value plus quarterly september 2012

7/30/2019 Value Plus Quarterly September 2012

1/24

vpsh

quarterly

Bc Nets

EMC

Tpp Lte

HPSymntec

Csc

03

06

09

1215

18

September 2012presents

A speciAl publicAtion from red ington gulf VAlue diVision

Redington Value continues to go from strength to strength

as a result of great partnerships and a leading portfolio


2/24

SRCOOL33K

For Pricing and Detailed Product Inormation,

Contact Tripp Lite Middle East and Arica

+971.4.887.1633 [email protected]

In environments with less demanding requirements,

the award-winning SRXCOOL12K Portable Cooling Unitcontrols hot spots and provides compact,

maintenance-free cooling at up to 12,000 BTU.

Efcient, Innovative

Cooling orData Center NeedsIntroducing Tripp Lites SRCOOL33K

Energy-Saving, Row-Based AirConditioning Unit

The harder your data center works, the more it heats up. Tripp Lites

row-based air conditioning unit provides advanced features that keep

temperature controlled so your equipment can perform at its peak.

Noplumberrequiredself-contained unit with built-in condenser

33,000BTU(9.7kW)ofcoolingpower

while reducing consumption and

operating costs up to 33%!

Outstandingprice/performanceratio

costsupto38%lessperBTU

Variable-speedcompressor allows precise cooling adjustmentsno more wasteful, noisy cycling between off and full blast

DCinvertertechnology limits inrush current to prevent line noise

and overloads at start up

Costs38%lessperBTUthantheleadingcompetitor!


3/24

02 Ramkumars Blog

03 Interview: BarracudaNetworks

06 Focus: EMC09 Feature: Tripp Lite12 Highlight: HP15 Opinion: Symantec18 Indepth: Cisco

CoNTENTS03 07

15

Dear partner,

its been six years since

Redington Gulf extended its

distribution services to include

Value Added Services. From a

struggle to be in the consideration

set of the channel ecosystem,

today the Value Division at

Redington has over 20 vendor

partnerships trying to deliver a

variety of technologies to over

1400 partners in more than 13countries across the Middle East

from the director:

and Africa. We continuously

strive to enable our partners to

be able to address some of the key

concerns of IT decision makers

in the region such as big data

and analytics, flexible delivery

platforms, digital marketing and

social tools. Our Value Added

Division will continue to engage

with the channel ecosystem

through different communication

platforms by not just fulfilling

immediate requirements but alsoworking with the channel on

future opportunities technology

might bring.

I hope you enjoy reading this

edition of The Value Plus Quarterly.

Yours Sincerely,

Raj ShankarManaging Director, Redington Gulf

Ready for complexity - Barracuda Networks Securing results: EMC

Opinion: Symantec

Septembe 2012 The ValuePlus Quarterly 1

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Dear Partner,

The biggest challenge that we seem

to face as distributors and channel

partners is how to keep pace with the

tremendous amount of change that is

going on with the vendor and technology

landscape. Which technology and which

vendor to bet on seems to be the million

dollar question. On the consumer side,

the tablet revolution combined with

smart phones and on the enterprise, the

cloud transformation is leaving behind

many traditional players and introducing

many new entrants into the market. Tenyears back, no one would have thought

of apple as a phone manufacturer or

amazon as a major player in the IT

market!!!

To keep pace with this change, we

at Redington Value constantly update

ourselves in terms of understanding

the lead indicators and trends in the

market. Apart from this, we also seekto engage and partner with many of the

new age principals who are changing the

dynamics of this market. Internally, from

a technology stand point, we have our

pre-sales teams constantly engaging and

bettering their domain knowledge and

they in turn are educating the channel.

We do encourage you to join our partner

programme, Partner Connect by logging

on to redingtonvalue.com to be updated

on the regular online and in-country

trainings offered by Redington Value.

In the next few weeks, you will

hear from us in terms of bringing new

partnerships on board which will help us

navigate the ever changing terrain of the

technology market.

Thanking you for your continued

patronage,

Happy selling,

Ramkumar B.

Vice President-Value Division,

Redington Gulf

http://ram-valueplus.blogspot.com

RamkumaRS BLOG

Keeping pace with change...

2 The ValuePlus Quarterly Septembe 2012

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BarraCuda NETworkS| inteRview

Sherif AbdElGawad, Regional Sales Director & GM,

Middle East and Africa at Barracuda Networksdelves into the details of the recent partnershipbetween Barracuda Networks and Redington.Value aimed at delivering a competitive edge

rey f cmplexty

Please tell us a little bit about

Barracudas operations in the

MENA region?

We have been in the region

for over five years and since

the beginning of the year

have revised our strategies to

focus on expanding the team

based out of Dubai who focus

on operations in the larger

MEA region. Our commitment

to customers in the region

has helped us achieve up

to 30% growth year on year

across the MENA region with

customers demanding the

latest in IT security and data

protection systems.

In your opinion, how are IT

investments in the region evolving

particularly across the security

and networking space?

The strategic initiatives that

top the list for CIOs in the

region include enhancing

operational efficiency,

enabling cost saving and

most importantly simplifying

complex IT infrastructures

using virtualisation and cloud

services. Risk management

and compliance are driving

demand across the security

and networking space

enhanced further by the

significant interest in


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inteRview | BarraCuda NETworkS

technologies like cloud and

virtual isation that requi re

implementing dynamicsecurity models that offer

ample protection across

multiple layers and IT stacks.

Why did you decide to partner

with Redington Value?

Redington provides the

professional reach that boost

our ability to deliver solutions

across the fast evolvingmarkets of the Middle East

and Africa. We believe that

Redington will enable and

scale our business through

their ability to execute and

support the channel.

As a brand how do you differentiate

your products and solutions?

Barracuda Networks has donea tremendous job of bringing

cost-effective, comprehensive

end-to-end networking

and security solutions to

mainstream businesses. With

the current economic climate

and consequent restructuring

of many businesses, there lies

huge opportunity for cost

effective solutions like ours.

Our success is attributed

to our ability to deliver end-

to-end, easy-to-use solutions

that address any network

issues without unnecessary

add-ons, maintenance, lengthy

installations or licensing fees.

Our simple subscription based

fee fits the change in business

eliminating the need to pay per

user, per session, or per server

fees. Our partnership with

Redington, will only further

enhance our presence across

the region.

What do resellers stand to gain

from this partnership?

Resellers can leverage

best in class support

from a prominent value

added distributor that

provides enterprise-class

services focused on data

protection, security, and

network enhancement that

is reinforced by Barracuda

Networks commitment to

its partners. Our product

and business strategy

enables partners to adapt

their own businesses to

drive revenue and earn a

significant competitive edge

through deep product and

technical expertise.

How has this partnership fared

for Barracuda Networks so far?

Redington has demonstrated

the commitment which

gave us the confidence to

accelerate our partnership to

the next level by extending

the partnership to include

distribution in Africa.

Customers and resellers

can now take advantage of a

certified technical team well

versed in the deployment

of our award winning NG

Firewall, Web Application

Firewall (WAF), Backup

Solution, and other award-

wining security solutions.

Redington has also

sponsored two technical

training sessions for NG

Firewall and Web Application

Firewall (WAF) to their

extended partners in the

region as part of their Partner

Enablement program.

How do you think the IT landscape

is set to change in the next 12- 18

months? How will you leverage this

partnership to tap into these trends?

Cloud and virtualisation are

the indisputable major wave

of disruption in IT. Most

organisations in the region

are looking at shifting to IT-

as-a-Service deployment model

which necess ita tes a s hif t in

vendor bus iness mod els t o

be able to leverage virtual or

cloud based infrastructures.

I believe that we are ready

to cash in on this significant

opportunity based on our

comprehensive portfolio of

solutions covering physical,

virtual and cloud based

environments and a strong

partnership with a leading

value added distributor in the

region. I think this is the perfect

storm to tackle the market with

valuable cost-effective solution.

Sherif AbdElGawad, Regional Sales Director and GM, Middle East and Africa at Barracuda Networks


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8/24

fOcuS |EMC

Top reasons why customers virtualise their desktopinfrastructures with VSPEX with VMware viewSecng eslts


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EMC| fOcuS

Transform your end-user-computing environment with

simple, efficient, and flexible

virtualisation solutions. EMC

VSPEX end-user computing

solutions VMware vSphere 5 and

VMware View provide IT with

proven flexible architectures

that improve accessibility,

centralise management, and

increase security.

1SIMPLE CONSOLIDATIONConsolidate your

end-user-computing

environment with EMC VSPEX

Proven Infrastructure for

VMware View. These Proven

Infrastructures are built with

best-in-class technologies that

allow for flexible, modular and

fast deployments that deliver

greater efficiencies.

2FLEXIBLE REFERENCE

ARCHITECTURES

Deploy EMC storage

architectures with unparalleled

flexibility. VSPEX enables you

to combine VMwares industry-


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leading desktop virtualisation

technologies with your choice

of servers, and network,

into a proven infrastructure.

VSPEX Infrastructure

ensure predictable levels of

performance, and eliminate

the planning, sizing, andconfiguration burden of

moving from physical

desktops to virtual desktop

environment.

3SIMPLIFY ACCESSSimplify access from

any device from any

location with VMware View.

VSPEX Solutions with VMwareView enables secure remote

access across multiple devices

and allows you to effectively

support bring your own device

initiatives. This solution allows

anytime anywhere access

for users and because this

solution automates desktop

management operations, it

will reduce costs and free upIT so you can do more with the

same resources.

4SCALE EASILY

Easily scale and expand

your environment

to deliver predictable high

performance and high

availability for 250 up to 2,000

virtual desktops. VSPEX Proven

Infrastructures with VMware

View uses a building-block

approach that can scale to

thousands of virtual desktops.

EMC VNXe and VNX maximise

your flexibility with scalable

drive types and configurations.

In addition, with EMC Avamar

for backup, youll get the best

of both worlds IT managed

backup for virtual desktops

and the rest of your virtual

environment - no matter the

size - combined with end-user

self-service recoveries. Your IT

help desk just let out a cheer.

5SIMPLIFY SECURITY

Securely support end-user

mobility by virtualising

your operating systems, user

data, and applications in the

datacenter for simplified

management and better

utilisation. VMware Views

centralised systems enable

administrators to insulate their

environments and increase

security and compliance. For

end-user backup and recovery,

EMC Avamar allows for data to

fOcuS |EMC

be encrypted both in flight and

at rest.

6REDUCE BACKUP STORAGE

AND BANDWIDTH

Reduce backup storage

requirements by 10-30 times

and get protection of end-user

data and reduce network usage

by 99% through EMC Avamar

global, client-side deduplication.

7CENTRALLY MANAGE AND

PROTECT

Provide complete,

stateless customised virtual

desktops that can be deployed

in minutes with VMware

View, that simplify access and

provide faster login times,

single sign-on support, and

the ability for end users to

carry their persona with

them across non-persistent

sessions. Easily add and

provision unified storage from

VNX with Unisphere, and

simplify backup managementwith one solution for your

virtual desktop environment

and your remaining physical

environment with EMC

Avamar and Data Domain.

8EMC FLASH 1ST

Improved performance

with EMCs FLASH 1st

strategy ensures that you donthave to make concessions for

cost or performance. EMC FAST

Cache enables you to boot up

to 1,000 virtual desktops in just

7 minutes while using fewer

drives compared with equivalent

competitive configurations

without Flash drives. EMC FAST

Virtual Provisioning (VP) enables

automated policy-based tieringof user data ensuring that cold

or less active data is tiered to NL-

SAS drives for the lowest total

cost per GB.

9SPEED BACKUP AND

RECOVERYVNX enables

organisations to build an

information infrastructure

that lets you easily scale and

manage more datamore

efficientlymaking any

VMware View deployment a

success. VNX helps reduce

data storage requirements

in your environment by up

to 50 percent by leveraging

block compression, thin

provisioning, and file-level

deduplication or compression.


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TriPP LiTE| featuRe

Seven steps to increase data centre cooling efficiency

keepng y clEnergy efficiency in the

data center used to be an

afterthought, if it was on the

radar at all. It made sense at

the time, says Craig Watkins,

product manager for rack

and cooling solutions at Tripp

Lite. If your data centre felt

uncomfortably cold, people were

impressed. It was considered

a sign that you were doing a

good job keeping servers from

overheating. Rack densities were

lower, electricity was cheaper and

nobody was paying attention to

the electric bill.

Today, data centre

managers need to keep a

close eye on energy costs.

According to the Uptime

Institutes 2011 Data Centre

Survey, 97% of respondents

said reducing energy use was

either somewhat or very

important, and 87% said the

primary motivation was cost

reduction. An Uptime Institute

study also found that up to 70%

of data centre energy use is for

cooling and air handling, so

increasing cooling efficiency is

vital to reducing costs. Start

with the low-hanging fruit,

advises Watkins. Youll be

surprised how much you can

save with a few simple steps.

1Implement Hot-Aisle orCold-AisleYou dont need to keep

your data centre at meat

locker temperatures, says

Watkins. Instead, concentrate

on removing hot air from the

room before it recirculates.

Separating hot and cold air is

the key to cooling efficiency.

Start by arranging racks in rows

so the fronts face each other in


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featuRe | TriPP LiTE

cold aisles and the backs face

each other in hot aisles. Thatprevents servers from drawing

in hot air from servers in the

adjacent row. According to

studies by TDI Data Centres, hot-

aisle or cold-aisle configurations

can reduce energy use up to

20%. Tripp Lites SmartRack

enclosures (SR42UB and SR48UB)

are optimised for hot-aisle or

cold-aisle.

2Install Blanking PanelsBlocking off unused

rack spaces isnt just

cosmetic, says Watkins. It

forces cold air through your

servers and prevents hot air

from recirculating through

the enclosure. Tripp Lites 1U

blanking panels (SR1UPANEL10and SR1UPANEL50) snap into

place without tools, saving

significant installation time.

3Organise Cables

Tangled cables block

airflow, says Watkins.

They prevent efficient cold

air distribution under raised

floors and cause heat to buildup inside enclosures. In

raised-floor environments,

move cabling to overhead cable

managers (SRCABLELADDER

and SRCABLETRAY). Inside

enclosures, use high-capacity

cable managers (SRCABLEVRT3,

SRCABLEDUCTVRT and

SRCABLERINGVRT) to organise

patch cables.

4Replace Inefficient UPS

Systems

Removing unnecessary

heat sources helps cool

the room, says Watkins.

Replace traditional on-line

UPS systems with energy-

saving SmartOnline models to

increase efficiency and reduce

heat output, especially where

redundant UPS systems operate

below full capacity.

5Use Close-Coupled CoolingGartner Group reports

that close-coupled cooling

increases efficiency compared

to traditional perimetre and

raised floor systems. Close-

coupled cooling allows you

to focus cooling where its

needed most without lowering

the temperature of the entire

room, says Watkins. The

modular nature of close-

coupled cooling also allows

data centre managers to

quickly reconfigure cooling

to handle new equipment or

overheating racks.

Tripp Lites close-coupled

cooling solutions are

completely self-contained and

can be installed by IT staff

without costly contractors,

plumbing, piping, special

ductwork, floor drains, water

tanks or extra parts. The

portable SRCOOL12K provides12,000 BTU (3.4 kW) capacity.

The row-based SRCOOL33K

has a standard 42U rack form

factor, provides 33,000 BTU (9.7

kW) capacity at costs up to 38%

less per BTU than traditional

designs. An innovative variable-

speed, DC-inverter-driven

compressor prevents disruptive

inrush current, allows precise

cooling adjustments and

dynamically scales output to

match the application, further

reducing energy costs.

6Isolate and Remove Hot Air

SmartRack thermal

duct rack enclosures

(SR42UBTD) route hot air

through an overhead duct

to the HVAC or CRAC return

air stream. They isolate hot

air so it cant recirculate in

the room, says Watkins.

Convection forces hot airup through the duct, like a

chimney, and positive pressure

in the room and negative

pressure in the plenum

increase airflow. You can also

add thermal ducts to standard

SmartRack enclosures with the

SRTHERMDUCT kit.

7Solution IntegrationServiceTripp Lites free Solution

Integration service employs

experienced project engineers

to help you determine the ideal

power and cooling provisioning

for your data centre and

deploy an efficient, scalable,

modular solution. Contact your

Redington representative for

more information.

Combining a hot-aisle or cold-aisle

configuration with SmartRack thermal

duct rack enclosures (SR42UBTD) andclose-coupled, row-based air conditioning

units (SRCOOL33K) creates a highly

efficient data centre cooling solution.


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Add redefined

the data centerto your resume.HP ProLiant Gen8 servers. So intelligent, theyll transform

your expectations of the data center.The next generation of HP ProLiant servers with HP ProActive Insight architecture

brings over 150 groundbreaking design innovations* that will reshape how you meet

demanding service level agreements and boost performance in your data center.

With 6X increased performance*, 3X improved admin productivity*, and increased

uptime*, you can turn IT innovation into business acceleration.

The power of HP Converged Infrastructure is here.

Watch a new Computerworldvideo about HP ProLiant Gen8 servers athp.com/go/proliantgen8_redefine

*For details on claim substantiations, visit hp.com/go/proliantgen8_redefine

Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warrantystatements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

HP ProLiant DL360p Gen8 servers and HP ProLiant DL380p Gen8 servers

powered by the Intel Xeon processor E5-2600 series


14/24

hiGhLiGht | HP

HP has recently announced it

is expanding its HP Converged

Cloud portfolio with new

solutions for VMware vCloud

Suite 5.1, enabling clientsto transform traditional

virtualisation deployments into

open private and hybrid cloud

environments with less risk and

complexity.

Introduced in April, HP

Converged Cloud extends

the power of the cloud across

infrastructure, applications and

information to provide clientswith choice, confidence and

consistency. As the industrys

first strategy and portfolio based

on a single open architecture,

HP Converged Cloud enables the

integration of any combination

of private, managed and public

cloud, as well as traditional

IT. This combination provides

workload portability as well as

dynamic scaling.

HP has helped more than

1,000 clients transition

from virtualisation to cloud

computing with solutions

engineered by HP and its

partners. The expanded HP

Converged Cloud portfolio,

built on HP Converged

Infrastructure and HP

Converged Management and

Security, has been optimised for

VMware vCloud Suite 5.1, and

includes new capabilities that

enable clients to:

Reduce complexity andaccelerate building and

managing cloud with

preintegrated solutions.

Fast-track cloud adoption with

comprehensive security and

compliance controls that can

be automatically applied to

virtual machines.

Decrease the risk of data loss

with automated policy-baseddata protection.

As organisations move from

a virtualised environment to a

private or hybrid cloud, they

may face significant challenges

with security, performance and

the management of multiple,

heterogeneous computing

models, said Eyad Shihabi, MD,

HP Middle East. Extending

HP Converged Cloud with

comprehensive, integrated

solutions for VMware vCloud

Suite 5.1 enables clients

to embrace secure cloud

computing with less risk and

greater choice.

With VMware vCloud

Suite 5.1, organisations will

have reliable, flexible cloud

solutions that enhance business

agility while also addressing

individual enterprise needs

quickly and efficiently, said

Raghu Raghuram, ExecutiveVP, Cloud Infrastructure

and Management, VMware.

VMware vCloud Suite 5.1 and

HP Converged Cloud solutions

will enable our joint customers

to accelerate their journey to

the cloud, giving enterprises a

proven, integrated solution that

provides a competitive edge in a

rapidly evolving market.

HP accelerates cloud transformation,

management with new capabilities

The expanded HP Converged

Cloud offerings include the

integration of VMware vCloud

Suite 5.1 with HP CloudSystem,

helping clients rapidly

transform virtualised resources

into self-service private and

hybrid cloud environments.

To accelerate time to value, HP

offers customers preintegrated

cloud solutions.

Combined with VMware

vCloud Suite 5.1, HP

CloudSystem doubles virtual-

machine density, reduces

network complexity and

provides flexibility to support

any workload.

New HP CloudSystem

capabilities integrated with

the VMware vCloud Suite 5.1

include:

HP CloudSystem optimised for

VMwareprovides faster time

to revenue with preintegrated

solutions that include HP

Converged Infrastructure and

cloud management from HP

and VMware.

Auto-flexing featurereduces

response time to business

requests and improves overall

service levels by enabling

New solutions enable VMware users to rapidly build, secure and protecthybrid cloud environments

HP Expns CnvegeCl Ptfl thoptmse Sltns f

VMe vCl Ste


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VMware administrators

to provision hardware for

vCloud Director to automate

the scaling of convergedinfrastructure. With this

technology, customers can

cut the time required to add a

virtual host from four hours

to 15 minutes.

Virtual-machine importing

simplifies clients path to the

cloud by easily importing

running virtual machines into

an HP CloudSystem without

downtime or reconfiguration.

HP Cloud Maps for

VMwareaccelerates the

design of cloud services and

automates the deploymentof virtual applications using

prepackaged, optimised HP

CloudSystem templates.

New HP security solutions help

overcome barriers to cloud adoptionThe expanded HP Converged

Cloud portfolio also includes the

HP Cloud Protection Program

and Consulting Services, which

delivers a comprehensive

security solution across network,

storage and server virtualisation

layers that can be designed

and implemented in less thanthree weeks. The new service

identifies an effective mix of

HP and VMware cloud-security

capabilities that addresses

common barriers to the

adoption of cloud services, while

enabling compliance controls.

Management capabilities

include cloud, virtualisation

of the network, and storage

virtualisation layers.

For VMware clients

challenged with addressing the

Payment Card Industry (PCI)Data Security Standard (DSS)

in virtual environments, HP

also offers the industrys first

converged PCI Compliance

Security Solution Stack for

virtual and cloud environments.

The solution accelerates the

path to compliance covering a

majority of 200 security-based

PCI DSS controls, removingsecurity hurdles associated with

achieving PCI compliance and

access to cloud.

New enterprise-class data-

protection solution extends support

to the virtual cloud

HP Data Protector, the

industrys first and only

backup and recovery solutionsupporting federated

deduplication for the

enterprise, now delivers

integrated protection for

VMware vCloud Director.

This new solution features

patented HP StoreOnce

deduplication technology, and

dynamically provides one-touch

policy-based protection forVMwares multitenant cloud

environment. These capabilities

help vCloud customers and

service providers eliminate

the risk of data loss from

applications, both on premises

and now in the virtual cloud.

Availability

Select expanded HP ConvergedCloud solutions are available

through HP and its worldwide

channel partners; the

remaining solutions are

expected by the end of the

calendar year. HP also will

offer all VMware vCloud Suite

editions with HP Converged

Cloud solutions through HP

sales and channel partners in

late third calendar quarter.

HP| hiGhLiGht


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Copyright 2012 Symantec Corporation. All rights reserved. Symantec, the Symantec Logo, the Checkmark Logo, and Norton

are trademarks or registered trademarks of Symantec Corporation or its afliates in the U.S. and other countries.

Mobility without vulnerability.

Devices. Apps. Data.

SYMaNTEC | OpiniOn


17/24

Mtgtng the rss f BYod thMble applctn Mngement

Bring-your-own-device (BYOD), is the

latest technology trend nipping

at the heels of nearly every CIO

and CISO. But make no mistake,

it is more than just a buzzword;

it is a true movement.

The concept is simple: Allowemployees to supply their own

devices, thereby increasing

employee satisfaction and

hopefully reducing capital

and perhaps even operational

expenditures. Generally,

and especially for the

purposes of this article, t he

device in BYOD refers to

mobile devices, particularlysmartphones and tablets.

For all its potential

benefits, BYOD is without a

doubt not the right mobile

strategy for every employee in

every organization. For that

matter, BYOD might not be

the right approach for some

organisations altogether; the

benefits might simply not exist

in certain use cases. Also, BYOD

SYMaNTEC| OpiniOn

be an effective BYOD accident

avoidance technology, it isimportant to acknowledge

the three primary, high-level

considerations that must be

taken into account when it

comes to enterprise BYOD

implementations. These

considerations are:

To manage or not to manage:

When it comes to BYOD, the

first question every enterprisemust ask is: How much

management of user-owned

devices connecting to corporate

resources does the company

want to be involved in?

This question is critical

because the degree to which

an enterprise is involved in

managing various aspects of

user-owned mobile devices hasconsequences. For example,

a key anticipated benefit of

implementing BYOD is often

no longer having to fully

manage employees mobile

devices. In return, support

costs are hopefully reduced.

However, this aspiration is

obviously negated by electing

to completely manage user-owned devices.

Also, ful ly managing user-

owned devices often results

in intruding on the personal

use of those devices that goes

beyond the corporate data and

resources on them. This might

include enforcing device-level

authentication and encryption

policies and complete device

remote locking or wiping,

including users personal

content. When faced with theserealities, users often become

disgruntled, and this can result

in additional headaches for IT

as they deal with pressure from

upper management and users

circumventing IT to secretly

connect to corporate resources.

Delivering corporate

resources: Next, how will

business-related apps andemail access be delivered to

user-owned devices? After all,

without providing BYOD users

with adequate access to such

apps and corporate resources,

having a BYOD program loses

its luster quickly. In fact, there

is little purpose behind it at all.

Thus, a delivery mechanism

for providing corporate appsand resources to BYOD users

must be put in place. This

issue might seem simple on

the surface, but it is actually

fairly complex. For example,

considerations must be taken

around where the apps and

resources will be hosted and

how the company will ensure

only the resources appropriatefor each user based on their

specific needs and permissions

are made accessible to them.

These issues are made simpler

if user-owned devices are fully

managed by an enterprise. But

what if they are not?

Securing corporate resources

once they are delivered: Finally,

how will the corporate apps,

including email access (and

By Sheldon Hand, Territory Manager, Africa, Symantec Corporation

does involve relinquishing at

least some control over thedevices connecting to corporate

networks, resources and data.

As always, there are some

concerns when relinquishing

any such control.

That said, the concerns

surrounding BYOD are much

like those involved with driving

a car. Are there potential

hazards involved with both?Of course there are, but can

those hazards be mitigated?

Absolutely! In both cases,

preparing for the various

hazards by being properly

equipped with appropriate

protections and tools enables

one to reap the benefits of

these activities without getting

banged up.Proper training, good tires,

headlights and seat belts are a

few of the preparations needed

to operate a vehicle safely.

Similarly, there are specific

strategies and technologies that

can be employed to avoid the

hazards frequently associated

with BYOD. Of course, there

is also always the option toimplement BYOD without

any accompanying tools and

protections. However, like

driving a vehicle off a cliff, the

hazards will be hard to avoid.

In particular, mobile

application management, or

MAM, presents an intriguing

option for preparing for and

avoiding the hazards of BYOD.

Before analysing how MAM can


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especially the potentially

sensitive data tied to them),

remain secured once they are

on user-owned mobile devices

and what will happen to them

when employees leave the

company? This is really the

million dollar question.

In reality, providing access

to business-related apps and

corporate resources to user-

owned devices is only the first

part of the equation, and is in

fact not the most critical partwhen it comes down to steering

around the hazards of BYOD.

The real issue is maintaining

the security of those resources

and data while not hindering

users experience with their

personal devices.

Again, this takes us back

to the first consideration

how involved a companywants to be in managing user-

owned devices. If user-owned

devices are fully managed by

an enterprise, the apps and

resources can be made secure,

but all the issues associated

with the complete management

of user-owned devices are

brought to the surface.

With these considerations inmind, it should be noted that

the most common tool used

to implement secure BYOD up

to this point in time has been

mobile device management,

or MDM, technology. MDM

certainly has its place in

enterprise mobility. In fact, it is

an essential part of a complete

enterprise mobility strategy.MDM is technically a

viable method to both deliver

applications to user-owned

devices and secure the corporate

apps and data on them. For

example, many MDM solutions

feature corporate app store

functionality. They also provide

the ability to push applications

to managed devices. In

addition, MDM solutions allow

OpiniOn | SYMaNTEC

enterprises to enforce security

controls on properly prepared

corporate-connected user-

owned devices. Thus, MDM does

address considerations two and

three above.

However, using MDM

to address these BYOD

considerations meansenterprises are forced to fully

manage user-owned devices

because, simply put, that is

what the technology does.

Thus, all of the concerns and

issues associated with complete

enterprise management of

user-owned devices are fully set

in motion.

This is where MAM comesin. MAM, in contrast to MDM,

enables enterprises to avoid

device-level management and

instead implement application-

level management on user-

owned devices. As a result,

MAM completely negates the

issues listed above that are

associated with fully managing

user-owned devices via MDM.

At the same time it also

addresses considerations two

and three above just as well, if

not better, than MDM.

It does this by allowing

enterprises to wrap each of

their corporate apps and the

data tied to them in their own

security and management layers.

This gives enterprises completecontrol of their apps and data

while leaving the rest of the

user-owned devices they are on

and also users experiences with

those devices untouched.

In other words, with MAM

controls such as authentication,

encryption and expiration

apps and data can be manually

expired or set to automaticallyremove themselves from devices

based on perimeters established

by administrators can all be

applied to corporate apps and

other resources on otherwise

unmanaged, user-owned devices.

In addition, superior MAM

solutions provide app portals

that are tailored to each user

to deliver the appropriate

corporate apps to individual

user-owned devices. In this

way, the user experience

of downloading necessary

corporate resources is as

simple and streamlined as

visit ing a public app store, but

enterprises can ensure that

users are only being given

access to the resources theyhave permission to download.

Remember when air bags

did not exist? Now it is hard to

imagine driving a car without

the safety and protection

they offer. At the same time,

the safety mechanisms of an

airbag-equipped car are built

in without ever impeding the

productive use of the car itself,versus a car that has no airbags

and is thus more risky to use.

Likewise, implementing BYOD

without the proper tools is also

perilous. However, with the

proper tools MAM being first

and foremost the secure use

of user-owned mobile devices in

enterprises without hindering

users experiences with those

devices can be a reality.


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in Depth | CiSCo


20/24

The Challenge: Accelerate the

Virtualisation Journey

The path to complete IT

virtualisation with cloud

computing capabilities

has three distinct phases,

each with its own separate

challenges. Phase one is

characterised by the challenge

of identifying a servervirt ualisation solution that

will r educe costs and operating

expenses. Phase two focuses on

the virtualisation of mission-

critical applications, and the

main challenges in this phase

are helping ensure application

availability and improving

compliance with service-

level agreements (SLAs). InPhase three3 the challeng e

is to deliver business agility

through increased emphasis

on end-to-end automation

and delivery of IT-as-a-

service (ITaaS). Each of these

phases can be an obstacle

that prevents businesses

from advancing toward a

virtualisat ion solution.

The Solution: Proven

Infrastructure

As cu st om er s co nt em pl at e

the transformation of IT,

they realise that they need

a complete and modular

vir tu al isat io n so lu ti on th at

is prevalidated. The EMC

VSPE X pl at fo rm pr ov id es

such a solution. EMCVSPE X ca n ac ce le ra te yo ur

organisations journey

through the phases of

vir tu al isat io n wi th so lu ti on s

that are designed to scale

as your business grows.

Designed to provide a

simple, efficient, and

flexible infrastructure,

EMC VSPEX solutions come

in a variety of modularconfigurations to meet

the needs of your business

no matter whether you

have just started or are

already on your way toward

vir tu al isat io n of yo ur

infrastructure. EMC VSPEX

solutions offer architecture

choices and enable faster

deployment, greaterefficiency, and lower risk.

High Performance

The Cisco Unified Data Center is

a complete data center solution

that combines computing,

networking, security,

virtual isation, and management

resources in a framework

that delivers outstanding

performance for physical

and virtualised businessapplications. It is uniquely

capable of providing he kind of

simplicity, performance, and

security that IT departments

demand as they transition from

physical to virtual and then to

cloud environments.

SCALABLE

The Cisco Unified ComputingSystem (Cisco UCS) integrates

in Depth | CiSCo

SMB ftCisco Unified Data Center and EMC VSPEX Server Virtualisation are the aptsolution for the midsized companies looking to provision agility and scalability.


f a, a w a.va@.

CiSCo | in Depth


21/24

CiSCo| in Depth

computing, networking,

and storage resources to

provide a unified data centre,

a complete data center

solution that combines


security, virtualisation, andmanagement solutions in

a framework that delivers

outstanding performances

for physical and virtualised

business applications. Cisco

UCS has been shown to

reduce infrastructure capital

expenditures (capex) by 20 to

40% and operating expenses

(opex) by up to 40% and can bedeployed more quickly than

traditional server platforms.

AGILE INFRASTRUCTURE

Cisco Unified Fabric, the

industrys highest-density

network fabric for data

centre business applications,

delivers end-to-end network

fabric at half the cost of

competitive systems and

wit h tw ic e th e scalab il it y of

any competitive alternative.

Cisco Unified Management,

a framework of award-win ni ng so lu ti ons fo r

IT service creation and

self-service capabilities,

enables IT to operate more

efficiently and to more

quickly offer new services to

the business. Cisco solutions

manage and simplify the

deployment and operation

of networking, computing,and applications and cloud

services in the data centre,

and they support open,

third-party integration with

Ciscos ecosystem of storage,

vir tual isat ion, ap pl icat ion,

and management solution

partners.

ChallengeDeliver a complete and modular virtualisation solution

that is prevalidated.

SolutionThe EMC VSPEX platform accelerates your organisations

jo ur ne y th ro ug h th e ph as es of vi rt ua li sati on wi th

solutions that are designed to scale as your business

grows.

High PerformanceImplement as combined computing, networking,

security, virtualisation, and management solution in aframework that delivers outstanding performance for

physical and virtualised business applications.

ScalablesThe Cisco Unified Data Center is a complete data centre

solution that combines computing, networking, security,

vi rt ua li sati on , an d ma na ge me nt so lu ti on s in a sc al ab le

framework that delivers outstanding performance for

physical and virtualised business applications.

AgileSignificantly reduces infrastructure capital expenditures

(capex) and operating expenses (opex) with a solution

that can be deployed nearly 90% more quickly than

traditional server platforms.

ESSENTIALS

VSPEX OFFERINGS FROM CISCO

AND EMC

Cisco and EMC are offeringVSPEX solutions built on the

Cisco Unified Data Center

infrastructure architecture.

In combination with EMC

storage solutions, these

reference configurations

enable flexible solutions

that can easily be scaled,

optimised for a variety of

application workloads,configured for virtual

desktop applications,

and optimised for mixed

application workloads andcloud environments. EMC

VSP EX with Cisco Unified

Data Center is a validated

configuration that delivers

a virtualised data centre in

a rack composed of leading


storage, and infrastructure

software components on a

choice of hypervisors throughjoi nt partners Cisco and EMC.


f a, a w a.va@.

ReDinGtOn event


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value plus quarterly september 2012

Documents