volunteer advisory councils. 2 why a volunteer advisory council carter bloodcare’s donor council...
TRANSCRIPT
VolunteerAdvisoryCouncils
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• Why A Volunteer Advisory Council
• Carter BloodCare’s Donor Council Program• Purpose• Goals• Guidelines and Responsibilities• Recruitment and Acceptance• Recognition
• Questions
AGENDA
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• Who or What is a Volunteer Advisory Council?• An advisory council is a group of volunteers
that provide time, service, feedback and talent to your organization without going on your payroll.
VOLUNTEER ADVISORY COUNCILS
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• Because Volunteers Council Members…• Are perceived to have credibility because they
are unpaid• Make a difference to the recipient• Are Insiders-Outsiders• Extend our Sphere of Influence• Bring the luxury of focus
WHY A VOLUNTEER COUNCIL?
Ellis, Susan J., From the Top Down: The Executive Role in Successful Volunteer Involvement, 3rd Edition, Energize Books, 2010.
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• Because Volunteers Council Members…• Engage members of the community as a strategy
for meeting service goals as well as methods of service delivery
• Are freer to give feedback• Contribute what would not be purchased
otherwise• Extend the Budget
WHY A VOLUNTEER COUNCIL?
Ellis, Susan J., From the Top Down: The Executive Role in Successful Volunteer Involvement, 3rd Edition, Energize Books, 2010.
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• Inputs• What resources will be provided?
• Outcomes• What are your overall goals for the council?
• Activities• What activities will the council participate?
• Outputs • What are the outcomes from those activities?
FORMING YOUR COUNCIL
Seel, Keith, Volunteer Administration: Professional Practice, LexisNexis Canada Inc., 2010
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Carter BloodCare’s
Donor Council
Program
CARTER BLOODCARE DONOR COUNCIL
Purpose• To involve active donors and the community
in the support of the community blood supply thru education, events and unique community interests of each donor center, in addition to recruiting new donors
DONOR COUNCIL GOALS
• Raise Awareness • Bring in new donors• Retain existing donors• Educate the public• Give back to the
community
COUNCIL GUIDELINES AND RESPONSIBILITIES
• Meetings• Dates and Times• Location• Length• Agendas• Who presides • Staff member always present
• Council Positions• Chairman• Co-Chairman• Secretary• Community Relations Officer• Marketing Auditor• Member
COUNCIL GUIDELINES AND RESPONSIBILITIES
• Training and Education• New Volunteer Orientation
• Carter BloodCare policies and procedures for volunteers• Confidentiality
• PR Training• How to respond to questions from the media or public• Utilize PR/Marketing department • One Page Fact Sheet• Bullet Point PR Cards
COUNCIL GUIDELINES AND RESPONSIBILITIES
• Blood Center Education• Utilize your blood experts• Tours• Recipient stories
• Feedback• Members can give frank feedback of their donor experience
• Communicate any pertinent complaints
• Communicate results if applicable
COUNCIL GUIDELINES AND RESPONSIBILITIES
• 12HourGives• Set date• Determine theme• Submit request for
marketing materials• Solicit incentive items• Agency support
COUNCIL GUIDELINES AND RESPONSIBILITIES
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12HOURGIVES
RESULTS
12HourGives
Results
Tyler 2010196 Donors
Arlington 2009117 Donors
Paris 2011106 Donors
Plano 2009120 Donors
Longview 201082 DonorsMesquite 2009
148 Donors
Garland 2008112 Donors
HEB 2010120 Donors
Hulen 2010108 Donors
HEB 2009112 DonorsLockheed Martin 2010
383 DonorsHulen 2009109 Donors
• Other Volunteer Opportunities• Community Events• Special events• Large drives
• Quarterly Council Meetings• Purpose• Updates• Successes • Network
COUNCIL GUIDELINES AND RESPONSIBILITIES
RECRUITMENT AND ACCEPTANCE
• Recruitment Techniques• Who to look to first
• Existing donors• Deferred donors
• Invite to an event• Top 10 Donor Reception• Invite to meeting
• Direct Mail/Email• Other sources
• Criteria for membership• Application process• Interview• Background checks• Length of term
RECRUITMENT AND ACCEPTANCE
RECOGNITION
• Volunteer/Donor Banquet• Special awards
• Shirt and name tag• Personal thank you cards• Holiday cards• In person thank you
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Other Helpful Materials and Ideas to Consider
• Procedure Manual• Volunteer Handbook• Communications Binder• Evaluations • Don’t get discouraged!
OTHER THINGS TO CONSIDER
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Let’s Review• Why A Volunteer Council• Carter BloodCare’s Donor Council Program
• Purpose• Goals• Guidelines and Responsibilities• Recruitment and Acceptance• Recognition
VOLUNTEER COUNCILS
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VOLUNTEER ADVISORY COUNCILS
Questions?
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Scott Justus
Volunteer & Special Programs Coordinator
903-363-0431
VOLUNTEER ADVISORY COUNCILS