video-platform-as-a-service-2016-zohar_babin
TRANSCRIPT
Introducing VPaaS ltVideo Platform as a Servicegt
Best Practices for Building Scalable Rich Video Experiences
Where users demand communication to be
personal rich and engaging ndash Video is King
Video has become a central data type
in every business process
Video based experiences are mission critical in all industries driving engagement productivity conversion efficiency and monetization
The Video Data Type
OTT TV
Digital Publishing
Learning amp Training
Collaboration amp Communication
Surveillance
Executive Communication
Marketing
Customer ServiceSmart Cities
Recruiting
Insurance
Healthcare
The Video Workflows amp Experiences
The Challenges with Video
bull ldquoHeavy Datardquo ndash Itrsquos not just big itrsquos complex and raw
bull Storage and delivery at scale is an expensive challenge
bull Now consider security and privacy requirements
bull Consumers demand sophisticated experiences
bull Many screens
bull The lines of VOD Broadcast and Real-time are blurring
ldquoHeavyrdquo data to metadata
Metadata SourcesUGCEditorialMachine AnalysisGeospatial GISIoT sensorshellip
Content SourcesFile UploadsStationed camerasMoving camerasHandheld devicesDashcamshellip
File TypesImageVideoAudioDocumentsXMLJSONhellip
Metadata TypesDescriptiveTemporalIndexSemanticAssociativeEntitlementsLicense
MeaningfulRelevantCaptivating
Video Experiences
Essentials of Effective Video UX
bull Empowers the users to become creators
bull Simplifies and hides away the technology
bull Guiding and assistive
bull Makes knowledge accessible when relevant
bull Contextual and Personalized
bull Always on and available securely
bull Just like sending an email or calling on the phone
bull Deeply integrated into the existing applications environments
the user is already using
8
It must be a native core asset in the hosting application
Scale Rapidly
Control amp GovernFully Customize
Build Quickly
bull Backend and Frontend as a service
bull Robust yet simple microservices
bull Enable marketplace
bull Easily customize workflows
bull Complete UX control
bull Pay As You Go or Volume Discounts
Build any video experience or workflow (VOD or Live) and integrate rich video experiences into applications and business processes at scale
Video Platform as a Service
Platform Architecture
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Where users demand communication to be
personal rich and engaging ndash Video is King
Video has become a central data type
in every business process
Video based experiences are mission critical in all industries driving engagement productivity conversion efficiency and monetization
The Video Data Type
OTT TV
Digital Publishing
Learning amp Training
Collaboration amp Communication
Surveillance
Executive Communication
Marketing
Customer ServiceSmart Cities
Recruiting
Insurance
Healthcare
The Video Workflows amp Experiences
The Challenges with Video
bull ldquoHeavy Datardquo ndash Itrsquos not just big itrsquos complex and raw
bull Storage and delivery at scale is an expensive challenge
bull Now consider security and privacy requirements
bull Consumers demand sophisticated experiences
bull Many screens
bull The lines of VOD Broadcast and Real-time are blurring
ldquoHeavyrdquo data to metadata
Metadata SourcesUGCEditorialMachine AnalysisGeospatial GISIoT sensorshellip
Content SourcesFile UploadsStationed camerasMoving camerasHandheld devicesDashcamshellip
File TypesImageVideoAudioDocumentsXMLJSONhellip
Metadata TypesDescriptiveTemporalIndexSemanticAssociativeEntitlementsLicense
MeaningfulRelevantCaptivating
Video Experiences
Essentials of Effective Video UX
bull Empowers the users to become creators
bull Simplifies and hides away the technology
bull Guiding and assistive
bull Makes knowledge accessible when relevant
bull Contextual and Personalized
bull Always on and available securely
bull Just like sending an email or calling on the phone
bull Deeply integrated into the existing applications environments
the user is already using
8
It must be a native core asset in the hosting application
Scale Rapidly
Control amp GovernFully Customize
Build Quickly
bull Backend and Frontend as a service
bull Robust yet simple microservices
bull Enable marketplace
bull Easily customize workflows
bull Complete UX control
bull Pay As You Go or Volume Discounts
Build any video experience or workflow (VOD or Live) and integrate rich video experiences into applications and business processes at scale
Video Platform as a Service
Platform Architecture
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Video based experiences are mission critical in all industries driving engagement productivity conversion efficiency and monetization
The Video Data Type
OTT TV
Digital Publishing
Learning amp Training
Collaboration amp Communication
Surveillance
Executive Communication
Marketing
Customer ServiceSmart Cities
Recruiting
Insurance
Healthcare
The Video Workflows amp Experiences
The Challenges with Video
bull ldquoHeavy Datardquo ndash Itrsquos not just big itrsquos complex and raw
bull Storage and delivery at scale is an expensive challenge
bull Now consider security and privacy requirements
bull Consumers demand sophisticated experiences
bull Many screens
bull The lines of VOD Broadcast and Real-time are blurring
ldquoHeavyrdquo data to metadata
Metadata SourcesUGCEditorialMachine AnalysisGeospatial GISIoT sensorshellip
Content SourcesFile UploadsStationed camerasMoving camerasHandheld devicesDashcamshellip
File TypesImageVideoAudioDocumentsXMLJSONhellip
Metadata TypesDescriptiveTemporalIndexSemanticAssociativeEntitlementsLicense
MeaningfulRelevantCaptivating
Video Experiences
Essentials of Effective Video UX
bull Empowers the users to become creators
bull Simplifies and hides away the technology
bull Guiding and assistive
bull Makes knowledge accessible when relevant
bull Contextual and Personalized
bull Always on and available securely
bull Just like sending an email or calling on the phone
bull Deeply integrated into the existing applications environments
the user is already using
8
It must be a native core asset in the hosting application
Scale Rapidly
Control amp GovernFully Customize
Build Quickly
bull Backend and Frontend as a service
bull Robust yet simple microservices
bull Enable marketplace
bull Easily customize workflows
bull Complete UX control
bull Pay As You Go or Volume Discounts
Build any video experience or workflow (VOD or Live) and integrate rich video experiences into applications and business processes at scale
Video Platform as a Service
Platform Architecture
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
The Video Workflows amp Experiences
The Challenges with Video
bull ldquoHeavy Datardquo ndash Itrsquos not just big itrsquos complex and raw
bull Storage and delivery at scale is an expensive challenge
bull Now consider security and privacy requirements
bull Consumers demand sophisticated experiences
bull Many screens
bull The lines of VOD Broadcast and Real-time are blurring
ldquoHeavyrdquo data to metadata
Metadata SourcesUGCEditorialMachine AnalysisGeospatial GISIoT sensorshellip
Content SourcesFile UploadsStationed camerasMoving camerasHandheld devicesDashcamshellip
File TypesImageVideoAudioDocumentsXMLJSONhellip
Metadata TypesDescriptiveTemporalIndexSemanticAssociativeEntitlementsLicense
MeaningfulRelevantCaptivating
Video Experiences
Essentials of Effective Video UX
bull Empowers the users to become creators
bull Simplifies and hides away the technology
bull Guiding and assistive
bull Makes knowledge accessible when relevant
bull Contextual and Personalized
bull Always on and available securely
bull Just like sending an email or calling on the phone
bull Deeply integrated into the existing applications environments
the user is already using
8
It must be a native core asset in the hosting application
Scale Rapidly
Control amp GovernFully Customize
Build Quickly
bull Backend and Frontend as a service
bull Robust yet simple microservices
bull Enable marketplace
bull Easily customize workflows
bull Complete UX control
bull Pay As You Go or Volume Discounts
Build any video experience or workflow (VOD or Live) and integrate rich video experiences into applications and business processes at scale
Video Platform as a Service
Platform Architecture
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
The Challenges with Video
bull ldquoHeavy Datardquo ndash Itrsquos not just big itrsquos complex and raw
bull Storage and delivery at scale is an expensive challenge
bull Now consider security and privacy requirements
bull Consumers demand sophisticated experiences
bull Many screens
bull The lines of VOD Broadcast and Real-time are blurring
ldquoHeavyrdquo data to metadata
Metadata SourcesUGCEditorialMachine AnalysisGeospatial GISIoT sensorshellip
Content SourcesFile UploadsStationed camerasMoving camerasHandheld devicesDashcamshellip
File TypesImageVideoAudioDocumentsXMLJSONhellip
Metadata TypesDescriptiveTemporalIndexSemanticAssociativeEntitlementsLicense
MeaningfulRelevantCaptivating
Video Experiences
Essentials of Effective Video UX
bull Empowers the users to become creators
bull Simplifies and hides away the technology
bull Guiding and assistive
bull Makes knowledge accessible when relevant
bull Contextual and Personalized
bull Always on and available securely
bull Just like sending an email or calling on the phone
bull Deeply integrated into the existing applications environments
the user is already using
8
It must be a native core asset in the hosting application
Scale Rapidly
Control amp GovernFully Customize
Build Quickly
bull Backend and Frontend as a service
bull Robust yet simple microservices
bull Enable marketplace
bull Easily customize workflows
bull Complete UX control
bull Pay As You Go or Volume Discounts
Build any video experience or workflow (VOD or Live) and integrate rich video experiences into applications and business processes at scale
Video Platform as a Service
Platform Architecture
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
ldquoHeavyrdquo data to metadata
Metadata SourcesUGCEditorialMachine AnalysisGeospatial GISIoT sensorshellip
Content SourcesFile UploadsStationed camerasMoving camerasHandheld devicesDashcamshellip
File TypesImageVideoAudioDocumentsXMLJSONhellip
Metadata TypesDescriptiveTemporalIndexSemanticAssociativeEntitlementsLicense
MeaningfulRelevantCaptivating
Video Experiences
Essentials of Effective Video UX
bull Empowers the users to become creators
bull Simplifies and hides away the technology
bull Guiding and assistive
bull Makes knowledge accessible when relevant
bull Contextual and Personalized
bull Always on and available securely
bull Just like sending an email or calling on the phone
bull Deeply integrated into the existing applications environments
the user is already using
8
It must be a native core asset in the hosting application
Scale Rapidly
Control amp GovernFully Customize
Build Quickly
bull Backend and Frontend as a service
bull Robust yet simple microservices
bull Enable marketplace
bull Easily customize workflows
bull Complete UX control
bull Pay As You Go or Volume Discounts
Build any video experience or workflow (VOD or Live) and integrate rich video experiences into applications and business processes at scale
Video Platform as a Service
Platform Architecture
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Essentials of Effective Video UX
bull Empowers the users to become creators
bull Simplifies and hides away the technology
bull Guiding and assistive
bull Makes knowledge accessible when relevant
bull Contextual and Personalized
bull Always on and available securely
bull Just like sending an email or calling on the phone
bull Deeply integrated into the existing applications environments
the user is already using
8
It must be a native core asset in the hosting application
Scale Rapidly
Control amp GovernFully Customize
Build Quickly
bull Backend and Frontend as a service
bull Robust yet simple microservices
bull Enable marketplace
bull Easily customize workflows
bull Complete UX control
bull Pay As You Go or Volume Discounts
Build any video experience or workflow (VOD or Live) and integrate rich video experiences into applications and business processes at scale
Video Platform as a Service
Platform Architecture
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
8
It must be a native core asset in the hosting application
Scale Rapidly
Control amp GovernFully Customize
Build Quickly
bull Backend and Frontend as a service
bull Robust yet simple microservices
bull Enable marketplace
bull Easily customize workflows
bull Complete UX control
bull Pay As You Go or Volume Discounts
Build any video experience or workflow (VOD or Live) and integrate rich video experiences into applications and business processes at scale
Video Platform as a Service
Platform Architecture
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Scale Rapidly
Control amp GovernFully Customize
Build Quickly
bull Backend and Frontend as a service
bull Robust yet simple microservices
bull Enable marketplace
bull Easily customize workflows
bull Complete UX control
bull Pay As You Go or Volume Discounts
Build any video experience or workflow (VOD or Live) and integrate rich video experiences into applications and business processes at scale
Video Platform as a Service
Platform Architecture
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Platform Architecture
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Different applications and industries have different business
processes and thus different workflows
bull Everything is API first
bull UX can rapidly amp continuously evolve around unified data
bull Family of applications can achieve consistent UX leveraging
data functionality and embeddeable widgets API
bull Microservices driven backend architecture enables
bull infinite growth and is gracefully elastic
bull Use of the best technology for the problem (eg ndash PHP
Core Analytics Java Video Packaging C++)
Workflows Orchestration Platform
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
bull [donrsquot] Follow REST guidelines
bull Flat API structure ndash simple learning
bull Avoid advanced HTTP commands ndash avoids firewalls
bull Use applicative descriptive Errors ndash faster debugging
bull Allow complex multi request response format
bull Handle File Uploads and Serving cleverly
bull Event Notifications for Async Operations
bull Automatically generate API schema -gt Native clients amp docs
bull Donrsquot break backward compatibility
Simple yet robust API
httpsblogkalturacomcreating-a-new-rest-server
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
bull Open API
bull Integrate quickly with no upfront investments and grow
with your business needs at your pace
bull Open Source
bull Collaborate amp extend the platform and tools No black box
bull Open Community
bull Grow with a global hyper engaged community of experts
integrators and consultants
bull Open Ecosystem
bull A marketplace of deeply integrated products and business
partners
The 4 Open in Cloud Architecture
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Making medicine care mobile and accessible anywhere
NNIT ndash Accessible Healthcare
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Providing accredited distance learning programs for leading universities
through collaborative online video experiences
2U ndash Online Degree Programs
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Inspiring deeper connections with their customers through professional
marketing campaigns
Skyword - Content Marketing
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Video first platform for talent management marketing and learning for
organizations and businesses
VideoBIO ndash Recruiting and Talent
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Video feedback platform for compliance driven practical training
programs and speaker preparation
How Did I Do - Personalizing Practical Training
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Inflight Internet and OTT TV and catch-up service powering Delta
American Air Canada United US Airways Virgin and more
Gogo ndash Inflight OTT Entertainment
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
News platform featuring contextual time-sensitive video news
distribution and discovery for financial institutions and trading desks
Thomson Reuters Insider
Thank You
ZoharBabinkalturacom
zohar
Thank You
ZoharBabinkalturacom
zohar