velti belgium: mobile advertising "native app"

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CONNECTING ADVERTISING DEMAND AND SUPPLY AROUND THE WORLD MOBCLIX EXCHANGE INTRODUCING THE

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CONNECTING ADVERTISING DEMAND AND SUPPLY AROUND THE WORLD

MOBCLIX EXCHANGE

I N T R O D U C I N G   T H E  

VELTI WHAT WE DO:

YEAR ONE PROGRESS UPDATE

Providing both managed services and state-of-the-art mobile software

►  Mobile Advertising

►  Brand Marketing and Engagement

►  Performance Marketing and Monetization

►  Retention and Loyalty

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VELTI  POWERS  THE  CONNECTION  BETWEEN  BRANDS  AND  CONSUMERS  

Leading the charge in mobile advertising and marketing.

Acquired by Velti in 2011, Mobclix became a critical piece of the world’s only end-to-end mobile platform.

►  Founded in 2000

►  A NASDAQ Company

►  19 offices around the world

►  1200+ brands and agencies

►  4100+ campaigns in 2012

Velti in general

VELTI MARKETING SOLUTIONS: ACROSS THE MOBILE SPECTRUM

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Mul2-­‐channel  loyalty  solu2ons  

mCRM  Solu2ons  

RETENTION  AWARENESS  

Mobile  Adver2sing  

Mobile  Ad  Serving  

Rich  Media  Ad  Crea2on  

QR  codes,  Short  Codes  &  Keywords  

Large  Scale  Promo2ons  

Inventory  Mone2za2on  

Mobile  Payments  

MONETIZATION  

Mobile  Sites  &  Apps  

Mobile  Alerts  &  No2fica2ons  

Mobile  Community  Management  

ENGAGEMENT  

Rich Targeting Capabilities

PlaPorm  Device    20  content  categories  18  audience  segments  

–  Entertainment  –  Shopping  –  News  –  Business/Finance  –  Sport    –  Travel  –  Automo2ve  …  

Geography  Language  NL/FR  Behavioral  Retarge2ng  

Reach your target consumer without any waste.

Scalable Cross-Platform Reach

iPhone 4.4 Billion monthly imps 42 Million Uvs 24 M monthly Imps in Belgium on IOS

iPad 210 Million monthly imps

1.3 Million UVs

Android 1.3 Billion monthly imps

6 Million Uvs 13M monthly imps in Belgium

AD EXPERIENCES: BANNER

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◄  320  x  50  300  x  250  Full  Screen  

◄  300  x  250  728  x  90  Full  Screen  

320  x  50    ►  300  x  250  ►  Full  Screen►  

Click to Fullscreen Users are served a standard banner and upon click of the designated call to action, a full screen autoplay video is launched. The ad space can be occupied by standard ad unit or video. Supported on all platforms.

In-Banner Ad Unit Click to play video that is served within the dimensions of a standard iPad unit.

AD EXPERIENCES: VIDEO

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Immerse & Engage Prominent placement with high interactivity.

300x50  with  Expanded  Video  

Full  interac2ve,  Customizable  in-­‐player  ac2on  bu^ons  

LOADING USER SERVED VIDEO AD USER RETURNS TO APP

AD EXPERIENCES: INTERSTITIALS

APP LAUNCHED

10  Herbal Essences

iPhone & Android Ad Units

300x50 Banner Virgin America

300x250 Full-screen Interstitial

Crest Pro-Healt

In-banner video 300x250

Nikon

iPhone & iPad Ad Units

728 x 90 Banner Samsung

728 x 90 Banner H&M

320x50 Banner Clinique

Automotive: BMW

Click  hier    

FMCG: COCA COLA NESTEA

Gambling: William Hill