wallpaper us bespoke edition media information...

6
Wallpaper* US Bespoke Edition Media Information 2016

Upload: others

Post on 26-May-2020

1 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Wallpaper US Bespoke Edition Media Information 2016media.wallpaper.com/pdf/WallpaperUS_2016_MediaKit.pdf · US iital Media ak 4 PRINT RATE CARD 4 color Full Page $45,560 covers Cover

Wallpaper* US Bespoke EditionMedia Information 2016

Page 2: Wallpaper US Bespoke Edition Media Information 2016media.wallpaper.com/pdf/WallpaperUS_2016_MediaKit.pdf · US iital Media ak 4 PRINT RATE CARD 4 color Full Page $45,560 covers Cover

2US Digital Media Pack

AUDIENCE PROFILE

International, intelligent and influential, Wallpaper* is the world’s most important design and lifestyle magazine brand. Since 1996, Wallpaper* has attracted a sophisticated global audience by constantly pushing into new creative territories and ensuring that its coverage of everything from architecture to driving, fashion to travel, interiors to jewelery remains unrivaled. Wallpaper* readers are voracious, educated and discerning consumers with tremendous spending power. These affluent young professionals live and breathe fashion, architecture and interiors and are often leaders in these fields. These true aficionados are passionate about design in all forms and appreciate genuine luxury in every part of their lives. Whether searching for beautiful luggage or a stunning dining table, they look to Wallpaper* as the authoritative design and lifestyle magazine to recommend products with both style and substance.

READER STATISTICS45% Male / 55% FemaleMedian age: 34Affluent: $131,779 average personal income Educated: 84% have a university degree Urban: 100% live in cities

*Creative influencers:81% read Wallpaper* for personal pleasure 50% read Wallpaper* for professional reasons 67% are employed within creative industries

*Loyal:73% keep Wallpaper* as part of their collection

*Brand fans:91% also visit Wallpaper.com56% have used a Wallpaper* City Guide

*Source: UK/Global Edition, publisher's estimates

CIRCULATION Rate Base 250,000

US DISTRIBUTIONPrint:Top 10 DMA's: New York City, Boston, Philadelphia, Washington DC, Atlanta, Chicago, Dallas, San Francisco, Los Angeles, Houston

Targeted commercial distribution across Miami, Las Vegas & Seattle

Digital:500k monthly uniques (US) 50k emails subscribers (US)

Page 3: Wallpaper US Bespoke Edition Media Information 2016media.wallpaper.com/pdf/WallpaperUS_2016_MediaKit.pdf · US iital Media ak 4 PRINT RATE CARD 4 color Full Page $45,560 covers Cover

3US Digital Media Pack

EDITORIAL CALENDAR

quarter theme

Q1 Wallpaper* Project Elements of Design Insider Fashion

Q2 Art of Food Handmade Watch/Jewelry Feature

Q3 Innovation Fall Fashion Sportswear Eyewear Luxury Travel

Q4 Art of Craftsmanship US Brand Icons Holiday Experience

issue theme in home closing date

Spring Design Awards March 22 – 29, 2016 February 10, 2016 Fashion

Summer Time Supplement June 20 – 23, 2016 May 10, 2016 Travel Salone del Mobile Preview

Fall Handmade September 2016 July 22, 2016 Fashion Men's Tailoring Kitchen/Bath Supplement

Holiday Power List November 2016 September 21, 2016 Art Jewelry 1 year anniversary issue

Digital

Print

Page 4: Wallpaper US Bespoke Edition Media Information 2016media.wallpaper.com/pdf/WallpaperUS_2016_MediaKit.pdf · US iital Media ak 4 PRINT RATE CARD 4 color Full Page $45,560 covers Cover

4US Digital Media Pack

PRINT RATE CARD

4 color Full Page $45,560

covers Cover 2 $59,245 Cover 3 $52,445 Cover 4 $59,245

Page 5: Wallpaper US Bespoke Edition Media Information 2016media.wallpaper.com/pdf/WallpaperUS_2016_MediaKit.pdf · US iital Media ak 4 PRINT RATE CARD 4 color Full Page $45,560 covers Cover

5US Digital Media Pack

Display

Leaderboard $52cpm

MPU $52cpm

Super MPU $52cpm

Billboard $113cpm

Filmstrip $101cpm

DIGITAL RATE CARD 2016

Email

Editorial Newsletter Sponsorship $2,500

Dedicated $5,000

Mobile

Mobile Banner $52cpm

Wallpaper* daily sponsorship $13,200

* A 15% Premium will be applied for roadblocking of channels or content

Page 6: Wallpaper US Bespoke Edition Media Information 2016media.wallpaper.com/pdf/WallpaperUS_2016_MediaKit.pdf · US iital Media ak 4 PRINT RATE CARD 4 color Full Page $45,560 covers Cover

6US Digital Media Pack

CONTACTS

USA Offices

Matthew Carroll [email protected] Tel: 1.212 522 1395 Nick Van Sicklen [email protected] Tel: 1.212 522 2377 Rachel Ahrenhold [email protected] Tel: 1.212 522 2940

Global Offices

publisher Malcolm Young [email protected] Tel: 44.20 3148 7718 head of digital Scott Lambert [email protected] Tel: 44.20 3148 8726

italy Cristiana Catizone (Fashion) [email protected] Marcella Biggi (Design) [email protected] Guillaume Blouin (Corporate) [email protected] Tel: 39.02 844 0441 germany, austria & switzerland Peter Wolfram [email protected] Tel: 49.89 9924 93990

france Magali Riboud [email protected] Tel: 33.1 42 56 33 36

brazil Paolo Mongeri [email protected] Tel: 55.21 98393 9495

asia Peter Bates [email protected] Tel: 914 881 9050 Scott Thoreau [email protected] Tel: 852 3128 5117

Charlie [email protected]: 1.212 522 7064