vitality 2013
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Vitality 2013. Max Reineke Discovery Platinum Prestige Consultants. Discovery’s core purpose. To make people healthier and to enhance and protect their lives. Vitality is Discovery’s wellness programme that encourages positive lifestyle changes. - PowerPoint PPT PresentationTRANSCRIPT
Vitality 2013Max Reineke
Discovery Platinum Prestige Consultants
Discovery’s core purpose
To make people healthier
and to enhance and
protect their lives
Vitality is Discovery’s wellness programme that encourages positive lifestyle changes. This has a significant impact on health and the associated costs of healthcare
Vitality membership in South Africa
Vitality is the largest programme of it’s kind in the world
Companies participating in VitalityNumber of lives covered on Vitality
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
-
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
1,600,000
1,800,000 1,638,033
Global thought leader in incentivised wellness
4
Past winners include:
3Factors
4Major Chronic Diseases
The concept is simple
Source : Global health and OxHA ▪ May 2009
The Oxford Alliance 3-4-50 model
50%of
Deaths
1. Lack of physical activity
2. Poor diet
3. Smoking
1. Heart disease
2. Many cancers
3. Type 2 diabetes
4. Lung disease
The Vitality programme is designed around three simple steps
2
3
1
Vitality makes it easy for you to improve your health
Bluestatus
Bronzestatus
Silverstatus
Goldstatus
Diamondstatus
Complete online health assessments at www.discovery.co.za
MENTAL WELLBEING ASSESMENT
2 500 POINTS
NON-SMOKER DECLARATION
5 000POINTS
ONLINE FITNESS ASSESSMENT
1 000POINTS
VITALITYHEALTH REVIEW
2 000POINTS
HIV TEST
5 000POINTS
Learn about your health
PROSTATE SCREENING /
MAMMOGRAM
2 500 POINTS
NUTRITION ASSESSMENT
5 000POINTS
FITNESS ASSESSMENT
UP TO 7 500POINTS
Perform health checks
VITALITY CHECK
UP TO 14 000POINTS
HealthyFood
UP TO 9 000POINTS P.A
Get active
FITNESS POINTS
UP TO 15 000POINTS P.A
PAP SMEAR
2 500POINTS
FLU
1 000POINTS
DENTAL
2 000POINTS
VITALITY CHECK
UP TO 14 000POINTS
Clinical evidence shows that participation in fitness related activities is associated with significantly lower healthcare costs
Source: Participation in Fitness-Related Activities of an Incentive-Based Health Promotion Program and Hospital Costs: A Retrospective Longitudinal Study
1. Vitality motivates people to become more active
2. Physically active members have a 7% lower chance of being admitted to hospital
3. Physically active members who are admitted to hospital incur lower costs
Inactive - Inactive Inactive - More active Active - Less active Active - Active Active - More Active
100%98% 98%
93% 93%
Probability of admission in years 4 and 5 by change in activity levels in years 1 to 3
As a
% o
f con
sist
entl
y in
activ
e
Inactive - Inactive Inactive - More active Active - Less active Active - Active Active - More Active
100%
94% 93%
87%84%
Cost per admission in years 4 and 5 by change in activity levels in years 1 to 3As
a %
of c
onsi
sten
tly
in-
activ
e
Year 1 Year 2 Year 3 Year 4 Year 5
76% 72% 71% 70% 68%
9% 12% 12% 12% 13% % high-active
% medium-active
% low-active
% Inactive
Improve your health: Enjoy great savings at fitness partners
Main member and spouse save up to 80% on the monthly rate at Virgin Active or Planet Fitness and all dependants 18 years and older save 50%. Each member must pay a card fee, an activation fee of R865 and the monthly rate.
1. Get active and get great savings at fitness partners
3. Make healthier lifestlye choices
4. Save up to 25% on HealthyFood
Members can also earn up to 5 000 points for any timed sporting eventEarn up to 150 points for every session using one of these web-enabled fitness and activity monitors or the LiviingVitality smartphone app.
2. Fitness and activity monitors
Save as much as 80% when you join either Allen Carr’s Easyway or Smokenders.Earn 5 000 points for being a non-smoker.
Save 30% at Weigh-Less or Weight Watchers. Earn 1 000 points for a weight assessment and 4 000 points for reaching your goal weight.
Quit smoking Lose weight
4. Get up to 25% cash back on HealthyCare products at Clicks
Activate the benefit and get 10% cash back at Clicks
Complete a Vitality Health Check and get up to 40% cash back
4. Get up to 25% cash back on HealthyGear products at adidas and Totalsports
Activate the benefit and get 10% cash back
Complete a Vitality Fitness Assessments and get up to 45% cash back
and
Activate the benefit and get 10% cash back at Pick n Pay and Woolworths*
Complete a Vitality Health Review and select your 25% cash back partner. You will still qualify for 10% HealthyFood cash back at the other partner.
* To qualify for the HealthyFood cash back at Woolworths, you have to be on an Executive or Classic Health plan (excluding Classic Core).
The HealthyFood rewards structure
Activate the benefit on discovery.co.za Complete a Vitality Health Review (VHR) to get up to 25% cash back on HealthyFood
Save on a comprehensive range of HealthyFood items
Get 10% cash back on HealthyFood at
and
Members can choose between Woolworths and Pick n Pay to get up to 25% cash back. They will get 10% cash back when shopping at the other
partner
Members on Executive or Classic Plans (excl. Classic Core) qualify for HealthyFood at Woolworths
1 2 3 4 5Eggs Tuna Chicken Tomatoes Olive Oil
HealthyFood benefit has been extremely successful thus far
Number of Vitality policies activated (end 2012) = 286 849
Number of trolleys purchased in 2012 = 8.6 m
Total HealthyFood™ purchased in 2012= R530m
Total HealthyFood™ savings in 2012= R102m
Top selling HealthyFood items in 2011HealthyFood fast facts
1
2
3
4
R74m
R47m
R35m
R45m R43m
The HealthyCare rewards structure in partnership with Clicks
Note:Each member aged 18 and older can get the HealthyCare saving on a maximum of R1 500 spent on HealthyCare products in a month. Members can get the standard Clicks cash back rewards on a maximum of R15 000 they spend on any products at Clicks in a year. The Vitality Check will apply to both the HealthyCare and MedSaver.
Activate on www.discovery.co.za
Get 10% cash back
Complete a Vitality Check
Get 25% cash back
Swipe your HealthyCare at any
Clicks store
Over 400 stores nationwide
Enjoy greater cash back rewards
HealthyCare
Clicks Vitality benefit
Additive to existing rewards
HealthyCare product range
Dental care Exercise equipment Eye care
First aid Foot care Self care
Smoking cessation Sun care Nutritional supplements
Case study: HealthyCare Benefit
HealthyCare purchases:
R 524.94
HealthyCare cash back:
R131.24
The HealthyGear rewards structure in partnership with adidas and Totalsports
Note:As a family, members get savings on a maximum of R15 000 spent on HealthyGear in a year. DiscoveryCard cash back limits apply.
Activate on www.discovery.co.za
Get 10% cash back
Complete a Fitness Assessment online or at
a biokineticist in theVitality Wellness
Network
Get 25% cash back
Swipe your HealthyGear card at any adidas store or your DiscoveryCard at
any Totalsports store
Broad national footprint
Additive to existing rewards
Enjoy greater cash back rewards
Case study: HealthyGear Benefit
Total Value of Purchases:
R 1,047
HealthyGear cash back:
R261.75
Enjoy the rewards:Rewards on local and international flights
• Athens• Amsterdam• Barcelona• Chicago• Edinburgh• Frankfurt• Geneva• Harare• Lisbon• Livingstone• London• Los Angeles• Madrid
• Manchester• Mauritius• Miami• Munich• New York• Nice• Paris• Prague• Rome• San Francisco• Tel Aviv• Toronto• Vancouver
• Victoria Falls• Vienna• Windhoek• Zurich
• Bangkok• Beijing• Cairo• Delhi• Dubai• Hong Kong• Istanbul• Kuala Lumpur• Maldives• Moscow• Mumbai• Shanghai• Singapore• Tokyo
14 Emirates international destinations:30 British Airways international destinations:
Blue15%
Bronze20%
Silver25%
Gold30%
Diamond35%
Rewards are enhanced through the DiscoveryCard
Cash back based on Vitality Status DiscoveryCard partners
Get up to 20% cash back in the DiscoveryCard store network
Blue Bronze Silver Gold Diamond
< 3 yrs 10% 10% 10% 10% N/A
3 - 5 yrs 10% 11% 12% 13% 15%
> 5 yrs 10% 12% 14% 15% 20%
Health Wallet: a flexible way to fund day-to-day healthcare expenses
1Get rewarded for filling your Wallet• Earn miles for both lump sum
contributions and debit orders into the Health Wallet
3If your Wallet is empty, it can automatically access your DiscoveryCard credit facility• 55 days interest free credit up to
your credit limit
4Discovery will top up your Wallet if you or a family member contract a severe illness• Automatically offers severe illness
cover (severity levels A-D)
R20 000 R30 000 R50 000 R80 000 R100 000
2 Top up your Wallet with your cash back
DiscoveryCard Members can use the Health Wallet to fund their day-to-day expenses
Pick n Pay rewards are enhanced through the DiscoveryCard and Pick n Pay smart shopper programme
DiscoveryCard holders will received smart shopper multiplier points based on their Vitality status
Equates to up to 10% saving on purchases at Pick n Pay. No sub-limits on expenditure apply to the smart shopper multiplier benefit
BlueX 2
BronzeX 4
SilverX 6
GoldX 8
DiamondX 10
Choose your cell phone and contract Activate VitalityMobile for R29 a month
Members have access to the complete phone range through Cell C’s footprint
FREE
50%
from 99c
Calls to all VitalityMobile members
Data boost on VitalityMobile packages, with a minimum boost of 100MB
Per minute billing for international calls
Over and above standard contract offer, members will get:
Blackberry Nokia Apple
Samsung LG
Members call each other for free and receive a 50% boost on data
VitalityMobile - connecting Vitality members through free calls and boosted data
Enjoy the rewards:Other rewards
Lifestyle rewards
Shopping rewards
Other travel rewards
Enjoy the rewards:discovery/mall
Magazines and vouchers Electronics Music and books Toys and entertainment The great outdoors
Travel Beauty and accessories Flowers and gifts House and home Auctions
Receive cashbacks when purchasing from DiscoveryCard partners
Pay with cash and/or Discovery Miles
Redeem miles at the discovery/mall or directly at the online retailer sites
Activate the Discovery Miles benefit for a yearly fee
Vitality monthly contributions for 2013
Main member
R155Main member + 1
R179Main member + 2 or more
R199
KeyFIT : The wellness programme exclusively for KeyCare members
KeyFIT : Incentives and rewards for leading a healthier lifestyle
10% HealthyFood saving 15% HealthyFood saving
10% HealthyCare saving 15% HealthyCare saving
10% HealthyGear saving 15% HealthyGear saving
Up to15%
Up to15%
Up to15%
Up to10%
5% Clicks Cash-back rewards 10% Clicks Cash-back rewards
RandsR15 000
BabyBAG
R10 000 funeral cover for you R15 000 funeral cover for youand up to three spouses. and up to three spouses.R5 000 funeral cover for up to R7 500 funeral cover for up to five children five children
Get a 5% discount on prepaid airtime from Cell C, Vodacom, MTN and Telkom
The Discovery Baby programme gives new and expectant parents a baby bag filled with useful information, important baby products and discount vouchers
Up to5%
Immediate Reward With Vitality Check
The main member and spouse save 67% on the monthly rate at 46 Virgin Active gyms
Up to67%
KeyFIT monthly contributions for 2013
Main member
R33Main member + 1
R39Main member + 2 or more
R49
Thank you