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The Pasture Project The Pastur e Projec t Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 MANAGED GRAZING The 21 st Century Solution for Agriculture and the Environment Warren King Project Manager The Pasture Project

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Page 1: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

Warren KingManager, The Pasture Project

Grassfed Exchange Annual MeetingAugust 22, 2013

MANAGED GRAZINGThe 21st Century Solution for

Agriculture and the Environment

Warren KingProject ManagerThe Pasture Project

Page 2: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

OVERVIEW

About the Pasture Project

Beyond the farm benefits of sustainable and grass-based agriculture

Current and potential applications

Conclusions

Discussion & questions

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Page 3: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

THE PASTURE PROJECT

Our GoalIncrease acreage in the Upper Mississippi River Basin that is sustainably managed by expanding the region’s production of grass-fed livestock.

Approaches:Broadly share with farmers the economic and environmental benefits associated with grass-fed beef productionHelp trusted individuals/institutions provide technical assistance to farmers related to land management and accessing the grass-fed beef marketSupport shifts in political, financial, land access and other systems that limit entry into grass-fed markets

Regional Partner Organizations:

Kickapoo Grazing Initiative

Land Stewardship Project

Southwest Badger RC&D

Sustainable Farming Association

Land Stewardship Project

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Page 4: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

APPROACHES WE’VE TESTED

Transition conventional cattle producers through existing grass-fed farmers and ranchers as “experts” to deliver education, training, and connection to resources

Use a “Train the Trainer” approach to target local NRCS agents or Grazing

Specialists for advanced education - to create events and tools that will promote

conservation and conversion

Create a new position/career called a “Grazing Broker” toeducate landowners, assess financial potential, and

implement plans to transition existing acres to pasture-based agriculture

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Page 5: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

APPROACHES WE’VE TESTED

Expand “bird-friendly” grass-fed beef production. Explore development of an Audubon through business planning and marketing to connect producers and consumers Initially focused in western Missouri and eastern Kansas

Use a “kitchen table” counseling approach to engage producers and landowners in conversation about

what they want from their land and the opportunities for stewardship

and profit with grass-fed beef

Close gaps in the supply chain by developing a role for “professional finishers” and encouraging other producers

to transition

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Page 6: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

LEADERSHIP

Core TeamWarren King, Wellspring Ltd.Allen Williams, Ph.D., LMC, LLC

John Fisk, Ph.D., Wallace Center at Winrock International

Advisory Committee:Todd Churchill, Thousand Hills Cattle Co.Andrew Gunther, Animal Welfare Approved

Lauren Gwin, Oregon State University Will Harris, White Oak PasturesMike Lorentz, Lorentz Meats Lauren Paine, WI Department of Agriculture, Trade, and Consumer Protection

Kerry Smith, USDA AMS Patricia Whisnant, Rain Crow RanchDan Rosenthal, Chicago Green Restaurant Co-op

Denis Jennisch, US FoodsGeorge Boody and Terry VanDerPol, Land Stewardship Project

Greg Nowicki, Wisconsin Grass-fed Beef Cooperative

Cara Carper, SW WI Grassland and Stream Conservation Association

Jeff Hastings, Trout Unlimited Cynthia Olmstead, Kickapoo Grazing Initiative

John Mesko, Sustainable Farming Association

Kristine Jepsen, Grass Run FarmsMoira McDonald, Walton Family Foundation

Sarah Bell and Michael Roberts, Schmidt Family Foundation

Rod Ofte, Norse GroupAllison Van, Wallace Center at Winrock

International

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Page 7: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

SUPPLY CHAIN RESEARCH

The market for grass-finished beef is growing at 15-20% annually, with potential to reach 22% of households

Relative to conventional cattle production, producers can lower costs, increase prices, and participate higher up the value chain

Supply of grass-finished animals is the key limiting factor, however, the region has the animal numbers, acres and processing capacity to support transition

Working with existing branded programs is likely the quickest way to expand sales; there are multiple choices of branded programs to sell to in the region

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Page 8: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

OVERVIEW

About the Pasture Project

Beyond the farm benefits of sustainable and grass-based agriculture

Current and potential applications

Conclusions

Discussion & questions

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Page 9: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

BEYOND THE FARM BENEFITS

What can well-managed grazing do?

Improve Water Quality

Increase Wildlife Habitat

Reduce Flooding & Increase Water Recharge

Capture & Hold Carbon

HOW?IT ALL STARTS WITH THE SOIL!!!

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Page 10: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

CLEAN AIR AND WATER START WITH SOIL ORGANIC

MATTER

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Page 11: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

WATER HOLDING CAPACITY

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Organic Carbon (%)

Water Per Acre (Gallons)

1% 14,400

2% 28,800

3% 43,200

4% 57,600

5% 80,000

8% 128,000

Page 12: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

BENEFITS OF COVER CROPS AND MANAGED GRAZING

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soil erosionnutrient run-offherbicide/pesticide useoperational costs

soil healthsoil moisture retentionnet farm returns

REDUCE/ELIMINATE:

IMPROVE:

Page 13: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

IMPROVING WATER QUALITY

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Lower Fox River Watershed: Phosphorous Reduction Project

Multi-year pilot project of NRCS through GLRI

Targeted reduction of sediment and phosphorous

Agriculture contributes 66% of Total Suspended Solids(TSS)

Grazing as alternative for dairy farmers is a key element of the pilot. Local RC&D is contracted for outreach and technical assistance on managed grazing

Eventually lead to development of a phosphorous trading scheme for the watershed

Page 14: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

LOWER FOX RIVER WATERSHED

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Source: Wisconsin Dept. of Natural Resources

Page 15: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

IMPROVING WATER QUALITY

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Yahara CLEAN: Phosphorous Reduction Project

Multi-year pilot project by Clean Lakes Alliance of Dane County, WI (Madison Area)

Targeted reduction of P by 50% annually in Yahara River chain of lakes

Agriculture contributes ~ 71% of total phosphorous load

20 year project costing $50 million to meet reduction goals

Strategies include increasing cover crops, no-till, production of biomass, erosion control and purchase of manure digesters. Grazing as an alternative practice is NOT in the strategic plan

Page 16: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

YAHARA CLEAN

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Page 17: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

IMPROVING WILDLIFE HABITAT

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National Audubon Society: Bird-Friendly Grazing

Use of adaptive grazing to improve the habitat of grassland birds

Pilot project in Flint Hills Area of Missouri to determine which grazing practices are of highest benefit

MDC and consultants providing technical assistance to ranchers

May lead to protocol, certification and brand of bird-friendly beef

Page 18: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

BIRD-FRIENDLY GRAZING

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New paddock with over 20 documented species

Pasture after hard grazing with cover remaining for

birds

Images courtesy of Dr. Allen Williams

Page 19: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

BIRD-FRIENDLY GRAZING

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Moving from grazed to ungrazed pasture – note the difference in forage height

Pasture allowed to mature prior to next grazing

provides cover for birds

Images courtesy of Dr. Allen Williams

Page 20: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

IMPROVING WILDLIFE HABITAT

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Trout Unlimited: Driftless Area Initiatives

Trout Unlimited (TU) is partnering with state & federal agencies, conservation groups and farmers to promote managed grazing

Recreational fishing in the Driftless generates over $1.0 billion annually

TU is a leader in The Kickapoo Grazing Initiative, promoting grazing to increase SOI and reduce nutrient runoff in streams and rivers

Improvements in fish populations are so dramatic that WDFW is removing brown trout from some streams

Page 21: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

DRIFTLESS AREA

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Source: Driftless Area Partners

Page 22: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

IMPACTS OF IMPROPER GRAZING

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Images Courtesy of: Trout Unlimited

Page 23: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

WDNR STREAM RESTORATION

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Trout Run, Eyota MNRestoration in Progress

Images Courtesy: Trout Unlimited

Page 24: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

WDNR STREAM RESTORATION

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Images Courtesy: Trout Unlimited

Page 25: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

GRAZING ON SPRING COULEE

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Grazing on Spring Coulee

Ungrazed, unrestored stretch

Images Courtesy: Willow Creek Ranch

Page 26: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

ECONOMIC IMPACT OF RESTORATIVE GRAZING

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Images Courtesy: Trout Unlimited

Page 27: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

OVERVIEW

About the Pasture Project

Beyond the farm benefits of sustainable and grass-based agriculture

Current and potential applications

Conclusions

Discussion & questions

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Page 28: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

CONTROLLING FLOODING AND INCREASING WATER

RECHARGECity of Milwaukee GreenSeams® Project

Infrastructure and land acquisition project by the Milwaukee Metro Sewer District (MMSD) to control flooding and improve water quality

The project has acquired over 2,000 acres at a cost of nearly $15 million to re-establish natural flood plains

Since flooding in the late 90’s that caused an estimated $90 million in damage, MMSD has spent over $250 million on infrastructure to control flooding

http://www.youtube.com/watch?v=CLsmXXR1gz0

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Page 29: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

CONTROLLING FLOODING AND INCREASING WATER

RECHARGEPaw Paw River Watershed (MI): FieldPrint™ Calculator Collaboration between Van Buren Conservation District, Coca-Cola, World Wildlife Federation and the Nature Conservancy

The calculator allows farms and landowners to determine the environmental impact of ag operations, including soil erosion, water usage and SOI

No-till and cover crops are being promoted as management tools to improve sustainability

Coca-Cola is particularly interested in recharging the aquifer since they have a bottling operation in Van Buren County 29

Page 30: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

COCA-COLA’S INTEREST

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Source: The Coca-Cola Company

Page 31: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

CAPTURING & HOLDING CARBON

California Cap and Trade Program Allows Polluting Industries to Purchase Offsets to Carbon Emissions

Recent Auction Permits Sold from $10-$15 per ton of CO2

Grazing is not yet approved as an offset activity, however the protocol is being developed

Using conservative estimates for CO2 captured from grazing, the offset credit could be worth $40-$60 per acre

There are other GHG, fertilizer, and fuel reductions from grazing that could also be included in the credit

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Page 32: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

OVERVIEW

About the Pasture Project

Beyond the farm benefits of sustainable and grass-based agriculture

Current and potential applications

Conclusions

Discussion & questions

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Page 33: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

CONCLUSIONS

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The environmental issues are on a landscape and watershed scale

They are expensive to address using the present technology and a “mitigation mentality”

Changes to agricultural are seen as part of the solution, however grazers are not part of the conversation

The ability of managed grazing to address these issues is a proven solution

Grazing planned and executed on a watershed scale will take a high level of coordination and teamwork

Page 34: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

CONCLUSIONS

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Grass-based livestock operations are the opportunity to use an agronomic solution that reduces the cost of production, leverages a real & growing market demand, and potentially saves taxpayers hundreds of billions of dollars in infrastructure spending

Strategic and coordinated communications targeted at municipalities, conservationists and

businesses that promotes the benefits of grazing related to clean water, flood control,

“harvesting water” and wildlife habitat should be a high priority for the grass-fed beef industry

Page 35: Warren King Manager, The Pasture Project Grassfed Exchange Annual Meeting August 22, 2013 M ANAGED G RAZING The 21 st Century Solution for Agriculture

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QUESTIONS AND COMMENTS?

For more information, go to:www.wallacecenter.org,

email [email protected], or call 703-302-6530

WARREN KINGTHE PASTURE

PROJECT