walking in circles “if you can’t describe what you’re doing as a process, you don’t know...
TRANSCRIPT
Walking in Circles
“If you can’t describe what you’re doing as a process, you don’t know what you’re doing.”
W. Edwards Deming
“If you don’t know where you’re going, you might end up somewhere else. Yogi Berra
Tactical Operations
Strategic
TacticalExecution
WHAT? Big Picture – Overall Objective
WHERE is this going to take place?WHO does what?
Employee Goal Awareness Study
• 5 Year Study• 6778 Employees• 530 Companies / Organizations• 9 Separate Sectors of the Economy
44Had no organizational objectives
45Couldn’t Name a Single Organizational Goal
Transportation & Utilities
48Couldn’t Name a Single Organizational Goal
Retail
49Couldn’t Name a Single Organizational Goal
Information
59Couldn’t Name a Single Organizational Goal
Financial Services
60Couldn’t Name a Single Organizational Goal
Manufacturing
62Couldn’t Name a Single Organizational Goal
Health & Education
63Couldn’t Name a Single Organizational Goal
Professional Consultants
69Couldn’t Name a Single Organizational Goal
Hospitality Industry
74Couldn’t Name a Single Organizational Goal
Public Administration (Gov’t)
“When large numbers of American workers show upto work each day knowing neither why they are there
nor what they are supposed to do all day, it meansAmerican business is operating very inefficiently, and
that means poor service and lower profits.”
The Bottom Line
Think StrategicallyAct Tactically
Strategic
TacticalExecution
WHAT? Big Picture – Overall Objective
How will I achieve this objective?WHO does what?
Think StrategicallyAct Tactically
See Clearly
Focus Intently
Work Wisely
What you want to accomplish
Strategic InitiativesSpecific Objectives
Daily/Weekly Focused Activity
Think StrategicallyAct Tactically
See Clearly
Focus Intently
Work Wisely
S.M.A R.T Vision Statements
On key initiativesLink daily activities toInitiatives & objectives
By December 31, 2012 grow XYZ & Associates into a $250,000 a year
management consulting firm working with “C” level executives of
medium sized companies in the Phoenix metro area.
S.M.A.R.T. Vision
Think StrategicallyAct Tactically
See Clearly
Focus Intently
Work Wisely
What you want to accomplish
On key initiatives &Measurable objectives
Link daily activities toInitiatives & objectives
Strategic
InitiativesStrategic Initiative
Sales Focus on newly promoted “C” level execs
Marketing Increase visibility in Phoenix metro area
Measurable
ObjectivesInitiative Objective
Focus on newly promoted “C” level execs Speak with 10 “C” level prospects per week
Increase visibility in Phoenix metro area Implement direct mail campaign by 6/30/12
Action Plans
See Clearly
Focus Intently
Work Wisely
S.M.A.R.T. Vision
Strategic InitiativesMeasurable Objectives
Do those things (Daily) that willaccomplish stated objectives
Action PlansExecute on specific goals
Objective Action Item
Speak with 25 “C” level prospects per week 25 Sales Calls every day this week
Implement direct mail campaign by 6/1/12 Draft and test direct mail campaign by 5/1/12
Think StrategicallyAct Tactically
See Clearly
Focus Intently
Work Wisely
What you want to accomplish
On what matters mostDo those things daily/weeklythat will accomplish stated objectives
“If you can’t describe what you’re doing as a process, you don’t know what you’re doing.”
W. Edwards Deming
“If you don’t know where you’re going, you might end up somewhere else. Yogi Berra
You want an uncomplicated plan, that’s easy to understand, easy to implement and easy to evaluate.
Simple Plans = Powerful Results
Most individuals and manyOrganizations don’t have a plan or a process for getting them from where they are now to where they want to
be.If…an organization does have a
strategic plan, the chances are veryhigh that plan isn’t connected
operationally to their workforce.
I base this argument on two pieces of research. One studied people who were lost and the other studied the disconnect between an organizational plan and
the work the employees were actually doing. I would also like to share with you personal observations on
planning from my 12 years experience in Police tactical operations.
The first study conducted by Dr. Jan Sauman and a research assistant named Marc Earnst.
These gentlemen work for The Institute for Biological Cybernetics in Germany.
In this study examined the walking trajectories of people who were lost.
As well as a study conducted by Franklin Covey’s Center for
Advanced Research.