Vox Pops MembershipOn the Spot Qualitative Interviews

Diane EarnshawManaging Director diane@voxpops.com

For examples, please visit: voxpops.com

Vox Pops International Ltd, Fitzalan House, 70 High Street, Ewell, Surrey KT17 1RQ, Tel: 020 8786 8855

Get professionally filmed video insights regularly, from around the UK.

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Vox Pops International (VPI) are launching a vox pops membership for clients across the UK.  

Experienced qualitative interviewers and professional videographers will be hitting the streets weekly to conduct research with members of the public.

Member companies will have access to all of our own video footage, which will be available via their unique video portal. In addition, they can ask the public 3 questions on a weekly, monthly or quarterly basis. Members will also obtain major discounts for other services such as portals, video diaries, editing and animation.

VPI will conduct between 10 - 15 interviews each week, generating between 1-2 hours of footage from members of the public. Each question is turned into an edited 1-2 min video, illustrating key findings.

Concept

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For Insight Teams:

● Access consumers in the ‘here and now’ around the UK

● Trained qualitative interviewers and professional filming

● Experienced editors in storytelling

● Support and illustrate wider research initiatives

● Create insight videos to use on video sharing platforms and in

online presentations

● Free video portal to improve insight comms

For Marketing Teams:

● Create ongoing social media content

● Put the customer at the core of your internal comms

● Test out campaigns before launch

● Create marketing collateral for sales and sponsorship purposes

Benefits

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Membership Tiers 156 36 12

3 Questions Weekly Monthly Quarterly

Unique 2 min videos 3 Weekly 3 Monthly 3 Quarterly

Free video portal ✓ ✓ ✓

Access to VPI’s weekly interviews ✓ ✓ ✓

Discount on all VPI services 15% 10% 5%

Yearly Membership (ex VAT) £60,000.00 £18,000.00 £8,000.00

Flexible Monthly Membership £5,500.00 £1,750.00 £775.00

Membership

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Why Us?

Experience

Over the past 30 years we’ve worked with a wide client base. As

such, we have experience of tackling many difficult subjects,

speaking to many different people, and running fieldwork in many

different locations.

Research Savvy

We have researches in house, as well as a research savvy production

team and creative animators, meaning we produce films that are both insightful AND engaging, with

absolutely no trade off.

Responsive

We work collaboratively with each of our clients and are flexible to

their changing needs. We’re extremely responsive and can turn projects and edits around at speed

when required. We’ve never missed a deadline

Global Presence

We’ve worked in over 50 markets and have an international network.

We regularly run global insight video programs for clients and

agencies such as Unilever, Innocent, Jaguar, TNS and MEC

Global.

Please click for more information on VPI and case studies.

“Appreciated the flexibility on edits, given the large amount of footage that was at

our disposal. Very happy with how things were managed on both timings and final

outputs”

Research Manager @ Sky

” VPI are a brilliant agency and I’ve really liked working with them. The

ability to go out to all these places, work globally, and meet those global

expectations… In terms of filming but also in terms of doing the research”

CMI Manager @ Unilever

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What Next?

Get in touch!

● Please email diane@voxpops.com for: ●● An informal chat about how video clips of real

people can support your marketing and research.●● Presentation of our key services.●● Examples of other vox pops and videos.●● Blogs & how to’s.