VOCAL SHARE

ByDanny Armas-Travez, Max Chau,

Wilfred de Ley, Sandra Platek, Peter Sam

Who is it for? This application is for a variety of ages for people who want to improve their singing.

What? This would be for budding music artists and singers who want to become better at singing and want achieve. This application would provide helpful tips and hints as well as an in-built karaoke for the user.

When? This app would be used during their free time and when they’re with friends.

Where? This app would be used at home, on a social outing and whenever they feel like singing.

Why? This application would give singers a boost in confidence to sing, as the application would rate how good that their singing was. (Optional) It would also allow for people to rate how good someone else’s singing was, and vice versa.

Vocal Share

Problem: People pay too much for vocal lessons.

Solution: Improve your singing while spending less money!Problem: People have no self-confidence in

themselves when singing.Solution: Practise wherever you want and when you want to sing while boosting your self confidence in

singing and having fun.Problem: People don’t know if they sing well/ how

good they sing.Solution: Thanks to VocalShare’s option to share your singing, you will be able to receive feedback

from others, commenting on how well you’ve sung.

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Is there an inexpensive option for improving your singing?

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Learning to sing can be stressful and expensive.

This innovative application allows you to shape your practicing

around your active lifestyle as a reasonably inexpensive option.

© Vocal-Share 2014

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My Team [Vocal Share], is developing [a web app]

to help [singers] [who cannot afford expensive singing lessons and lack the confidence in themselves to sing] [to improve their singing and get a boost

in self-confidence].

Vocal Share

• Is a Young Teenager,

• Likes to sing as a hobby.

• Wants to become a professional singer one day.

• Is socially active.• Likes to sing as

much as possible.• Lacks confidence

to sing in public and in front of people.

Vocal Share• Can sing in:

Soprano, Alto and/or Tenor.

• Enjoys listening to a variety of music genres.

• Frequently likes to listen to music.

• Wants to get into the music industry.

Vocal ShareCompany name Smule, Inc

Product name Sing! Karaoke Product launch date 11th June 2012 (Version 1.0.0)Target customers profile For music lovers, for females.No. of downloads (if mobile/ tablet app)

Estimated ~ 5.5M global downloads for iPhone. (Source)

Estimated ~ 1.3M global downloads for iPad. (Source)

No. of Twitter followers 11,500 followers –The Official Smule Twitter PageNo. of Facebook likes 17,757 likes -The Official Smule Sing CommunityWhat are people saying about it online

Press & reviews

Social & online media

App store feedback

“Users can join in a duet or group song with anyone for free at anytime. But if you want to start signing a song from popular artists like Carly Rae Jepsen, Justin Bieber, Lady Gaga, Adele, Maroon 5, or Carrie Underwood, be prepared for an in-app purchase. Most of the 130 songs are $0.99 each.” –AppAdvice

“Love this app! It's perfect for all ages and anybody who likes to sing. Only complaint is that for quite a few songs you need to use credits to sing them. This wouldn't be a problem, however credits are very hard to earn unless you buy them.

Apart from the one complaint, this is the best app I have ever downloaded!” –Cheesegal38

Vocal ShareCompany name Bitnaut, LLC

Product name The Stage Singing StudioProduct launch date December 6, 2012Target customers profile SingersNo. of downloads (if mobile/ tablet app)

96,000 downloads

No. of Twitter followers 722 followersNo. of Facebook likes 2,313 likesWhat are people saying about it online

Press & reviews

Social & online media

App store feedback

“Fun and fancy Very interesting and exciting app, a bit complicated to figure out but intriguing. Be your own star with you’re own portable music studio” - Tyshona Williams

“Be a Star This is a fun way to let your skillz rise & your voice be heard! Nice concept but you should make the search a little easier and more abundant, besides that it would be nice to download older songz! GREAT APP...” - Clarence Nickerson

“Needs work Its a really good app its just that it messes up everytime I record so it doesnt sound right, and it maked me sound super slow motion. The songs keep skipping like a cd like its scratch. Fix it then you got a five star app.” - Christine Franco

“The user signs up for the app, chooses the free song/purchases a

song/purchases a membership subscription, starts to sing, chooses

to share his/her singing.”

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This application is feasible as it is a very simple, yet ingenious, idea that can be easily

made and can create lots of revenue.

This application relies heavily on the data and content that we will be using, as it will be

copyrighted, which will make us (the company) under a lot of pressure from record

labels etc. due to the fact that we will be using their content.

Although, we will be willing to give the artists and the rightful owners of the songs a share

of the revenue that we will make.

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Our business model is that we will be selling songs individually, at 69p each, or

allowing the users to purchase subscriptions:

1 Month of Premium: £2.69 for 12 Songs3 Months of Premium: £5.99 for 40 Songs6 Months of Premium: £9.99 for Unlimited

Songs.*

We have chosen this business model of selling via subscriptions due to the fact that it is a successful model that has been used throughout the industry.

*These prices will be changed, as we get closer to releasing the application, and to go along with the RPI.

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We will attempt to get our application to be featured on various top-lists for applications,

and we will send promotional accounts to various Application Reviewers and other

websites to be reviewed, so that we will get publicised.

Through this, we will try and create an audience.

We will also make regular promotions or regular events that provide the user with 2

weeks free premium etc. Our first customers will be users inside the school who can then

spread the word outside about the application.

This will most likely be done via social networking sites, such as Facebook or Twitter.

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We have built a Web app for our idea.

Access it via: http://apps.appshed.com/168444/

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