007.CCTqualifiedfortheGSASchedule70forInformationTechnologiesandSchedule66forScientificEquipmentandServices.SincetheGSASchedulewasawarded,CCT’sgovernmentsaleshaveincreasedfrom$130,000 in2007tomorethan$3millionin2009.

AnothersuccessfulcontractorisBlueskyMast ofTampa,Florida,whichprovidesmulti-purpose mastsystemsformilitaryandcommercialuses.

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Withtheamountofmoneybeingspentonresearch,BlueskyownerScottVanover,anAmericanExpressOPEN®Cardmember,realizedthatamastcould beaninvaluabletooltoassisttoday’smission- criticalapplications.

In2005,BlueskyacquireditsGSASchedule 84–TotalSolutionsforLawEnforcementcontract.Annualsaleshaveincreasedfrom$300,000tomorethan$1.78millionin2009.“HavingtheSchedulecontracthasincreasedourabilitytoofferthefederalgovernmentquickersolutionstotheircontractrequirements,”Vanoversays.n

After more than 10 years of lobbying in Washington, DC, Lourdes Martin-Rosa founded Government Business Solutions (http://govbizsolutions.com). With over 40 years of combined government management consulting experience, she and her team help companies succeed in acquiring certifications, GSA Schedules and winning government marketing techniques. Martin-Rosa also serves as advisor on Government Contracting for American Express OPEN.

thE sOlutIONs! gROuPKathleen Simon Member Since: 1985

GSA Schedule Streamlines the Buying Process for Government Agencies

GovernmentagenciesthatbuyfromGSASchedule-approvedvendorshelpstreamlinewhatcanbealengthypurchasingprocess,accordingtoGSA’swebsite.OnceavendorisontheGSASchedule,anagencyknowsthatitwillreceivethebestvalueandthatthevendorhasbeenvettedandhascompletedthecompetitivebiddingrequirementsoffering“fairandreasonable”pricesforitsproductsandservices.

AgenciesarealsoabletoacquirenewgoodsandservicesfasterthroughtheGSASchedulethanthroughtraditionalpurchasingcontracts,whichcanleadtoshorterleadtimes,loweradministrativecostsandreducedinventoriesforthegovernment.

Deliveryandleadtimesarereducedbecausetheagencyiscontractingdirectlywithavendor.Thisway,theagencycangenerallyawardacontractinamatterofdaysinsteadofmonths.OtherbenefitsofbuyingfromtheGSAScheduleinclude:

•Purchasingoptions.Comprehensivepurchaseagreementshelpsavetheagencytimeandmoney.

•Noorderlimitations.Theagencycanplaceanorderforanydollaramount.

•Credittowardsmallbusinessgoals. Eachagencyhasasetgoaldictating thatacertainpercentageofprocurementdollarsbeusedinpurchasingfrom smallbusinesses.

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Havingworkedwithgovernmentagenciesforseveralyears,executivesatHispanic-ownedadagencyInterlexrealizedthatgettingontheGSASchedulewaskeytobecomingaleadcontractorforthefederalgovernment.Afterpartneringwithaconsultantversedintheprocess,Interlex,whichspecializesinadvocacy,cause-relatedandcorporatesocialmarketing,succeededingettingontheGSAScheduleinAugust2009.

PresidentandCEORudyRuizsharesfive tipsforsmallbusinesseslookingtogetonthe GSASchedule.

1.GatherExperience

Intheagency’searlydays,Ruizandhisteamstartedoutsmall,workingwithmunicipaland stategovernmentagencies.“Forourfirstforayintofederalcontracts,wesoughtoutprimecontractorsuntilwefeltwehadtheexperience—atrack record—tocompetefornationalopportunities,” hesays.

2.PartnerwithanExpert

Realizingthatthegovernmenthasitsownlanguageandculture,Ruizandhisteamdecided tobringinaconsultanttoadvisethemonthecomplexGSAScheduleapplicationprocess.Theylookedforonewhocouldtranslatetheirmarketinginformationintotheprocurementtermsthegovernmentunderstood.

“It’sahugeadvantagetohireaconsultantwhohasworkedasaprocurementprofessionalforthefederalgovernmentor,betteryet,hasworkedatGSA,becausetheyknowwhattheagencyisreallylookingfor,”Ruizsays.“Anexperiencedconsultant

canorganizeyourresponses,submityourapplicationandhelpmanagethephasesofadditionalinformationrequestsinatimelymanner.”

Ifyoudecidethatyouwanttohireaconsultant,makesureyouinterviewpotentialcandidatesandaskforreferences,aswellastheirsuccessrateswithgettingotherbusinessesontheGSASchedule.

3.DoYourHomework

Interlexcreatedanewbusinessteamto regularlystudygovernmentbudgetsandidentifyupcomingopportunitieswithtargetagencies.“It’sverylabor-intensive,butit’sessentialtoidentifywhereweshouldfocusourresources,”Ruizsays.

4.OrganizeYourFinancials

RuizsaysGSAofficialswillsendbackapplicationsiftheyfinddiscrepanciesinfinancialstatements.Businesseshaveonlyashortwindowtorespondtothesequeries.“Iftheymissthedeadline,theyhavetostarttheprocessalloveragain.AvoidtheseproblemsbyhavingyourfinancialrecordsreviewedbyaCPAbeforehand,”hesays.“ThiswaywhenyoubegintheGSAsubmissionprocess,youknowyourdocumentationisinorder.”

5.GainExperienceasaSubcontractor

“Workingwithacompanythat’salready ontheGSAScheduleisagreatwaytolaythegroundwork,”Ruizsays.“Youcanlearnalot aboutthedocumentationthatGSArequiresand helpsetexpectations.Plus,thegovernmentvaluesstrongpartnershipsthatareputtogethertomeettheirneeds.”n

CardmemberProfile: RudyRuiz,InterlexFiveTipstoHelpGetontheGSASchedule

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GSA Schedule: Purchasing and Educational Resources

Thegovernmentoffersbusinessestheopportunitytosellbillionsofdollarsworthofproductsandserviceseachyear.Usetheseresourcestolearnmoreaboutgovernmentcontractingandgettingon theGSASchedule.

AmericanExpressOPEN®forGovernmentContracts:VictoryinProcurementSM

www.open.com/governmentcontractsThissiteprovidestraining,articlesandpracticaladvicetohelpbusinessesenterthegovernmentcontractingmarket.Italsohasnewsaboutupcomingevents.

AmericanExpressOPENForum® www.openforum.com/governmentcontractsOPENForumhasresources,videosandinformationtohelpguideyourbusinessinresearchingandsecuringgovernmentcontracts.

AcquisitionCentralwww.acquisition.govGearedforgovernmentagenciesandcontractors,thissiteprovidescentralizedsharedservicestostreamlinethepurchasingprocess.

ContractorTeamArrangementswww.gsa.gov/ctaThissiteprovidesguidanceforcreatingpartnershipsbetweentwovendorsworkingtogethertoincreasevisibilityandmeetGSArequirements.

FedBizOpps www.fbo.gov Thissiteistheonlineentrypointforgovernmentprocurementopportunitiesover$25,000.Buyers areallowedtopublicizetheiropportunitiesdirectlyonthesite.Forcontractingopportunities,call [email protected].

GeneralServicesAdministration(GSA)www.gsa.gov/gettingonschedule Hereyou’llfindinformation,trainingopportunitiesandresourcesforpotentialGSAcontractors. FindtheGSAstaffdirectoryatwww.gsa.gov/Portal/gsa/ep/contactus.do.

•ReadtheGSAguideDoing Business with GSAatwww.gsa.gov/smallbizguide •ReadtheGSAguideSteps to Success — Make the Most of Your GSA Contract at

http://vsc.gsa.gov/stepstosuccess.pdf

GSAAdvantage!www.gsaadvantage.govThisisaone-stopshopforagencieslookingtopurchasegoodsandservicesfromGSA-approvedbusinesses.

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GSA Schedule: Purchasing and Educational Resources, cont’d.

GSA’sMentor-ProtégéProgramwww.gsa.gov/mentorprotegeGSA’sMentor-ProtégéProgramisdesignedtoencourageGSAprimecontractorstoassistsmall businessesandenhancetheircapabilityofperformingsuccessfullyonGSAcontractsandsubcontracts.

GSA’sVendorSupportCenter(VSC)www.gsa.gov/vscThissiteistheonlinesourceforvendorstoobtaininformationandreviewandreportsales.

GiveMe5www.giveme5.comApartnershipbetweenWomenImpactingPublicPolicy(WIPP)andAmericanExpressOPEN,GiveMe5adviseswomenbusinessownersonhowtoapplyforgovernmentcontracts.Theprogramincludeswebinarsandeventstohelpbusinessownersgrowtheirbusinessesthroughgovernmentcontracting.

MultipleAwardSchedule(MAS)ExpressProgramwww.gsa.gov/masexpressThissiteoutlineshowtoparticipateintheMASExpressProgram,whichwasdesignedtosimplify,streamlineandacceleratetheprocessofobtainingMAScontracts.Throughthissite,businessescanparticipateinthe“PathwaytoSuccess”educationseminar,whichisaprerequisitetoparticipateintheMASExpressProgram.

OfficeofSmallBusinessUtilization(OSBU)www.gsa.gov/sbuGSA’sOSBUalsoconductsoutreachactivitiestocounselsmallbusinessesontheprocurementprocessandmakeintroductionstokeycontractingexperts.OSBUalsoconductsone-on-onecounselingsessionstohelpcompaniesunderstandandparticipateinthegovernmentprocurementprocess.

Recovery.govwww.recovery.gov Thisisthefederalgovernment’sofficialwebsiteprovidingaccesstodatarelatedtotheAmericanRecoveryandReinvestmentActof2009(ARRA).ItalsoincludesinformationonARRAspendingrelatedtoGSA.

TeamingUSASM www.teamingusa.comTeamingUSAhelpssmallbusinessownersfindpartnersandlearntheadvantagesofworking togethertowingovernmentcontracts.TeamingUSAisajointpartnershipbetweenOPENandBusinessMatchmaking.

WomenImpactingPublicPolicy(WIPP)http://www.wipp.orgAbipartisanpublicpolicygroupthatadvocatesforandonbehalfofwomenandminoritiesin businessinthelegislativeprocesses.WIPPisapartnerofAmericanExpressOPEN.

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Glossary of Key Terms

UnderstandingrelevantterminologycanassistintheprocessofgettingontheGSASchedule.Usethisglossarytobetterunderstandtheacronyms,abbreviationsandvocabularyassociatedwithgovernmentcontractingandtheGSASchedulesProgram.

8(a)BusinessDevelopmentProgram:NamedafterasectionoftheSmallBusinessAct,the8(a)programprovidesbusinessdevelopmentassistancetocompaniesownedbysociallyandeconomicallydisadvantagedindividuals.TheSBArequiresbusinessestodocumenthowtheyaresociallyoreconomicallydisadvantagedintheirapplications.

BlanketPurchaseAgreement(BPA):Anagreementbetweenthegovernmentandasupplierthatallowsforrepetitivepurchasesduringaspecifiedperiod.

ContractorTeamArrangement(CTA):Anagreementinwhichtwoormorecontractorsjointogethertoprovideatotalsolutiontomeetanagency’sneeds.

eBuy:AnonlinetoolwithinGSAAdvantage!thatfacilitatesrequestsforquotesforgoodsandservicesofferedbyGSAScheduleandGovernmentwideAcquisitionContractcontractors.

FederalAcquisitionRegulation(FAR):FARoutlinesthepoliciesforexecutiveagenciestoacquiregoodsandservices.

FederalAcquisitionService(FAS):FASestablishescontractsforcommercialproductsandservicesintheareasofproductsandservices,technology,motorvehiclemanagement,transportation,travelandprocurementandonlineacquisitiontools.

FederalSupplySchedules(FSS)Program:Largecontractsthroughwhichgovernmentagenciescanacquireproductsandservicesfrommorethan8,000suppliers.

GeneralServicesAdministration(GSA):GSAoverseesthebusinessoftheU.S.government.GSA’sacquisitionsolutionssupplygovernmentpurchaserswithproductsandservicesfromcommercialvendors.

GovernmentwideAcquisitionContracts(GWAC):GWACshelpagenciespurchaseITproductsexclusively.

GSAAdvantage!:Anonlineshoppingserviceforgovernmentcustomers.OnceabusinessisputontheGSASchedule,itisrequiredtoaddcompanyandpricinginformationtoGSAAdvantage!

GSAContractNumber:AnumberassignedtoanapprovedGSASchedulevendor.AnagencymaypurchaseyourGSA-approvedproductsandservicesthroughthisGSASchedulecontractnumber.

GSASchedule:Liststhepricesthegovernmenthasagreedtopayforavendor’scommercialproductsandservices.

GSAScheduleNumber:Thebreakdownofprogramcategories;forexample,“Schedule70–InformationTechnology”and“Schedule72–FurnishingsandFloorCoverings.”

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Glossary of Key Terms, cont’d.

HUBZoneSmallBusiness:AcertifiedsmallbusinesswithitsprincipalofficelocatedinaHistoricallyUnderutilizedBusinessZoneandwithatleast35%ofitsemployeesresidinginaHUBZone,asdefinedbyFederalAcquisitionRegulation.

Mentor:Anindividualorbusinessthatcreatesaprogramtoadvancestrategicrelationshipswithalessexperiencedbusiness.

Minority-OwnedBusiness:Asmallbusinessthatisatleast51%ownedandoperatedbyaU.S.citizenwhoseancestryisAsian-PacificAmerican,BlackAmerican,HispanicAmerican,NativeAmerican,SubcontinentAsianAmerican,IndianTribeorNativeHawaiian,asdefinedbyFederalAcquisitionRegulation.

Multi-AgencyContracts:Contractsestablishedbyoneagencyforusebygovernmentagenciestoobtainavarietyofsuppliesandservices.

MultipleAwardSchedules(MAS):OneofGSA’slargestpurchasingvehicles.Contractsareawardedtomultiplevendorswithsimilarproductsorservicestoenablemorechoicesforgovernmentbuyers.

Protégé:Anindividualordevelopingbusinesswhocooperateswithanothermoreexperiencedindividualorcompanytoimproveitscapabilities.

PublicBuildingsService(PBS):PBSacquiresspaceonbehalfofthegovernmentthroughnewconstructionandleasing.Italsoactsasacaretakerfor9,300governmentpropertiesaroundtheUnitedStates.

Service-DisabledVeteran-OwnedSmallBusiness:Asmallbusinessthatisatleast51%ownedbyaqualifieddisabledveteranwhosedisabilityisservice-relatedandwhosemanagementanddailybusinessoperationsarecontrolledbyaqualifiedservice-disabledveteran,asdefinedbyFederalAcquisitionRegulation.

SingleAwardSchedules(SAS):ContractsmadewithonesupplierforaspecificproductatastatedpricefordeliverytoageographicalareadefinedintheSchedule.

SmallBusinessAdministration(SBA):Anindependentgovernmentagencycharteredtoprotecttheinterestsofsmallbusinessesandmaintainfreecompetitiveenterprise.

SmallDisadvantagedBusiness:Asmallbusinessthatisatleast51%ownedandcontrolledbyasociallyandeconomicallydisadvantagedindividual,asdefinedbyFederalAcquisitionRegulation.

Teaming:Anarrangementinwhichtwoormorebusinessesjoinforcestopursueandwinspecificgovernmentcontracts.

Veteran-OwnedSmallBusiness:Asmallbusinessthatisatleast51%ownedbyaqualifiedveteranandwhosemanagementanddailybusinessoperationsarecontrolledbyaqualifiedveteran,asdefinedbyFederalAcquisitionRegulation.

Women-OwnedBusiness(WOB):Asmallbusinessthatisatleast51%ownedandcontrolledbyawoman,asdefinedbyFederalAcquisitionRegulation.

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vIsIt amERICaN ExPREss OPEN: vICtORy IN PROCuREmENtsm (vIP)

Learnmoreaboutgovernmentcontractingatwww.open.com/governmentcontracts,awebsitefromAmericanExpressOPEN.Thissiteofferspracticaladvicethatcanhelpincreaseyourbusinessthroughgovernmentcontracting.TheVIPwebsitefeatures:

•Step-by-stepinsightguidestohelpidentifyandapplyforgovernmentcontracts•Upcomingeventsandwebinarsdedicatedtogovernmentcontracting•Newarticlesandresourceshighlightingsuccessstoriesandprocurementtips•Newslettersentmonthlywithupcomingevents,expertadviceandtimelyarticles

Tolearnmoreaboutourproductsandservices,call1-800-NOW-OPENorvisitusatwww.open.com

Formoreaboutgrowthopportunitiesingovernmentcontracting,visitwww.open.com/governmentcontracts

FormoreOPENInsightGuides,andotherresourcestohelpyougrowyourbusiness,visitwww.openforum.com

Copyright© 2010 American Express Company. All Rights Reserved. The information contained in this document is meant for advisory purposes only. American Express accepts no liability for any outcome of its use.