v.v final
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finalTRANSCRIPT
QUESTIONNAIREDear Respondent,
We are the student of S.K. School of business management, patan (HNGU) as a part of
my study curriculum; I am undertaking Questionnaire for Research Project
management. I will be thankful to you if you spare you’re a little special time to answer
my few question. Thanking you in advance.
Note: Tick wherever applicable
1. What do you take for fresh in the morning?
( ) Tea ( ) Milk
( ) coffee ( ) other
2. Do you take tea regularly?
( ) Yes ( ) No
3. How many Times you take tea in a day?
( ) One time ( ) Two time
( ) Three time ( ) More than
4. Which Brand of tea do you buy?
( ) Taj Mahal ( ) Tata tea ( ) other
( ) Sargam ( ) Wagh Bakri
5. Why do you buy that tea only?
( ) fresh ( ) Habits ( ) other taste
( ) strong tea ( ) Pink tea
6. Would you like buy other tea in any scheme?
( ) Yes ( ) No
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7. Generally what size of tea do you prefer most?
( ) 100 Grams ( ) 250 grams
( ) 500 gram ( ) 1 K.G
8. Are you aware about TATA TEA do you prefer most?
( ) Yes ( ) No
9. From which media you aware about Tata tea?
( ) T.V ( ) Radio
( ) Shopping malls ( ) News paper
( ) Magazine ( ) others
10. Do you want to Prefer Tata Tea?
( ) Yes ( ) No
11. What is your opinion about Advertising of Tata tea?
( ) Excellent ( ) Good
( ) Change in desire ( ) No idea
12. Are you satisfy with sales promotion scheme to improve Tata tea?
( ) Yes ( ) No
13. How much importance do you consider below given criteria, while buy Tata tea?
(Here 1 = Very important, 2 = Slightly Important, 3 = neutral , 4 = Unimportant, 5 )
1 2 3 4 5
Price
Quality
Taste
Color
Packing
Brand
14. As a consumer what rank will you give to Tata tea?
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( ) Best Tea ( ) A better one
( ) Good ( ) Average
( ) Bad ( ) Worst
15. Why consumers go for purchasing Tata Tea?
( ) Price ( ) Quality
( ) Packing ( ) Taste
( ) Availability ( ) Promotion activity
16. Do you convince other consumers to buy for Tata Tea?
( ) Yes ( ) No
17. How does Tata’s advertising convince to buy Tata Tea?
( ) Spreading awareness ( ) Convenient price
( ) Describe quality ( ) Promotional scheme
18. How much are you satisfied with the distribution schemes of Tata tea?
( ) Highly satisfied ( ) Satisfied
( ) Neither satisfied nor ( ) Dissatisfied
( ) Highly satisfied
19. What should company do to improve quality of Tata Tea? Give your suggestion
1
2
3
20. Which factors responsible for the change in demand of Tata?
( ) Scheme ( ) Advertisement
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( ) Friend say ( ) health object
PERSONAL INFORMATION:
NAME:
ADDRESS:
CITY:
AGE: GENDER. ‗‗‗‗‗‗‗‗‗‗‗‗
VICKY MODI.
M.B.A - I (27)
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