vxmadness 2.0 marketing presentation

11
Brand Matters: Marketing Thoughts for the New Frontier

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Post on 26-Jul-2015

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TRANSCRIPT

Brand Matters: Marketing Thoughtsfor the New Frontier

What Eels are Coming After You?

• LinkedIn

• Company Page

• Personal Pages

• Twitter

• Blog

• Google +

• Facebook

• Pinterest

• Instagram

• Web Site

• SEO

• Keywords

Who Are You Trying to Reach?

People You Already Do Business With

People You Used to Do Business With and Want to Again

Potential New Business

Group 1 Group 2 Group 3

Focus on the People You Know

• Does every single marketing effort you create encourage a learning relationship?

• Do you have a permission database?

• If consumers gave you permission to talk to them, would you have anything to say?

• Once people become customers, do you work to deepen your permission to communicate with those people?

How Can We Help?

• Marketing Campaigns

• Webinars

• Lunch & Learns

• Brochures

• Sales Trainings

• Demos

• Try and Buys

CONNECTIONS

• Haggerty Insurance

• Trojan Battery

• Westfiled

• Royalty Carpet

• Opus Bank

• Children’s Hospital of Orange County

• ONEOK/OneGas

• OHEL Children’s Home & Family Services

Marketing Resources (I Couldn’t Live Without)

What’s Next?

• Make a Partner Portal login. http://vxsuite.com/portal/client-registration/

• Use the book and the portal to decide what brochures you want branded.

• Start a marketing campaign.

• Talk to Amy About Blogging, LinkedIn or whatever Eels are chasing you.

Amy BaileyVP [email protected]/in/amybailey1