visitors and residents: what motivates engagement with the digital information environment?
DESCRIPTION
Presented at the JISC Usability Meeting, June 1, 2011, London, UK.TRANSCRIPT
DEPARTMENT FOR CONTINUING EDUCATIONTECHNOLOGY-ASSISTED LIFELONG LEARNING
1 June 2011
Visitors and Residents: What motivates engagement with the
digital information environment?
Dr. Lynn Silipigni ConnawayOCLC Research
David WhiteUniversity of Oxford
Donna LancllosUniversity of North Carolina, Charlotte
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Digital Natives and Digital Immigrants
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Old people just don’t get this stuff
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Research Addressing Digital Learners
• Need for a longitudinal study “to identify how individuals engage in both the virtual and physical worlds to get information for different situations” (Connaway & Dickey 2010, p.56).
• The information literacy of young people, has not improved with the widening access to technology: in fact, their apparent facility with computers disguises some worrying problems (Centre for Information Behaviour and the Evaluation of Research 2008).
• DAVE- Add Quote (Beetham, McGill, and Littlejohn 2009).
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Mark Bullen: http://digitallearners.wordpress.com/
a. Institutional e-mail account No associationb. Personal e-mail account No associationc. Instant messaging No associationd. Text message (via phone) No associatione. Facebook/MySpace No associationf. Talking via phone No associationg. Talking in person No associationh. WebCT Association
Mode:Significant Association between age and use?
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http://is.gd/VqXHkT
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Visitors and Residents Study
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“…our generation isn’t technology orientated. I think it’s always a stereotype.”
(Participant UKS4)
“I think that lots of like companies and people away from my generation think that we rely and we’re obsessed with gadgets and gizmos and everybody has to buy the newest iPhone and iPad and newest everything. At the end of the day, as a student, are you really know is that is what the internet is for. How you get to it – it doesn’t matter if you don’t own a computer and you have to come to the library to use it. Um…like it’s available to you and you don’t care like how you get it.”
(WorldCat.org Focus Group Interview UKU4th year Participant)
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=
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Facebook is for administration & social communication
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Don’t mention Wikipedia!
EnglishThe Free Encyclopedia3 642 000+ articles
日本語フリー百科事典750 000+ 記事
DeutschDie freie Enzyklopädie1 233 000+ Artikel
EspañolLa enciclopedia libre761 000+ artículos
FrançaisL’encyclopédie libre1 106 000+ articles
РусскийСвободная энциклопедия
714 000+ статей
ItalianoL’enciclopedia libera
803 000+ voci
PortuguêsA enciclopédia livre685 000+ artigos
PolskiWolna encyklopedia
802 000+ haseł
NederlandsDe vrije encyclopedie688 000+ artikelen
Common Research Findings
Information literacy skills lacking
Information literacy not kept pace with digital literacy
Researchers self-taught & confident
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Why Visitors and Residents Project?
“If we build it, they will come.” NOT
Shifting changes in engagement with information environment Effect of larger cultural changes influenced by Web? New attitudes towards education?
Gap in user behaviour studies – need for longitudinal studies
Understanding of motivations for using and expectations of technologies and spaces in information environment
Inform projects & service design to improve engagement & uptake
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http://www.oclc.org/research/activities/vandr/
Selected Readings
Beetham, Helen, Lou McGill, and Allison Littlejohn. Thriving in the 21st Century: Learning Literacies for the Digital Age (LLiDA Project). Glasgow: The Caledonian Academy, Glasgow Caledonian University, 2009. http://www.academy.gcal.ac.uk/llida/LLiDAReportJune2009.pdf.
DAVE: NEED CITATION FOR GOOGLE GENERATION REPORT/PAPER. DAVE: NEED CITATION FOR LAIRAH REPORT/PAPER. Connaway, Lynn Silipigni, and Timothy J. Dickey. The Digital Information Seeker:
Report of the Findings from Selected OCLC, RIN, and JISC User Behaviour Projects. 2010. http://www.jisc.ac.uk/media/documents/publications/reports/2010/digitalinformationseekerreport.pdf.
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The researchers would like to thank Alison LeCornu for her assistance in keeping the team organized, scheduling and conducting interviews, analyzing the data, and disseminating the results.
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