warning, your marketing might just work
TRANSCRIPT
Jay AllenWARNING:Your Marketing MIGHT Just Work
80% of Business Owners Are WRONG
About EVERYTHING!
14
156020
Media
MarketMessage
RULESRULES3
KNOWKNOW YOURYOURMARKET
1
WHO is your WHO
Easy to Find:GenderAgeLifestyleProfessionIncome
Dig a little DeeperFears?Aspirations?Current problems?Books/Magazines?Social Media?Relaxation Activities?Language preferences?Decision making process?
MESSAGEMESSAGE
DODO THEYTHEY
2
TOTO
BLAH
BLAH
BLAHBLAH
BLAHBLAH
BLAH
ARE YOU ABLE TO PROVIDE THE RIGHT SOLUTIONTO MY CURRENT PROBLEM?
WHATWHAT AREARE
READINGREADING
3
WATCHINGWATCHINGLISTENING TO?LISTENING TO?
TV, RADIO, WEBSITES, FACEBOOKTWITTER, INSTERGRAM, BLOGS,YOUTUBE, NEWSPAPER, POSTERSBILLBOARDS, LEAFLETS, SIGNAGENEWSLETTERS, BRANDING, REFERALS, WORD OF MOUTH, RECOMMENDATIONS, AWARDS
RULES
RULES
UNLESS YOU FOLLOW THESE
SIMPLE TO UNDERSTAND RULES
YOUR MARKETING SHALL CONTINUE
TO BE A SPEND NOT AN INVESTMENT
AND YOU’LL NEVER MAKE THE TOP 1%
My TrueNORTHThe Ethical Coaching Company
www.MyTrueNORTH.Biz
Helping Savvy
Business Owners
ReachTHEIR
Success Summit
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The SECRET Arts of HIGHLY Effective
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