RICOH Print Centre Newsletter

RICOH Print CentreMcNally Main Rm 014

902.420.5579print.centre@smu.ca

Whats Inside......Pg. 1 & 2 - SMU BrandingPg. 3 - New Coursepack Covers & Scent Free PostersPg. 4 - Submitting a Job to the Ricoh Print CentrePg. 5 & 6 - Digital vs. Offset

Volume 5, Spring/Summer 2014

Saint Mary's UniversityBrand Standards: Logos

Recently Saint Mary's University updated its visual identity and some modifications have been made to the various logo suites used on campus to ensure a consistent visual presentation.

When the University's logo is used on its own, the tag line “One University. One World. Yours.” remains with the logo. The tagline does not appear on departmental versions of the logo. In addition to the standard horizontal orientation of the logo, there is now a a vertical version that can be used where appropriate to meet design

needs. Below are samples of the updated departmental logos. There are three different colour options, depending on your document (1. Colour: Maroon & Grey, 2. Non-Colour: Black & Grey, 3. Reversed: White).

These logos should be used as provided and not altered in any way (text, font, colour or layout).

1. Colour: Maroon & Grey, Horizontal 1. Colour: Maroon & Grey, Vertical

2. Non-Colour: Black & Grey, Horizontal 2. Non-Colour: Black & Grey, Vertical

3. Reversed: White, Horizontal 3. Reversed: White, Vertical

Correct use of logo

Cannot be stretched

Cannot be compressed

Cannot be skewed

No special effects added

Cannot be low quality/low resolution

Cannot be less than 1.5” in size

Cannot be rotated

✓

X

X

X

X

X

X

X

A full suite of your departmental logos can be obtained from External Affairs, a Faculty Communications Officer, or the Ricoh Print Centre.

A Microsoft Word file for electronic letterhead is also available.If you have any questions about SMU Branding, please contact branding@smu.ca

Coursepacks have a new look!

This material has been copied under license from Access Copyright.

Resale or further copying of this material is strictly prohibited.

COURSEPACK

Materials

Advanced Cognitive Neuroscience

Jason IvanoffPSYC 4411

It’s what is on the inside that counts, but having a great-looking cover never hurts! � e coursepack covers have been given a new, fresh look and can still be personalized with your name and course code/title. In addition to

cerlox binding, coil binding is also available, allowing you to choose the best option for your students...................................................................................................

..................................................................................................

Scent-Awareness posters have also been updated. If you would like copies of either option, contact us at the Print Centre!

Saint Mary’s Universitypromotes a scent free environment.

Please help us maintain a healthyenvironment for everyone by

not wearing scented productsThank you.

smu.ca/about/ohs-scent-awareness.html

FREEENVIRONMENT

SCENT Saint Mary’s University promotes a

Please help us maintain a healthy environment by not wearing scented products.

For more information visit our websitehttp://www.smu.ca/about/ohs-scent-awareness.html

Submitting Orders to The Ricoh Print CentreHelp us help you! Whether submitting an order via email or dropping it off in person, please make sure to include

the following information:

Contact and Billing info:● Name.● Telephone and/or email you can be reached at.● Department.● Full Budget Code/FOAP that your order will be billed to. ie. 100000 8000 77960 9999 A FOAP is a 4 part code for internal chargebacks. (Fund Organization Account Program)For personal orders we accept debit or credit (we don’t accept cash).

Deadline and Pickup/Delivery Info:● The date and time your job is needed by (please do not use asap as a deadline). A deadline is very important as it helps us schedule the workflow and makes sure everyone gets their order when they need it. ● Indicate if you would like an email confirmation and/or notification when your order is ready.● Indicate if you will be picking your order up or would like it sent through internal mail (Exams will not be sent through the mail for security reasons).● If you have a large job (1000+ sheets) that requires delivery, please provide a room number for delivery. If you will not be there during a certain time (ie. for lunch), please let us know.

Job Details:● Would you like a proof first? (mandatory for large colour or complex orders)● Size of the finished product (we print in inches).● Ink type - ie. colour or black and white.● Single or double sided.● Paper type - ie. text weight, cardstock, supersmooth, etc.● Paper colour - ie. white, pastel green, neon yellow.● Finishing required - ie. coil bound, stapled top left.

Important Things to Also Remember When Sending an Order:● The maximum file size the university email can accommodate is 10MB. You can also send your file through a file share site (ie. DropBox) or bring it in via flash drive.● Please make sure the contents of your document are final BEFORE sending it to print (ie. spelling, grammar, layout, etc.). Taking a small amount of time to double check your document beforehand can save time later and avoid costly redos. ● PDF files are best to maintain formatting. It is best to mention the number of originals the file should have as well.● Our hours of operation are Monday-Friday, 8am-5pm. If you are sending something after hours or on the weekend, it will be processed when we re-open.

Offset printing is high volume printing technology. In offset printing, the design image is fi rst burned onto a plate, and is then transferred (or offset) from the plate to a rubber sheet, and fi nally to the printing surface. The image to be printed gets ink from ink rollers. Digital printing refers to a method of printing from a digital-based image directly on to the paper. In terms of appearance, one of the most basic differences between digital and offset is that digital presses apply dry toner on top of the paper, while offset uses liquid ink that soaks into it. Sheets printed with dry toner can have a slightly brighter, glossier appearance.

DIGITAL CONS: ● Diffi cult to reproduce some colours accurately and maintain colour consistency● Cannot reproduce metallic inks or foils● Weight and size of paper is limited in most cases● Ink is not absorbed into paper which makes it more susceptible to cracking.● Cannot produce white or light coloured inks on dark paper● Printed pieces cannot be imprinted or printed on with a customers laser printers.

OFFSET CONS:● You cannot print just one copy.● Requires a longer turn around time due to more setup and production steps, and drying time.● Cost of printing low quantites can be more expensive.

Digital

Offset

OFFSET PROS:● Cost-effective in high volume jobs (The unit price goes down as the quantity goes up)● A wider range of materials can be printed on● Higher resolution and no streaks/spots● Allows the most accurate colour reproduction and consistency● White or light inks can be printed on a dark surface of a paper

DIGITAL PROS: ● Shorter turn around times (no drying time for inks)● More cost effective for smaller print runs● You can print out just one copy● The proof will look exactly like the full run● Colours are bright and brilliant● Little set-up time is required● Availability of variable date printing (ie. mailing lists)

Offset

So how do you decide which option to go with? Consider the following when making your decision:

Offset printing has a front-end cost load, which means short runs (low quantities) may have a high per-unit cost. But as quantites increase, the unit cost goes down. Very short runs can be more cost effective with digital printing, while larger quantities are likely to have a lower unit cost with offset printing.

Do you need or want a special paper, fi nish or unusual printing surface or a unique size? The options are getting better for digital, but offset printing still offers the most fl exibility.

Digital presses use four-colour process (CMYK) printing. If you need only black ink or one or two ink colors, offset printing may offer a more cost-effective solution. If you need four-color printing, digital may offer advantages in lower up-front costs. If you are planning to print using the Pantone Matching System, offset printing will give you the best match, since it uses actual Pantone ink. Digital printing simulates the color using a four-color matching process, so some digital printers may offer less accurate colour matching on projects.

PANTONE:

If you need it fast, digital usually offers quicker delivery.

Digital offers more accurate proofs, since what you see is an actual sample of the printed piece, printed using the exact process as the intended run. For offset printing, accurate colour proofi ng can become expensive.

Digital printing offers the most affordable way to customize marketing materials, direct mail pieces, letters, etc., with a name/address or number/code on each printed piece (variable data printing).

QUANTITY:

COLOUR:

TURNAROUND:

PROOFING:

PRINTING MEDIUM:

CUSTOMIZATION:

● Be very specifi c when communicating which stock you want used, which process (digital vs offset) and what sort of fi nishing or coating you want for your fi nal product. Most print centres have samples on hand expressly for this purpose.

● Be sure to request a proof before authorizing the full run. This will confi rm that specifi c intructions were understood and allow you a hands-on preview of the fi nal product, so you can catch any imperfections ahead of time. Files should be sent to the printer when the content and layout has been fi nalized. A hard-copy proof should be used only to approve the fi nal quality of the colour and the stock.

We are Saint Mary’s University’s on-campus print experts, serving the needs of faculty and staff,

students and the general public.

What we offer: ● We save you time and money

● We listen to your needs● We offer expert advice to make your project run smoothly

● We return calls and requests promptly● We guarantee that we will meet or exceed your printing needs

Our customers choose us for the following:● Convenience

● Speed and reliability● Competitive pricing

● Assistance with graphic projects

The core of our work involves:● Confidential document printing - course materials, exams, and diplomas

● SMU-branded stationary exclusively available through Printing Services - letterhead, business cards, thank-you cards and invitations

● Copyright clearance - publishing numerous custom course kits every year

POSITION NAME TELEPHONE EMAILSite Manager Kathy Larocque x5579 print.centre@smu.caSenior On-site Service Specialist

Travis Whalen x5579 print.centre@smu.ca

On-site Service Specialist Ryan Blades x5579 print.centre@smu.caField Service Representative

Michael MacLellan x5579 print.centre@smu.ca

CONTACT US:Ricoh Print Centre

Room McNally Main 014923 Robie St.

Halifax, NS, Canada B3H 3C3Tel: 902.420.5579

print.centre@smu.caHours: Mon-Fri 8am-5pm

www.smu.ca/academics/ricoh-print-centre.html

STAFF DIRECTORY