Venture LabSecond Assignment

April 23rd, 2012

Introduction The business is a online music shop focused in the non mainstream music. Our goal is not to sell a million songs from ten musicians, our goal is to sell one song from one hundred thousands musicians.The idea is that users can pay a monthly subscription to listen to all music. Users will pay if we offer them all the music in the world.

Customers1. Musicians and little Record Companies can upload music online to sell it. They can to share for free some song if they want, to promote their music. If they want, can to put their music for a “music pool”, where the users can hear it paying a flat rate. The music owners obtain money of this flat rate when his music it´s listened.2. Personal users can buy the music, or pay a flat subscription to hear music without ads3. Professional user are business that want to have music in their offices. They can choose the type of music, to have a personalized music ambient.

Offer ValueOnline music shop (PC and App) which allow to music bands and independent Record Companies to distribute their music, and let to users to know new groups based on other recommendations. It also enable to discover songs based on your profile.

MarketingUsers can to share the music that have purchased in Facebook, the goal it´s that the most people can to listen your music.Musicians and Records Companies can to share for free some songs or extras to promote their works.The online shop will be integrated in Facebook, and will have an app for smartphones and tablets.

FeaturesThe users (consumers and business) can: ● Post a comment about group

and/or song● They can share it with friends.● They can ask for similar groups.● The user can also add tags to the

music groups and indicate if they sound like any other group

● The user can save group and songs as favourites, create playlist and albums

● The user will get news from the music group and communicate with them

The music band and Record Companies:: ● They can create an album● Have their own official

webpage/blog or link it here.● They can inform about

concerts, new album...● They can contact fans● They can sell tickets for concert● They get money from ringtones

(shared with website and records company)

RevenueThe company gets money from: ● Advertisement● Ringtones based on hits.● Selling tickets for concerts.● Sell songs and albums.● Flat rates of music for personal users.● Flat rates of personalized music for

business.

Thanks for your attention