warply features

17
A marketing toolbox that goes beyond rich ad formats, powers up monetization, loyalty and consumer engagement for marketeers and publishers, in multiple screens

Upload: yiannis-doxaras

Post on 09-May-2015

801 views

Category:

Technology


0 download

DESCRIPTION

A marketing toolbox that goes beyond rich ad formats, powers up monetization, loyalty and consumer engagement for marketeers and publishers, through all screens

TRANSCRIPT

Page 1: Warply Features

A marketing toolbox that goes beyond rich ad formats, powers up monetization, loyalty and consumer engagement for marketeers and

publishers, in multiple screens

Page 2: Warply Features

CAMPAIGN FEATURES

Adaptive Design Warply online campaign editor (OCE) optimizes marketing campaigns by creating html5 pages that work seamlessly in every mobile device

CSS Media Queries Support

Support for all iPad and Android Tablets

Support for Screen rotation

Page 3: Warply Features

CAMPAIGN FEATURES

Offline Push Target your customers in their context regardless if they are in the metro commuting with limited data access or traveling abroad without roaming. Warply handles offline campaign and message delivery seamlessly.

Offline Campaign Data Management

Time Dependent Messaging

Page 4: Warply Features

CAMPAIGN FEATURES

GeofencingDeliver location based messages, dramatically increasing conversion and relevance. Filter your customers based on their speed (walking, driving) and have automated message delivery when the user is closest to the fence.

Targeting based on velocity

Optimized for absolute proximity

Clustered location context

Page 5: Warply Features

CAMPAIGN FEATURES

Cross AppsUse Warply just as you would use a typical ad server. Features like, unique customers, impressions over multiple apps, weighted message delivery are some of our out-of-the-box features.

Define Specific Weights on Apps

Maximize Target Audience

Avoid Multiple Message Delivery

Unified Customer Unique ID

Page 6: Warply Features

CAMPAIGN FEATURES

MarketplaceUse Warply just as you would use a typical ad server. Features like, unique customers, impressions over multiple apps, weighted message delivery are some of our out-of-the-box features.

Choose Between Multiple Apps

Real Time Bidding

Acquire Inventory

Message Delivery Based on Rules

Page 7: Warply Features

CAMPAIGN FEATURES

Inbox ToolsWarply’s inbox tools are designed to deliver an intuitive opt-out functionality. App users can use the interactive UI and erase or like offers they choose. They can also opt-out from all messages or selected categories.

Delete Messages you Don’t Like

Promote Offers you Love

Opt-Out from Categories

Automated Learning

Page 8: Warply Features

CAMPAIGN FEATURES

Silent Push Silent Push feature solves lots of issues in modern mobile marketing, reducing clutter and noise, while training the user to return into the app. Increase on user retention can be up to 70%.

Push Campaigns into the Inbox

Train your Users to Return in the App

Reduce Noise

Page 9: Warply Features

CAMPAIGN TYPE

VideoDeliver rich ad formats, including video, multimedia, ring tones, maps and much more.

Page 10: Warply Features

CAMPAIGN TYPE

App DownloadGo beyond incentivized downloads and reward app downloads with real life benefits like sweepstakes and loyalty points in popular customer databases.

Page 11: Warply Features

CAMPAIGN TYPE

CouponMake your app a vehicle for delivering personalized direct response campaigns that meet real life marketing needs for premium brands. Warply’s coupon engine handles delivery, redemptions and fraud prevention.

Page 12: Warply Features

CAMPAIGN TYPE

FeedbackCollect real time feedback from our users. Communicate with them in their context at the time they are more prominent to respond.

Page 13: Warply Features

CAMPAIGN TYPE

GameDeliver branded micro-games, engaging your audience via popular premium apps.

Page 14: Warply Features

CAMPAIGN TYPE

Premium Content Share and deliver premium content to your audience. Mobile marketing is about being personal, relevant and adding value to your customer’s everyday life. For instance, give them access to wifi for engaging with the brand on FB.

Page 15: Warply Features

CAMPAIGN TYPE

Social Currency Ask your audience to engage in simple games and reward them for doing so. For instance, use social sharing as currency in order to unlock offers or premium content

Page 16: Warply Features

CAMPAIGN TYPE

SweepstakesRun fun games and give incentives to your customers either to enter a store or engage with the brand. Simple gaming concepts like lottery games and sweepstakes increase loyalty and helps you avoid costly price reductions on every sold item.

Page 17: Warply Features

CAMPAIGN TYPE

Second Screen Integrate mobile in your ATL media marketing mix by delivering engaging transmedia experiences. Ask users to take a screenshot of your TVC and give them the chance to buy the product, get extra info or enter a competition.